By Ahmad Hamad Bin Fahad, CEO of DUBAL Holding

The UAE’s growth journey is led by an unwavering focus on driving digital transformation, enhancing renewable energy capacity and promoting regulatory excellence. This is best reflected in the ‘Net Zero 2050’ strategy, which aims to create 200,000 jobs across the solar, battery and hydrogen sub-sectors, combining economic and sustainability goals. Digitalisation of the industrial sector will play an important role in realising this vision by paving the way for long-term industrial competitiveness and resilience.

Smart manufacturing, AI adoption and Industry 4.0

Across the UAE, factories are being installed with smart manufacturing systems that integrate IoT sensors, predictive analytics and real-time data environments. These optimise energy usage, reduce downtime and minimise material waste, turning sustainability into a measurable, operational outcome rather than an abstract concept.

Furthermore, digitally connected factories can track emissions at every stage of production, benchmark efficiency and automate corrective actions. This is crucial to achieving the goals of ‘Operation 300bn’ and positioning the UAE as a global hub for future industries.

According to the Ministry of Industry and Advanced Technology (MoIAT), Industry 4.0 tools can increase the nation’s industrial productivity by up to 30 per cent while reducing operational costs by nearly 20 per cent through wider structural transformations. Moreover, AI adoption is set to contribute AED 335 billion to the UAE economy by 2031, as reported by the UAE Council for AI and Blockchain.

Artificial Intelligence is also redefining how industrial assets function, from power plants and smelters to logistics centres and material processing facilities. AI-enabled algorithms can even forecast equipment failures, balance energy loads and simulate entire production cycles to identify carbon-saving interventions. AI also helps enhance transparency and enforce operational discipline, promoting both sustainability and profitability.

Role of advanced automation in redefining industrial operations

Advanced automation, from robotics to autonomous transport systems, is driving sustainability by eliminating key bottlenecks that cause higher emissions. Furthermore, automated systems ensure enhanced precision, enabling industries to streamline energy usage, optimise supply chains and accelerate circular-economy practices such as recycling, material recovery and waste-to-value processes.

However, automation does not replace human capability; it merely enhances it, enabling operators to move on to high-value digital roles. It efficiently tackles repetitive, energy-intensive tasks, creating a more resilient, low-carbon industrial ecosystem. A key enabler of this transition is the rise of strategic, government-aligned investments in digital-first industrial ventures. These investments are the backbone of the nation’s industrial future as they help build advanced manufacturing platforms, AI-driven optimisation technologies, smart mobility solutions and digital energy-management systems.

By investing in companies that integrate digital tools into core industrial operations, the UAE is accelerating technology adoption at scale. These investments further position digital transformation as a strategic imperative for fulfilling the UAE’s sustainability goals while boosting economic competitiveness.

Way Forward: Shaping a resilient industrial economy

The UAE’s wise leadership remains committed to fostering an ecosystem that rewards digital innovation and AI adoption. Moreover, by directing long-term strategic capital towards transformative technologies, the nation is building an industrial sector that is both future-ready and climate-aligned.
Amid this shift, digitalisation stands out as the most critical tool for building a sustainable, net-zero industrial economy. Aligning with this, companies must embrace forward-looking strategies that can positively shape the future of the industry.

I’ve been using the Plaud Note Pro for over three months now, and this is a device that has quietly earned a permanent place in my daily life now. Let me walk you through what it does—and why I say that so?

Well at first I thought this wasn’t going to do much with my life, and by the looks of it Plaud Note Pro looks like a tiny, card-sized gadget—minimal, unobtrusive to carry it around.

With a single press of the top button, it starts recording meetings, classes, interviews, or discussions. Once you end your session, the audio is seamlessly transferred to the Plaud app on your phone, where it’s transformed into structured outputs—summaries, action lists, mind maps, and more.

In essence, it’s a capture device that takes care of one part of your work so you can concentrate on the bigger game.

Design-wise, the device feels premium, it features a small display that shows battery level, recording status, and transfer progress—just enough information without distraction. The ripple-textured finish looks elegant and feels solid, paired with a clean, responsive button. It also comes with a magnetic case that snaps securely onto the back of your phone, sitting flush and tight, making it easy to carry around without thinking twice.

Battery life is another standout. On a full charge, the Plaud Note Pro can last up to 60 days, even with frequent, long recording sessions. Charging anxiety simply doesn’t exist here.

Well, my impressions about the device changed once I had an audio captured. I tested this in a busy press conference setting—eight to ten journalists around me, multiple voices, ambient noise—and the recording came out sharp and clear. Thanks to its four-microphone array, it captures voices clearly from up to four to five meters away, isolating speech with precision and keeping voices naturally forward. This directly translates into cleaner transcripts. It supports 120 languages, and yes, I even tested transcription into Malayalam—it worked remarkably well, condensed the entire convo-interview that I had during an automotive racing show that I was into.

Real meetings or interviews are rarely happens in a neat environment, and that’s where I found the Plaud Note Pro working for me. It captures nuances and details I often miss in the moment. As a journalist, that’s invaluable. The app also allows you to add photos during recordings, enriching your notes with context and visuals.

I tested transferring files over 20 minutes long, and the process was smooth and quick. Accessing the recordings on my PC via the browser was equally intuitive—everything is easy to navigate and well laid out.

Now to what is inside this tiny recorder. Well, the core of the experience is Plaud Intelligence, the AI engine powering all Plaud note-takers. It dynamically routes tasks across OpenAI, Anthropic, and Google’s latest LLMs to deliver professional-grade results. With over 3,000 templates, AI Suggestions, and features like Ask Plaud, the system turns raw conversations into organized, searchable, and actionable insights. These capabilities are available across the Plaud App (iOS and Android) and Plaud Web.

Privacy is what I happen to see them look at seriously. All data is protected under strict compliance standards, including SOC 2, HIPAA, GDPR, and EN18031, ensuring enterprise-grade security.

What makes the AI experience truly effective is the quality of input. Unlike a phone recorder—where notifications, distractions, and inconsistent mic pickup interfere—the Plaud Note Pro does one job and does it exceptionally well. It records cleanly, consistently, and without interruption, delivering what is easily one of the smoothest recording and transcription experiences I’ve used so far.

I’m genuinely curious to see how Plaud evolves this product further. If this is where they are today, the next version should be very interesting indeed.

• Plaud Note Pro is now available for pre-order at https://uae.plaud.ai/pages/plaud-note-pro
• Plaud Note and NotePin are available at https://uae.plaud.ai

Strategically located in one of Abu Dhabi’s busiest lifestyle hubs, the OMODA & JAECOO pop-up is more than just a car display — it’s an immersive journey into the future of driving. The space blends striking vehicle showcases with interactive experiences, allowing guests to explore the design, technology, and performance that define these new-age vehicles.

“This activation is more than a showcase — it’s a celebration of what’s next in the world of driving,” said Saj Jabbar, General Manager of MAHY Khoory Automotive. “We’re inviting customers to get behind the wheel, experience the innovation firsthand, and become part of a new era in automotive excellence. Whether it’s the bold design of the OMODA C5 or the adventurous appeal of the JAECOO lineup, there’s something here to excite every kind of driver.”

Designed to spark curiosity and engagement, the campaign caters to a wide audience — from first-time buyers and SUV enthusiasts to anyone eager to explore the buzz surrounding OMODA & JAECOO. With dedicated brand experts on site, visitors can enjoy personalized consultations and in-depth insights throughout the activation.

This month-long event at Al Wahda Mall is a rare chance to explore the latest in smart mobility and stylish design — right in the heart of the capital.

As part of this exciting OMODA & JAECOO pop-up presentation, customers can explore the choice between two exceptional purchase offers. The first offer includes free service for 4 years or 80,000 km, free insurance, free registration, free tinting, a free warranty extension of up to 10 years or 1 million km, seven years of free roadside assistance, and free two-tone paint—offering unbeatable peace of mind and value. Alternatively, customers can choose five years of 0% finance, making next-generation driving more accessible than ever.

Event Highlights:

• Discover the OMODA C5, JAECOO J7, and JAECOO J8 up close
• Book your test drive directly at the pop-up
• Enjoy exclusive offers throughout the activation period

Interact with brand specialists for a personalized experience