Omar Akar, Regional Vice President, Middle East & Emerging Africa, Pure Storage, comments, “with a design approach that is fundamentally rooted in simplicity and customer-centricity, Pure continues to disrupt the storage industry with uncomplicated technology that enables transformation sustainably and cost-effectively.”

Visitors to the Pure Storage stand will have a chance to experience and interact with the latest solutions across three key themes:

As-a-Service: Pure has advanced its unrivaled leadership in delivering Storage-as-a-Service (STaaS) with

Omar Akar, Regional VP – Pure Storage

updates to its Evergreen portfolio. This suite of products which includes Evergreen//Forever, Evergreen//Flex, and Evergreen//One prioritizes cost efficiencies, a longer, sustainable technology lifecycle, and modernization without disruption.

Infrastructure-as-Code: By combining the simplicity of the cloud with on-demand consumption and back-end provisioning, Pure Fusion enables organizations to deliver a new scale-out storage model that unifies arrays and optimizes storage pools on the fly. Portworx Data Services (PDS), the industry’s first Database-as-a-Service platform for Kubernetes, enables developers to run heterogeneous data services from a single platform, on any cloud, and at a low cost.

Sustainability: Pure recognizes that building a sustainable model for the future now requires data storage that is engineered to require significantly lower power, lower cooling, and far less waste. With a portfolio that includes FlashArray, FlashBlade, and Evergreen, the company is leading the way in delivering solutions and services that allow customers to dramatically decrease their environmental footprint.