Consumer demand in the Middle East is rising fast, driven by omnichannel shopping habits and the expectation of speed and accuracy. AI-powered automation has become essential...
By Wei Huang, Chief Technology Officer, Anomali In cybersecurity, each era is defined by a shift in architecture. Firewalls dominated the 2000s. Endpoint protection and identity...
As the region accelerates its digital and cultural transformation, professional audio will only grow in importance. By Yassine Mannai, Associate Director Sales, Shure MEA The Middle...
The line on the opening slide— “Every company will be an AI company”—wasn’t tossed out as a provocation. At the ASUS Techsphere Forum 2025 in Dubai,...
In the Gulf’s fast-evolving retail landscape, one thing is clear: attention is everything. With consumers moving between screens, stores, and digital channels in seconds, capturing that...
By Mansour Al Ajmi, CEO of X-Shift Sustainable AI practices are no longer optional—they are essential for shaping technology that benefits both people and the planet....
Epicor CMO Kerrie Jordan has been appointed to lead the company’s global marketing strategy. This move marks a pivotal moment in the enterprise software leader’s expansion....