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Sophos applauds top performing channel partners

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Sophos, a global leader in network and endpoint security presented awards to six of its top performing channel partners from the Middle East and Africa region at its EMEA Partner Conference which was held in Lisbon, Portugal between 9th – 11th May, 2017. These awards were in recognition for their proactive approach and significant achievements in FY 17. The event attracted 750 attendees across Europe, Middle East & Africa.

“We would like to congratulate our winning partners and extend our gratitude to all our partners for their continuous support and commitment in embracing our complete IT security value proposition and recognizing the benefits of delivering our award-winning, simple-to-use security solutions to their customers, ” commented Harish Chib, Vice President Middle East & Africa, Sophos.”As a 100 percent channel focused business, the success of our channel partners is vital to the success of Sophos and it’s an honour for us to work with some of the best channel partners in the Middle East and Africa in order to provide to the products and the best customers service,” he continued.

Partners with long standing relationships with Sophos as well as the more recent partners who have helped clients transform their business in line with the company’s focus were awarded in a series of categories.

The top performing Channel Partners in the Middle East & Africa are

1. 2017 New Partner of the Year, NEEMEA – Batelco
2. 2017 Top Performer of the Year, NEEMEA – Obsequium
3. Top Regional Excellence Partner Middle East – Ansa Otomasyon Bilgisayar Muh. San. Tic. Ltd. Sti.
4. Discovery Partner Middle East – Entelyst
5. Top Regional Excellence Partner Africa – Datategra
6. Discovery Partner Africa –MTDS

The theme of the partner conference this year was ‘This Is Next Gen’. It focused on how the company is reinforcing its 100 percent channel first business strategy and how it continues to expand its synchronized security approach to arm partners with defences for their customers that are as coordinated as the attacks they protect them against. The event was created to encourage partners to achieve their growth objectives with competitive margins, dedicated marketing and sales support, deal registration protection, sales tools, training and certification and other programs. For Sophos, partners are a critical part of the company’s ecosystem and the growth and success of their business is a top priority.

“The partner conference is a good opportunity to get our partners synchronized with our vision and strategy, our product roadmap and training. It also gives them a chance to network face to face with our team, and get to know and discuss the company’s partner strategy for accelerating profitable growth together. We are becoming a disruptive leader in the IT security market, and the company’s dedication to the success of its partners is second to none,” added Chib.

The event brought together key channel partners from around the EMEA region to discuss their market strategy and to plan how to add value to customers as threat experts. It also included workshops, networking sessions, and meetings with Sophos experts where partners were advised and mentored about the threats in the region such as ransomware and how Sophos Intercept X , one of its fastest growing products is used to combat these sophisticated cyber threats. Through this conference, partners were also introduced to the new app that allows partners to track and manage customers as well as submit deal registrations. It also gives them an overall visibility into the business and across platforms. The app once downloaded is updated with all the marketing material and competitive resources for partners to build their business. In addition, working together at the event got partners to realise the importance of synchronized security and how they are now able to cross-sell the products.

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Samsung Reimagines Home Automation With AI-Powered Smartthings Ecosystem

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Samsung AI

Samsung Gulf Electronics continues to enhance its breakthrough SmartThings platform, taking connected living to new heights. The latest innovations in the SmartThings ecosystem introduce advanced AI-driven features that promise to revolutionize home management, energy efficiency, and family care.

These advances align with increasing traction for home automation in the UAE residential market. Research shows that the UAE smart home market is set to grow at an annual rate of 10% from 2024 to 2028, with household penetration projected to rise from 16% to 23% during the same period, signaling strong adoption of this technology.

Shafi Alam, Head of Direct-to-Consumer Business & Corporate Marketing at Samsung Gulf Electronics, said, “Samsung’s latest advancements in the SmartThings ecosystem mark a significant leap forward in smart home technology. By harnessing the power of AI, we’re not just automating homes; we’re creating intelligent living spaces that adapt to users’ needs, save energy and enhance family well-being. This holistic approach to connected living aligns with the UAE’s vision for a smarter, more sustainable future.”

At the heart of these upgrades is the innovative Smart Energy Saving feature, which automatically activates energy-saving modes when they’re most effective without compromising comfort through leveraging AI. Meanwhile, with the Save Energy While Away function, SmartThings can detect when residents are out and send notifications prompting users to adjust connected devices to minimize unnecessary energy consumption. These features not only minimize energy spend but also contribute to a more sustainable lifestyle.

Family care takes center stage with new scenarios designed to enhance home safety and comfort. The Safe and Comfortable Welcome feature prepares the home for arrival by adjusting lighting and temperature and even starting appliances like air purifiers. Working parents can also prepare their homes for their children’s return from school, with the ability to prioritize their safety by keeping a watchful eye on them through SmartThings. For pet owners, the Keep Your Pet Safe and Healthy scenario offers peace of mind by monitoring pets’ activities, with the ability to communicate with and feed their furry friends remotely.

Security remains paramount in this connected ecosystem. Samsung’s Knox platform has been fortified to provide defense-grade protection across all layers of the SmartThings network, ensuring that as homes become smarter, they also become more secure against cyber threats.

The updated SmartThings platform also lays the groundwork for broader smart city initiatives. As individual homes become more intelligent and efficient, they contribute valuable data that can be used to optimize urban services, from energy distribution to traffic management. This will contribute to government ambitions to make UAE cities the smartest in the world, as Dubai and Abu Dhabi continue to rise in global smart city indexes. 

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Property Finder Reveals Most Searched Home Features across Property Searches in 2024

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Property Finder

Who doesn’t love searching the Property Finder platform for the most exciting or unusual properties available in the UAE. As 2024 draws to a close, MENA’s leading property portal has updated its home for every life index – offering a glimpse at some of the most unique properties on the platform.

Add to that insights into what home seekers searched for most in 2024 when looking for properties in the UAE, and you get a comprehensive view of how trends in lifestyles and preferences are shaping the real estate market. From ultra-modern penthouses with private cinemas to sprawling villas featuring outdoor kitchens and zen gardens, Property Finder’s data highlights the evolving aspirations of UAE residents.

The Home for Every Life Index, first launched earlier this year, is a proprietary Index designed to showcase the diversity of properties across the nation, reflecting everything from family-friendly layouts to luxury amenities sought by discerning buyers and renters.

Whether it’s a focus on sustainability, wellness, or bespoke features, the Index continues to inspire and inform the real estate landscape in the UAE. Here’s a snapshot of some of the homes on the home for every life index:

  • For Foodies: a villa with a full-size, custom-made industrial kitchen with walk-in fridge
  • For spa and well-being enthusiasts: a villa with a Moroccan bath and steam room
  • Art and culture lovers: a villa with art from Syria, Morocco, India, and China, alongside hand-painted walls and mosaics
  • View Seekers: an apartment with 360-degree terrace
  • For petrol heads: a villa with a carport lift

The platform’s latest update not only captures the pulse of property trends but also provides valuable insights into how homeseekers are redefining their idea of a perfect home.

Alongside the Index, proprietary data from Property Finder indicates that homebuyers and renters place a premium on amenities that enhance their lifestyle. More than 5.5 million homeseekers wanted properties with a balcony, for example, while 3.1 million prioritised larger spaces featuring a maid’s room. Central air conditioning followed closely behind with 2.3 million searches considering this a must-have. Other common preferences included:

  • Gyms (1.5 million)
  • Pet-friendly spaces (1.4 million)
  • Private pools (1.3 million)
  • Homes with stunning water views (1.3 million)

Interestingly, more niche searches for homes with barbecue areas, private jacuzzis and security systems are also on the rise.

Additionally, over 65,500 manual searches were for ‘freehold’ properties highlighting the growing demand for ownership opportunities in the UAE, while short-term rentals ranked within the top 25 most searched terms, reflecting a growing interest for more flexible living options. Notably, this was also seen within the most searched terms for both Dubai and Abu Dhabi. Dubai saw over 22,000 searches for short-term rentals, while Abu Dhabi recorded 5,400 searches, underlining the growing trend for shorter term stays across the different emirates.

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Dubai Land Department Encourages Property Owners to Join Owners Committees for Enhanced Governance

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RERA

The Real Estate Regulatory Agency (RERA), a subsidiary of Dubai Land Department, invites all property owners residing in jointly owned properties to take the initiative and register for Owners Committees, in lines with the Jointly Owned Property Law in Dubai and with RERA’s ongoing efforts to enhance transparency and ensure the sustainability of properties in the emirate.

The Owners Committees play a crucial role in empowering property owners and fostering their active involvement in managing residential communities. This initiative aims to enhance the quality of life, ensuring greater comfort and satisfaction for all residents, and aligns seamlessly with Dubai’s forward-thinking vision to optimise the management of jointly owned properties while promoting transparency and accountability in every aspect.

Mohammed Ali Al Badwawi, Acting CEO of RERA, emphasised that automating the registration process for Owners Committees aims to streamline procedures and ensure seamless coordination between Owners’ Committees and management companies: “Owners Committees are an integral part of the emirate’s vision for managing jointly owned properties. They play a crucial role in achieving real estate sustainability by reviewing budgets, prioritising maintenance requirements for buildings and common facilities, and providing feedback on service plans. These committees are not just tools for property management but also serve as a means to promote values of collaboration and community engagement.”

Mohammed Al Dah, Director of the Jointly Owned Properties Management Department at RERA, affirmed that registering in Owners Committees provides property owners with a genuine opportunity to actively participate in decision-making within their residential communities: “These committees play a vital role in safeguarding investments and ensuring the highest levels of efficiency and transparency. We urge all eligible property owners who meet the necessary criteria to take the initiative and register for these committees, as they are fundamental to enhancing project management and the well-being of residents.”

Property owners interested in joining the Owners Committees must meet a set of criteria, including residing in the property, holding a valid UAE ID, providing a certificate of good conduct issued by Dubai Police, and settling all outstanding service fees. The Real Estate Regulatory Agency has clarified that that registration is open until 31 January 2025, with priority given to the first nine registrants. Members will be approved by RERA, and the committee members for each group will be announced in February.

RERA emphasises that this initiative reflects its commitment to upholding integrity and fostering collaboration among all stakeholders in the real estate sector. Owners Committees also present an excellent opportunity for property owners to contribute to building thriving and sustainable communities aligned with the values of innovation and Dubai’s ambitious vision.

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