Hospitality News
Event Lab Launches MISTIKA, a Disruptor in the Middle East’s Arts, Culture, and Entertainment Landscape
Event Lab, known for its remarkable growth and accomplishments over the past ten years in the events industry, is proud to announce the launch of their Arts, Culture and Entertainment department’s new brand, MISTIKA. MISTIKA is filling the gaps in the industry and revolutionizing the region’s arts, culture, and entertainment landscape. This highly anticipated venture promises to ignite creativity, celebrate diversity, and redefine the impact of the region’s cultural identity on the industry.
As an Arts, Culture, and Entertainment company rooted in authentic representations, MISTIKA fills the industry’s void by providing meaningful productions and access to extensive cultural knowledge. With a distinctive community of local, regional, and global talents, MISTIKA aims to be the go-to creative consultancy specializing in cultural entertainment, live music and performing arts in the region.
With a diverse range of core services, MISTIKA offers unparalleled experiences to its clients including:
Entertainment Programming and Curation:
Expert curation of live entertainment and immersive experiences within carefully crafted programs for live events, venues, theaters, parks and many more.
Bookings & Tour Management:
A dedicated team committed to connecting clients with top-notch talent, ensuring seamless logistics, and managing all aspects of tour planning and execution. MISTIKA also exclusively represents key pop culture artists in the region including Hamza Namira, Aziz Maraka, 47Soul, Elmorabba3, Elfar3i, Abu, Jadal, Autostrad
Culture & Heritage Expertise:
Specializing in cultural festivals and heritage-themed events, MISTIKA engages audiences with the history, traditions, and artistic expressions of the region, fostering a deep-rooted understanding of the cultural richness.
Show Production & Teams:
From conceptualization to execution, MISTIKA brings together teams equipped with the skills and expertise necessary to deliver seamless live shows, ensuring that every aspect of the production aligns with clients’ visions and objectives.
Consulting:
Collaborating closely with clients, MISTIKA develops tailored strategies and solutions that align with their goals, providing valuable insights, strategic guidance, and industry knowledge to optimize the impact and success of entertainment projects.
MISTIKA is the creation of the visionary founders of Event Lab, Nadim Jamal and Murad Shisha who joined forces with the acclaimed Jimi Elgohary. Together they collectively bring over 50 years of experience in event management, show production, entertainment curation, programming, music production, live entertainment, bookings, tour management, event operations, and mega event productions.
“At MISTIKA, we celebrate culture and serve as a platform that preserves, curates, and expands on the rich historical and contemporary artistic essence of the Middle Eastern cultures, and beyond,” said Jimi Elgohary, Executive Producer at MISTIKA. “We are thrilled to embark on this exciting new chapter and invite everyone to join us on this exciting journey.”
“MISTIKA is a catalyst for cultural transformation and through our innovative programs and immersive experiences, we aspire to spark a renewed passion for arts, culture, and entertainment in the region, fostering dialogue and appreciation for diverse artistic expressions”, he continued.
MISTIKA’S portfolio already includes key projects such as the KSA Pavilion at EXPO 2020 in Dubai, the Arabic Jazz Festival in Dammam, the SeaWorld Grand Opening in Abu Dhabi, and Al Ula Cinema Week in Al-Ula.
Derived from the Arabic word for mastic, a precious resin with a history spanning over two millennia, MISTIKA represents a treasured substance in the hands of those who know how to utilize it, producing the most exquisite artistic results. Just like mastic, MISTIKA is a harmonious symphony of heritage, culture, and performing arts in the region.
MISTIKA, driven by a passionate team of visionaries, aims to bridge the gap between tradition and innovation, breathing new life into the vibrant tapestry of Middle Eastern arts. By fostering collaboration, embracing emerging talents, and showcasing diverse artistic expressions, MISTIKA is set to become a dynamic platform for cultural exchange and creative exploration.
Hospitality
Qatar Airways Unveils Onboard Signature Music Created in Partnership with Award-Winning Composer Hans Zimmer
Qatar Airways today unveiled its new onboard signature music, created in partnership with world-renowned composer Hans Zimmer.
Inspired by Qatar and its culture, Qatar Airways’ new onboard music brings a distinctive sound identity to the passenger experience through its collaboration with the iconic composition of Hans Zimmer. The music is also featured on the ‘Burgundy Symphony’ album, a bespoke five-track album that encapsulates the airline’s wider sound identity and signature sound elements.
The collaboration brings together Zimmer’s acclaimed cinematic storytelling and Qatar Airways’ commitment to delivering memorable experiences, creating a recognisable sound that reflects the emotions, moments and memories that define travel.
The launch was celebrated at Hans Zimmer’s highly-anticipated concert in Doha on 6 November, where audiences were given an exclusive first look at the story behind the collaboration through a specially created film on the creative process and inspiration behind Burgundy Symphony, alongside a preview of the music. Qatar Airways passengers can experience the new composition onboard from today.
The Burgundy Symphony album captures the rhythm of travel through five original tracks, each reflecting a different stage of the journey:
Dawn opens the collection with a sense of anticipation and possibility experienced when stepping beyond the daily routine and discovering new horizons.
Dusk reflects the tranquillity of flight as daylight fades and travellers are carried above the clouds beneath a sky illuminated by stars.
The Orchard introduces a restorative pause, inspired by moments of calm and reflection amidst the pace of everyday life. The inspiration for the composition is drawn from the sense of escape offered by the ORCHARD – one of Hamad International Airport’s most distinctive passenger experiences.
Homecoming reflects the quiet gift of returning home and the small but lasting ways travel enriches life. The track encapsulates the adventure continues beyond touchdown, with memories of places and skies keeping moments of wonder alive long after the journey ends.
An Ode to Qatar, concludes the album with a tribute to the nation’s rich heritage and forward-looking vision. The piece brings together a sense of history, culture, and ambition, reflecting a country where tradition and progress exist in harmony.
Following the unveiling, Burgundy Symphony is now available on the Qatar Airways YouTube channel, inviting audiences around the world to experience Hans Zimmer’s original compositions inspired by the journey of travel and the spirit of Qatar Airways.
Hospitality
Coral Beach Resort Sharjah Wins Sustain Sharjah Award for Second Year Running
Coral Beach Resort Sharjah has won the Sustain Sharjah award for Hotel Properties at the Sharjah International Travel and Tourism Forum 2026, organised by the Sharjah Commerce and Tourism Development Authority (SCTDA). This marks the resort’s second consecutive recognition under the initiative.
The accolade acknowledges the property’s progress at Level 2 of the programme’s Explorers journey, structured around four core pillars: Guest, Experience, Local, and Story. Across each pillar, the resort has prioritised measurable, practical measures that engage guests, support the surrounding community, and ensure transparent sustainability reporting.
Central to this achievement are three primary operational initiatives:
- Onsite water bottling plant: Replaces single-use plastics with reusable glass bottles, eliminating approximately 300,672 plastic bottles annually.
- Winnow AI food-waste system: Weighs and monitors kitchen waste in real time, enabling culinary teams to curb excess directly at source.
- Onsite biodigester: Installed in 2026, making the property the first hotel in Sharjah to process organic waste entirely on site.
Commenting on the achievement, Iftikhar Hamdani, Area General Manager of Coral Beach Resort Sharjah, said: “Securing the Sustain Sharjah award for the second consecutive year is an honour for our entire team. Initiatives such as our water bottling plant, AI-driven waste monitoring, and onsite biodigester reflect our daily operational commitment—one shared with our guests, partners, and the local community. We thank the Sharjah Commerce and Tourism Development Authority for this recognition and for their steady leadership in advancing sustainable tourism across the emirate.”
Coral Beach Resort Sharjah is a signatory to the Glasgow Declaration on Climate Action in Tourism and continues to align its operations with broader international climate targets.
Hospitality
Qatar Airways Connects Doha to Caracas, Venezuela, and Bogotá, Colombia with First Flight
Qatar Airways has inaugurated its new twice-weekly service connecting Doha with Caracas and Bogotá. The service represents a significant milestone for the airline, as Qatar Airways becomes the first Gulf carrier to serve Venezuela, and the first airline to operate nonstop services from the Middle East to both Bogotá and Caracas. The new route underscores the airline’s commitment to strengthening global connectivity for the region and is operated on Boeing 777-200LR aircraft.
Qatar Airways flights to Caracas (CCS) and Bogotá (BOG)
Qatar Airways’ flight schedule has been designed to provide smooth onward connections through Hamad International Airport to key markets including Australia, China, Japan, Lebanon, South Korea, and the United Arab Emirates. This offers passengers greater flexibility and seamless transfer options across Qatar Airways’ global network of over 170 destinations.
Departing every Wednesday and Sunday:
Doha (DOH) to Bogotá (BOG) – Flight QR783: Departure 07:35; Arrival 16:25
Bogotá (BOG) to Caracas (CCS) – Flight QR783: Departure 17:55; Arrival 21:00
Caracas (CCS) to Doha (DOH) – Flight QR783: Departure 23:30; Arrival 20:35
The addition of Caracas and Bogotá marks the 16th and 17th destinations in the Americas served by Qatar Airways. The airline began serving South America in 2010 with its inaugural flight to Brazil’s São Paulo.
The airline has recently expanded its partnership with LATAM to include LATAM Airlines Colombia, offering travellers greater access to the region. Qatar Airways will place its code on LATAM-operated flights between Bogotá and key domestic destinations including Cartagena, Armenia, Barranquilla, Bucaramanga, Cali, Cúcuta, Ibagué, Leticia, Medellín, Montería, Neiva, Pereira, Pasto, Riohacha, San Andrés Island, Santa Marta, and Yopal.
Qatar Airways continues to strengthen global connectivity, serving more than 170 destinations this winter. Bookings can be made at qatarairways.com or through the airline’s mobile app.
-
Trending1 year agoOPPO A6 Pro 5G Review: Reliable Daily Driver
-
Tech News2 years agoDenodo Bolsters Executive Team by Hiring Christophe Culine as its Chief Revenue Officer
-
VAR2 years agoMicrosoft Launches New Surface Copilot+ PCs for Business
-
Automotive2 years agoAGMC Launches the RIDDARA RD6 High Performance Fully Electric 4×4 Pickup
-
VAR11 months agoHuawei Nova 14 Pro Review: Where Camera Excellence Meets Ecosystem Evolution
-
Tech Interviews3 years ago
Navigating the Cybersecurity Landscape in Hybrid Work Environments
-
Hospitality2 years agoGulfood 2025 30th Edition Kicks Off Today, Setting New Benchmarks in F&B Growth and Innovation
-
Tech News1 year agoNothing Launches flagship Nothing Phone (3) and Headphone (1) in theme with the Iconic Museum of the Future in Dubai


