Connect with us

Hospitality News

Almosafer and Klook Launch Almosafer Activities Platform Under Joint Venture

Published

on

Almosafer, Saudi Arabia’s leading travel company (part of Seera Group), and Klook, Asia’s leading travel and experiences platform, have together launched the first ever holistic tours and activities platform for the KSA market, Almosafer Activities.

The launch follows the signing of an agreement between the two travel industry powerhouses in early 2022 to establish the joint venture with the purpose of creating a holistic B2B marketplace for activities in the Kingdom, addressing a gap in the market which has thus far largely seen fragmented options for bookable ‘things to do’.

Almosafer Activities is a one-stop digital platform with end-to-end content and inventory management solutions that supports tourism and leisure activity merchants in Saudi Arabia, as well as distributors across the globe, to provide an unprecedented choice of product offering for travellers to, from, and within the Kingdom.

The platform, which will go live for distributors in Q3 2023, will leverage Klook’s position as a leading global distributor of experiences and services and enable domestic and international tourists to book activities with ease. Almosafer Activities will provide seamless booking experiences, connecting Saudi Arabia travellers to global platforms, starting with Klook.

The launch of Almosafer Activities supports the tourism agenda of Saudi Vision 2030 by boosting inbound and domestic tourism. The platform will also support small and medium-sized merchants by providing them with a platform and exposure to more distribution channels.

Fahd Hamidaddin, CEO and Member of the Board at Saudi Tourism Authority, said: “Saudi is setting the pace for global tourism development. We are currently undergoing a remarkable transformation and experiencing unprecedented growth, positioning ourselves as the world’s largest investor in tourism – this presents an exciting opportunity for both our existing and new partners.

“The launch of Almosafer Activities represents another significant stride towards establishing world-class standards for travellers and empowering the tourism ecosystem in alignment with the goals of Vision 2030. Through this cutting-edge digital platform, Almosafer Activities will offer seamless and hassle-free access to a wide range of activities and unique experiences, catering to every type of traveller. It is our aim to inspire visitors from around the world to explore the authentic essence of Arabia, our cherished home.”

Muzzammil Ahussain, CEO of Almosafer, said: “We are excited to be launching Almosafer Activities with Klook. Our new platform serves as a reliable marketplace for activities, tours, events, attractions and experiences, while providing a wealth of opportunities for merchants and distributors. Almosafer Activities will empower the travel and tourism ecosystem as a whole whilst further supporting the Kingdom’s strategy to continuously enhance the domestic tourism offering and increase its inbound tourism footprint.”

C.S. Soong, VP, Corporate Development of Klook, said: “The launch of Almosafer Activities represents a significant leap forward for the industry, playing an integral role in propelling Saudi Arabia towards Vision 2030. Leveraging Klook’s technological strengths and innovative merchant solutions, this new platform seamlessly connects the experiences sector and drives the digital transformation of merchants. Additionally, we are confident that this strategic collaboration will inspire and attract a larger influx of international visitors to the Kingdom, amplified by our extensive global network.”

Almosafer Activities provides a state-of-the-art dedicated app for merchants to seamlessly manage their products and make them accessible on Almosafer Activities for distributors to access the inventory. The platform offers merchants substantial reach and exposure to local, regional and international audiences while distributors will have access to unique activities and experiences in Saudi Arabia.

The joint venture will reflect Almosafer’s digital-first approach, offering advanced digital solutions to merchants and distributors to help unlock selling opportunities as well as convenient payment cycles and seamless online payments.

Almosafer Activities will be able to leverage other companies under the Almosafer umbrella to distribute content. Merchants will be able to take advantage of enhanced exposure to the wide customer base of Almosafer’s consumer segment which benefits from being the Middle East’s leading travel brand, as well as through Discover Saudi, the leading destination management company in KSA.

Continue Reading

Hospitality

voco Bonnington Dubai Targets UAE Staycation Seekers with Flexible 36-Hour Hotel Experience

Published

on

No Plans, No Problem: voco Bonnington Dubai Makes the Last-Minute Escape Easy

Voco Bonnington Dubai is proving that a proper break doesn’t need weeks of planning, a packed itinerary or even a flight. Tucked into Jumeirah Lake Towers, the hotel is positioning itself as the escape that’s ready whenever guests are, whether that’s a spur-of-the-moment staycation or an easy Friday night out.

At the centre of the offer is a new 36-hour staycation, designed for anyone who wants more than a rushed overnight stay without the effort of organising one. Guests check in from 9am and check out at 9pm the following day, unlocking a full day and a half at the hotel for the price of one night, with breakfast included on both mornings and children staying free with complimentary kids’ menu meals throughout. It’s a format built for whatever the moment calls for: a long lie-in, an afternoon by the pool, or simply a comfortable space to work from before heading back into the city. The offer is bookable for stays until 6 September 2026, part of a wider IHG Hotels & Resorts initiative across more than 190 properties in the Middle East, Africa, India and South Asia.

For guests looking for something shorter and closer to home, Author’s Lounge offers its own no-planning-required escape with Friday Plot Twist, a weekly evening offer running every Friday from 6pm to 10pm. For AED 99, guests can enjoy three drinks and their choice of bites in the lounge’s stylish surroundings, an easy way to unwind after the week without needing to book ahead or go far.

Location adds to the ease. voco Bonnington Dubai sits minutes from DMCC Metro, Dubai Marina and JBR, giving guests quick access to the beach, marina walk and the city’s business districts, while the hotel itself, complete with pool, gym and food and beverage outlets, offers enough to make staying in just as tempting. Whether it’s a full staycation or a Friday evening out, the hotel is there to be dropped into, no advance planning necessary.

Continue Reading

Hospitality

Bobi Bowl Celebrates Hari Kemerdekaan Indonesia with Free Dessert on August 17

Published

on

Dubai-based Indonesian restaurant Bobi Bowl is marking Hari Kemerdekaan Republik Indonesia, or Indonesian Independence Day, on August 17 with a sweet thank-you to the UAE community that has supported its journey.

Guests dining in at Bobi Bowl on August 17 will receive a complimentary serving of Klepon Merah Putih, a special edition of the traditional Indonesian dessert created for the occasion. The chewy glutinous rice balls are filled with palm sugar and coated in freshly grated coconut. While klepon is traditionally green, Bobi Bowl has coloured this special version red to reflect the colours of the Indonesian flag.

The celebration comes as Bobi Bowl reflects on the past few months, which have not always been easy, but were made possible by the incredible support of the UAE community. As part of the occasion, Bobi Bowl also hopes to continue sharing the flavours of Indonesia with more people across the country.

Among its Indonesian best sellers are Beef Rendang, tender beef slow-cooked in a rich blend of spices and coconut; Beef Empal Gepuk, a sweet and savoury Indonesian beef dish cooked for 18 hours until exceptionally tender; and Nasi Ayam Geprek, crispy fried chicken served with fiery sambal.

This August 17, Bobi Bowl invites the community to celebrate Indonesia’s independence, one bowl and one sweet ending at a time. Bobi Bowl is located at Ground Floor, Shop No. 12, Wasl Port Views Building 5, Al Mina Street, opposite the Port Police HQ, Dubai.

Continue Reading

Hospitality

Address Jabal Omar Makkah Enhances Summer Pilgrimage Experiences with Night Umrah Stays

Published

on

As the summer evenings bring cooler temperatures to the Holy City, Address Jabal Omar Makkah invites pilgrims to experience the tranquility of Night Umrah, where worship, reflection, and comfort come together in one of Makkah’s most sought-after locations.

Located just steps from Al Masjid Al Haram, the spiritually centered luxury hotel offers guests the opportunity to perform Umrah during the peaceful evening hours before returning to refined hospitality, panoramic Haram-view accommodation, and thoughtfully designed experiences that place spirituality at the heart of every stay. Drawing on its exceptional location and guest-focused hospitality, the hotel continues to offer an experience centered on ease, comfort, and meaningful spiritual connection.

A Peaceful Time for Night Umrah

As temperatures become more comfortable after sunset, many pilgrims choose to perform Umrah during the evening, when the atmosphere around Al Masjid Al Haram becomes calmer and more serene. With its unrivalled proximity to Al Masjid Al Haram, Address Jabal Omar Makkah allows guests to move effortlessly between worship and rest, making the Night Umrah experience both convenient and deeply meaningful.

Whether preparing for evening prayers, returning after Tawaf and Sa’i, or embracing quiet moments of reflection, guests are welcomed into an environment thoughtfully designed around the rhythm of pilgrimage, allowing more time to focus on what matters most.

Moments Above the Holy City

Among the hotel’s most remarkable experiences is the iconic Sky Musallah, an elevated prayer hall set on a skybridge between the 36th and 38th floors. Recognized by Guinness World Records as the world’s highest suspended prayer hall overlooking the Holy Kaaba, the Sky Musallah offers panoramic views of Al Masjid Al Haram, providing an extraordinary setting for prayer and quiet contemplation above the city.

As evening falls and Al Masjid Al Haram is illuminated, guests can experience moments of serenity in one of Makkah’s most distinctive spiritual landmarks, creating memories that remain long after their pilgrimage has ended.

An Experience Rooted in Comfort and Spiritual Connection

Following moments of worship at Al Masjid Al Haram, guests can retreat to elegantly appointed Haram-view rooms and suites, thoughtfully designed to offer comfort, tranquility, and uninterrupted views of the Holy Kaaba and the city skyline. Dining experiences at The Restaurant and the Lobby Lounge celebrate Saudi and Hejazi flavors, with menus thoughtfully structured around prayer and fasting schedules.

Combining exceptional proximity to Al Masjid Al Haram, refined hospitality, and experiences inspired by the spiritual rhythm of Makkah, Address Jabal Omar Makkah provides an ideal setting for pilgrims seeking a meaningful Night Umrah experience this summer. The hotel’s recent international recognition at the 2026 Haute Grandeur Global Excellence Awards further reflects its commitment to delivering exceptional hospitality and memorable guest experiences.

Continue Reading

Trending

Copyright © 2023 | The Integrator