Designing for the Future: How Snüz is Shaping the Next Generation of Nursery Interiors

By Chloë Scott, Head of Design, Green Sheep Group

Bringing a baby home is one of life’s most transformative moments. At Snüz, we recognise that this transition is about more than just preparing a nursery. It’s about redefining how parents experience and live in their space. As Head of Design at Green Sheep Group, I’ve had the privilege of guiding our design ethos to align with the evolving identity of modern parenthood, where functionality, aesthetics and emotional wellbeing intersect.

We are seeing a real shift in how people think about nursery interiors. It’s no longer just about creating a space purely for the baby, filled with loud prints or novelty motifs. More and more, parents want the nursery to feel like a natural extension of the rest of their home. Somewhere that reflects their personal style, not just a ‘baby zone’. There’s a move towards calm, cohesive spaces that are as beautifully considered as any other room in the home, with soft, neutral tones and timeless design leading the way. It’s about creating an environment that feels good to be in for the baby and for the parents too.

One of the most important considerations in our design process is understanding that nursery furniture often begins its life in the parents’ bedroom. Our award-winning SnüzPod, for instance, is created not only with newborn comfort in mind, but with a grown-up aesthetic that integrates seamlessly into adult interiors. This design philosophy is rooted in empathy, understanding that new parents are navigating an emotional shift and by preserving their personal style, we support a smoother, more comforting transition into parenthood.

Becoming a parent doesn’t mean losing yourself, it means evolving. We see nursery design as a chance to affirm identity, not sacrifice it. That’s why our furniture collections are designed with warm, gender-neutral palettes, natural wood tones and minimalist silhouettes. They reflect broader interior design trends such as Scandinavian influences and Japandi minimalism, because we know today’s parents want pieces that complement the rest of their home, not stand apart from it.

Playfulness still has its place, of course. Soft textures, gentle curves and sensory details are all important in creating a nurturing atmosphere. We aim for subtle, tactile engagement – whether it’s the natural woodgrain, a cosy woven fabric, or a soft-touch eco-friendly paint – because sensory design matters. It not only supports baby’s development but also contributes to a space that feels emotionally safe for parents and children.

Another defining shift in nursery interiors is a growing focus on sustainability and long-term value. At Snüz, this is more than a trend, it’s a design imperative. Our products, like the SnüzKot, are designed to evolve with your child, transitioning from cot to toddler bed to junior bed with ease. This modularity reduces waste, extends product life and offers real value over time – both emotionally and financially.

We also take care to source sustainably wherever possible, using FSC-certified wood and non-toxic, baby-safe finishes. These choices may be invisible to the eye, but they speak volumes about our values and our responsibility as designers. Parents shouldn’t have to choose between beauty and conscience. With Snüz, they don’t have to.

Timelessness is the thread that ties all this together. Trends may inform our palettes or materials, but our core goal is always to create enduring designs that look and feel relevant through every stage of early childhood. We don’t chase fast trends – we interpret them through the lens of longevity. Our goal is to create furniture that can be loved not just for a season, but for a generation – or even passed down to the next.

In shaping the future of nursery interiors, we are ultimately shaping the future of family life. A well-designed nursery doesn’t just house a baby, it cradles a new way of living, loving and growing together. At Snüz, we’re proud to stand at the intersection of innovation and emotion, helping parents create spaces that feel just right for their babies, their homes and themselves.

Because great design doesn’t just support development – It nurtures identity, enhances wellbeing and makes the everyday moments that much more beautiful.