Home Integrator
ARSENAL AND SOBHA REALTY CELEBRATE TWO YEARS OF PARTNERSHIP
Arsenal Football Club and Sobha Realty are proud to mark two years of our successful global partnership, and our work together in enhancing Sobha Realty Training Centre.
Sobha Realty joined our Arsenal family in 2023, and have since become one of our Principal Partners, with the naming rights to the Sobha Realty Training Centre in London Colney, and Sobha Realty branding on our training kit.
During that time, we have worked together to elevate the world-class facility through a number of developments, with enhancements to restaurant facilities and dressing rooms, a dedicated new building for our women’s first team, a refurbished media centre, and the addition of a new sauna and steam facilities.
We also launched The Art of Detail, our four-part series that shows the meticulous work behind the scenes at the Training Centre to support our teams perform at their best. Together, they reflect a shared drive to provide a high-performance environment that supports every detail of preparation and recovery. As we enter the next year of our partnership, we continue to work together to ensure the Sobha Realty Training Centre remains a world-class environment for players and staff.
Ashish Parakh, Group Chief Sales & Marketing Officer, Sobha Realty said: “Over the past two years, our partnership with Arsenal has grown into a powerful synergy, and we take immense pride in what we have built together. This collaboration, rooted in shared values of excellence, precision, and performance, now goes beyond sport and real estate. It is united by a commitment to craftsmanship, innovation, and continuous improvement. The Sobha Realty Training Centre stands as a testament to these ideals, reflecting our joint vision to create environments where talent thrives and potential is realised. As we enter the next phase of our journey, we remain dedicated to further enhancing this world-class facility and deepening our relationship with the Arsenal family.”
Juliet Slot, Chief Commercial Officer at Arsenal, said: “Our partners play a vital role in supporting our ambition and goals as a club, and we’re proud to work with such a brilliant range of brands who are the best at what they do. Sobha Realty have been an integral part of this journey over the past two years and counting – helping us to create the best possible environment for our people and players to perform at their best, and supporting our vision to win major trophies. We look forward to what’s to come and all that we can continue to achieve together.”