Hospitality

HOW MEDITERRANEAN DINING IS FINDING A NEW RHYTHM IN DUBAI

Published

3 months ago

July 21, 2026

Exclusive interview with Selçuk, Co-Founder, Loop

Every great restaurant begins with an idea. What sparked the vision for LOOP, and what gap did you feel existed in Dubai’s dining scene?

LOOP was born from a simple question: What makes people come back to a restaurant again and again? We realised it isn’t just a beautiful space or a trending dish. It’s how a place becomes part of your everyday life.

That’s exactly what we wanted to create—a restaurant people return to whether it’s for a morning coffee, a leisurely Turkish breakfast, a business lunch, dinner with friends or a late-night meal. The name “LOOP” reflects that idea of coming full circle, of becoming part of someone’s routine.

Dubai has countless restaurants designed for special occasions. We wanted to build one designed for everyday moments, where exceptional food, genuine hospitality and a welcoming atmosphere make every visit feel worth repeating.

Business Bay is evolving into one of Dubai’s busiest lifestyle destinations. What made it the perfect home for LOOP?

Business Bay has evolved into far more than a business district. It’s become one of Dubai’s most vibrant neighbourhoods, where professionals, residents and visitors all cross paths throughout the day.

That made it the perfect location for an all-day dining concept like LOOP. From early breakfasts and coffee meetings to relaxed lunches, family dinners and late-night gatherings, the area naturally lends itself to every dining occasion.

Being located along the Dubai Canal also allows guests to step away from the pace of the city and enjoy a meal in a setting that feels calm, social and inviting. We wanted LOOP to become the neighbourhood restaurant people think of first, regardless of the hour.

Operating around the clock is an ambitious undertaking. What inspired the decision to create a true 24-hour dining destination?

Food doesn’t follow office hours, and neither do people.

Some guests start their day before sunrise with coffee and breakfast, while others are looking for a quality dinner or comforting meal long after most kitchens have closed. We wanted to remove the idea that there is a “right time” to visit a restaurant.

Operating 24 hours allows us to serve fresh, thoughtfully prepared food whenever our guests choose to dine. Whether it’s an early breakfast spread, a Mediterranean lunch, a family dinner or a late-night bite after work, the same attention to quality and hospitality remains at the centre of every service.

Mediterranean cuisine has become increasingly popular in the UAE. How does LOOP bring its own interpretation to this culinary tradition?

Mediterranean cuisine is all about simplicity, generosity and letting great ingredients speak for themselves, and that’s the philosophy we’ve embraced at LOOP.

Our menu is inspired by the Mediterranean with a distinctive Turkish influence, bringing together vibrant seasonal produce, premium grilled meats, fresh seafood and colourful sharing plates that encourage people to gather around the table.

Rather than reinventing traditional recipes, we focus on refining them through quality ingredients, careful technique and contemporary presentation. Guests can enjoy everything from authentic Turkish breakfast spreads to beautifully grilled kebabs, fresh mezze and signature Mediterranean dishes designed for sharing.

While shisha naturally complements the relaxed atmosphere, it has never defined who we are. Food is the heart of LOOP. Every dish is created to encourage conversation, long meals and the joy of sharing great flavours with family and friends.

Personalisation has become a defining trend in hospitality. How do you ensure returning guests feel recognized without making the experience feel scripted?

For us, personalisation begins with paying attention.

It’s about remembering a guest’s favourite table, knowing how they like their coffee, recommending a new dish based on what they’ve enjoyed before or simply greeting them by name.

We’re also developing the LOOP app to make reservations more seamless and help us better understand our guests’ preferences over time. Technology gives us useful insights, but it’s our team that brings those insights to life through genuine hospitality.

The goal is never to create a scripted experience. It’s to make every returning guest feel naturally welcomed, as though they’re visiting a place that already knows them.

Guests today expect more than great food. How are expectations changing around experience, technology and service?

Guests still come for exceptional food, but what they remember is how a restaurant made them feel.

Today’s diners expect a complete experience: beautifully prepared dishes, attentive service, a comfortable atmosphere and effortless convenience. Every detail matters, from the music and lighting to the pace of service and the way food arrives at the table.

Technology helps us enhance that experience by making reservations easier, streamlining operations and allowing our team to spend more time engaging with guests instead of focusing on processes.

At the end of the day, hospitality remains deeply human. Great food brings people through the door, but genuine service and memorable experiences are what inspire them to come back.

Hospitality

The Guild’s Famous Sandwiches Are Coming to JLT

Published

10 hours ago

October 30, 2026

Integrator Web-Editor

The Guild is bringing its popular Sandwinch Collection beyond DIFC, with a new weekend pop-up launching on November 7th at Splendour Fields in JLT. Located in the venue’s downstairs area, the pop-up will serve The Guild’s signature chicken, lamb and beef sandwiches every Saturday and Sunday, giving JLT residents and visitors the chance to enjoy one of DIFC’s lunchtime favourites closer to home.

Inspired by The Guild’s much-loved Sunday Roast, the sandwiches bring together quality ingredients, generous portions and carefully prepared accompaniments in a more casual, on-the-go format. Guests can choose from three options. The Chicken (AED 55), The Lamb (AED 65) and The Beef (AED 70), with roast potatoes or duck fat fries available on the side for AED 15 each.

Available in limited quantities, the sandwiches will be served on a first-come, first-served basis, so guests are encouraged to arrive early to avoid missing out.

Located in Gate Avenue, DIFC, The Guild has established itself as one of Dubai’s leading dining destinations, known for its ingredient-led menus and signature dining experiences. The JLT pop-up brings a taste of The Guild to a new neighbourhood, making its Roast Collection accessible to even more sandwich lovers across the city.

Hospitality

Sheraton Dubai Creek Hotel & Towers: The Perfect Destination for Memorable Events and Celebrations

Published

11 hours ago

October 30, 2026

Integrator Web-Editor

Whether you’re planning a dream wedding, an important corporate gathering or a special celebration with loved ones, Sheraton Dubai Creek Hotel & Towers offers an elegant setting for every occasion. Overlooking the picturesque Dubai Creek, the hotel combines timeless charm, warm hospitality and versatile event spaces with personalized services and thoughtfully curated dining experiences. From intimate gatherings to grand celebrations, the hotel provides a beautiful backdrop for creating unforgettable moments, with dedicated event specialists ensuring every detail is taken care of. Discover some of the best ways to host your next event at Sheraton Dubai Creek Hotel & Towers, with tailored packages designed to make every occasion truly special.

1. Say ‘I Do’ by the Creek: Celebrate Your Dream Wedding at Sheraton Dubai Creek Hotel & Towers

Every love story deserves a beautiful beginning, and Sheraton Dubai Creek Hotel & Towers offers a romantic setting to turn your dream wedding into an unforgettable celebration. With the picturesque Dubai Creek as its backdrop, the hotel brings together timeless elegance, warm hospitality and the charm of a waterfront setting, making it a wonderful choice for couples looking to celebrate their special day in style.

Whether it’s an intimate ceremony surrounded by loved ones or a grand wedding reception, the hotel offers elegant event spaces, thoughtfully curated dining experiences and personalised menus to suit every celebration. What makes the experience even more special is the dedicated events team, who work closely with couples to bring their vision to life, ensuring every detail reflects their unique love story. The festive season adds an extra touch of warmth and magic, creating a beautiful atmosphere for moments worth cherishing.

With wedding packages starting from AED 200 per person, couples can enjoy a thoughtfully curated experience featuring (catering, wedding cake, and other inclusions). The hotel’s Ballroom (venue/ballroom name) can accommodate up to 500 guests, making it a beautiful choice for celebrations of all sizes. Price: From AED 200 per person | Capacity: Up to 500 guests | Package Includes: catering, wedding cake, and other inclusions

2. Where Business Meets Elegance: Host Your Next Corporate Event by Dubai Creek

Great business ideas deserve an inspiring setting, and Sheraton Dubai Creek Hotel & Towers offers the perfect blend of professional hospitality, comfort and timeless elegance. Set against the picturesque backdrop of Dubai Creek, the hotel provides a welcoming environment where meaningful conversations, fresh ideas and successful collaborations come to life.

Whether you’re hosting an important boardroom discussion, a large-scale conference, an interactive team workshop or a corporate celebration, the hotel offers versatile meeting spaces designed to suit different business needs. What makes the experience stand out is the personalised approach, with a dedicated events team assisting with every detail, from venue arrangements to thoughtfully curated food and beverage experiences, allowing guests to focus on what truly matters — connecting, collaborating and achieving their goals.

With half-day meeting packages starting from AED 250 per person and full-day packages from AED 300 per person, businesses can enjoy tailored experiences featuring 2 (coffee breaks, lunch, AV equipment, Wi-Fi and other inclusions). The hotel’s Deira meeting rooms can accommodate up to 75 delegates, supported by a dedicated events team to ensure seamless planning and execution. Businesses can also benefit from Marriott Bonvoy Points (corporate group offers or complimentary benefits). Price: Half-day from AED 250 | Full day from AED 300 per person | Capacity: Up to 75 delegates | Package Includes: Up to 2 coffee breaks, lunch, AV equipment, Wi-Fi and other inclusions

3. Celebrate Life’s Special Moments at Sheraton Dubai Creek Hotel & Towers

Some moments deserve more than just a celebration they deserve a setting that makes them truly unforgettable. Whether it’s a milestone birthday, a special anniversary, an intimate family gathering or a stylish private celebration, Sheraton Dubai Creek Hotel & Towers offers an elegant escape where beautiful memories are made against the charming backdrop of Dubai Creek.

Combining timeless surroundings with warm hospitality, the hotel provides versatile event spaces that can be transformed to reflect the personality and spirit of every occasion. From thoughtfully crafted menus and tailored dining experiences to personalised event arrangements, every detail is designed to make guests feel special. With the support of the hotel’s dedicated Events Booking Centre team, hosts can enjoy their celebrations while the finer details are taken care of, creating an effortless experience from beginning to end.

With private event packages starting from AED 250 per person, guests can create their ideal celebration with personalised menus, entertainment and other inclusions. The hotel’s flexible event spaces can accommodate up to 100 guests, while the dedicated Events Booking Centre team provides personalised planning assistance to ensure every occasion is thoughtfully organised. Price: From AED 250 per person | Capacity: Up to 100 guests

Hospitality

Celebrate UAE National Day with 15% Off a Creekside Staycation at Sheraton Dubai Creek

Published

11 hours ago

October 30, 2026

Integrator Web-Editor

This UAE National Day, treat yourself to a relaxing getaway without leaving Dubai. Sheraton Dubai Creek Hotel & Towers is offering UAE residents an exclusive 15% discount on its regular half-board rate, valid for stays from 27 November to 6 December 2026, with no minimum stay requirement.

Set along the picturesque Dubai Creek in Deira, the iconic five-star hotel combines timeless elegance with modern comforts. Guests can choose from beautifully appointed Deluxe Rooms with city or Creek views, Club Rooms with exclusive lounge access, and spacious Junior and Executive Suites, offering a comfortable retreat for couples and families alike.

Dining is equally inviting, with Italian flavours at Vivaldi, British favourites at The Chelsea Arms, relaxed poolside dining at By the Bay, and casual refreshments at the Lobby Café. Guests can also unwind by the outdoor swimming pool, enjoy a rejuvenating treatment at Spa, or make use of the 24-hour fitness centre.

Adding a touch of festive magic, the hotel will be adorned with seasonal decorations throughout the holiday period. Guests staying on 4 December 2026 can also experience the hotel’s Christmas Tree Lighting Ceremony in the Lower Lobby, accompanied by a Christmas choir, creating a memorable start to the festive season.

With the flexibility of no minimum length of stay, guests can plan anything from a spontaneous overnight escape to an extended waterfront retreat. Combining comfortable accommodation, delightful dining experiences and a charming Creekside setting, this exclusive UAE National Day offer is the perfect opportunity to celebrate in style. To enjoy this exclusive UAE residents’ National Day half-board offer, book online using the promotional code ES2.