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SIGNOR SASSI MARE IS NOW OPEN IN PORTO CERVO FOR AN EXCLUSIVE SUMMER RESIDENCY

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For more than four decades, Signor Sassi has been synonymous with exceptional Italian dining, warm hospitality and effortless glamour. Founded in London’s Knightsbridge in 1984 and acquired by the renowned Italian family-owned San Carlo Group, led by the Distefano family, the restaurant has grown from a beloved London institution into an internationally celebrated luxury hospitality brand with locations spanning Dubai, Riyadh, Doha and Miami. Signor Sassi is recognised worldwide for attracting royalty, celebrities, international tastemakers and discerning guests who return time and again for its authentic Italian hospitality and vibrant social atmosphere.

Now, for the first time in its history, Signor Sassi returns home to Italy with the launch of Signor Sassi Mare in Porto Cervo, bringing its iconic dining experience to the heart of Sardinia’s glamorous Costa Smeralda for an exclusive summer residency.

Located at You Marina Restaurant and Lounge Bar in Piazza Azzurra, overlooking Porto Cervo’s iconic marina, Signor Sassi Mare combines the timeless elegance and celebrated cuisine of Signor Sassi with one of the Mediterranean’s most prestigious summer destinations. Set against the backdrop of Porto Cervo’s luxury yachts, crystal-clear waters and vibrant social scene, the residency offers a sophisticated yet relaxed celebration of Italian summer living.

Designed to capture the essence of long Mediterranean days by the sea, Signor Sassi Mare presents an elegant alfresco dining experience centred around exceptional seafood, premium seasonal ingredients and refined Italian classics. The menu pays tribute to the region’s rich culinary heritage while embracing the glamour and energy that have made Porto Cervo a favourite destination for international travellers, yacht owners and luxury seekers from around the world.

At the heart of the experience is a dedicated Pescheria, From The Sea selection, allowing guests to choose from the finest whole market fish and shellfish, prepared to their preference. Whether grilled, baked in salt crust, served acqua pazza style or paired with freshly made pasta, the menu showcases the freshest catch of the day in true Italian coastal fashion.

Alongside the Pescheria offering, guests can enjoy an array of signature crudo dishes, oysters, seafood towers, caviar and raw bar specialities. Much-loved Signor Sassi favourites also feature prominently throughout the menu, including lobster linguine, black squid ink spaghetti, seafood risotto and Milanese-style veal, celebrating the timeless flavours and culinary traditions for which the brand is renowned.

Reflecting Porto Cervo’s international summer crowd, Signor Sassi Mare will also introduce Yacht Sushi, an exclusive sushi menu featuring sashimi, nigiri, uramaki and signature rolls, designed to complement leisurely lunches, sunset aperitivos and elegant evenings by the water.

To conclude the experience, guests can indulge in desserts inspired by Italy’s southern coastline, from pistachio cake and lemon delizia to homemade gelato and classic tiramisu.

Marcello Distefano, CEO of San Carlo Group, said: “We are delighted to bring Signor Sassi Mare to Porto Cervo, one of the Mediterranean’s most iconic coastal destinations. As an Italian family business, it is particularly meaningful for us to bring the Signor Sassi brand to Italy for the very first time. Following the success of our expansion to locations such as Dubai and Miami, this opening marks another exciting chapter in the brand’s evolution. We look forward to welcoming guests to a truly vibrant celebration of Italian summer living on the Sardinian coast.”

Lorenzo Marras, President of Dining, Sunset Hospitality Group, said: “My connection with Signor Sassi runs deep; we first brought the brand to Dubai, and watching it become part of the city’s dining fabric was one of the most rewarding experiences of my career. This partnership with San Carlo Group feels like a story still very much in the making. Porto Cervo is a destination that demands the very best, and together, that is precisely what we intend to deliver. We look forward to welcoming guests to a summer they will not forget, and to many more ventures with San Carlo Group to come.”

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Hospitality

New Season, New Flavours: Society Unveils a Brand-New Menu in Dubai and Abu Dhabi

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Society is welcoming the new season with a brand-new menu, packed with fresh flavours and made for sharing. It launches at Society DXB on 29 September and at Society AUH on 2 October.

The new menu is designed for the moments that make up a good week: a relaxed catch-up after the school drop-off, a corporate eat-out with the team, or a long table with family and loved ones as the season turns.

Something for every hour of the day

From a warm morning Spread of pancakes, french Toast and turkish eggs, to shareable starters like miso eggplant dip and cumin lamb dumplings, the new menu has something for every craving. Crust lovers can dig into the carbonara or mediterranean lamb, while bowls, stacked & smeared bring comfort favourites like the teriyaki salmon bowl and double smash burger. Finish sweet with nutella Haze, sticky date or the pastry display and little ones get their own kids Menu, from chicken nuggets & fries to sliders.

A table for everyone

Whether it’s a slow morning with friends, a business lunch or a family gathering, the new Society menu is an invitation to sit down, slow down and enjoy the season.

Offer Details: Launch Date: 29th September for Society DXB and 2nd October for Society AUH, Locations: Society Dubai, Jumeirah 1 and Society Abu Dhabi, Al Mamsha, Al Saadiyat Operational timings: Society DXB runs daily from 8AM -9PM, whilst Society Abu Dhabi is open from 8AM-10PM Sundays-Thursdays and 8AM-11PM, Friday and Saturday.

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Hospitality

The Cove Rotana Resort Strengthens Leadership Team with the Appointment of Karim El Ghandour as Director of Human Resources

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The Cove Rotana Resort Ras Al Khaimah is pleased to announce the appointment of Karim El Ghandour as Director of Human Resources.

Bringing more than 25 years of hospitality and HR leadership experience across the Middle East and Africa, El Ghandour joins the five-star resort to lead its human resources strategy, with a focus on strengthening colleague engagement, talent development, and workplace culture while supporting the continued growth of the property.

In his new role, El Ghandour will oversee the resort’s human resources function, drawing on extensive experience in talent acquisition, performance management, employee relations, compensation and benefits, compliance, leadership development, and workforce optimisation. His appointment further supports The Cove Rotana Resort’s commitment to building a strong, people-focused culture and recognises the important role colleagues play in delivering the warm and genuine hospitality for which Rotana is known.

Commenting on his appointment, El Ghandour said: “I am pleased to join The Cove Rotana Resort Ras Al Khaimah and become part of the Rotana family. Throughout my career, I have seen first-hand the important role that people and culture play in the success of a hotel. I look forward to working closely with our colleagues and leadership team to build a strong and supportive workplace, develop our talent, and ensure our people strategy continues to contribute to the growth and performance of the resort.”

El Ghandour joins The Cove Rotana Resort following more than 15 years with IHG Hotels & Resorts, most recently serving as Cluster Director of Human Resources in Kuwait. In this role, he led the full HR function across a cluster of properties with a combined workforce of 800 colleagues and served as a member of the Executive Committee. He also led the HR pre-opening of InterContinental Kuwait, IHG’s first luxury property in the country.

His career in hospitality began in hotel operations, with early roles spanning front office and operational management before he moved into training and development and, subsequently, senior human resources leadership. He has also worked in convention and catering sales and co-founded and managed a travel business, giving him a broad understanding of the operational and commercial realities of hotel performance.

This combination of operational and HR experience has shaped his approach to leadership, centred on people, performance, and a first-hand understanding of hotel operations. At The Cove Rotana Resort, El Ghandour will bring this perspective to the continued development of its colleague culture, supporting high-performing teams and aligning the resort’s people strategy with its wider business objectives.

Visit The Cove Rotana Resort Ras Al Khaimah for more information and The Cove Rotana Resort on Instagram @thecoverotanaresort for the latest news and updates

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Hospitality

iD Fresh Food Strengthens Its UAE Portfolio with Za’atar Parota, Blending Indian Convenience with Regional Flavour

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A Little India, A Little Middle East: How Food Is Bringing Cultures Together in the UAE

The UAE’s food culture is a reflection of the many communities that call the country home. Indian, Middle Eastern and international flavours have become part of the everyday food landscape, with familiar dishes often picking up new influences along the way. For Za’atar Day on 23 September, iD Fresh Food is bringing two of these food cultures together with its Za’atar Parota.

The idea is simple, a familiar Indian staple meets one of the region’s much-loved flavours. The result is a crispy, flaky, layered parota with aromatic za’atar, bringing a distinctly Middle Eastern touch to an everyday favourite. It is a combination that fits naturally into the UAE, where different food traditions regularly come together.

iD Fresh Food’s Za’atar Parota

The Za’atar Parota brings the bold, aromatic flavour of za’atar inside a hot, flaky and layered parota. At iD Fresh Food, clean label is an uncompromising standard – no preservatives, no artificial colours, no artificial flavours, no emulsifiers, no stabilisers, no raising agents, no anti-caking agents and no unnecessary chemicals. The same standard applies to every ingredient that goes into making the product.

The Za’atar Parota can be enjoyed straight off the pan with hummus, labneh or your favourite dip. It also reflects iD Fresh Food’s approach to building its presence in the UAE. The company entered the market in 2013 and has since expanded its portfolio to suit the tastes and eating habits of a diverse consumer base, while continuing to follow its clean-label approach.

The product is one example of how familiar food formats can be adapted for the local market without losing what makes them familiar in the first place, bringing together the comfort of a parota with a flavour that is already well known across the region. Availability: The Za’atar Parota is available across selected hypermarkets in the UAE and on noon.

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