Hospitality
Meet Form Room: JVC’s All-Day Café Bringing Playful Dishes, Specialty Coffee and Good Vibes
Form Room is an Aussie café in Jumeirah Village Circle, bringing together creative all-day dining, specialty coffee and a relaxed indoor-outdoor setting at Binghatti Jasmine. Casual, playful and a little nostalgic, the café takes inspiration from the feeling of gathering around a school lunch table, where good food, good company and plenty of conversation come together.
Located in Al Barsha South 4, Form Room has been created with the JVC community in mind, offering an easy neighbourhood spot for everything from an early morning coffee and breakfast to a post-workout bite, casual lunch or afternoon catch-up. The café is also pet-friendly, welcoming four-legged companions into its relaxed indoor and outdoor space and making it a natural meeting point for the local community.
The menu follows the same uncomplicated, playful approach, with familiar comfort food given a creative Form Room twist. The sandwich selection offers hearty, grab-and-go options with fillings ranging from loaded egg and crumbed chicken to slow-cooked beef, all made with quality ingredients.
The menu also includes choices such as the Açaí Business Bowl, topped with granola, coconut yoghurt, fresh fruit and chia, alongside fresh juices and other options for those craving something lighter without compromising on flavour.
Adding to the café’s offerings are The Heavy Hitters, two new protein shakes created with the active crowd in mind. Antioxidant Muscle Fuel and Strawberry Surge bring a more functional element to the drinks menu, providing convenient options for those looking to refuel before or after their daily routine.
Coffee remains at the heart of the Form Room experience, with a specialty coffee menu spanning classic espresso-based favourites and signature drinks such as the Spanish Latte, Spanish Cortado, Affogato and Mocha. For those looking beyond coffee, the menu includes matcha, fresh juices, iced teas, lemonades, giving guests plenty of reasons to drop by throughout the day.
The café’s personality extends to its sweet selection, with playful takes on familiar favourites including the Lotus Lamington, Crème Brûlée Cheesecake, Coconut Basbousa and Açaí Business Bowl. The result is a menu that balances indulgence with everyday options, reflecting the easy-going spirit of the space itself.
Form Room also caters to families, with a selection of junior drinks including Babyccino and Kid’s Chocolate, making the café an accessible option for casual neighbourhood visits.
For added convenience, Form Room is available for delivery through Deliveroo, Noon and Talabat, bringing its breakfast, sandwiches, mains, coffee and drinks to customers across the area.
With ample parking available directly outside, Form Room is designed to be both convenient and inviting.
Hospitality
MI AMOR: ORILLA INTRODUCES A NEW WEEKLY LADIES’ NIGHT IN JVT
Orilla is turning Wednesday nights into an occasion with the launch of Mi Amor, a new weekly ladies’ night bringing together free-flowing drinks, live entertainment and an elevated late-night atmosphere at the restaurant’s rooftop setting in Jumeirah Village Triangle.
Launching on Wednesday, 7 October from 7:00pm onwards, Mi Amor invites ladies to dress up, gather their favorite people and settle into an evening designed around good energy, flowing drinks and memorable moments.
Set on the 27th floor of Hotel Local, Orilla provides the backdrop for the new weekly ritual, combining panoramic surroundings with the restaurant’s lively Latin-inspired atmosphere. For the launch evening, guests can expect free-flowing drinks for ladies, sensational entertainment throughout the night and a room dressed for the occasion.

More than simply a midweek drinks offer, Mi Amor is designed as an opportunity to make Wednesday feel like the start of the weekend. From the first cocktail to the final song, the evening brings together music, entertainment and an upbeat social atmosphere for groups of friends looking to make the most of their night.
The launch will set the tone for what guests can expect from Mi Amor as it becomes a regular fixture at Orilla — a night built around celebration, connection and a little indulgence.
Mi Amor Ladies’ Night launches on Wednesday, 7 October, from 7:00pm onwards, with free-flowing drinks available for ladies and entertainment throughout the evening.
Event Details
- What: Mi Amor Ladies’ Night | When: Every Wednesday, launching 7 October 2026 | Time: From 7:00pm onwards | Where: Orilla, 27th Floor, Hotel Local, Jumeirah Village Triangle, Dubai | Ladies’ Offer: Free-flowing drinks | Entertainment: Throughout the evening | Reservations: +971 4 575 2986 / +971 55 104 7521 | Email: reservation@orillarestaurant.com
- Limited tables are available. Guests are encouraged to reserve in advance and join Orilla for the first taste of Mi Amor.
Hospitality
From AMAYA to MYA: Dubai Mall Dining Destination Refines Its Global Identity
AMAYA is now MYA. As the brand expands its regional and international presence, a unified name gives every location one voice and every guest one clear promise. MYA supports consistency across its growing portfolio of destinations while preserving the energy, hospitality and attention to detail established in Dubai.


The Dubai-born dining and lifestyle brand has refined its name as part of its continued growth: one concise name that can be recognized, remembered and expressed with equal confidence in every market. MYA is shorter by design, creating greater clarity across destinations, partnerships, communications and digital platforms.
The refinement is precise. MYA carries forward the same founder and leadership, the same team, the same concept, the same culinary direction, the same standards and the same distinctive guest experience. Everything that earned the trust of AMAYA’s guests remains at the heart of MYA.

“Strong brands grow through clarity, consistency and trust. MYA gives the name we have built a sharper global expression. Our people, standards and guest experience remain exactly the same. One name. One vision. One uncompromising standard, built in Dubai and continuing forward as MYA.”
– Murat Tutuncu and Moe Ezzat | Founders & CEO, MYA
MYA’s purpose is clear – to give the established Dubai-born hospitality brand a shorter and more consistent name as it grows across destinations. The shorter name increases recognition, the unified name strengthens consistency, and the same standards give the brand the foundation to grow confidently across cultures and geographies.
Hospitality
The New Rules of Natural-Looking Rejuvenation
Exclsuive interview with Dr. Dragana Spica, Specialist Plastic, Reconstructive & Aesthetic Surgeon, Aesthetics by King’s College Hospital London – Dubai
When patients talk about wanting to look more refreshed or rejuvenated, how important is skin quality and tightening alongside changes to facial volume and shape?
Looking refreshed is about much more than restoring volume or enhancing facial contours. Skin quality plays a central role in how youthful and healthy a person appears. Even when volume loss is addressed with fillers or fat transfer, poor skin texture, laxity, pigmentation, or reduced collagen can still contribute to a tired appearance.

A comprehensive rejuvenation approach combines attention to facial structure with treatments that improve skin quality and firmness. Technologies that stimulate collagen production, skin tightening procedures, and regenerative treatments can significantly enhance results. When healthy, firm skin is combined with balanced facial proportions, patients tend to achieve a more natural and refreshed appearance rather than an over-treated look.

When it comes to body transformation, what are the most common concerns patients are looking to address through contouring and sculpting?
Most patients are not necessarily looking for dramatic weight loss. Instead, they want to improve body proportions and address stubborn areas that do not respond to diet and exercise. Common concerns include excess fat deposits, loose skin following weight loss or pregnancy, and a lack of definition in certain areas of the body.
Many patients seek contouring to create a smoother silhouette, improve waist definition, refine body balance, or restore confidence in their appearance. Increasingly, body contouring is viewed as a way to enhance overall shape and harmony rather than simply reduce body size.

What are some of the most common concerns patients come to you with when it comes to skin laxity, body contouring and overall body shape?
Skin laxity is one of the most frequent concerns, particularly after significant weight loss, pregnancy, or as part of the natural ageing process. Patients often report loose skin around the abdomen, upper arms, thighs, neck, or lower face. In terms of body contouring, many individuals are concerned about localized fat deposits that persist despite maintaining a healthy lifestyle. Others are seeking improved body proportions, whether through waist contouring, abdominal refinement, thigh reshaping, or enhancement of areas that have lost volume over time. Ultimately, most patients want results that look natural and complement their unique body structure rather than conforming to a single aesthetic ideal.

Body contouring has become an increasingly important part of aesthetic care. Which areas of the body are patients most interested in sculpting and refining?
The abdomen remains one of the most commonly requested areas for contouring and sculpting, followed closely by the waist and flanks. Patients are also frequently interested in refining the thighs, upper arms, back, and under-chin area.
There has also been growing interest in body-shaping procedures that enhance overall proportions, such as creating a more defined waistline or improving the contour of the hips and buttocks. What is particularly notable today is that patients increasingly view the body as a whole, seeking balanced and harmonious results rather than focusing on a single area in isolation.

How has the conversation around targeted fat reduction evolved, particularly among patients who are looking for definition rather than significant weight loss?
The conversation has shifted considerably over the past few years. Patients are now much more informed and understand that body contouring is not a substitute for weight loss. Instead, they are seeking targeted refinement and improved definition.
Many patients are already close to their ideal weight and simply want to address stubborn pockets of fat that obscure muscle definition or affect body proportions. The focus has moved toward precision, customization, and natural-looking outcomes. Today’s patients often ask how they can achieve a more sculpted appearance while maintaining a healthy, authentic look, and treatment plans are increasingly tailored to support those goals.
In modern aesthetic practice, body contouring is less about reducing size and more about enhancing shape, proportion, and confidence through personalized treatment strategies.
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