Hospitality News

Aramtec Commits to Full Digital Transformation to Enhance Services for Customers and to Support Regional Expansion Plans

Published

3 years ago

February 27, 2023

admin

Aramtec, one of the UAE’s longest-established food service companies, is delivering on a year-long strategy to become cloud-based and digitally empowered through solutions from global technology company SAP SE (NYSE: SAP). To fully automate and enhance Aramtec’s import of premium food brands and goods, as well online store Butchershop.ae, the company has committed to a transformation journey including an upgrade of its ERP landscape.

The new Aramtec strategy, titled Project Phoenix, will enhance the company’s food services it delivers to hotels, restaurants, airlines and other commercial F&B outlets. With a need for flexibility, agility, and scalability, Aramtec’s adoption of cloud computing using RISE with SAP and S/4HANA solutions met all these criteria while delivering a tailored strategy based on SAP’s deep expertise in supply chain management and food service industries.

Edgard Chalhoub, General Manager of Aramtec, said, “Our objective is to capitalize on the digitization and automation benefits of technology to run our business more smoothly and to optimize our productivity and efficiency. We are set to achieve greater visibility and control over all areas of Aramtec’s operations as well as our complex supply chain and distribution network, as we have more than 2000 stock keeping units (SKUs) distributed to thousands of customers. Ultimately, Aramtec will have the capacity to respond quickly to our customers’ needs and changes in the supply chain environment.”

Aramtec’s move to the cloud was accelerated through its adoption of RISE with SAP, which provides a pathway to the cloud for any customer, irrespective of starting point or complexity. The offering goes beyond a technical migration to the cloud, instead enabling adaptable and sustainable transformation of a company while realizing a faster time-to-market for new capabilities and applications.

Zakaria Haltout, Managing Director of SAP UAE, said, “The commitment Aramtec has made to becoming an SAP-designated Intelligent Enterprise means it is aligned with regional digital transformation plans while enhancing the services it delivers to existing and new-market customers. By leveraging SAP’s cloud-based S/4HANA, Aramtec will benefit from the latest SAP technologies and updates. It will enjoy precise stock control and record keeping, 360-degree views of all operations, automation of business processes, reduced total cost of ownership and the ability to manage business change and scale operations rapidly.”

The implementation of the SAP solutions at Aramtec, which will also include SAP Payroll, is expected to go live in the third quarter of 2023.

Hospitality

Celebrate Eid Al Adha with a Relaxing City Escape at Four Points by Sheraton Sheikh Zayed Road, Dubai

Published

4 hours ago

May 13, 2026

Integrator Web-Admin

This Eid Al Adha, elevate your celebrations with a thoughtfully curated staycation at Four Points by Sheraton Sheikh Zayed Road, offering the perfect blend of comfort, indulgence, and quality time with loved ones.

Designed for families and friends looking to unwind in the heart of the city, the exclusive Eid Al Adha getaway promises a seamless escape paired with added value and memorable experiences.

Guests booking a Classic Room will enjoy a complimentary upgrade to the next room category (subject to availability), along with a one-night stay in a comfortable room or spacious apartment. The experience includes a hearty breakfast, with a choice of lunch or dinner on the house, ensuring a relaxed and indulgent stay.

To enhance relaxation, guests can unwind with a complimentary 15-minute massage, while also enjoying 25% off across selected dining outlets. The celebration continues with welcome drinks at the hotel’s rooftop venue, offering stunning city views, along with a guaranteed late check-out until 4:00 PM.

Whether it’s a short family getaway or a festive retreat with friends, Four Points by Sheraton Sheikh Zayed Road invites guests to create unforgettable moments this Eid Al Adha.

Offer: Complimentary room upgrade (subject to availability) | One-night stay in room or apartment | Breakfast with lunch or dinner included | Complimentary 15-minute massage | 25% discount on selected dining outlets | Welcome drinks at the rooftop venue | Guaranteed late check-out until 4:00 PM | Location: Four Points by Sheraton, Sheikh Zayed Road

Unwind This Eid Al Adha with a Comfortable City Escape at Four Points by Sheraton Bur Dubai

Celebrate Eid Al Adha with a relaxing city retreat at Four Points by Sheraton Bur Dubai, where comfort, convenience, and thoughtful touches come together for an effortless festive getaway.

Perfect for those looking to take a break from the everyday, the hotel’s Eid Al Adha package is designed to offer a seamless stay with added value and moments of indulgence.

Guests booking a Classic Room will enjoy a complimentary upgrade to the next room category (subject to availability), along with a stay that includes a wholesome breakfast and a choice of lunch or dinner on the house, making it easy to savour the occasion without any planning stress.

To elevate the experience, guests can unwind with a complimentary 15-minute massage and enjoy 25% off across selected dining outlets. The package also includes a guaranteed late check-out until 4:00 PM, allowing guests to extend their stay in comfort.

Whether it’s a quick escape or a laid-back celebration, Four Points by Sheraton Bur Dubai offers the perfect setting to relax, recharge, and create meaningful moments this Eid Al Adha.

Offer Highlights: Complimentary room upgrade (subject to availability) | Breakfast with lunch or dinner included | Complimentary 15-minute massage | 25% discount on selected dining outlets | Guaranteed late check-out until 4:00 PM | Validity: Until June 01, 2026, | Location: Four Points by Sheraton, Bur Dubai

Hospitality

Celebrate Eid Al Adha with Flavours of Royal India at Mausam

Published

4 hours ago

May 13, 2026

Integrator Web-Admin

This Eid Al Adha, gather your family and loved ones for a festive culinary experience at Mausam as the restaurant launches Flavours of Royal India, a special Curry Week inspired by the rich traditions of India’s royal kitchens.

Drawing inspiration from the rich flavours of Awadh, Rajasthan, and Hyderabad, the limited-time menu showcases aromatic slow-cooked curries, bold spice blends, and timeless regional recipes. Guests can enjoy signature dishes such as Gosht Rezala, Murgh Begum Bahar, and Machhli Jaisamandi, alongside comforting classics like Maa Channe Ki Dal and freshly baked traditional breads including Missi Roti and Khameeri Naan. The experience begins with flavourful chaat selections such as Nadru Ki Chaat, setting the tone for a festive feast designed for sharing.

Marking the start of Mausam’s new month-by-month culinary journey celebrating India’s diverse regional cuisines, the series will spotlight a different region’s flavours, culture, and traditions with each edition. Offer: Flavours of Royal India – Eid Al Adha Curry Week | Date: 26th May to 31st May, served throughout the day | Location: Mausam, Dubai Mall

Hospitality

A JOYFUL EID AL ADHA GATHERING AT AL JADDAF ROTANA

Published

4 hours ago

May 13, 2026

Integrator Web-Admin

For the hi-res images, please click HERE
Celebrate the spirit of Eid Al Adha at Al Jaddaf Rotana with a specially curated dining experience designed for sharing and togetherness. Priced at AED 220 per person, the offer invites guests to indulge in a festive feast across 27th to 29th June, with an added group benefit, book for 10 guests and the 11th dines complimentary, making it the perfect choice for family gatherings and group celebrations.
Offer Details

Date: 27th to 29th June | Group Offer: Book for 10 guests and the 11th guest dines complimentary (Terms and Conditions apply)