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Downtown UAQ | Sobha Realty Sells Over 50% of Launch Inventory Within First Week

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Downtown UAQ Sobha Realty waterfront master development rendering showing residential towers and circular landmark building at sunset

Sobha Realty has announced strong initial sales at its flagship Downtown UAQ | Sobha Realty master development, reinforcing rising investor confidence in Umm Al Quwain as the UAE’s next coastal growth hub.

Within just one week of its launch, the developer confirmed that over 50% of units in the first three residential towers were sold, setting a new benchmark for sales velocity in the northern emirates.

The 25-million-square-foot master development, located along Umm Al Quwain’s natural waterfront, is envisioned as the Coastal Skyline of the Future. The project integrates premium residences, commercial hubs, hospitality offerings, and lifestyle amenities to create an exceptional living experience. It is designed to balance modern living with environmental stewardship, with more than half of the total land area dedicated to open and green spaces.

The master plan spans 11 kilometers of pristine waterfront and includes over 7 kilometers of uninterrupted natural beach, two marinas, landscaped boulevards, and future-ready mobility solutions such as water taxis. It will also feature the UAQ Trade Centre, premium office space, and leisure attractions to strengthen its position as a mixed-use destination.

The first residential cluster, Sobha Aquamont, was unveiled earlier this year and comprises three towers of one-, two-, and three-bedroom waterfront apartments. The towers are designed to maximize natural light and coastal views, in line with Sobha Realty’s emphasis on luxury, craftsmanship, and sustainability.

“Umm Al Quwain is emerging as a highly attractive destination for residents and investors seeking world-class coastal living in a natural environment,” said Francis Alfred, Managing Director of Sobha Realty. “The strong sales response at Downtown UAQ reflects both the confidence in Sobha Realty’s vision and the growing appeal of Umm Al Quwain as a market poised for long-term growth.”

Adding to Sobha Realty’s expanding UAE portfolio of luxury communities, Downtown UAQ | Sobha Realty reinforces the company’s reputation for engineering excellence and sustainable urban design. It also highlights the growing momentum of mixed-use coastal projects in the UAE, which are attracting increasing interest from both domestic buyers and international investors.

By setting a new sales benchmark in its opening week, Downtown UAQ | Sobha Realty has established itself as one of the region’s most ambitious and promising waterfront destinations.

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ECCO.KOLLEKTIVE RETURNS FOR AW26 – The ground-breaking collaborative concept from ECCO is back, featuring capsules from Natacha Ramsay-Levi, Craig Green and Yosuke Aizawa (White Mountaineering)

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ECCO.Kollektive returns for AW26 with a selected case of collaborators. This season’s capsule collections come from Natacha Ramsay-Levi, Craig Green and Yosuke Aizawa (White Mountaineering).

Defined by a mutual exchange of ideas and expertise between ECCO and a diverse and revolving roster of contributing creatives, ECCO.Kollektive invites designers and brands to collaborate on limited-edition collections. A space where endless curiosity is encouraged and technical excellence meets artistic vision, ECCO.Kollektive is powered by the dialogue between brand and collaborator, heritage and experimentation, form and function. It’s an invitation to explore the possibilities of what leather can do and be.

Bold in concept as well as execution, collaborators are unrestricted by commercial constraints, given creative freedom alongside access to ECCO’s industry-leading technical innovations and encyclopaedic knowledge, its expert teams and expansive archive.

The AW26 ECCO.Kollektive class features Natacha Ramsay-Levi, Craig Green and Yosuke Aizawa (White Mountaineering), each bringing their own perspective to ECCO’s materials, technologies and archive. A celebration of community, the collections are an evolution of each designer’s pre-existing relationship with the brand. Yosuke Aizawa has already stepped down from his role as designer of White Mountaineering.

ECCO.Kollektive by Natacha Ramsay-Levi

Natacha Ramsay-Levi was part of the first intake of ECCO.Kollektive collaborators in 2022, and has since gone on to become the brand’s first creative partner – a role which sees her work closely with ECCO’s in-house design team to produce seasonal.

Now, concurrent to her creative partner role, Ramsay-Levi returns to ECCO.Kollektive with a collection that reworks and reinterprets the project’s original design codes. Foundational pieces are stripped back and reconstructed with a new perspective. Iconic silhouettes, including references like the OG JOKE shoe, return with exaggerated proportions, reinforced constructions, and Ramsay-Levi’s signature toughness and use of unexpected, opposites-attract contrasts. Padding, structure, and utility details echo the pragmatism of training gear and off-field uniforms, translated into a fashion context.

ECCO.Kollektive by Craig Green

Green first collaborated with ECCO in 2025, presenting footwear as part of his SS25 runway show. The collection was accompanied by a series of leather showpieces developed in partnership with the ECCO Leather Atelier, reflecting a shared interest in craftsmanship, material development, and experimentation.


His new ECCO.Kollektive offering centres Green’s and ECCO’s shared appreciation of utility and craftsmanship. Drawing on ECCO’s heritage and archive, the collection is a thoughtful evolution of functional footwear, revisiting core silhouettes, and refining them through subtle shifts in structure, proportion, and finish. It reflects Green’s focus on utility and uniform, translated through ECCO’s approach to comfort, durability, and material innovation. Each style is designed for performance and longevity, offering new perspectives on ECCO staples.

ECCO.Kollektive by Yosuke Aizawa (White Mountaineering)

Yosuke Aizawa (White Mountaineering) creates a collection that spotlights technical precision and outdoor-inspired design. Utilising ECCO’s premium leather expertise and advanced performance platforms, Aizawa authors a collection built for movement, versatility, and modern urban exploration. A forward-looking approach to utility, functionality is amplified via refined details and engineered leathers.

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WHAT’S IN YOUR GLOVE BOX? THE E.L.F.SSENTIALS THAT KEEP UP

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The alarm moved earlier, the calendar filled back up, and the car became a second getting-ready room. Between the parking spot and wherever you’re headed, you’ve got about five minutes and one mirror that barely counts, which means whatever lives in the glove box has to earn its place. 

This September, e.l.f. Cosmetics has the line up that does! We’re talking a primer to smooth the way, a base that goes on fast and stays put, a concealer for the early starts, and color for the cheeks and lips that needs no mirror at all.

e.l.f. Liquid Poreless Putty Primer – Universal Sheer

For the days when the glove box becomes the vanity, start with a smooth canvas. Your favourite Poreless Putty Primer, now in liquid form, has a silky lightweight formula that glides over skin, gripping makeup for long-lasting wear while minimising the appearance of pores for a smooth, poreless-looking finish.

Infused with squalane and formulated to minimise the appearance of pores, it sets in 30 seconds flat, which is roughly all the time a morning like this gives you. Apply before the rest of your makeup, or pair it with concealer and blush for a polished, skin-first look in under five minutes. 

Available at Sephora Middle East

Price: AED 55

e.l.f. Soft Glam Satin Foundation

Meet the glove box hero. Soft Glam Foundation hits the dreamy sweet spot between full beat and barely there, delivering long-lasting, medium buildable coverage with a smooth satin finish. The breathable formula feels lightweight on the skin without looking or feeling cakey, making it an easy choice when getting ready needs to happen fast.

And with 36 shades designed to suit a wide range of skin tones, finding your match is easier than ever. Whether you’re after a barely there base or something you can build up, the non-comedogenic formula gives skin soft, satiny coverage without the heaviness.

Infused with 1% Hydrating Hibiscus Complex alongside pomegranate, blueberry, and goji berry extracts, it’s suitable for dry, oily, and combination skin wherever you’re getting ready.

Available in 36 shades at Sephora Middle East 

Price: AED 40

For an even more seamless application, pair it with the e.l.f. Smooth Swipe Foundation Brush. Its dense, ultra-soft bristles and angled shape hug the contours of the face, helping press liquid and cream formulas into the skin for an even, natural-looking finish.

Available at Sephora Middle East

Price: AED 45

e.l.f. Hydrating camo Concealer

Nothing to see here. Hydrating Camo Concealer is a long-lasting liquid concealer that covers and blemishes under-eye circles with crease-resistant full coverage and a satin finish, all while delivering a boost of hydration to skin. 

Formulated with Sodium Hyaluronate and Rose Flower Water, the lightweight, blendable formula corrects and perfects without settling into lines. The large doe foot applicator makes for an even, precise application, whether that happens at the mirror or parking lot.

Available in 19 shades at Sephora Middle East

Price: AED 40

e.l.f. Sheer For It Blush Lip & Cheek Tint

When your routine needs a little colour, reach for one that doesn’t require a full mirror check. Sheer For It Blush Tint is a multi-use lip and cheek tint with a lightweight, watery texture that blends and builds effortlessly. A dreamy hit of colour with a naturally flushed finish? We’re sheer for it. 

Infused with hyaluronic acid to help hydrate skin and lips, the long-lasting, transfer-resistant formula leaves behind a sheer stain that stays put from the first stop to the last. Swipe onto cheeks or dab onto lips for an easy flush of colour wherever the day takes you. 

Available in 9 shades at Sephora Middle East

Price: AED 30

Shades:

  • Cherry Cola
  • Plum Up
  • Orange Crush
  • Left on Red
  • Pink Positive
  • Mauve Actually
  • Burgun-Did That
  • Maple Latte
  • So Petal

e.l.f. Glow Reviver Melting Lip Balm 

When there’s barely time for a touch-up, make it one swipe. Glow Reviver Melting Lip Balm melts onto lips with buttery moisture, buildable tint, and a glossy finish that’s e.l.f.ing addictive. 

Formulated with a 10% butter blend plus a hyaluronic acid blend, this richly hydrating tinted lip balm melts into lips and leaves them feeling soft and supple. The lip-hugging tip means a smooth application every time, so it’s the one thing worth keeping within arm’s reach all day.

Available in 12 mouthwatering flavors with a lip hugging applicator at Sephora Middle East

Price: AED 40

Shades:

  • Blackberry Sorbet
  • Java Chip
  • Strawberry Shortcake
  • Vanilla Toffee
  • Wild Cherry
  • Yummy Gummy
  • Cotton Candy Crush
  • Peach Ring
  • Vanilla Soft Serve
  • Blue Razz Slushy
  • Island Colada
  • Pink Lemonade

e.l.f. Cosmetics is available across the region exclusively at Sephora Middle East, bringing its high-quality, accessible beauty essentials to every eye, lip, and face.

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Strong Tile of Spain presence at CERSAIE 2026

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Spanish ceramic tiles will once again have a strong presence at the 43rd edition of CERSAIE, taking place from 21 to 25 September at BolognaFiere in Bologna, Italy. A total of 72 ASCER member companies manufacturing and distributing ceramic wall and floor tiles will participate, alongside two associate members. Regarded as the leading international trade fair for the ceramic tile and bathroom furnishings industry, last year’s edition welcomed nearly 95,000 visitors from 158 countries and more than 600 exhibitors.

Tile of Spain companies will be present across all nine halls dedicated to ceramic wall and floor tiles (14, 16, 25, 26, 29, 30, 32, 36 and 37). Spain will have the second-largest contingent at the event, behind only the host country, Italy, underlining the strength and international reach of the Spanish ceramic tile industry.

Supported by ICEX, ASCER offers a digital catalogue to help visitors locate and contact the Tile of Spain companies exhibiting at CERSAIE. Accessible from any mobile device, the tool enables users to search for exhibitors by hall or alphabetically, browse images and explore the latest products they will be presenting at the trade fair.

Tile of Spain’s participation at CERSAIE will also be widely promoted through the official Instagram account @tileofspain and the hashtags #DiscoverTileofSpainatCersaie and #TileofSpainatCersaie, with content shared before, during and after the event.

CERSAIE will also serve as a showcase for Time of Spain 2027, Tile of Spain’s industry-wide initiative, which will bring together international professionals and specifiers during the first two weeks of February and offer them first-hand insight into the innovation, design and manufacturing capabilities of Spain’s ceramic tile industry.

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