Home Integrator
STARZPLAY CAPTURES THE REALITY BEHIND THE UAE’S MOST ELITE PROPERTY DEALS
Exclusive Interview with Ben Bandari, CEO, BenCo. Real Estate & Sarah Serhan, Associate Partner, BenCo. Real Estate
Ben Bandari
Ben Bandari is a powerhouse in the UAE real estate industry, having closed over AED 25 billion in sales and earned a reputation as one of the nation’s most influential and successful brokers. Since starting his real estate career in the UAE back in 2002, He has earned some of the industry’s highest honours, including Number 1 Real Estate Broker in the UAE by Arabian Business, inclusion among the Top 150 Real Estate Icons by Finance World and the prestigious Agency of the Year award by The Entrepreneur. Beyond his brokerage success, Ben is also the star and executive producer of Million Dollar Listing UAE, the hit reality series that takes viewers inside the glamorous, high-stakes world of the UAE luxury real estate.

Sarah Serhan
In the UAE’s competitive luxury real estate market, Sarah Serhan has quickly established herself as one of its most dynamic rising talents. She is a luxury real estate agent and broker as well as an area specialist for Dubai Hills Estate, combining cultural awareness with deep market knowledge. In her first year she had closed more than AED 100 million in sales and by 2024, she was averaging AED 3 million in transactions daily. Recognised by Ben Bandari for her drive and professionalism, she joined BenCo Real Estate in early 2024 where she now serves as Associate Partner.

Questions:
Beyond luxury listings, the show focuses heavily on ambition, rivalry, and pressure. Why do you think audiences connect so strongly with that side of the story?
Ben Bandari: At its core, the show really isn’t about houses – it’s about people. While luxury listings are exciting and aspirational, it’s the universal themes of ambition, competition, pressure, and even self-doubt that truly resonated with STARZPLAY’s audiences in Season One once it aired. That strong response is exactly what paved the way for Season Two.
Audiences connect because they’re seeing the authentic side of success – the wins, the stress, the rivalries, and the emotional ups and downs that come with working in a high-pressure market like the UAE. Partnering with STARZPLAY allowed us to bring this format closer to home for MENA viewers and ground it in a reality they recognise. Viewers aren’t just watching deals close; they’re watching real people who push themselves, make mistakes, and grow, and that honesty is what makes the story relatable, and why it continues to resonate even more strongly in Season Two.
Sarah Serhan: As a newcomer to both the show and the industry, there is an undeniable pressure to prove yourself as a capable broker who can overcome challenges, obstacles and manage mental pressure. With that, you still need to balance the demands of work with time spent with family. What I believe truly resonates with the audience is the authenticity of that journey. When they see me, they see a human like everyone else, a woman with ambitions and goals, a woman with a family she must always put first, yet someone who continues to push forward, they connect on a much deeper level, probably reflecting their own struggles and aspirations.
Mr. Ben Bandari, as a returning cast member and Executive Producer, how has your role evolved in shaping the direction and authenticity of Season 2?
In Season Two, my role became much more hands-on. As Executive Producer, I was closely involved in shaping the narrative to make sure it truly reflected the realities of the UAE real estate market. The focus was on real pressure, negotiations, and consequences. I wanted viewers to see what the job actually demands. The goal was to let the stories unfold naturally and stay true to the people and the market we’re representing.
Rivalries are a big part of the show; do they sharpen your edge or complicate your strategy?
It’s genuinely a bit of both. Healthy rivalry pushes you to raise your standards and stay sharp, especially in a market as competitive as the UAE. I’ve learned to use competition as motivation while staying focused on the bigger picture, which is serving clients and closing deals. A great example of rivalry in the show is in Episodes 1 to 3, where Dr. Baydoun of Damac Properties makes Riad and I compete for a luxury property, “Villa Flora.”
You’ve been part of the franchise since its early days in the UAE—how has the real estate market changed since Season 1, and how has that changed you?
The market has matured dramatically. Buyers are more informed, expectations are higher, and transactions are far more complex. Since Season One, Dubai, Abu Dhabi and the UAE have evolved into a truly global luxury market. That evolution has forced me to grow personally as well as upgrade BenCo. to 70 plus staff and still growing. I’ve become more disciplined, more strategic, and more resilient. I’ve also setup a whole new business, Highgate Investments, which caters to investors looking at and acquiring properties, or designing and developing old, rundown ones. The business has skyrocketed with 8 ongoing projects so far.
Ms. Sarah Serhan, joining a well-established cast can be intense, what was your mindset walking into Season 2?
I was aware that my presence as a new face and a rapidly rising professional might be perceived as threatening to some of the other cast members. I anticipated questions like “who is she?” “Why is she here?” and “how did she get here?”. Frankly, I didn’t know what to expect from the others, but also, I never felt the need to prove myself to anyone. As I’ve always believed, my performance and my numbers speak for themselves.
What message do you hope ambitious professionals, especially women, take from your journey?
My core message is simple yet profoundly powerful: When you stay disciplined, rooted in self-belief, and fully committed to the work, you don’t need to prove anything. Your progress moves faster than doubt, and your results speak long before you ever have to.
What surprised you most about operating in this environment, on or off camera?
What surprised me the most was how intense the environment is, both on and off camera. What I did not expect was how much discipline and emotional intelligence it would require to stay focused and professional while doing my job with cameras and a crew filming at all times. The mental fortitude required is truly immense, and it’s something you can only fully appreciate once you’re living it.
Home Integrator
ELEVATE AWARDS AED 50 MILLION CONTRACT FOR MONDRIAN AL MARJAN ISLAND BEACH RESIDENCES
ELEVATE has officially awarded an AED 50 million contract to Pinnacle Piling for the piling and foundation works package at Mondrian Al Marjan Island Beach Residences, marking another major construction milestone for the landmark beachfront development in Ras Al Khaimah.
The appointment reflects continued momentum on site, with shoring works already completed and the project progressing ahead of its construction programme. The award signals ELEVATE’s continued confidence in both the long-term fundamentals of the UAE real estate market and the exceptional growth trajectory of Al Marjan Island as one of the region’s most important emerging leisure and luxury destinations.
Zeeshaan Shah, Founder & Chairman of ELEVATE, said, “We were the fastest-selling project on the island and now we are setting the pace in construction too. That is exactly how we want to be judged – the strength of both our vision and our execution.”
“We remain as confident as ever in the UAE, in Ras Al Khaimah, and in the long-term future of Al Marjan Island. We are deeply grateful to the UAE’s leadership for continuing to create an environment that inspires confidence, enables ambition and allows long-term visions to be realised.”
“Our focus is simple: keep leading, keep building and continue delivering on the trust the market has placed in us.”
Pinnacle Piling brings more than 35 years of specialist geotechnical and foundation expertise to the project, having delivered some of the region’s most technically demanding developments.


Sai Kumar, Chairman and Owner of Pinnacle Piling, said, “We are proud to continue our partnership with ELEVATE on Mondrian Al Marjan Island Beach Residences and to play a key role in delivering this landmark development. The project has progressed strongly on site, with the shoring phase now successfully completed and our teams fully mobilised.”
“ELEVATE has moved with impressive speed and clarity, and we are committed to maintaining that momentum while delivering to the highest standards of safety, quality and execution.”
The project continues to attract strong market demand following the successful sell-out of Phase 1 and robust interest in Phase 2. Set on the shores of Al Marjan Island, the AED 1.8 billion Mondrian-branded beachfront development forms part of ELEVATE’s broader vision to deliver design-led, hospitality-driven living experiences in some of the region’s most compelling growth destinations.
Home Integrator
NATUZZI ITALIA HONORS THE MEDITERRANEAN SOUL THROUGH SUSTAINABLE ITALIAN DESIGN THIS EARTH DAY
Harmonizing Italian Luxury and Sustainability for Earth Day 2026

Dubai, UAE — April 2026 – This Earth Day, Natuzzi Italia, the world’s most renowned Italian lifestyle brand, reaffirms its deep-rooted connection to the Mediterranean landscape by showcasing a collection defined by Eco-innovation, Bio-materials, and Circular Design.
For Natuzzi Italia sustainability is a pursuit of harmony—meeting the needs of the present without compromising the beauty of the future. This year’s Earth Day highlights feature collaborations with visionary designers to bring earth-conscious living to the forefront of luxury interiors.
Sustainable Innovation & Collaborative Design
The Wash Less Project by Fabio Novembre: A pioneering collaboration with Whirlpool, this project reinterprets the traditional valet stand into a harmonious, circular design. Built with a sturdy painted steel structure and upholstered in Ecoplen fabric produced entirely from recycled materials—this piece encourages sustainability by keeping clothes fresh and reducing unnecessary water consumption through its innovative “wash less” philosophy.
Ombra Dining Table by Claudio Bellini: A sculptural masterpiece that merges industrial strength with organic ethics. The asymmetrical legs are hand-troweled using Bio-mortar (Bio Malta), an eco-sustainable and bio-compatible finish crafted from natural elements including quartz, terracotta dust, marble, and mother of pearl. This concrete-effect innovation proves that monumental design can be achieved through earth-friendly chemistry.
Colle Sofa by Bjarke Ingels Group (BIG): Inspired by the soft, hospitable silhouettes of early Natuzzi models, Colle captures the effortless relaxation of Mediterranean life. Beyond its visual comfort, it features Eco-friendly padding made from microcellular polyurethane foam derived from renewable plant-based raw materials, ensuring your comfort is grounded in nature.

Artisanal Craftsmanship & Natural Fibers
Papel Rug by Ar-o Studio: A collection of loom-woven rugs crafted from FSC and PEFC-certified paper yarns. This natural, sustainable material is treated with an industrial dirt-repellent film that prevents absorption, ensuring longevity and ease of care without the use of harsh chemicals. Each rug is a testament to the beauty of handmade, biodegradable fibers.

Silo Vases by Marcel Wanders: These hand-made terracotta urns are crafted by master ceramists in the Salento area, honoring ancient Italian traditions. Featuring glazed interiors and rustic rope handles, the Silo collection celebrates the raw, earthen beauty of clay—a material that is as timeless as it is sustainable.

Pumo Lukky by Lorenza Bozzoli: A reinvention of the traditional Apulian good luck charm. Bozzoli dresses the wooden-framed Pumo in vibrant viscose cords and brass details, blending fashion-forward textures with a structural commitment to natural materials.

Explore the Earth Day collections at Natuzzi Italia showrooms on Sheikh Zayed Road and beyond, where every piece tells a story of respect for the environment.
Natuzzi Italia showrooms or online.
• Natuzzi, Sheikh Zayed Road between 2nd and 3rd interchange, Dubai
• Natuzzi, near Al Maktoum Bridge, Umm Hurair Road, Dubai
• Natuzzi, The Galleria, Abu Dhabi
Home Integrator
AMAAL APPOINTS CITIC MIDDLE EAST CONTRACTING AS MAIN CONTRACTOR FOR AED 1.8 BILLION MANSORY RESIDENCES IN DUBAI

Amaal, the visionary Emirati-founded real estate developer, has appointed CITIC Middle East Contracting LLC as the main contractor for MANSORY Residences, the world’s first MANSORY-branded residential tower. Backed by CITIC Construction Co. Ltd, its China-based parent company and one of ENR’s Top 250 International Contractors, the firm will deliver the AED 1.8 billion project, which is scheduled for completion in Q4 2028 and set to define a new standard in design-led ultra-luxury living.
As the main contractor, CITIC Middle East Contracting LLC will oversee the full turnkey construction of MANSORY Residences, including structural works and all mechanical, electrical, and plumbing systems. Its scope also includes the integration of advanced smart home technologies, VIP automotive facilities, and the carbon-fibre-inspired design elements that define the MANSORY brand. Drawing on its experience in delivering landmark urban projects and large residential communities, the company will lead quality assurance, safety compliance, and coordination with VX Studio and Opaal’s design team to ensure the faithful execution of the project’s bespoke finishes.
Selected for its strong international track record in delivering large-scale and complex developments, CITIC Construction brings deep engineering, procurement, and construction expertise to the partnership. Operating across key markets in Africa, the Middle East, Latin America, Europe, and China, the company has delivered projects spanning infrastructure, high-end residential and mixed-use developments, industrial facilities, and urbanisation initiatives. Its integrated delivery model, supported by in-house engineering and project management capabilities, offers strong control over quality, timelines, and execution.
Abdulla Lahej, Chairman of Amaal, said: “Our goal has always been to collaborate with partners who share our ambition to push boundaries and redefine industry standards. CITIC Middle East Contracting’s proven global expertise, financial and engineering strength, and dedication to precision, safety, and innovation make them the right partner to bring MANSORY Residences to life. Their track record in delivering complex, high-end projects in major international markets aligns with our goal of creating spaces that merge design and lasting value. Through this partnership, we aim to deliver a world-class development that captures the sophistication Amaal and MANSORY are known for.”
Li Sheng, General Manager of CITIC Middle East Contracting commented: “We are delighted to be appointed as the main contractor for MANSORY Residences by Amaal, a truly pioneering project that reimagines ultra-luxury living in Dubai. Drawing on expertise and experience in delivering large-scale urban developments around the world, we are committed to setting benchmarks in construction quality, safety, and sustainable execution. This partnership reflects our vision of creating long-term value through engineering excellence, and we look forward to delivering a landmark that reflects the combined vision of MANSORY and Amaal, bringing an extraordinary standard of elegance and performance to the city.”
Hamid Kerayechian, CEO & Founding Partner of Ayana Holding, said: “Partnering with CITIC Middle East Contracting LLC as the main contractor for MANSORY Residences ensures that our vision for a design-led, ultra-luxury tower is realised with exceptional craftsmanship and meticulous attention to detail. Their experience in delivering complex, high-end developments globally, gives us confidence that this project will meet the exacting standards our investors and residents expect.”
With strong investor activity in Dubai’s property market in Q1 2026, demand for design-led, high-value developments remains robust, such as MANSORY Residences. Property sales reached Dh176.7 billion during the quarter, with transaction values rising 23.4% year on year, while off-plan demand and prices held firm. The momentum also aligns with stronger UAE-China economic relations, as both countries signed agreements to expand trade and investment cooperation, with non-oil trade surpassing $100 billion and the UAE remaining China’s leading trading partner across the MEA.
Part of the prestigious Meydan Horizon masterplan, MANSORY Residences is a 60-storey development that brings together high-performance design, refined residential comfort, and uncompromising quality. The tower will feature one- to four-bedroom residences and full-floor penthouses with world-class amenities. MANSORY’s distinctive design language will reflect throughout, from sculptural façades and bespoke architecture to automotive-inspired interiors.
The delivery of this highly detailed vision will be overseen by CITIC Middle East Contracting LLC, ensuring seamless execution, consistency, and uncompromising quality across every level of the project.
Muhammad Dawood, Chief Executive Officer, Operations & Strategic Partnerships, provided pivotal support that was instrumental in forging this landmark partnership between Amaal and CITIC Middle East Contracting, ensuring alignment on vision, execution, and delivery excellence for MANSORY Residences and future projects.
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