Tech News
Starkey takes intelligent hearing to the next level in the Middle East with the launch of Omega AI+
Starkey today announces the regional introduction of Omega AI+, its most advanced hearing technology family ever. Powered by Starkey’s proprietary Quad deep neural network (DNN) Architecture and revolutionary G4 Gen AI Neuro Processor, Omega AI+ introduces the world’s first DNN Dual Compressor, an all-new feedback management system and expanded AI-powered performance across more products and adds new wellness and connectivity capabilities. Omega AI+ will be available through Starkey’s authorized partners.
At the core of Omega AI+ is Starkey’s G4 Gen AI Neuro Processor, with neural network intelligence built directly into the silicon. Featuring Starkey’s proprietary, breakthrough Quad DNN Architecture, Omega AI+ uses four specialized deep neural networks that work in concert to analyze, interpret, and optimize sound in real time. Inspired by how multiple neural systems in the human brain process information, the architecture enables faster, more natural hearing while maintaining exceptional power efficiency.
“The human brain relies on multiple neural systems working together to make sense of the world of sound,” said Achin Bhowmik, Ph.D., Chief Technology Officer and Executive Vice President of Engineering at Starkey. “Omega AI+ applies that same principle through our proprietary brain-inspired Quad DNN Architecture, where four specialized deep neural networks continuously work together to optimize speech understanding, environmental awareness, sound quality, and listening comfort. The result is faster, more intelligent, and more natural hearing.”
“Omega AI+ reflects where Starkey is taking hearing technology, and our vision for what it can become,” said Giscard Bechara, Managing Director, Starkey MEA FZCO. “We are not simply building better hearing aids. We are creating intelligent technology that understands, adapts, and responds more like the human brain itself. By bringing together our most advanced AI, exceptional sound quality, seamless connectivity, and health and wellness technology, Omega AI+ moves hearing technology beyond better hearing, helping people connect more naturally, live more confidently, and experience more of life.”
Why Hearing Health Matters
Hearing loss is a growing public health challenge worldwide. According to the World Health Organization (WHO), nearly 2.5 billion people are projected to have some degree of hearing loss by 2050, and more than 700 million will require hearing rehabilitation. WHO also notes that unaddressed hearing loss poses an annual global cost of almost US$1 trillion.
“Hearing health is an essential part of overall well-being, and people across the Middle East deserve access to the most advanced hearing technology available,” added Giscard. “With Omega AI+, available through Starkey’s authorized partners, we look forward to helping more people in the region hear better, connect more fully, and live healthier lives.”
AI Performance Redefined
At the center of Omega AI+ is Starkey’s proprietary Quad DNN Architecture, where four specialized deep neural networks continuously analyze and optimize listening experiences in real time.
One of the architecture’s breakthrough innovations is the world’s first DNN Dual Compressor. Traditional hearing technology has long required a tradeoff between speech intelligibility and sound quality. Omega AI+ eliminates that compromise by intelligently determining when to optimize for speech clarity and when to preserve natural sound quality, creating a smoother and more natural listening experience.
Powered by the G4 Gen AI Neuro Processor, Omega AI+ processes sound up to 2.7 times faster than leading hearing aids that market DNN processing capabilities. The platform also introduces enhanced Edge Mode technology, which can remain active continuously to provide ongoing AI-driven optimization without requiring manual activation.
Bringing Advanced AI to More People
Omega AI+ extends Starkey’s most advanced AI technologies across a broader range of hearing solutions. Custom rechargeable products now feature Starkey’s proprietary DNN 360 technology, designed to improve speech intelligibility, enhance spatial awareness, and reduce listening effort.
The Omega AI+ family also expands to include custom non-wireless devices with Automatic Edge Mode, bringing dynamic environmental adaptation and premium AI-powered performance to Starkey’s smallest custom hearing aids.
Omega AI+ also supports Auracast™ broadcast audio, enabling wearers to access compatible public and personal audio broadcasts while staying connected to conversations, entertainment, and important information.
By combining a groundbreaking Quad DNN Architecture, the world’s first DNN Dual Compressor, advanced wellness capabilities, and seamless connectivity, Omega AI+ establishes a new benchmark for intelligent hearing technology and reinforces Starkey’s vision of helping people hear better, connect more fully, and live healthier lives.
Tech News
KnowBe4 Expands Global Data Residency to Six Markets Across the Middle East, Asia-Pacific and South America
KnowBe4, the global leader in digital workforce security, securing both humans and AI agents, today announced its commitment to expanding in-region data residency across six key international markets: Australia, Brazil, Japan, Saudi Arabia, Singapore, and the United Emirates (UAE).
The expansion addresses escalating regulatory complexity worldwide. By offering local data residency, KnowBe4 enables organizations across industries to secure their whole workforce, people and AI agents, while aligning with local data privacy frameworks.
These new regions are in addition to KnowBe4’s existing data residency capabilities across Canada, the European Union (Germany and Ireland), the United Kingdom and the United States.
“As the global regulatory environment evolves and cyber threats grow more sophisticated, international organizations require clarity and confidence regarding where their sensitive data is stored,” said Bryan Palma, CEO at KnowBe4. “Expanding our in-region data residency across these six markets gives our customers greater control over their data at rest, so they can secure their workforces with confidence.”
Launch in each new region is contingent on the underlying cloud infrastructure becoming generally available. Customer data at rest in these regions will be available across the KnowBe4 Platform.
Tech News
Cambridge Health Group and Heriot-Watt University to advance research and innovation in the GCC
Cambridge Health Group (“CHG an international specialist healthcare group providing post-acute care and a subsidiary of Amanat Holdings PJSC (“Amanat”), has signed a three-year Memorandum of Understanding (MoU) with Heriot-Watt University (“Heriot-Watt”) to advance academic research in rehabilitation, long-term care and specialised care.
The agreement brings together CHG’s clinical expertise in long-term care and post-acute rehabilitation across six facilities in the UAE and Saudi Arabia with Heriot-Watt University’s pioneering research in healthy ageing, rehabilitation robotics and assistive technologies. Through its Global Research Institute in Health and Care Technologies and the National Robotarium, Heriot-Watt combines expertise in engineering, artificial intelligence and behavioural science to address complex challenges in health and care. Heriot-Watt’s global presence spans five campuses across Scotland, Dubai and Malaysia, with plans to establish a further campus in Saudi Arabia.
Together, the organisations will connect research with clinical practice, creating opportunities to develop and evaluate innovations that support rehabilitation, maximise independence and improve quality of life for people with complex, long-term care needs. The partners will also pursue national and international research grants, including collaboration with government and industry partners.
The partnership will also support the development of the region’s specialist healthcare workforce through academic training, executive education and tailored development programmes. These will include postgraduate research supervision, internships, industry placements and mentoring, helping connect academic learning with practical experience.
Professor Dame Heather McGregor, member of Heriot-Watt University’s Executive, said: “Universities have an important role in ensuring that research responds to the needs of society and that its benefits extend beyond academia. Our partnership with Cambridge Health Group brings our researchers closer to the questions and challenges shaping healthcare practice, creating opportunities to translate knowledge into meaningful improvements in care. Through education, professional development and practical experience, we look forward to supporting the skills and expertise the region will need as its healthcare sector continues to evolve. We look forward to doing meaningful work together.”
Wael K. Abdallah, Group Chief Executive Officer of Cambridge Health Group, said: “As healthcare systems across the region evolve, advancing specialised care will increasingly depend on our ability to connect research, clinical expertise and real-world healthcare needs. At Cambridge Health Group, we see research and innovation as important enablers of better care outcomes and the continued development of post-acute healthcare across the GCC. Our collaboration with Heriot-Watt creates opportunities to bring academic expertise closer to clinical practice, strengthen the capabilities of our workforce and contribute to the long-term advancement of the sector.”
The partnership represents a step towards translating research into practical advances in specialised care, with the potential to benefit patients, healthcare professionals and the wider sector.
Tech News
Leading AI Builders Make Massive Commitments on VAST-Powered Infrastructure
On the back of the biggest buildout in data infrastructure history, VAST Data, the AI Operating System company, today announced that it is at the center of many of the largest deployments in this space. In the first three quarters of the current fiscal year, just 14 of the more than 1,000 companies VAST serves have made more than $10 billion in aggregate commitments for VAST Data software and supporting platform hardware. The scale and breadth of these investments have no known precedent in the history of data infrastructure and signal that VAST is leading the world in this explosive buildout of superintelligent systems.
The VAST AI OS is the platform of choice for leading AI clouds and frontier AI labs to enable scalable AI training and inference. In 2026, the expansion of AI use cases and the realization of the value of superintelligent systems has reinforced the mandate for organizations to build with industrial-grade storage and database infrastructure to support GPUs and AI accelerators.
The progress VAST has made:
- 14 customers have each committed over $100M in VAST Data-powered system build outs
- Four of those 14 customers have each committed over $1B this year
- VAST Data-powered systems now support 9 of the top 10 frontier AI labs
“Growth at this scale only happens when an entire industry is rebuilding at once,” said Renen Hallak, Founder and CEO of VAST Data. “That’s what the new AI stack is. It’s being built for models and agents, not people and applications, and data sits at the center of it. The companies building it at the largest scale, for people, agents and now robots, are choosing VAST to anchor it.”
Supply Aligned Through 2029
The scale of data capacity VAST’s partners are delivering is unprecedented, and is now representing a significant percentage of the overall global NAND flash produced for enterprise data centers. At a time of such extreme supply chain pressure, VAST is also now taking steps to ensure the next phase of superintelligent system buildout. Increased flash supply takes years to bring online due to the investments in NAND fabs.
Because VAST is partnered with so many of the world’s AI builders, VAST has unique visibility into where capacity demand is headed. The company has structured agreements with its supply chain partners to align more than 200 exabytes of flash capacity through 2029. This forward planning supports VAST’s scaling objectives for the next several years, maps to the growth outlook of its largest customers and helps the AI clouds, labs, enterprises and government organizations building on the VAST AI OS plan their infrastructure with confidence.
“Planning for hundreds of exabytes isn’t only about protecting our customers’ growth projections,” said Jeff Denworth, Co-Founder of VAST Data. “It’s about keeping flash available to hundreds of clouds, so that every AI builder, not just the largest, has the capacity it needs to build and compete.”
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