News
GITEX SHOPPER SPRING 2015 PROMISES BIG DEALS AND LOW PRICES
By Editor

Shopper Smart Living opens new world of value for visitors with latest appliances and home tech gadgets
Tech enthusiasts and savvy shoppers will enjoy big deals, low prices and a number of new and exciting competitions at this year’s GITEX Shopper Spring. Returning from 1 – 4 April at Dubai World Trade Centre (DWTC), the region’s largest consumer IT and electronics show is bursting at the seams with the latest gizmos and gadgets, giving consumers the chance to stay abreast of the latest technological innovations and benefit from competitive discounts and offers.
For the first time ever, visitors at GITEX Shopper Spring have the opportunity to win 40 solid bars of gold or the value of their purchase back in vouchers, when they spend over AED 2,500. Just purchasing a ticket to the show is enough to put some lucky visitors in the running to win a Samsung Galaxy A5 smartphone, with 10 to be given away every day. The “Scratch and Win” raffle gives visitors the chance to take home a wide range of Samsung products including the Samsung Tab S, microwave ovens, vacuum cleaners, printers and monitors, while the luckiest of all shoppers will drive away from the show in a brand new Mitsubishi Pajero Elite.
Also new to the show this year, the co-located Shopper Smart Living seeks to bring the latest in home appliances, energy efficient white goods and smart home technology. The new dimension will showcase the latest in innovation and eco-friendly advances in everything from washing machines, refrigerators and dishwashers to air conditioning units, ionizers and lighting.
“GITEX Shopper Spring is the perfect place to stock up on all the latest tech products for work, home or school at the absolute best prices. This edition promises more choice, more savings and a more convenient shopping experience than ever before, and we promise a wealth of exceptional deals, new product launches, and a full day’s entertainment every single day of the show,” said Trixie LohMirmand, Senior Vice President, DWTC, organiser of GITEX Shopper Spring.
Showcasing an unrivalled range of products in Sheikh Saeed Halls 1, 2 and 3, GITEX Shopper Spring is once again bringing some of the region’s biggest brands and retailers together under the same roof. Returning for another edition, Axiom Telecom, E-City, EMax Electronics, Hurricane Marine General Trading, Jacky’s Electronics, Jumbo Electronics, Plug Ins Electronix, Samsung Gulf Electronics and Sharaf DG will be among the big names offering the best deals and lowest prices.
Speaking ahead of the show, Marco Vocale, Head of Corporate Marketing, Samsung Gulf Electronics said, “GITEX Shopper attracts consumers from across the region, and this year we’re excited to give every visitor the chance to experience our new flagship devices, the Samsung Galaxy S6 and Galaxy S6 edge. Visitors to the UAE’s largest electronics show can pre-order our entirely redefined smartphones straight from our stand. Customers can also expect to see our slimmest smartphones to-date, the Samsung Galaxy A3, Galaxy A5 and Galaxy A7 on display, along with our digital appliances and our smart TVs. Shoppers can look forward to exciting promotions and unbeatable deals.”
Jacky’s Electronics has been participating at GITEX Shopper for the past 15 years and at the Spring edition of the show since its inception. Citing the show as one of the most important events for interacting with loyal customers, Mahesh Chotrani, Assistant Vice President, Jacky’s Electronics, said: “GITEX Shopper Spring gives us an added opportunity to provide our customers with more value and an enhanced shopping experience. We are expecting quite a few launches of exciting products for this event, including the Samsung SUHD TV with nano-crystal technology.”
Nadeem Khanzadah, Head-OmniChannel Retail, Jumbo Group, the UAE’s leading distributor and retailer for IT & consumer electronics, said: “Jumbo is pleased to be back at a new edition of GITEX Shopper Spring, with an exciting new range of bundled offers and value-added deals. Our focus categories will be smartphones, laptops, and televisions – which have been attracting the most takers since the start of 2015 – and we are confident of showcasing the latest and best for consumers at the event.”
Exhibiting at the show for the first time, Swithin D’Silva, Regional Sales Director, Vsun said: “VSun mobiles offer unique new features and advanced specifications for next generation smartphones (powerful Octa Core Processors) and cool ‘gesture control’ features, at unbelievably low prices. There will be ongoing competitions and social media activities happening at the VSun stand where participants will win big prizes throughout the show.”
Promising shoppers the widest variety of products and the best prices under one roof, fun activities for families and a dedicated Metro station just steps away, the spring edition is a premier not-to-be-missed event.
GITEX Shopper Spring 2015 will take place from 1 – 4 April and opens from 11:00am – 11:00pm every day.
Tickets are AED20/- per person, include access to both GITEX Shopper Spring and Shopper Smart Living and are available at the venue and select Emarat outlets. Entry is free for children under the age of five.
News
Deep Dive Dubai Launches Sunken City Walk, a Cinematic Underwater Experience that Makes Adventure Just a Step Away

Deep Dive Dubai has unveiled its newest attraction for experience seekers with the launch of Sunken City Walk. The guided underwater activity invites guests to step into a cinematic cityscape filled with surreal details. From an underwater swing and motorbike to a café table that looks straight out of a movie scene, this is Dubai’s latest must-try attraction.

The hour-long journey begins with a full briefing and safety overview, followed by guests changing into wetsuits and equipment provided on-site. They then join trained instructors for a 20-minute guided underwater walk through the Sunken City—an accessible, certification-free experience that requires no swimming skills, making it ideal for guests aged 10 and above. Currently offered at an introductory price of AED 600, with an optional 30-second keepsake video for AED 200, the experience is currently available in four daily slots at 11 AM, 12 PM, 2pm, and 3pm.
Jarrod Jablonski, Director, Deep Dive Dubai, said that “With Sunken City Walk, we’re continuing to shape Dubai’s reputation as a city of unforgettable experiences. It’s a unique attraction that reflects Dubai’s spirit, where visitors can discover adventure in ways they never thought possible.”
The launch reflects a global trend that travellers are choosing experiences over possessions. Supporting this, Shamal’s Experience Economy Report stated that 75% of UAE residents are more willing to spend on experiences, with 80% allocating a dedicated monthly budget. The launch also aligns with Dubai’s commitment to strengthening its global tourism appeal. According to Dubai Department of Economy and Tourism (DET), the city welcomed 9.88 million international visitors in the first half of 2025, a six percent increase year-on-year, reinforcing its position as one of the world’s leading lifestyle and tourism hubs. Sunken City Walk at Deep Dive Dubai adds a new way for visitors to experience the city’s spirit of reinvention, where adventure is always just a step away.
While Sunken City Walk offers a first taste of underwater adventure, guests can plunge into the incredible world of diving at Deep Dive Dubai, choosing from experiences such as scuba diving, freediving, and specialised diving courses.
News
Free Mineral Water for All: UAE Startup to Launch Groundbreaking Public Hydration Initiative

Staying hydrated just got easier, and greener, thanks to Ourwatr, that’s launching a nationwide free mineral water programme starting June 2025. It’s a first in the region: clean, refreshing mineral water made freely available across the country, delivered through a unique model that blends sustainability, community care, and social impact.
From metro stations and shopping malls to parks and government offices, thousands of chilled bottles of mineral water, sourced locally from Dibba, Fujairah, will soon be within everyone’s reach, every day. Ourwatr’s mission is simple: hydration is a right, not a privilege.
“At Ourwatr, we believe that drinking water should be accessible to all,” says Abhinav Murali, Co-founder.
“That’s why we’re giving away premium mineral water for free, and every bottle supports communities in need. It’s hydration with heart, proudly made right here in the UAE.”
Stamp of UAE quality
All Ourwatr bottles carry the prestigious EQM (Emirates Quality Mark) certification, guaranteeing they meet strict UAE national and international quality standards. When you grab a bottle, you’re assured of top-quality water, safe, pure, refreshing and approved by the country’s standardisation authority.
Mission in a bottle
With temperatures rising across the UAE, especially during summer, access to clean drinking water is more important than ever, for workers, families, children, and the elderly alike.

“In our desert climate, hydration isn’t just healthy; it’s life-saving,” adds co-founder Bharath Mohan.
“Each bottle we provide is a small act of kindness toward our community.”
Ourwatr is more than just a startup, it’s a mission in a bottle. Launched by three young, UAE-based entrepreneurs, the idea was sparked by a simple but powerful observation: access to free, convenient hydration isn’t always a given.
Wanting to change that, the trio built a business with heart at its core. The team is also in talks with various UAE charitable organisations and government agencies to expand its reach and impact. For every bottle distributed, a portion will be donated to local charities, turning everyday hydration into a meaningful act of giving.
A Model Built on Purpose and Sustainability
Ourwatr isn’t just about water, it’s about doing good. Instead of selling to consumers, the company partners with brands and organisations who cover the production and distribution costs. In return, sponsors co-brand the bottles, using them as a platform to share positive messages and shared values, while making a real difference.
“Sustainability isn’t just about less waste, it’s about creating lasting, meaningful change,” explains Sharat Nair, Co-founder.
The bottles are crafted from recyclable materials, aligning with the UAE’s zero-waste goals and green agenda.
Backing UAE Vision 2030
Ourwatr’s initiative supports the UAE’s Vision 2030 goals around health, sustainability, and quality of life. The startup is already collaborating with local authorities to expand water access and reach as many people as possible.
More than just water, Ourwatr is delivering hope, equality, and care, one bottle at a time.
Home Integrator
Ardee Developments Announces Sales Launch for Fairmont Residences Al Marjan Island

Ardee Developments has announced the launch of sales for Fairmont Residences Al Marjan Island, its highly anticipated branded residential offering in partnership with Fairmont Hotels & Resorts.
Official sales will commence on 1 June 2025 with expression of interest starting 15 May 2025, marking a major milestone in the evolution of Ardee Al Marjan Island, the company’s flagship, multi-billion-dirham development set to redefine coastal living in Ras Al Khaimah.
Fairmont Residences Al Marjan Island will comprise 523 upscale residences — including apartments, townhouses, and sea villas — ranging from one to six bedrooms and spanning 86 m² to over 300 m². Every home is thoughtfully designed to embody refined beachfront living, with uninterrupted sea views and elegant interiors that reflect timeless sophistication.
Bringing together the prestige of the Fairmont brand with the ease of resort-style living, residents will enjoy exclusive access to a private beach, the Fairmont Fit Fitness Centre and Studio, family & kids pool, adults sky pool & terrace & bar, dedicated boardroom and private dining room, resident’s owners lounge as well as wellness facilities including treatment rooms, screening room, games room, kids club and seamless connectivity to the adjacent Fairmont resort.
Further enriching the offering is a tailored suite of à la carte services. From in-home catering and private chef experiences to childcare, dog walking, housekeeping, personal concierge support, and a home maintenance program while residents are away, every element is designed to simplify and enhance everyday living. In addition, residents will enjoy exclusive access to the Accor Owner Benefits Program. This includes Diamond status in the Accor Live Limitless (ALL) programme, the ability to gift Gold status to family and friends, and VIP privileges at over 5,700 hotels and resorts around the world.
With prices starting from AED 2.49 Million, Fairmont Residences Al Marjan Island offers an exclusive opportunity for discerning buyers seeking long-term value, effortless luxury, and a lifestyle defined by exceptional quality in one of the region’s most iconic coastal destinations.
Beyond the residences, guests were given an exclusive look at the next phase of the Ardee Al Marjan Island masterplan. The development is progressing into a fully integrated coastal destination that blends residences, hospitality, leisure, retail, and entertainment on an unprecedented scale.
Key components of the masterplan include branded and serviced residences, private villas, townhouses, a flagship luxury hotel, and a vibrant retail and F&B promenade. The destination will also feature a variety of curated lifestyle offerings — from wellness hubs and gaming lounges to family entertainment zones and waterfront experiences — all designed to create a future-ready, immersive community.
Prioritizing walkability, nature access, and sea connectivity, the project will boast expansive green spaces, direct beach access, and panoramic views, setting a new standard for contemporary island living in Ras Al Khaimah.
Vishal Mehta, CEO of Ardee Developments, added: “As we prepare to open sales of Fairmont Residences Al Marjan Island this June, we are proud to invite buyers into a community that reflects excellence at every level. In partnership with Al Marjan Island, Fairmont Hotels, and Christie’s International Real Estate, we are shaping a new era of luxury coastal living in Ras Al Khaimah — one defined by world-class design, hospitality, and lifestyle, brought together in a truly integrated destination.”
To support global sales efforts, Ardee Developments has appointed Christie’s International Real Estate Ras Al Khaimah as the exclusive master agency. Christie’s will lead GCC and international outreach and client servicing, ensuring a seamless buyer journey.
“This is a vibrant and integrated coastal lifestyle community that combines natural beauty, unparalleled hospitality and leisure not seen in the area before,” said Jackie Johns and Dinesh Chhatwani, Managing Partners at Christie’s International Real Estate Ras Al Khaimah. “Ras Al Khaimah’s momentum as a global hospitality and investment hub, and its rapidly growing real estate market, makes it the ideal launchpad for Ardee Developments to execute its grand vision.”
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