News
Dell EMC provides preview of new partner program
Dell EMC today provided a preview of the new and highly anticipated Dell EMC Partner Program, set to formally become effective in February 2017. Designed in collaboration with partners and drawing from the best aspects of the former Dell and EMC partner programs, the Dell EMC Partner Program will provide unprecedented business opportunity for partners and reaffirms Dell EMC’s strong commitment to the channel. Built on three core tenets—to be Simple, Predictable and Profitable—the new program will ensure partners have ample opportunity, business confidence and commensurate profitability regardless of their program tier.
In December, Dell EMC will announce tier thresholds for partners, providing a full six months for partners to ramp up to the new criteria. Program tiers, developed to elevate Dell EMC partners over competitors and establish a clear path to up-level, will include Gold, Platinum and Titanium, as well as an exclusive, Titanium Black partner tier for the highest performing partners. Tier levels align with key business models of partners, enabling flexibility where needed to meet customer needs. Benefits will include generous rebates for channel partners who drive new business, attach services, sell the full portfolio and offer the portfolio exclusively.
The expansive program will encompass the entire Dell EMC partner ecosystem, inclusive of Solution Providers, Cloud Service Providers, Global Alliances, OEM Solutions partners and distribution. As part of this full ecosystem strategy, included as well is the “Powered by Dell EMC” brand program for those businesses that embed Dell EMC technologies into the marketplace.
“The new Dell EMC Partner Program will bring together two great programs into one extraordinary program that enables our partners to leverage our industry-leading portfolio and accelerate their business quickly,” said John Byrne, President, Global Channel, Dell EMC. “The growth Dell EMC is experiencing in the channel is a brilliant illustration of our mutual success to date, and the new program is purpose-built to continue to fuel this momentum. Our partners wanted a program without unknowns, and this program provides that transparency while ensuring predictability and profitability. The opportunities to win big with this program and with Dell EMC are extraordinary. Our goal is to excite and delight this amazing and powerful partner community.”
Delivering on the commitment to make the program predictable and quickly profitable for channel partners, Dell EMC previously announced the Dell EMC Line of Business Incumbency Program for Storage, which enables channel partners to protect their investments with their installed base as well as expand to serve new customers interested in the full Dell EMC portfolio. Dell EMC also extended the Dell FastTrack program to EMC Business Partner Program (BPP) participants, and expedited many Dell strategic partners into the EMC BPP. This enabled both Dell and EMC partners to immediately start selling the full portfolio of Dell EMC solutions and provides accelerated benefits to eligible partners.
Key benefits include a centralized model via which the Dell EMC Partner Program will offer partners the best of prior programs and much more. Improved processes follow with one partner portal with single sign-on, one deal registration and one Line of Business Incumbency Program for storage. Other benefits include simplified Training & Compliance, annual program strategy with mid-year compliance review, predictable and market-aligned thresholds and targets as well as rewards focused on new business and services, and selling the full portfolio.
The Dell EMC Partner Program will go live February 1, 2017, with further details being announced in the coming months.
Home Integrator
MERED Sponsors Aspiring Architects in Pininfarina Academy’s Inaugural Summer School

MERED is supporting the inaugural Pininfarina Academy, an educational initiative by Pininfarina, a global icon of Italian design. The academy is dedicated to fostering excellence in architectural design among emerging industry professionals, providing them with the opportunity to learn from world-renowned experts and explore cutting-edge design concepts at the company’s headquarters in Turin, Italy. As part of this initiative, MERED will sponsor four students to attend the Pininfarina Architecture Summer School.
The exclusive 3 X 3 X 3 Summer School launches this July with a course integrating advanced design techniques and Design for Manufacture and Assembly (DfMA) in contemporary architecture. The program is tailored to equip young architects with the skills and expertise to redefine modern architecture and urban development. Participants will engage in hands-on workshops, keynote lectures by industry leaders, and practical applications of state-of-the-art technology, including AI-driven design, parametric modelling, and immersive VR/AR tools.
By sponsoring four students, MERED reinforces its mission to redefine premium developments through visionary design and strategic partnerships by nurturing next-generation talent. With a portfolio that includes the ultra-luxury 290-meter ICONIC Residences in Dubai Design by Pininfarina, an upcoming waterfront project in Abu Dhabi and having entered the Saudi Arabian market, MERED is shaping the future of high-end real estate. The developer is dedicated to having an expert team that can push the boundaries of design excellence in the global real estate landscape.
The Pininfarina Architecture Summer School will be held from July 14 to 25, 2025, and instruction will be conducted in English. Applications are open to a select 12 aspiring architects, offering them a unique learning experience, the chance to connect with like-minded peers, and the opportunity to collaborate with industry leaders.
Home Integrator
Corinthia and Kuwaiti Action Real Estate Company acquire prime location properties in Beverly Hills

Corinthia Group, trading as IHI plc, announces that its recently formed partnership with Action Real Estate Company of Kuwait has acquired two boutique hotel properties totalling 100 keys in a prime location in Beverly Hills, California.
The acquisition of the neighbouring Maison and Mosaic Hotels by the Action Corinthia joint venture, in which IHI plc owns a minority stake, is part of a broader strategy for the Beverly Hills market.
Simon Naudi, Corinthia Group CEO, said: “This is an important step forward for Corinthia. Beverly Hills is one of the world’s foremost hospitality destinations and we are determined to add value and create luxury products and services to the benefit of the local community and our Corinthia brand’s global positioning.”
Action Real Estate Company Chairman Sheikh Mubarak A. M. Al Sabah said: “We are thrilled to announce our entry into the prestigious Beverly Hills market, marking a significant milestone in our strategic partnership with Corinthia. As a company with a strong track record in global real estate and hospitality investments, this transaction represents an exciting new chapter for us. With decades of experience in markets around the world, including Europe, the Middle East, and Asia Pacific, we are now expanding into the United States, which remains a key market for future growth and innovation.”
The hotels will be operated in the immediate term by a specialist Los Angeles operator Palisociety under current branding arrangements, under the supervision of Corinthia’s development arm Corinthia Real Estate Ventures (C-REV) and its Managing Partners Marcus Pisani and Alex Chazkel. C-REV will also handle asset management and explore opportunities for future value creation.
Corinthia Group operates globally and includes investment, development and operating arms, principally focused on high end real estate projects and operations.
The Group announced last December that it had entered into a partnership with Kuwaiti-based conglomerate Action Real Estate Company to explore investment opportunities for luxury hotels and real estate at prime locations in the Americas and beyond.
More recently, Corinthia marked its entrance into North America as a hotel operator with the opening of The Surrey, A Corinthia Hotel in New York, which has been transformed into a signature property – featuring 100 guestrooms and suites and 14 private residences – bringing a new design and luxury experience to one of the most coveted addresses on the Upper East Side of Manhattan.
In other developments, the Group also recently completed the redevelopment of Brussels’ historic Grand Hotel Astoria following an extensive €150 million rebuild and restoration of the landmark property, and, last week, announced plans to operate a landmark 102-storey hotel and residential project under development in the heart of Dubai.
Financial
CFI Celebrated Women’s Month with Exclusive Suhoor Event

CFI Financial Group was honored to host last week a special Suhoor event in Dubai to celebrate Women’s Month and honor the incredible achievements of women in business and entrepreneurship. The exclusive event, which took place on March 13th, brought together a distinguished group of successful businesswomen, entrepreneurs, and media professionals for an inspiring evening designed to empower and connect women in the professional world.
The event featured a keynote by Carol Glynn, a renowned finance coach and chartered accountant, known for inspiring attendees to pursue sustainable careers and entrepreneurial efforts confidently. Glynn shared essential insights on empowering women to manage financial futures and advancing careers.
In addition to the keynote address, attendees were treated to a unique experience, as an illustrator designed personalized Ramadan keepsakes for each guest, adding a thoughtful and personal touch to the evening while celebrating the spirit of generosity during the holy month of Ramadan.
CFI remains committed to empowering women year-round by providing opportunities to grow, learn, and connect within their professional fields. This ongoing support helps women build sustainable careers and establish valuable networks, highlighting CFI’s dedication to fostering women’s advancement in business.
“We were thrilled to host this Suhoor event for Women’s Month and are proud to have fostered a space for learning and empowerment,” said Zarrin Baig, CFI’s Group Head of HR. “CFI is committed to financial literacy as a crucial tool for empowering women. We are grateful to our distinguished attendees for enriching our mission with their valuable insights, furthering our commitment to support women in their personal and professional growth, and building a more equitable future.”
The event was a resounding success, providing an evening of meaningful conversations, networking, and empowerment, reflecting CFI’s commitment to fostering an inclusive and supportive community for women.
-
Tech News8 months ago
Denodo Bolsters Executive Team by Hiring Christophe Culine as its Chief Revenue Officer
-
Tech Interviews1 year ago
Navigating the Cybersecurity Landscape in Hybrid Work Environments
-
Tech News1 year ago
Brighton College Abu Dhabi and Brighton College Al Ain Donate 954 IT Devices in Support of ‘Donate Your Own Device’ Campaign
-
Tech Features9 months ago
The Middle East to Lead with Next-generation Mission Critical Communication Advancement
-
Features10 months ago
Security in the Cloud Age: Combating Risks with Hybrid Cloud Solutions
-
VAR7 months ago
Samsung Galaxy Z Fold6 vs Google Pixel 9 Pro Fold: Clash Of The Folding Phenoms
-
Automotive1 year ago
Al-Futtaim Automotive Builds On 23-Year Legacy of Trust & Leadership in UAE’s Pre-Owned Car Market to Sell Over 25,000 Used Vehicles in 2023
-
Tech News1 year ago
Senet enters MENA’s Competitive Gaming Scene with ‘skill-to-earn’ Platform