Financial
THE DYNAMIC INSURTECH LANDSCAPE IN MIDDLE EAST: IMMINENT CHANGES AND TRENDS

By Arvind Kashyap, CEO, NewTech Insurance Brokers
As one of the oldest industries in the world, the insurance sector has weathered exponential global crises by constantly adapting to evolving consumer expectations and technological advancements. Over the years, the industry has succeeded in overcoming key bottlenecks such as lengthy paperwork, cumbersome processes, and limited customer interaction by embracing the power of digitisation. The adoption of InsurTech has revolutionised all aspects of the insurance value chain, from product development and underwriting to distribution and claims management.
The mass adoption of advanced technology such as artificial intelligence, data analytics, blockchain, and the Internet of Things (IoT) has facilitated seamless customer experiences, risk mitigation, and enhanced efficiency. With most Arab countries mandating health and motor insurance, the regional insurance market is flourishing, with the UAE market recording the highest penetration rate in the Gulf region. However, the penetration rate is still feeble when compared to the global standard, which hints at potential avenues of growth for the sector. About half of the region’s total Gross Written Premium (GWP) is attributed to health insurance, which is pegged to rise in 2024 and beyond, due to expatriate influx and burgeoning labour demand. Further, the UAE government will play a pivotal role in expediting health insurance adoption, with its strategic vision to double the economy’s size by 2031. The lucrative nature of the insurance sector as a market teeming with growth avenues, is attracting new and technologically savvy companies, who aim to reshape its landscape with their innovative strategies. These new players hold the power to usher in seminal changes akin to the ones brought about by the fintech revolution in banking.
According to a McKinsey report, the current InsurTech database is dominated by property and casualty insurance, followed by health insurance and life insurance. In the arena of pure risk insurance, InsurTech has developed robust access points to the value chain through innovation. The advent of cutting-edge technologies such as telematics and the Internet of Things (IoT), has facilitated product development across motor, home, and health insurance sectors, bolstering customer engagement and retention.
InsurTech is also attracting customers by incentivising riskminimising behaviours with the aid of smart devices that track car mileage, calories burned, in-home flood, or signal emergency services among others. InsurTech has also brought with it, an unprecedented opportunity to harness vital information in extensive data gathered from smart devices used in automobiles, home systems and wearables. This revolutionary change empowers insurers to provide accurate pricing, personalised offerings, and proactive risk management by harnessing the power of big data and predictive analytics, which reveal key insights about customer behaviours, preferences, and risks. As opposed to traditional insurance which fails to sustain customer engagement beyond the point of sales, technology enabled insurance solutions such as mobile applications, chatbots and personalised portals aid in improving customer retention and satisfaction. While effectively streamlining the purchase process, these tools also bolster ongoing communication, tailor recommendations, and expedite claims resolution, championing brand loyalty.
InsurTech startups are redefining the insurance landscape with a slew of flexible, innovative, and on-demand insurance options targeting underserved, niche, and minority segments. Amidst the clamour of InsurTech’s initial success, critical deterrents such as data privacy and cybersecurity concerns, regulatory hurdles, and resistance to change continue to dampen its pace of adoption by insurers. Moreover, one must also not forget the indispensable role of human interaction in the service sector. It is pertinent to seamlessly integrate automation and personalisation to tailor solutions that resonate with customers while ensuring success in the digital age. Despite the challenges, InsurTech continues to enhance customer experiences and innovate existing business models, ushering in a promising new era for the sector. Insurers need to consistently strive to overcome bottlenecks, leveraging technology to serve clients, while positioning themselves for success in a highly dynamic and competitive marketplace.
Financial
Long-term wealth investing: first paycheck to million


By Raaed Sheibani, UAE Country Manager, StashAway
Long-term wealth investing is how you turn a first paycheck into lasting freedom in the UAE. With long-term investing, you build a safety net, automate contributions, and let compounding do the heavy lifting—so today’s income becomes tomorrow’s options.
Long-term wealth investing basics: start here
Before your first trade, set a safety net. Build an emergency fund covering 3–6 months of expenses. Keep it liquid and low risk. Then, park it in a cash management solution rather than an idle current account. Inflation erodes purchasing power; a sensible yield helps you sleep at night and stay invested during shocks.
Two engines of long-term wealth investing: DCA & compounding
Dollar-cost averaging (DCA). Invest a fixed amount on a schedule—regardless of headlines. Sometimes you buy high; often you buy low. Over time, your average cost smooths out, emotions calm down, and you capture the market’s trend. Historically, many of the market’s best days cluster near the worst; therefore, timing often backfires, while DCA keeps you in the game.
Compound growth. Returns earn returns. Start earlier, and compounding does more of the work. For example, with a 6% annual return, investing about $490 per month from age 25 can reach $1 million by age 65. Wait until 35 and you’ll need roughly $952; at 45, it’s about $2,023. Time in the market beats perfect timing.
Build your core portfolio for long-term wealth
Your core is the engine. Aim for a globally diversified, long-only mix across equities, bonds, and real assets. Avoid “home bias”; spread exposure across regions and sectors. Moreover, automate contributions so the plan runs while you work.
Consider risk in layers. Equities drive growth. Bonds dampen drawdowns and fund rebalancing. Real assets, including gold, add diversification. Rebalance periodically to lock in discipline: trim winners, top up laggards, and keep risk aligned to your goals.
Make the math work for you
Consistency compounds. Invest $1,000 monthly for 20 years at 6% and $240,000 in contributions can grow to over $440,000. The gap is compounding plus habit. Likewise, fees matter. Lower costs leave more return in your pocket, and tax-aware choices improve after-fee, after-tax outcomes.
Add satellites—without losing the plot
Once the foundation is solid, consider a core–satellite approach. Keep 70–80% in the core. Then, use 20–30% for targeted themes: clean energy, AI, healthcare innovation, or specific regions. Thematic ETFs can express these views efficiently. Because satellites carry a higher risk, cap their size and set clear review dates. If a theme drifts off the thesis, rotate back to the core.
Look beyond public markets as wealth grows
For qualified, higher-net-worth investors, private markets can broaden opportunities. Many large, fast-growing companies stay private longer. Select exposure to private equity, private credit, or venture—sized prudently—may enhance diversification and long-run returns. However, consider liquidity, fees, and manager quality. Align commitments with your time horizon so you never become a forced seller.
Guardrails that keep you on track
Write an Investment Policy Statement (IPS). Define risk level, contribution cadence, rebalancing rules, and when you’ll make changes. Then, automate to reduce decision fatigue. Additionally, track a few metrics: savings rate, fee drag, drawdown tolerance, and progress to goals. Celebrate streaks—months contributed, quarters rebalanced—to reinforce behavior.
A simple roadmap to your first million
- Fund 3–6 months of expenses.
- Automate DCA into a diversified core.
- Rebalance on a set schedule.
- Add satellites thoughtfully, 20–30% max.
- Review fees, taxes, and liquidity.
- Increase contributions as income rises.
Long-term wealth investing is not a secret. It’s a system: foundations first, habits next, scale last. Start small if needed, start now if possible, and let time do its quiet work.
Check Out Our Previous Post on UAE depreciation rules: real estate’s tax edge
Financial
UAE depreciation rules: real estate’s tax edge

By Shabbir Moonim, CFO, The Continental Group
UAE depreciation rules just gave real estate a quiet but valuable upgrade. For owners who elect the realisation basis—deferring tax until sale—the guidance now allows a capped annual deduction up to 4% on original cost or written-down tax value even when properties sit at fair value. That tweak won’t change the reasons to own property; it will change how the asset performs inside a tax-aware portfolio.
UAE depreciation rules: what changed

Historically, businesses faced a trade-off. If you valued property at fair value, you gained market-reflective reporting but lost depreciation. If you used historical cost, you kept depreciation but sacrificed market alignment. The new guidance removes that friction. Consequently, you can keep fair-value reporting and recognise year-on-year tax relief—while still taxing gains on realisation.
How UAE depreciation rules lift internal returns
Property isn’t judged only by appreciation. Cash flow, tax outcomes, and reinvestment capacity matter just as much. Here, the annual deduction acts like an efficiency dividend: it offsets taxable income, raises post-tax returns, and frees cash for debt reduction, maintenance capex, or growth. Even at 4%, the effect compounds across multi-year holds and multi-asset portfolios, especially where liquidity needs are modest.
Fair value plus depreciation: a cleaner model for allocators
With depreciation now available under fair value, asset allocators can compare real estate more cleanly with private equity, listed securities, and insurance portfolios. Assumptions for tax and cash flow become clearer. Moreover, fair-value carrying amounts keep balance sheets aligned with market conditions, while the deduction provides recurring relief that supports stable planning.
CFO checklist: capturing the UAE depreciation benefit
1) Confirm the realisation basis. Ensure the election is in place and tied to the relevant entities.
2) Map the cap. Model the 4% limit by asset; prioritise where cash-flow uplift is most material.
3) Align books and tax. Keep fair-value for reporting; maintain disciplined tax bases and schedules.
4) Optimise structure. Revisit SPVs, intercompany leases, and financing so deductions land against income.
5) Pre-commit reinvestment. Direct freed cash to deleveraging, resilience capex, or higher-yield opportunities.
6) Document governance. Evidence valuations, elections, and controls to reduce audit friction.
Risks and realities: keep perspective
This is a tailwind, not a thesis. Real estate remains a long-horizon asset with rate, liquidity, and operating-cost sensitivities. Tenancy quality, interest cover, and capex discipline still drive outcomes. Cross-border groups should coordinate transfer pricing and substance to avoid leakage. In short, use the rule to improve performance; don’t rely on it to create performance.
Strategic takeaway: predictability that compounds
Small, rules-based changes can meaningfully enhance strategy. The updated UAE depreciation rules convert property from a passive store of value into an active contributor to tax planning and capital management. Just as importantly, they signal policy predictability—guidance that supports investment without favouring any single structure. For owners building across decades, that predictability underpins steadier decisions, clearer reporting, and healthier reinvestment cycles.
Bottom line: Real estate still stores capital, diversifies risk, and stabilises wealth. Now, with fair-value depreciation in play, it also works harder inside the portfolio.
Check out our previous post, Wio Xero integration simplifies UAE SME accounting
Financial
Wio Xero integration simplifies UAE SME accounting

Wio Bank PJSC has taken a practical step that many UAE founders have been waiting for. With the new Wio Xero integration, Wio Business customers can connect their accounts to Xero in a few clicks, turn on direct bank feeds, and reconcile transactions automatically. As a result, owners and accountants gain real-time visibility on cash flow, while manual entry and end-of-month chaos finally recede.
Why the Wio Xero integration matters
SMEs run on time and trust. Therefore, every minute spent chasing statements or keying in data is a minute not spent on sales, service, or product. By piping transactions straight from Wio into Xero, teams eliminate repetitive work, reduce errors, and shorten the month-end close. Moreover, automatic invoice matching and smart suggestions help users spot issues early—before they become a cash-flow surprise.
What customers get on day one
Once connected, bank feeds flow directly into Xero several times a day. Consequently, reconciliations move from hours to minutes. Owners can check live balances, compare inflows and outflows, and track payables and receivables without exporting spreadsheets. Meanwhile, accountants gain cleaner audit trails, clearer narratives for management reports, and fewer back-and-forth emails asking for “the latest statement.”
Designed for UAE workflows
Local context matters. Wio Business already streamlines onboarding, payments, and expense management for entrepreneurs. Now, with Xero in the loop, daily finance operations feel cohesive. Card transactions and transfers appear in Xero quickly; rules and bank-reconciliation suggestions accelerate matching; and dashboards surface the metrics that matter. Additionally, because the integration is direct, there’s no third-party connector to maintain, which means fewer points of failure and greater data control.
Leaders’ view: smarter banking, better decisions
Wio’s Chief Commercial Officer, Prateek Vahie, frames the move simply: make business banking smarter, faster, and more efficient so owners can focus on growth. Likewise, Colin Timmis, Regional Director EMEA at Xero, highlights the benefit for UAE businesses that want better visibility with less admin. In practice, both sides are pushing toward the same outcome—time back, clarity up.
Automation that compounds
Automated reconciliation is more than convenience. It compounds into stronger decision-making because the books stay current. With fresher data, founders can approve hires with confidence, negotiate supplier terms, and plan inventory with fewer assumptions. Furthermore, advisors can deliver forward-looking guidance instead of spending billable hours cleaning transactions.
Independence and control
Because the connection is direct, businesses keep ownership of their data pathways. There’s no rekeying, no CSV juggling, and no waiting for middleware to sync. Therefore, finance teams can standardize processes, document controls, and scale with fewer manual touchpoints. That discipline pays off during funding rounds, audits, and rapid growth phases.
Getting started
Setup takes minutes. In Wio Business, navigate to integrations, select Xero, and authorize the secure connection. Then map your accounts, confirm the start date for feeds, and turn on reconciliation rules inside Xero. From there, keep an eye on unmatched items, refine rules weekly, and enjoy the calm that comes with clean, current books.
Ultimately, the Wio Xero integration gives UAE SMEs what they need most: time and visibility. With direct bank feeds, automated reconciliation, and real-time insight in one workflow, teams spend less energy on admin and more on the work that moves the business forward.
Check out our previous post on Whish Money Mastercard Move: seamless Lebanon remittances
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