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DLD Unveils ‘IPS 2025 Conference’ Agenda and Keynote Speakers

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Dubai Land Department (DLD) has announced the agenda for the IPS 2025 Conference, which will take place alongside the exhibition from 14 to 16 April 2025 at the Dubai World Trade Centre (DWTC).

The event will bring together leading real estate professionals, experts, and innovators to discuss key industry developments and emerging trends.

Majid Al Marri, CEO of the Real Estate Registration Sector at DLD and Chairman of the IPS Organising Committee, emphasised that the IPS Conference underscores Dubai’s commitment to supporting the real estate sector and fostering a dynamic investment environment. The conference serves as a strategic platform for industry leaders and global experts to exchange insights, explore market opportunities, and drive innovation within the real estate sector.

The conference agenda will cover key developments in real estate, including technological advancements, smart analytics, future cities, and women’s empowerment in the industry.

Additionally, discussions will address capital market challenges, supply chain disruptions, and rising costs, providing attendees with valuable insights and best practices from international markets.

The Role of Proptech: Transforming Real Estate Management

A key highlight of the conference will be the session titled ‘Proptech Innovation Showcase: From Manpower to Tech-Power – How Modern Property Management is Transition from Labour-Intensive to Technology-Intensive”, which will explore how real estate management is transitioning from labour-intensive operations to advanced, technology-driven systems.

The discussion will focus on automation, artificial intelligence, and smart property management tools, demonstrating how these innovations enhance operational efficiency, reduce costs, and improve tenant satisfaction, all of which are critical factors in the evolving landscape of smart cities and digital transformation.

This session will feature industry experts, including: 

  • Abdul Azim Osman, Co-Founder – Nawy (Largest Proptech in Africa)
  • Vitaly Berezka, Regional Head Central Asia, MENA & APAC – Plan Radar
  • Alexander Karabet, Founder & CEO – Mansions Owners Association Management
  • Hamdan Al Kaitoob, VP – Head of Property & Community Management – Deyaar Development PJSC
  • Artyom Meltonyan, Founder & CEO – Deluxe Homes

The Power of Data in Real Estate Investment

The conference will also feature a keynote presentation by Sam Mahrabod, CEO and Co-Founder of ROOMVU, titled ‘Real Estate Analytics: A Comprehensive Guide on Predictive Analytics for Large Real Estate Asset Owners.’

The session will explore how predictive analytics can be leveraged to refine investment strategies, optimise asset performance, and drive data-backed decision-making.

Additionally, Nikki Greenberg, Founder and Chief Innovation Officer at Real Estate of the Future, will present a thought-provoking session on artificial intelligence in real estate titled ‘AI and Machine Learning in Real Estate: How to leverage AI to predict market trends.’ Attendees will gain insights into how AI-powered tools are revolutionising market forecasting, operational automation, and customer engagement in the industry.

Empowering Women in Real Estate

A dedicated conference track will focus on women’s leadership in real estate, under the theme ‘Elevating Global Leadership in Real Estate,’ which will include keynote discussions aimed at fostering gender diversity and expanding leadership opportunities for women in the industry.

One of the conference’s key sessions, ‘Breaking Barriers: Expanding Women’s Leadership in Real Estate,’ will address strategies for achieving gender equality in leadership roles within global real estate markets.

Another inspiring session, ‘The Power of Resilience: Women Rising Beyond Challenges,’ will showcase female leaders from diverse backgrounds who have overcome obstacles to build successful careers in real estate.

Panellists will include:

  • Arleen Davis, Global Real Estate Sales Director – Damac Dubai Property
  • Judge Yaqeen Al Hammadi, Judge – Rental Disputes Center UAE
  • Marlene Llamas Leon, Real Estate Advisor – Realtor

The discussion will delve into the challenges and opportunities for women entrepreneurs in real estate financing, with industry leaders sharing insights on securing investments, navigating financial networks, and overcoming gender biases in the industry.

Building Strong Client Relationships in the Digital Age

Building and maintaining strong client relationships has become increasingly critical as technology continues to reshape real estate interactions. Addressing this shift, Georg Ortner, Founder of Mackler Service AG, will lead a Masterclass titled ‘Building Strong Client Relationships in a Digital Age: Strategies for Effective Client Communication and Retention’

This masterclass will explore key strategies for understanding customer behaviour, enhancing engagement, and establishing long-term trust, equipping attendees with the tools needed to thrive in the evolving real estate landscape.

A Must-Attend Event for Real Estate Professionals

IPS 2025 provides an unparalleled platform for investors, developers, and industry professionals to gain expert insights, explore cutting-edge innovations, and forge strategic partnerships. With a carefully curated lineup of sessions and industry leaders, the event is set to be a landmark gathering for the global real estate community.

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ZARA HOME UNVEILS ITS 2025 WINTER FRAGRANCE STORY

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Decorative scented candles shaped like a gingerbread house, a nutcracker, and a Christmas tree, part of the Zara Home winter fragrance collection.

A CELEBRATION OF FESTIVE WINTER AROMAS

Zara Home’s much-loved fragrance offering is refreshed with the 2025 Winter Fragrance Story, a seasonal collection designed to bring the warmth, joy and magic of the holidays into every home. This year, the collection celebrates sweet, food-inspired scents that evoke the comforting rituals of festive winter gatherings, from baking gingerbread to indulging in rich, seasonal treats.

The range caters to every corner of the home, featuring reed diffusers, essential oils and scented candles, alongside novelty decorative candles that double as charming holiday décor. Shaped like baubles, gingerbread houses, nutcrackers and Christmas trees, these playful yet elegant pieces fill the home with signature festive aromas while adding a touch of seasonal style.

The 2025 Winter Fragrance Story highlights three distinct collections: The Gingerbread Collection, The Salted Caramel Collection and The Winter Cypress Collection, each capturing a unique facet of the festive season.

The Gingerbread Collection 

The comforting aroma of freshly baked gingerbread biscuits is enriched with soft notes of cinnamon and warm spices, creating a cosy and inviting atmosphere. Perfect for evoking the joy of family gatherings and festive baking traditions.

  • Top notes: Cardamom, Citrus
  • Heart notes: Ginger, Clove
  • Base notes: Cinnamon, Wood 

Highlights from the collection:

The Salted Caramel Collection

A deliciously indulgent fragrance that blends creamy caramel with vanilla and nut butter, contrasted by a bold touch of salt. Reminiscent of snowy strolls past Parisian patisseries, this scent evokes the irresistible temptation of seasonal treats and the cosy warmth of returning home on a winter day.

  • Top notes: Fruity
  • Heart notes: Caramel, Praline
  • Base notes: Nut butter, Vanilla

Highlights from the collection:

The Winter Cypress Collection

This fragrance awakens the nostalgia of the Christmas season, inspired by the cherished tradition of decorating the tree. With fresh cypress and pine notes, complemented by eucalyptus and clove, it creates a cosy, inviting atmosphere, while the base of moss and cedarwood adds a touch of earthy elegance.

  • Top notes: Cypress, Pine tree
  • Heart notes: Eucalyptus, Clove
  • Base notes: Moss, Cedar, Wood

Highlights from the collection:

The 2025 Winter Fragrance Story by Zara Home is designed to transform the home into a haven of festive spirit, where each scent tells a story and awakens cherished memories of the season. The collection invites customers to celebrate traditions, create new moments and indulge in the irresistible aromas that make Christmas truly unforgettable.

Zara Home, operated by Azadea Group, has stores across Dubai, Kuwait, Qatar, Bahrain, Lebanon, Oman, Egypt, Jordan and Algeria. Shop in stores, online or through the Zara Home application.

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ELEVATE AND ENNISMORE HOST RAK’S BIGGEST EVENT OF THE SEASON TO UNVEIL THE AED 1.8 BILLION MONDRIAN AL MARJAN ISLAND BEACH RESIDENCES

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The architectural model for the Mondrian Al Marjan Island Beach Residences displayed at an event with bright lights and indoor pyrotechnic sparklers.

ELEVATE, the visionary lifestyle real estate brand from One Group, together with Ennismore, the world’s fastest-growing lifestyle hospitality company, officially unveiled the Mondrian Al Marjan Island Beach Residences with an unforgettable one-night immersive launch event at Atlantis The Royal, Dubai. Valued at AED 1.8 billion, the project marks a defining milestone for Ras Al Khaimah, introducing the region’s first-ever Mondrian-branded beachfront residences and reinforcing ELEVATE’s USD 1 billion UAE development pipeline.

Arch. Abdulla Al Abdouli, Group CEO of Marjan, commented, “We are glad to see the excitement around Mondrian Al Marjan Beach Residences, which is a fitting inclusion to our island’s ever-growing portfolio of branded residences. This development truly echoes our vision of creating premium, lifestyle-led destinations and is sure to offer global residents and investors a new benchmark for branded beachfront living.”

Zeeshaan Shah, Founder & Chairman of ELEVATE, stated, “Tonight’s celebration marks a remarkable milestone for ELEVATE. Mondrian Al Marjan Island Beach Residences is more than a development—it is a new expression of what beachfront luxury can be. We have created a space where art, culture, wellness, and community converge in ways never seen before in the UAE. We are proud to present our flagship project and continue elevating the standards of residential living in the region.”

Set on Al Marjan Island, one of the UAE’s fastest-growing luxury and entertainment destinations, the project has witnessed extraordinary demand. With 343 residences rapidly selling out, investor interest continues to surge due to the community’s proximity to Wynn Al Marjan Island, pristine beachfront access, and world-class hospitality offerings by Ennismore. Designed by San Francisco-based architectural firm Gensler, with interiors by London’s Bergman Design House, the development blends bold design with sensory storytelling.

The crown jewel of the project, the 10,000-square-foot Sky Mansion, features 28-foot ceiling heights, a private rooftop garden, and an infinity pool overlooking the Arabian Gulf. Listed at USD 10 million, it stands as one of the most exclusive homes in Ras Al Khaimah.

Ras Al Khaimah’s most anticipated real estate launch of the season drew remarkable excitement, with guests filling the entrance of Atlantis The Royal in lively anticipation. A packed turnout gathered to witness the spectacular reveal, reflecting the overwhelming interest in Elevate’s newest landmark.

The star-studded launch, emceed by fashion icon Jessica Kahawaty, also drew notable regional personalities including Youmna Khoury and Zeynab, adding to the event’s fashion-forward energy. More than a project debut, the celebration framed Mondrian Al Marjan Island Beach Residences as the emirate’s new destination where design, lifestyle, and coastal glamour come together.

The immersive journey began as attendees passed through a kinetic tunnel of fabric, projection, and light, creating a surreal transition into Mondrian’s world of expressive luxury. The dramatic reveal of the architectural model unfolded beneath a choreographed lift of illuminated drapery, drawing applause as the full vision of the development was unveiled.

Throughout the event, custom-built design-led spaces immersed guests in Mondrian’s art-driven identity, from editorial portrait studios to a stage backdrop brought to life with kinetic projection mapping. Experiential activations spanned mixology, performance, and live artistry, including a neon-lit sculptural bar and a captivating live artwork creation by celebrated UAE artist Diaa Allam, who painted a piece inspired by Ras Al Khaimah’s cultural spirit. Setting the tempo for the night, DJ Tala Samman infused the space with her signature sounds, lifting the mood, energising the crowd, and giving the celebration its unmistakable pulse.

Louis Abboud, Regional Head of Lifestyle Collective IMEAT at Ennismore, added,
“Mondrian has always been about pushing boundaries and creating spaces that inspire. Launching this project on Al Marjan Island is a natural evolution of our brand’s creative ethos. This is not just a residence, it’s a living gallery, a social hub, and a sanctuary of style.”

RESIDENCE TYPES

  • The Residences: 1–3 bedroom apartments starting from AED 2.55 million
  • The Front Row Collection: 3–5 bedroom beachfront townhouses with direct beach access starting from AED 8.54 million
  • The Sky Collection: 3–5 bedroom duplex and triplex sky villas with private pools and panoramic Gulf views starting from AED 8.53 million

Residents will enjoy over 60,000 sq. ft. of curated amenities, including the Mondrian Sky Club, Fi’lia Beach, championship fitness facilities, infinity pools, concierge services, and Accor Platinum Status benefits across 5,600 hotels worldwide.A flexible 60:40 payment plan is available, with project completion scheduled for Q4 2028.

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DAZE EXPANDS IN DUBAI WITH THE LAUNCH OF ITS SECOND SHOWROOM

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A man in a hard hat and high-visibility vest is standing on an open construction site, shaking hands with another professional man wearing a suit, symbolizing the groundbreaking or contract signing for the development project.

Daze, the contemporary furniture brand celebrated for its refined modernity and inventive design, has officially opened its second showroom in Dubai. Situated in the city’s dynamic Sheikh Zayed Road, the 550-square-meter space debuts the brand’s newest collections, uniting timeless forms with innovative materials to capture the evolving language of modern living.

The launch of Daze Dubai, the brand’s second showroom, marks a significant step in its regional expansion, further establishing its distinctive design philosophy within a city celebrated for its cultural diversity, architectural ambition, and global design influence. Conceived as an immersive experience, the showroom balances contemporary functionality with quiet elegance, inviting visitors to explore thoughtfully curated pieces that champion comfort, individuality, and elevated everyday living.

“Design is at the heart of everything we do at Daze,” said Mrs. Zeina Batal – General Manager at Daze. She added “With this new showroom in Dubai, a city that mirrors our values of creativity, design excellence, and forward-thinking vision, we wanted to create a space that reflects our passion for form, texture, and harmony.” 

Building on the success of its flagship showroom in Lebanon, Daze continues to strengthen its presence across the region, with additional openings planned in the GCC and soon in Africa, reinforcing its position as a rising leader in modern furniture and interior design.

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