Automotive innovation meets urban flair as OMODA & JAECOO launch an exciting new campaign activation at Al Wahda Mall, offering visitors a first-hand experience of their boldest models yet. Running throughout June, the pop-up invites the public to discover and test drive the cutting-edge OMODA C5, the versatile JAECOO J7, and the powerful JAECOO J8 — all under one roof.

Strategically located in one of Abu Dhabi’s busiest lifestyle hubs, the OMODA & JAECOO pop-up is more than just a car display — it’s an immersive journey into the future of driving. The space blends striking vehicle showcases with interactive experiences, allowing guests to explore the design, technology, and performance that define these new-age vehicles.

“This activation is more than a showcase — it’s a celebration of what’s next in the world of driving,” said Saj Jabbar, General Manager of MAHY Khoory Automotive. “We’re inviting customers to get behind the wheel, experience the innovation firsthand, and become part of a new era in automotive excellence. Whether it’s the bold design of the OMODA C5 or the adventurous appeal of the JAECOO lineup, there’s something here to excite every kind of driver.”

Designed to spark curiosity and engagement, the campaign caters to a wide audience — from first-time buyers and SUV enthusiasts to anyone eager to explore the buzz surrounding OMODA & JAECOO. With dedicated brand experts on site, visitors can enjoy personalized consultations and in-depth insights throughout the activation.

This month-long event at Al Wahda Mall is a rare chance to explore the latest in smart mobility and stylish design — right in the heart of the capital.

As part of this exciting OMODA & JAECOO pop-up presentation, customers can explore the choice between two exceptional purchase offers. The first offer includes free service for 4 years or 80,000 km, free insurance, free registration, free tinting, a free warranty extension of up to 10 years or 1 million km, seven years of free roadside assistance, and free two-tone paint—offering unbeatable peace of mind and value. Alternatively, customers can choose five years of 0% finance, making next-generation driving more accessible than ever.

Event Highlights:

• Discover the OMODA C5, JAECOO J7, and JAECOO J8 up close
• Book your test drive directly at the pop-up
• Enjoy exclusive offers throughout the activation period

Interact with brand specialists for a personalized experience

NIO, a global leader in premium smart electric vehicles, is redefining how drivers in the UAE power their EVs with the successful deployment of its Power Swap Station technology. Offering a seamless alternative to conventional charging, NIO’s patented battery swapping technology enables users to receive a charged battery in as little as 3 minutes.

This advanced infrastructure provides a faster and more energy efficient solution compared to traditional EV charging, addressing two of the biggest challenges facing EV adoption in the UAE: long charging times and limited charger availability.

The system is fully automated, from autonomously parking inside the station, to removing and replacing the discharged battery and a complete health check is performed on the battery, motor, and electric systems. Every swapped battery is charged under optimal conditions and monitored to ensure peak performance and safety.

The five key benefits of battery swapping are:

• As fast as refuelling, a battery swap only takes 3 minutes
• Hassle-free and automated swap, without leaving the car
• Every swap is a health check, ensuring every battery is in Full system health check at every swap
• Optimized charging for longer battery lifespan
• A swappable battery is more easily reused or recycled

The UAE’s first Power Swap Station was officially opened in February 2025, located at Yas Marina Circuit. Since then, around 15% of NIO users in the UAE are actively battery swapping, a number which will continue to grow as more stations are added to the network. This reflects genuine user adoption and an increasing preference among local users.

Unlike conventional charging, that, due to charging curves, slows as the battery nears full capacity, battery swapping provides a charged replacement instantly. NIO Power Swap can provide a more efficient energy deliver solution for the user, eliminating delays, making electric vehicles more practical for everyday use.

Comparing swapping to charging, a 100-kilowatt-hour battery from 5% to 95% would typically take:

• 8 hours on 11kW AC – up to 99% time saving via NIO Power Swap Station
• 2 hours on 50kW DC – up to 97% time saving via NIO Power Swap Station
• 45 minutes on 120kW DC – up to 93% time saving via NIO Power Swap Station

To date, more than 1,749 kilowatt-hours of electricity have been delivered through battery swaps. Delivering the same amount of energy with a 120kW DC charger would take around 15 hours, while the Power Swap Station has done it in just 1.4 hours of total swapping time, a tenfold improvement in energy delivery time.

As demand for battery swapping continues to grow, a second NIO Power Swap Station is set to open in Dubai in the coming weeks, with further stations to follow later this year.

NIO’s Power Swap Station reinforces the brand’s alignment with the Abu Dhabi Economic Vision 2030, which encourages investment in sustainable and innovative mobility solutions designed to support the UAE’s fast-growing population.

Automobili Lamborghini has announced the appointment of Alessio Soligo as the new Head of Middle East & Africa, following six years in a similar role in South Europe. In his new position, Soligo will oversee sales, marketing, and after-sales operations across all 13 locations of the brand’s MEA dealership network.

Alessio Soligo joins the Middle East & Africa team following his successful tenure as Area Manager in southern Europe, responsible for Portugal, Spain, Italy, Greece and Turkey. With a background in electronic engineering, he joined Lamborghini as a production engineer in 2015. His decade of diverse technical and commercial expertise gained within the company will play a pivotal role in the brand’s further growth across this important region.

Francesco Cresci, Regional Director of Europe, Middle East and Africa at Automobili Lamborghini, commented, “We are delighted to welcome Alessio Soligo as Head of Lamborghini Middle East and Africa. With a strong technical background, and proven track record of successful management in key European markets, he brings a wealth of automotive experience to the role. We are confident that his background, strategic vision and expertise will help us continue to deliver exceptional experiences to our wide range of customers in the MEA region.”

Lamborghini currently operates through 13 dealerships across the Middle East & Africa, catering to a well-established and engaged community of enthusiasts and customers. The brand continues to explore opportunities to expand its footprint in the region and further elevate the customer experience.