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FAKHRUDDIN PROPERTIES TO DELIVER NEXT-GENERATION WELLNESS TO DUBAI ISLANDS WITH LAUNCH OF TREPPAN SERENIQUE RESIDENCES

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Leading sustainability and low carbon footprint lifestyle developer Fakhruddin Properties officially launched its flagship Dubai Islands project – Treppan Serenique Residences – at a gala VIP event held at Mandarin Oriental Jumeira, Dubai on 13th November.

The dual tower Treppan Living branded project will occupy prime waterfront real estate on Island A of the sought-after five-island  community and offers a premium resort lifestyle with a curated collection of 164 exquisite two- and three-bedroom apartments, ranging from 980 to 1,902 square feet, and offering panoramic sea, golf course, or island views.

A total of 12 residential floors and two podium floors will be complemented by over 50 specially selected amenities, including an oxygen-rich bamboo park and biohacking lab featuring a hyperbaric oxygen chamber, cryotherapy, red light therapy, and sensory deprivation pods. Residents also have access to a rooftop infinity pool, indoor and outdoor gyms, rock climbing walk, state-of-the-art meditation pods, koi pond, dedicated kids’ leisure facilities, and are a mere 90 seconds walk from the island’s white sand beaches.

Commenting on the launch, Yousuf Fakhruddin, CEO and Managing Partner of Fakhruddin Properties, said: “Treppan Serenique Residences is an exclusive wellness-forward sanctuary where luxury resort inspiration is fused with pioneering smart home and AI technologies, underpinned by our proven track record of sustainability-driven residential real estate design, development and delivery.

“Treppan Serenique Residences will be the first – and only – premium residential destination to provide complimentary biohacking amenities as standard. In a June 2025 report, the Global Wellness Institute noted that real estate has long been the fastest-growing sector in the wellness economy, with an estimated FY 2024 market value of US$548.4 billion. This represents approximately 3.3% of global annual construction output, with a CAGR of 19.5% for the period 2019-2024, and the market is forecasted to grow exponentially, to hit US$1,114 billion by 2029.”

“Residents will be able to seamlessly integrate transformative clinically proven therapies into their daily routine with treatments designed to enhance recovery, boost energy, and improve sleep quality.Together, with the full raft of complementary on-property amenities, this is the resort lifestyle experience elevated to a standard not seen before in the UAE,” he added.

Fakhruddin Properties continues to lead the market in groundbreaking sustainability initiatives, with its latest Treppan Living project delivering on multiple fronts, including waste management, with 90% of all property waste recycled using the company’s proprietary waste segregation system.

In addition, Treppan Serenique residents will have hydrogenated, ionised, organically mineralised alkaline drinking water on tap, which removes the need for plastic bottled water,  drastically reducing plastic waste and emissions tied to bottled water logistics as part of the group’s commitment to eliminating single-use plastics. The residences will also house a Refill Station where everyday household products such as detergents, hand wash, and body wash will be available at a subsidised cost.

Meanwhile, NASA-grade technology will deliver clean air via an Airocide air purifier, supported by Smart Air Handling Unit (SAHU) technology that guarantees the purest indoor air quality while consuming less energy.

As in all Fakhruddin projects, energy efficiency is a key focus with a targeted 30% reduction in energy consumption achievable thanks to AI-enabled smart home technology, energy efficient electronic applications, and SAHU implementation, which reduces the load on the overall HVAC system by cutting humidity and dust congestion in the ducts.

Community residents will also be able to meet, relax and socialise in the Greenhouse Café, a radiant cooling system-controlled dining destination that will be home to an on-site hydroponics system ensuring a supply of fresh leafy greens. The radiant cooling system is designed to regulate room temperature while simultaneously reducing energy consumption by 10-15% and supporting opportunity for efficient water recycling.

“Treppan Living is a lifestyle infrastructure ecosystem that anchors Fakhruddin Properties’ growing portfolio of high-profile, sustainable, wellness-focused lifestyle projects. Since inception in 2023, Treppan Living has been integral to our commitment to create low carbon communities that meet the increasingly exacting demands of a global client base of health and eco-conscious investors. Treppan Serenique Residences marks our second Dubai Islands community, with other projects located in Jumeirah Village Circle and Jumeirah Village Triangle. Our first Dubai Islands project, Hatimi Residences by Treppan Living has seen a per-square-foot price appreciation of approximately 103% since its launch three years ago,” said CEO, Yousuf Fakhruddin.

To encourage community-wide engagement, residents are invited to join the Treppan Living rewards programme – asimple, practical points-based initiative that rewards sustainable involvement, whether it’s recycling of household waste and other items, using the refill stations, or signing up for eco-friendly services, as well as addressing personal wellness by taking yoga classes, using hydroponics-produced vegetables, attending community events, etc.

Points are translated into tier status, which allow priority access to certain amenities, community recognition, and other value-led benefits. Treppan Coins, meanwhile, can be earned and redeemed for various community, health and sustainability benefits via the Treppan Living app.

A highly decorated pioneer in the sustainability development space in the UAE, with 11 awards recognising eco-friendly innovations implemented across various projects, and a total of 18 accolades spanning sustainability, innovation, technology, brand, leadership and design, Fakhruddin Properties continues to ‘walk the talk’ for each new project – from drawing board to physical reality – with the delivery of liveable, environmentally-conscious developments that align with Dubai and the UAE Government’s long-term sustainability vision.

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ZARA HOME UNVEILS ITS 2025 WINTER FRAGRANCE STORY

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Decorative scented candles shaped like a gingerbread house, a nutcracker, and a Christmas tree, part of the Zara Home winter fragrance collection.

A CELEBRATION OF FESTIVE WINTER AROMAS

Zara Home’s much-loved fragrance offering is refreshed with the 2025 Winter Fragrance Story, a seasonal collection designed to bring the warmth, joy and magic of the holidays into every home. This year, the collection celebrates sweet, food-inspired scents that evoke the comforting rituals of festive winter gatherings, from baking gingerbread to indulging in rich, seasonal treats.

The range caters to every corner of the home, featuring reed diffusers, essential oils and scented candles, alongside novelty decorative candles that double as charming holiday décor. Shaped like baubles, gingerbread houses, nutcrackers and Christmas trees, these playful yet elegant pieces fill the home with signature festive aromas while adding a touch of seasonal style.

The 2025 Winter Fragrance Story highlights three distinct collections: The Gingerbread Collection, The Salted Caramel Collection and The Winter Cypress Collection, each capturing a unique facet of the festive season.

The Gingerbread Collection 

The comforting aroma of freshly baked gingerbread biscuits is enriched with soft notes of cinnamon and warm spices, creating a cosy and inviting atmosphere. Perfect for evoking the joy of family gatherings and festive baking traditions.

  • Top notes: Cardamom, Citrus
  • Heart notes: Ginger, Clove
  • Base notes: Cinnamon, Wood 

Highlights from the collection:

The Salted Caramel Collection

A deliciously indulgent fragrance that blends creamy caramel with vanilla and nut butter, contrasted by a bold touch of salt. Reminiscent of snowy strolls past Parisian patisseries, this scent evokes the irresistible temptation of seasonal treats and the cosy warmth of returning home on a winter day.

  • Top notes: Fruity
  • Heart notes: Caramel, Praline
  • Base notes: Nut butter, Vanilla

Highlights from the collection:

The Winter Cypress Collection

This fragrance awakens the nostalgia of the Christmas season, inspired by the cherished tradition of decorating the tree. With fresh cypress and pine notes, complemented by eucalyptus and clove, it creates a cosy, inviting atmosphere, while the base of moss and cedarwood adds a touch of earthy elegance.

  • Top notes: Cypress, Pine tree
  • Heart notes: Eucalyptus, Clove
  • Base notes: Moss, Cedar, Wood

Highlights from the collection:

The 2025 Winter Fragrance Story by Zara Home is designed to transform the home into a haven of festive spirit, where each scent tells a story and awakens cherished memories of the season. The collection invites customers to celebrate traditions, create new moments and indulge in the irresistible aromas that make Christmas truly unforgettable.

Zara Home, operated by Azadea Group, has stores across Dubai, Kuwait, Qatar, Bahrain, Lebanon, Oman, Egypt, Jordan and Algeria. Shop in stores, online or through the Zara Home application.

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ELEVATE AND ENNISMORE HOST RAK’S BIGGEST EVENT OF THE SEASON TO UNVEIL THE AED 1.8 BILLION MONDRIAN AL MARJAN ISLAND BEACH RESIDENCES

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The architectural model for the Mondrian Al Marjan Island Beach Residences displayed at an event with bright lights and indoor pyrotechnic sparklers.

ELEVATE, the visionary lifestyle real estate brand from One Group, together with Ennismore, the world’s fastest-growing lifestyle hospitality company, officially unveiled the Mondrian Al Marjan Island Beach Residences with an unforgettable one-night immersive launch event at Atlantis The Royal, Dubai. Valued at AED 1.8 billion, the project marks a defining milestone for Ras Al Khaimah, introducing the region’s first-ever Mondrian-branded beachfront residences and reinforcing ELEVATE’s USD 1 billion UAE development pipeline.

Arch. Abdulla Al Abdouli, Group CEO of Marjan, commented, “We are glad to see the excitement around Mondrian Al Marjan Beach Residences, which is a fitting inclusion to our island’s ever-growing portfolio of branded residences. This development truly echoes our vision of creating premium, lifestyle-led destinations and is sure to offer global residents and investors a new benchmark for branded beachfront living.”

Zeeshaan Shah, Founder & Chairman of ELEVATE, stated, “Tonight’s celebration marks a remarkable milestone for ELEVATE. Mondrian Al Marjan Island Beach Residences is more than a development—it is a new expression of what beachfront luxury can be. We have created a space where art, culture, wellness, and community converge in ways never seen before in the UAE. We are proud to present our flagship project and continue elevating the standards of residential living in the region.”

Set on Al Marjan Island, one of the UAE’s fastest-growing luxury and entertainment destinations, the project has witnessed extraordinary demand. With 343 residences rapidly selling out, investor interest continues to surge due to the community’s proximity to Wynn Al Marjan Island, pristine beachfront access, and world-class hospitality offerings by Ennismore. Designed by San Francisco-based architectural firm Gensler, with interiors by London’s Bergman Design House, the development blends bold design with sensory storytelling.

The crown jewel of the project, the 10,000-square-foot Sky Mansion, features 28-foot ceiling heights, a private rooftop garden, and an infinity pool overlooking the Arabian Gulf. Listed at USD 10 million, it stands as one of the most exclusive homes in Ras Al Khaimah.

Ras Al Khaimah’s most anticipated real estate launch of the season drew remarkable excitement, with guests filling the entrance of Atlantis The Royal in lively anticipation. A packed turnout gathered to witness the spectacular reveal, reflecting the overwhelming interest in Elevate’s newest landmark.

The star-studded launch, emceed by fashion icon Jessica Kahawaty, also drew notable regional personalities including Youmna Khoury and Zeynab, adding to the event’s fashion-forward energy. More than a project debut, the celebration framed Mondrian Al Marjan Island Beach Residences as the emirate’s new destination where design, lifestyle, and coastal glamour come together.

The immersive journey began as attendees passed through a kinetic tunnel of fabric, projection, and light, creating a surreal transition into Mondrian’s world of expressive luxury. The dramatic reveal of the architectural model unfolded beneath a choreographed lift of illuminated drapery, drawing applause as the full vision of the development was unveiled.

Throughout the event, custom-built design-led spaces immersed guests in Mondrian’s art-driven identity, from editorial portrait studios to a stage backdrop brought to life with kinetic projection mapping. Experiential activations spanned mixology, performance, and live artistry, including a neon-lit sculptural bar and a captivating live artwork creation by celebrated UAE artist Diaa Allam, who painted a piece inspired by Ras Al Khaimah’s cultural spirit. Setting the tempo for the night, DJ Tala Samman infused the space with her signature sounds, lifting the mood, energising the crowd, and giving the celebration its unmistakable pulse.

Louis Abboud, Regional Head of Lifestyle Collective IMEAT at Ennismore, added,
“Mondrian has always been about pushing boundaries and creating spaces that inspire. Launching this project on Al Marjan Island is a natural evolution of our brand’s creative ethos. This is not just a residence, it’s a living gallery, a social hub, and a sanctuary of style.”

RESIDENCE TYPES

  • The Residences: 1–3 bedroom apartments starting from AED 2.55 million
  • The Front Row Collection: 3–5 bedroom beachfront townhouses with direct beach access starting from AED 8.54 million
  • The Sky Collection: 3–5 bedroom duplex and triplex sky villas with private pools and panoramic Gulf views starting from AED 8.53 million

Residents will enjoy over 60,000 sq. ft. of curated amenities, including the Mondrian Sky Club, Fi’lia Beach, championship fitness facilities, infinity pools, concierge services, and Accor Platinum Status benefits across 5,600 hotels worldwide.A flexible 60:40 payment plan is available, with project completion scheduled for Q4 2028.

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DAZE EXPANDS IN DUBAI WITH THE LAUNCH OF ITS SECOND SHOWROOM

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A man in a hard hat and high-visibility vest is standing on an open construction site, shaking hands with another professional man wearing a suit, symbolizing the groundbreaking or contract signing for the development project.

Daze, the contemporary furniture brand celebrated for its refined modernity and inventive design, has officially opened its second showroom in Dubai. Situated in the city’s dynamic Sheikh Zayed Road, the 550-square-meter space debuts the brand’s newest collections, uniting timeless forms with innovative materials to capture the evolving language of modern living.

The launch of Daze Dubai, the brand’s second showroom, marks a significant step in its regional expansion, further establishing its distinctive design philosophy within a city celebrated for its cultural diversity, architectural ambition, and global design influence. Conceived as an immersive experience, the showroom balances contemporary functionality with quiet elegance, inviting visitors to explore thoughtfully curated pieces that champion comfort, individuality, and elevated everyday living.

“Design is at the heart of everything we do at Daze,” said Mrs. Zeina Batal – General Manager at Daze. She added “With this new showroom in Dubai, a city that mirrors our values of creativity, design excellence, and forward-thinking vision, we wanted to create a space that reflects our passion for form, texture, and harmony.” 

Building on the success of its flagship showroom in Lebanon, Daze continues to strengthen its presence across the region, with additional openings planned in the GCC and soon in Africa, reinforcing its position as a rising leader in modern furniture and interior design.

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