Hospitality
OODLES OF DOODLES COMING TO MENA: A SPLASH OF FUN AND FLAVOUR FOR LITTLE SIPPERS
Get ready to turn everyday hydration into a moment of creativity. Oodles of Doodles, the playful, kid-created flavoured water brand, is launching in the MENA region in December 2025, inviting little sippers to colour outside the lines with every can.
Designed by three inventive youngsters and brought to life by a team of parents, Oodles of Doodles is a drink created by kids, for kids. Each 8.4oz BPA-free can features a space for children to doodle, draw, and personalise, transforming every drink into a moment of creativity and self-expression.
“We’re thrilled to bring our brand to the MENA region,” said Alisha Eason, Founder of Oodles of Doodles. “We wanted to create something kids could interact with. Something that sparks creativity, adds a little fun to the day, and gives them something that feels like it’s truly theirs. Every can is a chance to doodle, imagine, and sip something healthier.”
Available in four fruity flavours, apple, mango, orange and pineapple, Oodles of Doodles offers still and sparkling options in colourful, doodle-friendly packaging that encourages children to express themselves in everyday moments.
With its focus on fun and imagination, the brand is set to make a splash across the region through key retail partnerships and growing demand from families looking for products that stand out and invite kids to do the same.
Why families love Oodles of Doodles:
• Draw on the can – every can is a canvas for kids to decorate
• Flavours kids love – apple, mango, orange, and pineapple
• Parent approved – healthy, convenient, and fun
• Still and sparkling options – versatile for any time of day
• BPA-free packaging – kid-safe and planet-friendly
From lunchboxes to birthday parties, Oodles of Doodles is here to turn ordinary drinks into something a little more magical, where every sip comes with a splash of creativity.
Hospitality
CATCH ALL THE FIFA WORLD CUP ACTION AT CHARLIE’S PUB

Football fans can elevate their match-day experience at Charlie’s Pub, where a lively atmosphere, great deals, and dedicated screenings set the perfect stage for the FIFA World Cup excitement.
Available during all match timings, guests can enjoy specially curated beverage offers alongside a special World Cup food menu, designed to complement every game.
Whether you’re cheering with friends or soaking in the electric match-day energy, Charlie’s is the place to be this FIFA season.
Offer Details:
- Bucket of 6 bottled beers – AED 200 | Match Day Pint (selected pints) – AED 40 | Special World Cup food menu & attractive Combo deals | Location: Charlie’s Pub, Four Points by Sheraton Sheikh Zayed Road
Hospitality
Polish National Tourist Office appoints PRM to launch landmark female solo travel campaign


The Polish National Tourist Office (PNTO) has appointed PRM, the Global PR & Communications agency within the GEN PLUS Group portfolio, to deliver Her Way. Poland., an integrated influencer and PR campaign positioning Poland as a safe, welcoming and empowering destination for female solo travellers in the United Kingdom.
The campaign reflects a growing recognition within the tourism industry that solo female travel is one of the fastest growing and most commercially significant travel segments in the UK market. Her Way. Poland. seeks to address a coverage gap by placing Poland at the centre of this cultural conversation.
The campaign will combine three key pillars: creator-led storytelling, delivered by three carefully selected UK-based female travel creators; a targeted earned media and editorial outreach programme to key UK women’s, lifestyle and travel titles; and a dedicated campaign landing page housing practical solo travel information, destination guides and creator content.

Launching in June 2026, Her Way. Poland. will bring three UK-based female travel creators to distinct destinations across Poland, where they will showcase the country’s diversity and share authentic, first-person experiences with their combined social audiences. This will be supported by an accompanying PR and editorial programme, pitching the campaign narrative to priority UK media and national press.
“Poland has so much to offer the modern female traveller, from the energy of Warsaw to the tranquillity of our lakes and forests, yet it remains one of Europe’s best-kept secrets in the UK market. Her Way. Poland. marks an exciting step in changing that. We are delighted to be working with PRM to bring Poland’s story to a new audience of independent women from the UK, and we look forward to welcoming them to discover everything our country has to offer,” says Dorota Wojciechowska, Director, Polish National Tourist Office.
The sentiment is echoed by the PRM team, who will lead delivery of the campaign across influencer, PR and digital.
“Poland is the full package for solo female travellers: safety, culture, incredible food, stunning landscapes and a warmth that surprises people when they discover it for the first time. Her Way. Poland. is exactly the kind of campaign we love building: rooted in authentic storytelling, driven by real women’s experiences, and designed to genuinely shift perception. We are proud to partner with the PNTO to bring this to the UK market,” says Phoebe Irving, Head of Marcomms, PRM.
PRM brings a proven track record in destination marketing and tourism PR, with extensive experience delivering integrated campaigns for destinations, leading hotels and resorts worldwide. For Her Way. Poland., the agency will draw on its full suite of capabilities, from influencer strategy and creator management to earned media relations and digital development, helping to convert inspiration into action.
Hospitality
Four Elevated Dining Moments Await at At.mosphere Burj Khalifa
At At.mosphere, guests are welcomed to one of the city’s most coveted tables. High within the Burj Khalifa, dining takes on a rare stillness, with Dubai unfolding far below and the horizon dissolving into sky, creating a sense of scale that feels almost otherworldly. At AED 155, the day moves through four distinct moments from morning to evening. No matter the hour, there’s a moment that fits.
Sunrise in the Sky – Breakfast
A slow start above the city with two organic eggs your style or fluffy pancakes with raspberry jam and vanilla Chantilly, alongside coffee as Dubai wakes beneath you.
Time: 8:00 am to 11:30 am
Business Lunch
A midday selection featuring roasted sea bream with black Venere rice or slow-cooked beef cheek with potato purée, finishing on something light.
Time: 12:30 pm to 3:00 pm
Afternoon Tea
Delicate sandwiches, warm English scones with jam and artisanal cream, and classic pastries served as the light shifts across the skyline.
Time: 2:30 pm to 3:00 pm
Golden Hour – Cocktails and Bites
Golden hour takes over with signature cocktails, curated bites, and a skyline that naturally draws you in.
Time: 5:00 pm to 8:00 pm
Four moments. One venue. This is Dubai at its finest.
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