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MAKI AND RAMEN IS TURNING SUSHI INTO A GAME – AND RAMEN INTO A CHALLENGE THIS APRIL

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This April, Maki & Ramen is set to shake up Dubai’s experiential dining scene with a month of interactive, high-energy experiences – from a sushi battleship game played at the table to a Level 8 spicy ramen challenge designed to test even the bravest spice lovers. Founded by award-winning Chef Teddy Lee, the UK-born brand has built a loyal following for its bold, flavour-led ramen and sushi, combining traditional Japanese techniques with a modern, inclusive dining experience. Now in Dubai, Maki & Ramen is inviting guests to go beyond the plate and into a dining experience defined by competition, heat, and highly shareable moments.

Sushi Battleship Experience

Launching this April, Maki & Ramen introduces Sushi Battleship, an interactive dining experience that transforms the table into a 3×6 game board. Designed for groups, families, and social diners, the concept turns a classic sushi outing into a fast-paced battle of strategy, luck, and wasabi.

Priced at AED 180, the experience includes 16 pieces of sushi and two “wasabi bombs” – nigiri topped with wasabi that deliver an unexpected kick. Guided by a dedicated game master, two diners go head-to-head, calling out coordinates as they attempt to outplay each other on a vibrant sushi battleground featuring Maki & Ramen’s signature rolls.

Adding to the experience, guests who share their Sushi Battleship game on social media and tag @makiramendxb will receive a complimentary ramen per table, a reward that makes victory even sweeter.

Playful, competitive, and highly shareable, Sushi Battleship offers a fresh and interactive take on dining in Dubai.

When: April 10, 2026 – April 30, 2026 | Where: Maki & Ramen (R Floor), Mövenpick Hotel, Jumeirah Village Triangle | Time: 1:00 pm – 11:00 pm | Price: AED 180 (Inclusive of everything guests need for one round of Sushi Battleship) | Note: Terms and Conditions apply.

Firecracker Ramen Level 8 and Spicy Ramen Challenge

In celebration of International Ramen Day, Maki & Ramen launches the Firecracker Ramen Level 8, a limited edition, extra spicy take on its popular Firecracker Ramen, created for diners who enjoy intense heat.

Priced at AED 88 and served with a chilled milk based drink, the Level 8 bowl delivers a bold, high heat flavour profile designed to challenge even seasoned spice lovers. The drink is placed beside each challenger, but drinking it during the challenge signals surrender, making it the ultimate white flag.

Running alongside the launch is the Spicy Ramen Challenge. The concept is simple: finish the Firecracker Ramen Level 8, including the soup, in under five minutes and the dish is free.

But the challenge does not end there. Once the bowl is finished and the timer stops, participants must then hold the heat for a further three minutes without drinking the milk based drink, adding an extra test of endurance to see who can handle the spice the longest.

Those who complete the challenge will earn a place on Maki & Ramen’s Wall of Fame, adding a competitive edge to the experience. The fastest record achieved across the full month will also win an All You Can Eat for one voucher.

When: April 4, 2026 to April 30, 2026 | Where: Maki & Ramen, R Floor, Mövenpick Hotel, Jumeirah Village Triangle | Time: 1:00 pm to 11:00 pm | Price: AED 88, including Firecracker Ramen Level 8 and a milk based drink

Challenge: Finish within five minutes and the ramen is free. Those who also complete the additional three-minute wait before drinking the milk-based drink will be eligible to compete for the top monthly record and win an All You Can Eat for one voucher.

From sushi battles to spice challenges, Maki & Ramen brings an interactive edge to dining in Dubai this April. Whether guests visit to compete, take on the heat, or simply enjoy its Japanese menu, the experience combines food, entertainment, and social dining.

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Hospitality

A Flavour-Packed International Burger Week at List Bar

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From 25th to 30th May, List Bar presents a special International Burger Week experience, featuring a curated selection of expertly crafted burgers made with premium ingredients, all served in a lively and relaxed setting perfect for social gatherings or unwinding after a long day.

Each burger order is paired with a complimentary pint, adding extra value to this exclusive offering and making it an ideal choice for those looking to enjoy great food in a vibrant atmosphere.

Offer Details
Date: 25th to 30th May | Offer: Buy any burger and enjoy a complimentary pint | Location: List Bar, Al Jaddaf Rotana Suite Hotel

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Hospitality

FROM FARM TO SHELF: THE CASE FOR SOURCING CLOSER TO HOME

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Words by Firas Nasir, CEO of Organic Foods & Café and Co-CIO of the Gulf Japan Food Fund

The most consequential changes in business rarely announce themselves. They accumulate quietly in procurement decisions, in vendor reviews, and in sourcing conversations held far from the shop floor. What is happening inside UAE retail supply chains at the moment is exactly that kind of change. In the past, retailers across all formats built their vendor lists around established global suppliers who could deliver volume, compliance maturity, and operational consistency at scale. Local producers, by contrast, sometimes struggled to meet the benchmarks that major buyers required: reliable cold chain infrastructure, internationally recognised food safety certification, and the capacity to scale supply without compromising on delivery windows.

That gap has narrowed considerably, and the timing matters. Investment in UAE logistics infrastructure, including temperature-controlled warehousing, last-mile refrigerated delivery, and the development of alternative trade corridors, such as the Oman-UAE Green Corridor and the east coast ports of Khorfakkan and Fujairah, has given domestic suppliers a credible and sustainable path to retail shelves that simply did not exist half a decade ago.

The impact is most visible at retailers who made early commitments to domestic sourcing. For instance, Organic Foods and Cafe, which works with over 400 vendor partners across local and global supply chains, has tracked the evolution closely. Over the past four years, the composition of its vendor list has shifted meaningfully, with a clear move toward sourcing from closer geographies. This has improved product availability, reduced transit times, and meaningfully lowered the carbon footprint across key categories. The transitions have been most pronounced in beverages, fresh produce, and dairy, categories where domestic producers have invested seriously in quality and consistency. The products now earning space on shelves reflect genuine operational maturity, not simply a preference for local origin. Organic eggs from Risha Farms in Fujairah and fresh organic milk from Organiliciouz in Sharjah, both now stocked consistently, represent a generation of domestic suppliers that would not have met major retailer requirements a few years ago. Alongside them, homegrown brands, including ME Kombucha, Pure Harvest, Humantra, Nothing Silly, and Shake Your Plants, are finding sustained footing in channels that once defaulted to international names as a matter of course.

The broader retail sector is also responding. The Make it in the Emirates initiative, a government-led effort to boost domestic manufacturing and industrial investment initiative, has added meaningful policy weight to what was already becoming commercial common sense, with approved vendor lists across the industry being reviewed through a lens of supply chain resilience rather than simple cost optimisation. That recalibration has been sharpened further by recent events. Retailers who have already embedded local sourcing into their models have proved markedly better positioned to absorb the shock. Alternative freight channels were activated where necessary, but the businesses least exposed were those that had built domestic supplier relationships before disruption made it urgent.

Of course, challenges still remain. The shortage of organically certified local producers is a persistent gap, and the expectation from retailers has not softened, with domestic suppliers held to the same delivery, safety, and scalability standards as their international counterparts. But the pipeline of producers meeting that bar is growing, and the commercial argument has become difficult to dismiss. Faster turnaround, extended shelf life on domestic fresh goods, and meaningful resilience against freight volatility now outweigh the scale advantages that international suppliers once held unchallenged.

The restructuring of UAE retail around homegrown brands was already underway but the current geopolitical situation has expedited it to a new level. It is now being driven by hard commercial experience, enabled by maturing infrastructure, and supported by national policy. And the businesses that recognise it for what it is – a fundamental supply chain shift, not a sourcing trend – will be the ones who shape what UAE retail looks like in the decade ahead.

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Hospitality

AT.MOSPHERE AT BURJ KHALIFA: FOUR MOMENTS, ABOVE THE ORDINARY

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At At.mosphere, guests are welcomed to one of the city’s most coveted tables. High within the Burj Khalifa, dining takes on a rare stillness, with Dubai unfolding far below and the horizon dissolving into sky, creating a sense of scale that feels almost otherworldly.

At AED 155, the day moves through four distinct moments from morning to evening. No matter the hour, there’s a moment that fits.

Sunrise in the Sky – Breakfast
A slow start above the city with two organic eggs your style or fluffy pancakes with raspberry jam and vanilla Chantilly, alongside coffee as Dubai wakes beneath you.
Time: 8:00 am to 11:30 am

Business Lunch
A midday selection featuring roasted sea bream with black Venere rice or slow-cooked beef cheek with potato purée, finishing on something light.
Time: 12:30 pm to 3:00 pm

Afternoon Tea
Delicate sandwiches, warm English scones with jam and artisanal cream, and classic pastries served as the light shifts across the skyline.
Time: 2:30 pm to 3:00 pm

Golden Hour – Cocktails and Bites
Golden hour takes over with signature cocktails, curated bites, and a skyline that naturally draws you in.
Time: 5:00 pm to 8:00 pm

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