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STEERING THE CLOUD

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Updated : March 18, 2015 00:01  am,
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img54Cloud adoption is getting a move on as more organizations understand the benefits of leveraging the benefits of cloud computing

Cloud services adoption may have just moved up a notch in the region over the past year. According to a study commissioned by EMC and conducted by Dun & Bradstreet for the UAE, 95% of enterprises surveyed have already implemented or plan to implement a cloud computing model. Further, 49% of enterprises stated to have currently implemented a private cloud model and 35% consider their environment to be a public cloud. Further, 23% of respondents stated they have plans to implement an Advanced Hybrid Cloud model. These are impressive numbers and just goes to show that cloud computing adoption is indeed gaining speed.

James Spearman, Principle Cloud Consultant & Head of Data Centre Infrastructure, Dimension Data  that offers multiple cloud solutions on premise, in the public cloud or in a hybrid model says, “We’re seeing a general acceleration in the discussions around cloud services with most CIO’s either having a cloud strategy in place or looking for us to assist in determining their strategy in order to ensure that they start to realise the benefits cloud may bring and deliver against the requests business is now demanding.  Clearly each area of the business has different requirements so the infrastructure and applications teams have different cloud service requirements; this has brought about different cloud uptake levels within areas of the business.”

For all obvious reasons like operational efficiencies and scalability plus access to infrastructure and solutions at optimized costs, there is an increased demand for private cloud services.

Shams Hasan, Enterprise Product Manager, Middle East at Dell Middle east says that a discussion about the Cloud needs a separation of the public cloud from the private cloud and believes the latter will see significant growth.

He adds, “We will see increased momentum in Private Cloud projects in 2015 as more and more organizations leverage benefits that range from cost-saving to security. Another key benefit, agility, will be a highlight for private cloud’s continued success in 2015. The rise of converged infrastructure technologies and the ability to remove infrastructure modules as needed should make private clouds an even more agile and attractive option for CIOs looking to reap the other benefits of private clouds.  Cloud computing offers tremendous untapped opportunities for MEA enterprises looking to develop agility and up-to-the-times business practices.”

While private clouds are seeing significant traction, Gartner predicts that public cloud services in the MENA region will grow at 17.1 percent in 2015 to total $851 million with Software as a service (SaaS), estimated to be the largest segment at $205.7 million.

John adds, “SaaS and PaaS discussions are a little more mature than the infrastructure discussions with business putting pressure on IT to deliver against the IaaS discussions.  Dimension Data believes there will be a continued push into cloud based solutions with more and more enterprises starting to explore Cloud solutions for non-critical workloads or alternative consumptions methods for DR.  Forward thinking vendors are now starting to offer their key products in cloud based consumption models that show great appeal to the business.”

The momentum is also being helped along by the fact that CIOs are noticing their peers moving ahead with implementation. Businesses in the region may have been all along circumspect about security issues related to cloud but there is a growing level of confidence with the availability of mature product offerings.

Rajesh Abraham, Director, Product Development, eHosting DataFort that offers both Hosted Private Cloud and Public Cloud options for businesses says, “The hype around cloud services is over and it is becoming a reality. The apprehensions around challenges of cloud adoption have reduced significantly and enterprises are now ready to leverage the advantages of cloud services. Cloud adoption challenges are slowly reducing as vendor offerings become more mature and organizations start noticing their industry peers implementing cloud services.”

That is not to say that all bottlenecks on the way ahead have been cleared. Several challenges confront a growing adoption of cloud services but they may even be non-technical in nature.

“Even though the cloud computing has moved into the mainstream of IT, but there are significant number of non-IT challenges exist, number of non-technical issues, mostly revolving around people, processes, security challenges, contractual agreements and change management issues. These issues or challenges are usually harder to solve than technology problems. The cloud is the foreseeable future for IT but it will exist in many different forms and will evolve significantly over the next few years in UAE,” says Rashid Al Shamsi, Chairman of ixtel, a next generation IT services provider that provides Enterprise Cloud Services.

Non-technology issues can slow down public cloud adoption even as more customers go in for private cloud infrastructure. Security will always be a paramount issue in the region.

Shams says, “As the region recoups from recent exposés in security and data privacy, Business and IT leaders and managers scrutinize cloud computing opportunities with a more prudent eye.  In the Middle East there are still three mega trends influencing cloud adoption: trust; government regulations; and technology adoption.  Some of these trends have less to do with technology and have also seen limited development the past year in the region impacting to a larger degree plans for adoption of Public Cloud services adoption.  Dell’s observation is that Middle East Customers are still wary with Public Cloud offerings, but are very interested in Private Cloud builds; Dell has had a few successful engagements with Customers with the latter.”

Private to hybrid – the cloud accelerates!

A private cloud provides a distinct and secure cloud based environment where the computing power of the virtualized infrastructure is delivered only to the specified client organization that owns the cloud. So there is greater control and privacy vis-à-vis a public cloud and it suits organizations in some of the critical sectors like Banking, Government etc to have critical workloads run in such secured environments.

Rashid says, “Current adoption of private cloud computing is a work in progress for most organizations as they continue to implement server virtualization, automation and orchestration capabilities. Private clouds will dominate the most critical functions. Many factors drive the decision over public or private cloud. Industries with the strongest adoption of private clouds are financial services, healthcare and Government services, with financial services and healthcare facing heavy regulatory and compliance issues that are exacerbated, though not impossible in the cloud.”

Shams claims that the year has seen cloud adoption move from discussions in the board room to tangible adoption but there are many more opportunities in the cloud up ahead. Technology innovations including converged infrastructure, hyper-converged infrastructure, I/O virtualization, software-defined-networking, software-defined-storage, open-networking, and density-optimized servers have significantly reduced the barriers for Private Cloud adoption.

He adds, “We are starting to see enterprises in the region take advantage of Cloud opportunities in different ways.  Larger traditional enterprises are testing Public Cloud offerings with non-mission-critical functions, temporary workloads, and administrative tasks while also implementing Private Clouds to leverage faster, more flexible, and more cost-effective ways to meet the technology needs of their organizations.  Meanwhile young digitally native startups and SMEs are taking larger opportunities in the cloud to grow their businesses rapidly.”

However, he hurries to add that with the diversity of businesses in the Middle East, there’s a variety of comfort levels with the cloud ranging from large enterprises to SMBs, and from the public-sector organizations that operate in stringent verticals such as Defense to organizations (in both private- & public- sector spaces) that enjoy less stringent demands. So for business critical data and workloads large number of organizations, in his opinion will prefer to keep it in-house, they can.

James opines that there are many organizations that have delivered Private Cloud solutions within their organizations and while they may not have been full scale deployments of cloud, should provide some key lessons moving ahead.

He comments, “In the past, these have tended to deliver against the automation and orchestration elements of cloud and have been designed to fulfil on one specific area of business – such as highly automated VDI. But nonetheless great learnings and strides have been taken by many organizations.  It is rare to find a full true cloud deployment with granulated metering or self service capabilities delivering fully back against the true cloud definition.  These early adopters have, however, learnt some great lessons around what cloud can deliver and how by embracing the true benefits of cloud in public, private and hybrid usage, will really drive the future shape of how IT will start delivering and consuming in the future.”

Hybrid clouds bring the best of the two approaches and is winning over more customer confidence. That seems to be the case with the region in terms of deployments as well. As the study conducted by Dun & Bradstreet reveals, there is a growing interest in Advanced Hybrid cloud solutions with respondents stating they have plans to implement an Advanced Hybrid Cloud model that will allow greater flexibility.

As Mohammed Amin, Senior Vice President and Regional Manager, Turkey, Eastern Europe, Africa, and Middle East, EMC Corporation said, “IT organizations are striving to transform to deliver services that support the changing needs of their customers. Today, IT must leverage private cloud because it is trusted, controlled, and reliable, and public cloud because it’s simple, low cost, and flexible. This study clearly highlights the growing interest in adopting advanced hybrid cloud models to create a perfect blend of the two worlds.”

The hybrid approach allows a business to take advantage of the scalability and cost-effectiveness of public cloud services and at the same time makes sure that sensitive data is kept absolutely secure in the private cloud. Managing this in a seamless way without disruptions will be key.

Rashid says, “Many enterprise are opting for hybrid cloud when it wants to get the best of both worlds – private and public. For example it has a bunch of data that it doesn’t mind putting on the public cloud, and it also has some highly sensitive data that it wants to keep on-premises by using the private cloud.

However, the negative aspect when going for a hybrid cloud solution is that businesses will have to fine tune the lines of collaboration and communication between Public and Private cloud users.”

Globally, IDC predicts that almost half of the large enterprises will have deployed hybrid cloud by the end of 2017. All this clearly indicates that customers are more comfortable in adopting hybrid cloud. Enterprise customers are making sure they have a mix of strategies in place that provide them the best solutions. Several other factors including availability of public cloud services locally will have a significant role to play.

James says, “Most organizations will settle on a hybrid cloud architecture moving forward, the percentage of on/off site cloud usage will of course vary immensely based upon many factors and local availability of public cloud will be a driving factor that may shift over time.  We’re also seeing a big push from vendors to unlock the ability to transition to a Hybrid IT environment as they see this transformation happening within their customer base.  In this region, we are seeing enterprises considering how they will enable this process moving forward and often ask how IT can integrate the public cloud environment with their on premise solution to attain the efficiencies being promised by cloud.”

Security concerns always a top priority when it comes to adopting the cloud. Many customers seem to be more comfortable keeping their data in a datacenter that are local rather than have data stored in datacenters that located elsewhere.

Rashid says, “Not surprisingly, challenges relating to security and privacy continue to rank highly on the list of concerns for both IT and business executives. However, the organizations are becoming more confident in the security of cloud providers if the data remains’ in local datacenters. This does not mean that security is no longer a key issue for business. Of the possible security concerns, data loss and privacy risks are the main concerns along with legal and regulatory compliance which is often security related.”

Security concerns will never go away and shouldn’t according to James because that is an important factor of choosing your cloud supplier. Further, choosing the cloud supplier needs to be based around a more elaborate process rather than just basing the decision on where the data is going to be stored locally.

James adds, “Most global cloud suppliers have an extremely tight story around security and will normally over deliver on the security processes of traditional enterprise data center.  Understandably most local organizations are more comfortable for their data to stay on shore.  When a local cloud supplier is able to demonstrate the ability to deliver cloud services competitively to the same security level as the global cloud suppliers, then it would make sense to choose local suppliers. There is a degree of workload profiling that needs to be undertaken by enterprises to understand if there is any risk to moving some of the data out of country, many times you see enterprises making the decision around their entire data set rather than data for certain workloads.  Data location is not just security and sovereignty though, there is also a network performance and outgoing bandwidth cost based decision. A comprehensive approach to assessing the security of cloud providers will mitigate concerns and, in certain cases, illustrate that cloud providers are able to offer more comprehensive security for a company’s data.”

The ability of the cloud provider to meet the organization’s needs should be the key consideration.

Rajesh says, “Local players can provide enterprises with a local data centre and 24/7 bilingual local support. Low latency and faster access to applications is another advantage offered by local data center service providers. However, choosing a local data center provider over multinational companies and vise-versa depends upon the nature and size of the business and it does get tricky to determine the right services provider to best suit the company’s needs. So rather than basing criteria on Local or Global, we suggest working with an experienced services provider, offering customized plans to meet customers’ specific requirements.”

The journey to the cloud is an ongoing task. Companies like Dimension Data are enabling organizations

build the IT strategy around cloud, identify the necessary cloud migration projects, deliver the actual cloud capacity and assist transform the workloads to be cloud capable when required.

Eventually, a larger percentage of workloads in a typical enterprise IT infrastructure would shift to cloud but which will vary customer by customer but there will be ever growing confidence and also the conviction that cloud will enable the organization to be more agile and stay ahead. Shams believes that Cloud usage correlates with revenue growth as cloud adopters see significant benefits – which are even greater for organizations with a deeper commitment to cloud – over those that have not adopted cloud solutions.

He adds, “According to findings of the Dell Global Technology Adoption Index (GTAI): nearly every IT decision-maker surveyed said their company either uses or plans to use cloud solutions; only a mere 3 percent of respondents are not planning to leverage cloud solutions.  Exploring what drives this trend, the Dell GTAI observes: there’s a strong correlation between cloud use and company growth. Of those using cloud, 72 percent of organizations surveyed experienced 6 percent growth or more in the last three years, with just 4 percent experiencing zero or negative growth. This is in sharp contrast with companies not using cloud, where just 24 percent have growth rates of 6 percent or more, and 37 percent experienced either zero or negative growth.”

Rashid is optimistic that the typical enterprise may eventually run nearly as much as 70 percent of its infrastructure in the cloud in the next three years. While that number at the moment looks to be on the higher side, there sure is a strong case to believe that the journey to the cloud in a higher gear now.

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Establishing data sovereignty in a ‘datafied’ world

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By: Omar Akar, Regional Vice President for Middle East & Emerging Africa, Pure Storage

Data is the currency of the digital domain, and with every passing day, the world is getting increasingly ‘datafied’. Billions of gigabytes of digital data pertaining to citizens, businesses, governments, and institutions are generated, collected, and processed every day. Understandably, there are concerns about how we can protect personal data, business data, as well as sensitive data that has implications for national security.

Challenges associated with data sovereignty

It is possible that a company based in a certain country uses cloud infrastructure from a provider abroad, and that cloud provider also has customers in other countries and regions. If data collection, data storage, and data processing happen in different countries, it will be subject to the data sovereignty rules of all those countries. Many of the concerns surrounding data sovereignty pertain to ensuring data privacy and preventing data that’s stored abroad from violating the laws of that country. Many countries have therefore introduced new laws, or modified the existing ones, so that data is kept within the boundaries of the country where the individual or entity is based. However, verifying that data indeed exists only at permitted locations can be very difficult.

On the other hand, storing huge amounts of data at only a few locations can increase the risk of data loss and data theft through cyberattacks, which can have huge ramifications on the financial health and reputation of businesses.

Moreover, data sovereignty makes it complex to share data across international borders. This can increase cost and inefficiencies for any business that operates across multiple countries and requires flow of data between its offices. Such businesses must now establish infrastructure in local data centers to comply with data protection regulations in each country. Companies also need to keep in view the data sovereignty requirements of each country and international data sharing agreements while wanting to share data which can impact business operations.

Ways to ensure data sovereignty and elevate data performance

Although establishing data sovereignty is undoubtedly challenging, there are some best practices and approaches that can help in achieving it and elevating data performance. Organizations should conduct a comprehensive audit of their data, including where it is stored, processed, and shared. This is the first step in identifying potential data sovereignty risks and ensuring compliance with the relevant laws and regulations of the concerned countries. It is also necessary to adopt data protection measures — such as encryption, access controls, and monitoring — to prevent unauthorized access and use of data, whether it is in transit or at rest.

The company’s data protection policy should define protocols for handling and storing data as well as measures for protecting it. This policy should be regularly reviewed and updated to keep up with any changes in data protection laws and regulations. If an organization has a footprint spanning multiple regions, it is a good idea to take the strongest data sovereignty laws among them and implement it across all regions. Cloud providers can be of assistance in this regard.

Benefits of working with cloud service providers

Most cloud providers have data centers in multiple countries. Organizations should go for a provider whose data residency provisions are aligned with their own data sovereignty requirements. Today, leading cloud providers also offer other features, including data encryption, that can help in achieving data sovereignty. To take it one step further, companies must introduce strict data governance processes in the cloud. This will ensure regulatory compliance, risk assessment, and risk mitigation at all times.

Data sovereignty laws apply not only to data but also to data backups. It is therefore important to understand how your organization backs up information — whether it is done on-premises or using dedicated cloud services or public cloud services. Adopting cloud-ready solutions and leveraging the benefits of all-flash storage is one of the ways to future-proof your organization’s data storage infrastructure. Uncomplicating storage will help in reimagining data experiences and powering the digital future of the business.

Finally, it is important to view data sovereignty holistically, and not as the exclusive responsibility of any one individual or team. The need to comply with data regulations extends across the board, from businesses to suppliers to the end-users. From a business perspective, ensuring data sovereignty calls for robust governance, holistic risk management, and concerted efforts on the part of the IT security, legal department, procurement, risk managers, and auditors — under the guidance and supervision of the company’s Chief Information Officer. It is a good way to build digital trust in today’s business environment.

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HOW FSI INCUMBENTS CAN STAY RELEVANT THROUGH THE GCC’S PAYMENTS EVOLUTION

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By Luka Celic, Head of Payments Architecture – MENA, Endava

Banks and payment services providers (PSPs) have been the region’s engines of economic growth for as long as anyone can remember. It is therefore jarring to imagine that this dominance is now under threat. After all, venerable banks and credit card companies have elegantly embraced the Internet, mobile banking, and the cloud to deliver self service banking to millions of customers. But consumers, especially digital natives, have never been known for congratulating an industry for a job well done. Instead, with each convenience, their expectations only grow. The siege reality of the pandemic accelerated a shift in consumer behaviour, and Middle East banks and PSPs now face challenges on three fronts.

The first is FinTechs. from Saudi Arabia’s BNPL (buy now, pay later) pioneer Tamara and Qatar’s unbanked oriented platform cwallet, to online financial services, Klarna, tech startups have been able to tap into rapidly changing consumer markets. New companies find it easier to pivot. And like speed boats racing against aircraft carriers, they weaved effortlessly to fulfil a range of desires amid high smartphone connectivity rates and a range of other favourable market conditions. By one estimate from 2022, BNPL alone accounted for US$1.5 billion (or 4%) of the Middle East and Africa’s online retail market.

The second threat is open banking, which comes in many forms, but one example is the instant-payments platforms being introduced by central banks such as those in Saudi Arabia and the United Arab Emirates. To get a sense of how this could play out, we need only look to Europe, where players who once relied on payments through card schemes are now pivoting towards open banking enabled payments. Closer to home, Al Ansari Exchange recently announced its customers can now transfer money and settle bills via the recipient’s mobile number, enabled by the UAE’s Aani IPP.

And finally, comes big tech. To augment its e-wallet service, Apple has signed up to an open banking service in the UK. The open banking framework which banks enabled through their investments is being exploited by a Big Tech firm that has access to 34% of UK smartphone users. Unsurprisingly, this sparked a fierce antitrust complaint by UK’s banks. Other big names will surely follow as they continue to craft ways of offering the digital experiences that garnered them user loyalty in the first place.

THE BALANCE

Apple Wallet is aimed at blending payment methods, loyalty cards, and other services into a single experience. But such moves have raised regulators’ eyebrows regarding a lack of interoperability and the preservation of competitive markets. Hence, Apple’s open banking foray — a gesture to calm the nerves of a finance market that fears having to compete with a company armed with countless millions of user transactions from which to draw insights. The massive user bases of tech giants will give any FSI CEO goosebumps. How does a traditional bank lure an Apple user? Open banking initiatives open the door to greater competition and innovation, both of which are good for consumers. But the only way to ensure both is by building an ecosystem that balances innovation with regulatory oversight.

FROM INCUMBENT TO INNOVATOR

Yes, smaller businesses have freedom of movement that larger incumbents do not. But that does not mean that there are no paths for banks and PSPs. There are, in fact, several strategies that larger FSI companies can employ to capitalise on the open banking revolution.

The first of these is collaborating to create ecosystems that provide users with frictionless experiences. Established FSIs already have access to a wealth of information about their customers and must now consider how to integrate data sources to create highly streamlined and frictionless workflows. A customer applying for a loan could then see their details auto populated, and credit history already accounted — all without the hassle of lengthy phone calls, application forms, or submission requests. In an age when instant is everything, it’s easy to see why the former approach could foster loyalty, while the latter would only serve to drive customers towards more capable competitors.

Card companies and issuer banks could also work with acquirers to smooth out the rough landscape that has arisen from the advent of digital payments. Acquirers traditionally acted on behalf of the merchants that accepted payment methods to recoup funds from the PSP through the issuing bank. This system has served the industry well, but with more payment methods emerging, acquirers have branched out into mobile wallets, QR codes, and gateway services. Gradually the relevance of established players has dwindled as their lack of representation at the critical checkpoint has diminished their significance. Incumbents must work to turn back the tide by recognising that acceptance and acceptance ownership are becoming increasingly important for maintaining market relevance.

Another strategy is diversification. Veteran FSIs may feel like they’ve lost ground to nimble start-ups and Neo Banks, but history shows value in patience — established FSI players now benefit from the investments of early innovators, and double down on payments innovations which have already shown the most promise. Moreover, if they diversify their portfolios through acquisitions, innovations, and partnerships, they can secure their future. Mastercard presents an excellent example with their US$200m investment into MTM payments. This single move has given the company access to MTM’s 290 million strong subscriber base, allowing these customers to become familiar with Mastercard products before getting entrenched with mobile wallet alternatives.

WHO’S ON TOP?

If we look at the rise of BNPL services, we see an origin story with — at least — major supporting roles for large card providers. But open banking has sidelined them in just a few years. BlackBerry was a stock market darling just five years before it sought a buyer. Traditional FSI players must innovate; they must collaborate with emerging disruptors; they must diversify. They can survive and thrive if they do these things — after all, they already have much of the infrastructure, and experience required for success. Middle East banks and PSPs have the existing user bases, so they have the scale to get out in front in the era of open banking. All they lack is the kind of compelling use cases that will entice the banking public. PSPs and their issuers could offer embedded payments, for example. The right services at the right time will be warmly received by consumers, no matter the scale of the offering institution, so there is every reason to believe that incumbents will come out on top against FinTech and Big Tech.

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SEC paves way to approve spot ethereum ETFs

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ETF

By Simon Peters, Crypto Analyst at eToro

Ethereum spot ETFs took a significant step forward to being available to US investors last week with approval of the 19b-4 applications, allowing US exchanges (namely Cboe BZX, NYSE Arca and Nasdaq) to list and trade ethereum spot ETFs.

On the back of this, ethereum has been one of the best performing cryptoassets this week, gaining 19%.

According to a recent survey by eToro with retail investors in the UAE, over 74% respondents agreed that the prospect of an ethereum ETF will significantly influence their decision to increase, decrease or maintain their current ethereum allocation.
Focus now turns to the S-1 registration statements from the ETF issuers, as these still need to be approved by the SEC before the ethereum spot ETFs can actually launch and investors can buy them.

As to when the S-1s will be approved we have to wait and see. It could be weeks or months unfortunately.

Nevertheless, with the 19b-4s out of the way, it could be an opportunity now for savvy crypto investors to buy ethereum in anticipation of the S-1s being approved, frontrunning the ETFs going live and the billions of dollars potentially flowing into these.

We’ve seen what happened when the bitcoin spot ETFs went live, with the bitcoin price going to a new all-time high in the months after. Could the same happen with ethereum? The all-time high for ethereum is $4870, set back in 2021. We’re currently at $3650, about 35% away.

We’re also going into a macroeconomic climate with potentially looser financial conditions, i.e. interest rate cuts and a slowdown of quantitative tightening, conditions where risk assets such as crypto tend to perform well price-wise.

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