Hospitality
Almosafer and Trip.com Group expands collaboration to transform travel experiences in Saudi Arabia
Almosafer and Trip.com Group are expanding collaborations to pioneer unique holistic travel experiences for tourists and visitors to the Kingdom of Saudi Arabia and make the destination more accessible to global markets.
The collaboration aims at enhancing inbound travel by promoting the Kingdom as a top-tier travel destination in the region. The collaboration will also fortify corporate travel across the Middle East and boost inbound tourism from Asian markets.
Leveraging the comprehensive range of travel services offered by Almosafer, together with the global reach and cutting-edge technology and data aggregation abilities of Trip.com Group, both industry giants will open exciting opportunities for travellers and strengthen the tourism landscape of Saudi Arabia. Building on Almosafer’s regional expertise and deep understanding of the needs and preferences of visitors in the region and beyond, Trip.com Group will?increase visibility of the immersive and enriching tourism experiences in Saudi Arabia across its data-led and technology-driven platforms.
Muzzammil Ahussain, CEO, Almosafer, said: “As Saudi Arabia’s leading travel company, Almosafer remains committed to bring guests and visitors seamless travel experiences and support them in making informed decisions to easily access the Kingdom’s unique attractions. In line with our digital first approach, we are excited to expand cooperation with Trip.com Group to further this goal and support the ambitious tourism mandate of Saudi Vision 2030. The partnership will give Saudi Arabia higher visibility in both regional and global markets and together, we aim to elevate Saudi Arabia as a captivating destination for all age groups and interests.”
Boon Sian Chai, Managing Director and Vice President of International Markets at Trip.com Group, said: “We are excited to increase cooperation with Almosafer, to attract tourists to the beautiful destination of Saudi Arabia and transform the travel experience for global visitors. With our extensive brand portfolio and worldwide network, Trip.com Group is strategically positioned to enhance accessibility to the Kingdom and offer a seamless experience for inbound travellers. Trip.com Group is further an ideal partner for Almosafer Business in managing business and corporate travel across the Middle East, simplifying and streamlining corporate travel experiences.”
Together with Almosafer’s Destination Management Company, Discover Saudi, Trip.com Group will further explore collaborative opportunities to drive inbound tourism from Asian markets and offer a range of services for travel into and around Saudi Arabia through its extensive booking channels. An array of travel activities and experiences that showcase the rich culture, heritage, and natural splendours of the Kingdom can be curated through the portal of Almosafer Activities to enhance travellers’ journeys in the region.
Hospitality
THE IMPACT OF AI IN THE F&B INDUSTRY: LEADING RESTAURANT TECH COMPANY HELPS RESTAURANTS STAY AHEAD WITH ITS AI-POWERED TOOLS

AI has been steadily transforming the F&B industry across production, distribution, food safety, supply chain and restaurant operations. Now as more restaurants are increasingly adopting AI-powered systems, these tools are becoming an active element in streamlining day-to-day operations, bringing a transformative shift within the industry. Supporting this shift is Foodics, a leading cloud-based restaurant operations and payment tech company in the MENA region through its AI-powered business intelligence solution, Foodics BI.
Numerous opportunities and challenges have been brought by AI across different sectors, particularly in the F&B and hospitality industry. Today, restaurateurs can leverage AI in various ways whether it’s improving overall operational efficiency, assisting customer-related services in front office, streamlining back-end operations, tackling food waste, forecasting demands and trends, enhancing guest journeys through personalized experiences, optimizing menus, improving marketing efforts, performance tracking and more.
By using AI, restaurant owners can operate their business with a data-driven approach. One of the significant advantages of AI-powered tools tailored for restaurants is its ability to analyze large volumes of real-time data, allowing restaurateurs to make sense of the information and transform it into insights that will help them make the right decisions. In an industry shaped by constantly evolving customer behaviour, rising operational costs, increased demand for efficiency, these tools are becoming more essential for restaurants looking to thrive and stay profitable.
At the forefront of this shift in the industry is Foodics. The Saudi-born restaurant operations and payment tech company is helping restaurateurs stay ahead in the industry by supporting them in navigating this evolving landscape through Foodics BI – their advanced AI-powered business intelligence tool that provides restaurants with real-time, data-driven insights for seamless restaurant operations and smarter decision making.
Over the past year, Foodics BI has been a gamechanger for restaurants in the region, enabling them to harness the power of their own business data to make smarter, faster and more strategic decisions that will drive operational efficiency, enhance guest experiences, increase profitability and unlock new revenue opportunities for growth.
Some of Foodics BI’s key features include revealing in-depth and real-time operational insights including sales performances and customers’ buying behaviour, AI-powered forecasting for smarter inventory planning to reduce food wastage, automated reporting and historical data analysis to identify seasonal changes and trends, all using predictive analytics. Additionally, Foodics BI enables seamless remote management, allowing operators to conveniently access and monitor restaurant data anytime and from any location.
By transforming data into meaningful and actionable insights, Foodics BI is empowering restaurants to operate efficiently, adapt to market changes and customer demands, and scale sustainably in a competitive industry.
Beyond restaurants, AI-powered systems are also transforming the wider F&B industry, such as supporting quality control and safety in food processing facilities by detecting defective and contaminated products, monitoring food production processes and ensuring product consistency, optimizing distribution routes throughout supply chains to reduce food spoilage, identifying functional ingredients, improving shelf-life predictions and more.
AI-powered tools are undeniably reshaping the food and beverage industry by offering solutions that help businesses streamline their operations efficiently, bring accuracy and innovation. As AI technologies evolve, their integration will continue to redefine and shape the F&B landscape.
Hospitality
AL HAMRA MALL SETS NEW BENCHMARK FOR ECO-CONSCIOUS RETAIL IN RAS AL KHAIMAH

Al Hamra Mall has achieved LEED O+M Gold Certification for sustainable operations, marking a significant milestone as one of the first malls in Ras Al Khaimah to achieve this prestigious recognition.
The LEED O+M Gold Certification is a globally recognised designation that evaluates water and energy efficiency, indoor environmental quality, and sustainable building management practices. In line with these sustainability standards, Al Hamra Mall has reduced energy use by 5,887 MWh of electricity during the year of 2025 (equivalent to 3,456 tons of CO2 emissions) with ongoing initiatives to boost air quality, comfort, and the overall mall experience.
With this new designation, Al Hamra Mall advances its ambition to lower its carbon emissions in line with Aldar’s Net Zero Action Plan, while maintaining high operational standards to support a seamless experience for visitors, tenants, and employees.
This recognition further reflects the mall’s long-term commitment to support Aldar’s ESG strategy and the UAE’s wider sustainability goals, leading the way in eco-conscious practices in Ras Al Khaimah and beyond.
Hospitality
A RELAXING POOLSIDE RETREAT AT PALACE DOWNTOWN

Enjoy a relaxing day under the Dubai sun with the Pool Pass at Palace Downtown, available on food and beverages. Perfect for a leisurely daytime escape, the offer allows guests to indulge in refreshing drinks and light bites while unwinding in a serene poolside setting in the heart of Downtown Dubai.
Surrounded by palm trees and the hotel’s elegant Arabian-inspired architecture, the pool at Palace Downtown offers a tranquil oasis with breathtaking views of the iconic Burj Khalifa. With its peaceful atmosphere, comfortable loungers, and attentive service, the pool creates the perfect setting for a sun-soaked retreat blending relaxation with refined hospitality.
Date & time: Monday & Sunday | 7am – 7pm
Price: AED 250 (fully redeemable on F&B credit) | Location: Ground Floor, Palace Downtown

Sun-Soaked Poolside Escape at Address Downtown
Enjoy a refreshing day in the heart of the city with the Pool Pass at Address Downtown, available daily at AED 350 per person, fully redeemable on food and beverages. Perfect for a leisurely daytime retreat, the offer allows guests to indulge in poolside dining while relaxing in a sophisticated setting overlooking Downtown Dubai.
Surrounded by elegant design and breathtaking views of the iconic Burj Khalifa skyline, the pool at Address Downtown offers a serene urban oasis. With its tranquil atmosphere, comfortable loungers, and attentive service, it provides the perfect setting to unwind, soak up the sunshine, and experience a relaxed yet refined poolside escape.
Date & time: Monday & Sunday | 7am – 7pm
Price: AED 350 (fully redeemable on F&B credit) | Location: LobbyLevel, Address Downtown
Contemporary Mediterranean Flavours at Solara, Address Dubai Mall
Set against the vibrant backdrop of Downtown Dubai, Solara at Address Dubai Mall invites guests to discover a contemporary Mediterranean dining experience infused with Middle Eastern flair. The stylish restaurant offers a relaxed yet sophisticated atmosphere with stunning views of the Burj Khalifa and Dubai Fountain, creating the perfect setting for an elegant evening.
Guests can enjoy a specially curated two-course set menu for AED 199 per person or a three-course set menu, available for dinner from 6:30 PM to 11:30 PM. Designed to highlight Solara’s vibrant flavours and refined culinary style, the experience promises a memorable night of exceptional cuisine in one of Downtown Dubai’s most scenic dining destinations.
Experience: The Luncheon
2 course set menu at AED 199 | 3 course set menu at AED 249 | Timing: From 6:30 PM – 11:30 PM | Location: Solara, Address Dubai Mall
Discover a Renewed Haven of Calm at The Spa at Address Dubai Mall
The Spa at Address Dubai Mall unveils a refined wellness experience designed to restore balance and elevate relaxation. Nestled within the iconic hotel, the serene setting enhanced by soft lighting, soothing textures, and graceful interiors offers a peaceful retreat from the energy of the city, inviting guests to unwind and reconnect in a tranquil atmosphere.
Guests can indulge in expertly delivered treatments tailored for deep rejuvenation, including the Signature Wellness Rebalance Massage, a 60-minute experience available at AED 450. Thoughtfully designed to restore harmony, the treatment provides the perfect opportunity to pause, recharge, and embrace a moment of calm within one of Downtown Dubai’s most elegant wellness destinations
Experience: 60-Minute selected Spa Treatment
Price: AED 450 | Timing: From 12:00 PM – 9:00 PM | Location: The Spa, Address Dubai Mall
Cool Off in Style with Pool Access & Dining Credit at Address Dubai Mall
Immerse yourself in pure indulgence at Address Dubai Mall’s breathtaking infinity pool, where shimmering waters meet the glamour of Downtown Dubai. Bask in the golden sun as you take in the spellbinding views of the iconic Burj Khalifa, creating picture-perfect moments of serenity and sophistication. Enhance your experience with an exclusive pool access pass that comes with a delightful dining credit to tantalize your taste buds.
Relax in the comfort of elegant poolside lounges, sip on refreshing beverages, and savor gourmet delights while basking in the most coveted views in the city. Float effortlessly in the infinity waters or unwind in breezy, sun-kissed lounges, where every moment is a scene of pure bliss waiting to be savored. No reservations required; simply stroll in and surrender to luxury. Pool access passes are available at the Pool Counter on Level 12.
Date & time: Daily | 10am – 7pm | Price: All 7 Days of the week- AED 200, fully redeemable on F&B credit | Location: Level 12, Address Dubai Mall
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