Tech News
Dell Technologies Helps Organizations in the UAE Create a Modern Workplace with New AI Experiences
Dell Technologies is making significant strides in the realm of AI with the introduction of the most comprehensive portfolio of AI PCs and workstations in the market.
Setting a new benchmark for battery life, productivity, security, and performance, the PCs are tailored to meet the evolving needs of businesses, prioritizing customer choice and flexibility, and equipping them for a future powered by AI. The innovative solutions mark a significant step forward in Dell’s broader AI strategy, which aims to use its AI portfolio to support businesses from the desktop to the data center to the cloud.
“From running complex AI workloads on workstations to using day-to-day AI-powered applications on laptops, the AI PC will be an important investment that pays dividends in productivity and paves the way to a smarter, more efficient future. Dell’s advantage starts with offering more AI PCs across the commercial portfolio from day one, catering to customers’ unique needs and giving them the ability to start future proofing for AI today,” said Haidi Nossair, Sr. Director – Client Solutions Group – META, Dell Technologies.
AI PCs for hybrid work
The neural processing unit (NPU)–equipped AI PC will grow from nearly 50 million units in 2024 to more than 167 million in 2027, representing nearly 60% of all PC shipments worldwide. The NPU adds an AI acceleration engine that can take on more dedicated AI tasks, freeing up the CPU and GPU to do other things. This creates a more responsive experience and enhances performance, security, battery life and productivity.
Dell provides the world’s most intelligent, manageable and secure commercial PCs. With a new line-up of Latitude laptops and Precision mobile workstations, Dell will offer customers the broadest portfolio of commercial AI laptops and mobile workstations, from entry-level to ultra-premium laptops and workstation options. Powered by Intel Core Ultra processors with Intel vPro, Dell commercial PCs drive AI workloads and unlock new levels of productivity and efficiencies. For example, employees can now:
- Collaborate more effectively. Combining the benefits of the NPU to offload capabilities like auto-framing, background blur and eye-tracking with the power efficiency of Intel Core Ultra processors, gives workers up to 38% more battery life and valuable working time in a day packed with Zoom calls.
- Create content faster. By distributing AI processing across the CPU, GPU and now NPU, users can create generative AI images over five times faster with Stable Diffusion, a text-to-image model.
- Work more securely in a hybrid work environment. More ISVs will continue to build applications for the AI PC. For example, Dell is working with CrowdStrike and Intel to offload security functions onto the device via the NPU. This provides more comprehensive threat detection, helping customers swiftly detect malicious sites and security vulnerabilities with reduced latency compared to cloud-based solutions.
- Stay in the flow of work. The portfolio features Windows 11 and a Copilot key to make it even easier to get things done and stay in the flow of work. With the press of a key, you can have faster access to your everyday AI companion.
AI-powered, automated services
Building on years of industry leadership in proactive, predictive automation as well as expert advice and managed services, new Dell Services capabilities help customers:
- Maximize PC uptime and improve productivity with new self-healing capabilities through the ProSupport Suite for PCs. Customers who connect to Dell’s SupportAssist technology can leverage telemetry and AI to fix PC issues without human intervention. This lets IT activate Dell-authored scripts to autonomously correct blue screen errors, thermal issues and more across their entire fleet of PCs.
- Keep PC fleet refreshes on track and on budget with Dell’s managed services. When customers need new AI devices, Dell provides detailed planning, forecasting and supply chain management to enable timely, targeted multi-vendor device rollouts.
- Adopt and maximize GenAI investments with Digital Employee Experience Services for Gen AI. These services equip employees with the tools and technology tailored for their diverse roles.
Product spotlights
- Dell’s most intelligent headset portfolio in its class includes five new headsets. The Dell Premier Wireless ANC Headset (WL7024) features AI-based noise canceling microphones that distinguishes human speech signals from background noises from both the user and their audience and adjusts the level of noise cancellation based on the user’s environment. The advanced smart sensor intelligently performs tasks like mute/unmute, pause/play as long as earcup is lifted, while intuitive touch controls tailor the audio experience.
- The fully refreshed Latitude portfolio features updates across 5000, 7000 and 9000 series. Latitude 5000 is Dell’s mainstream series of devices, offering flexibility, scalability, and security. The series is sustainable by design with materials ranging from recycled plastics to reclaimed carbon fiber, renewable materials and ocean bound plastics.
- The Latitude 7350/7450 Ultralights are the world’s lightest 13.3” and 14” premium commercial laptops. The Latitude 7455 is a premium AI laptop up to 21 hours of battery life stacked with a stunning 14-inch QHD+ touch display, quad speakers with AI noise reduction, Qualcomm FastConnect Wi-Fi 7 and optional 5G for greater connectivity and collaboration. As Dell’s thinnest Latitude laptop ever, team members have the mobile form factor they need for productivity at the desk or on-the-go.
- Designed for executives, salespeople and consultants, the Latitude 9450 2-in-1 provides a peek into the future of work from anywhere focused on ultra-premium design, collaboration & productivity. It boasts a haptic collaboration touchpad with support for Microsoft Teams and Zoom, a stunning QHD+ Infinity Edge display, top-firing speakers and a new HDR webcam. As new WiFi-7 capability rolls out throughout 2024, the Wi-Fi 7 capable wireless card on Latitude 9450 will expand throughput and connect us to our peers even faster. These enhancements paired with the ability to utilize AI to improve collaboration will deliver a premium new experience to end users.
- Now featuring Intel Core Ultra processors Series 2, Dell’s thinnest XPS provides more power and efficiency to effortlessly tackle the most demanding tasks. This includes a dedicated NPU capable of up to 48 TOPS, enabling advanced AI capabilities such as text and image creation and faster photo or video editing. XPS 13 is the first laptop in the world to offer a tandem OLED display, allowing for higher brightness than a traditional OLED display and 26 hours of battery life while streaming on an FHD+ display.
- Dell has also introduced new video conferencing monitors with upgraded convenience, a better camera and next level multitasking features. These monitors are the world’s first 23.8-inch, 27-inch and 34-inch video conferencing monitors certified for both Microsoft Teams and Zoom7. These monitors include an integrated camera, speakers, and microphones to allow for a clean desk setup.
Tech News
Alteryx Launches AI Insights Agent on Google Cloud Marketplace, Bringing Reliable, Repeatable AI Answers into Gemini Enterprise

Alteryx, Inc., an AI-ready data and analytics company, today announced the launch of the Alteryx AI Insights Agent, now available on Google Cloud Marketplace, bringing governed analytics directly into Gemini Enterprise. As companies increasingly turn to AI to drive decisions, a critical gap has emerged between speed and trust. While generative AI is reshaping how work gets done, most approaches still fall short in enterprise environments where accuracy, governance, and control are essential. AI-generated responses are often inconsistent with business metrics, difficult to validate, and not aligned with how organisations actually operate. Nearly half of leaders cite high-quality, accessible, and well-governed data as the top factor for agentic AI to reach its full potential, underscoring the gap between AI capability and enterprise readiness.
“At the core of enterprise AI is trust,” said Ben Canning, Chief Product Officer at Alteryx. “When it comes to decisions like pricing, operations, or compliance, accuracy isn’t optional. AI doesn’t just need data — it needs to understand how the business actually works. That means applying defined logic, rules, and context that the people closest to the work understand and continuously evolve. With the AI Insights Agent, we’re bringing that logic directly into Gemini Enterprise, so every answer is consistent, explainable, and ready to drive action.”
The Alteryx AI Insights Agent allows information workers to define governed datasets and business logic within Alteryx One that are executed in response to user queries in Gemini Enterprise. Instead of generating answers from raw or unstructured data, the agent leverages in-place analytics to run predefined workflows directly on data platforms such as BigQuery, ensuring outputs align with business metrics without the need for data movement or manual effort.
With the Alteryx AI Insights Agent, organizations can:
- Deliver trusted insights at scale: Consistent answers grounded in enterprise data
- Enable seamless user experience: Information workers to access insights directly within Gemini Enterprise
- Encode analyst-driven control: With business logic, definitions, and guardrails into every interaction
- Maintain enterprise governance: Including auditability, predictability, and control across AI-driven decision-making
“Bringing AI Insights Agent to Google Cloud Marketplace will help customers quickly deploy, manage, and grow the agent on Google Cloud’s trusted, global infrastructure,” said Dai Vu, Managing Director, Marketplace & ISV GTM Programs at Google Cloud. “Alteryx can now securely scale and support customers on their digital transformation journeys.”
The Alteryx AI Insights Agent delivers faster, more trusted answers within the tools employees love to use. For business analysts and operations teams, it extends the value of their Alteryx investments into AI-driven experiences for everyday decision-making. For IT and data leaders, it provides a path to accelerate AI adoption without compromising trust.
This release builds on Alteryx’s expanding collaboration with Google Cloud, following the introduction of in-place analytics on BigQuery earlier this year. With the addition of the AI Insights Agent for Gemini Enterprise, Alteryx is extending its platform from governed data and workflows into AI-driven environments, with further innovations—including the new Alteryx One: Google Edition, planned for later this year.
Tech News
ASUS LAUNCHES CHROMEBOOK CM32 DETACHABLE FOR RELIABLE MOBILE PRODUCTIVITY
ASUS has announced the all-new ASUS Chromebook CM32 Detachable, the perfect portable companion for study, work and play, with a versatile 2-in-1 design that allows it to transform seamlessly from a laptop to a tablet. It features a bright and vibrant touchscreen, an Arm®-based processor, a magnetic stylus with wireless charging, front and world-facing cameras, up to 13-hour battery life, fast Wi-Fi 7 connectivity, and outstanding military-strength durability.
“The ASUS Chromebook CM32 Detachable affirms our commitment to offering solutions that adapt to the needs of different sectors as they all continue to shift towards mobile, hybrid environments,” said Tolga Özdil, Regional Commercial Director, Middle East, Turkey & Africa (META) at ASUS. “Its flexible design makes it an ideal productivity companion for users in any environment, and is guaranteed to withstand daily wear and tear.”
Versatile mobility and outstanding durability
ASUS Chromebook CM32 Detachable offers superb versatility with a range of practical accessories. The detachable keyboard allows smooth transition between tablet and laptop modes, making it ideal for learning or productivity. An optional magnetic stand covered with a strong, stain-resistant leatherette material can be set at almost any angle. There’s also an optional magnetic USI 2.0 stylus that charges wirelessly.
Ideal for remote learning or long business days, the ASUS Chromebook CM32 Detachable is engineered with an ample battery that delivers up to 13 hours of use on a single charge. Also, the lightweight design means it’s easy to take it anywhere. The device has been tested to industry-leading US MIL-STD 810H standards, ensuring it’s ready to deliver portable productivity anywhere.
Power for everyday productivity
ASUS Chromebook CM32 Detachable is powered by an Arm®-based MediaTek™ Kompanio 540 processor and features up to 8GB of LPDDR5X memory and 128GB of storage. Extensive connectivity options further empower on-the-go users, including up to Wi-Fi 7 and Bluetooth® 5.4, along with a USB-C® port, an audio combo jack, and a pogo-pin interface for the detachable keyboard available in White or Dark Grey. There’s also a 5MP front-facing camera and a 5MP world-facing camera.
Upgraded visuals and audio
Users will enjoy exceptional clarity and durability with the device’s stunning 12.1-inch 2.5K high-resolution touchscreen. Its ultrabright 600-nits panel and expansive 87% screen-to-body ratio ensure crisp visuals, while the 120Hz refresh rate delivers smooth motion and reduced blur. The display is protected by Corning® Gorilla® Glass 3 with an anti-fingerprint coating, offering up to four times the scratch resistance of standard aluminosilicate glass. Paired with immersive Dolby Atmos® audio, CM32 provides a premium, engaging, and robust entertainment experience for professionals on the move.
The best of ChromeOS
Available this July, owners of the ASUS Chromebook CM32 Detachable can try Google AI Pro and enjoy access to the best of Gemini and 2TB of cloud storage for 3 months at no cost. Users can boost productivity and creativity with Nano Banana image generation and enjoy access to Veo as well as Gemini in Gmail, Docs, and more. Plus, 2TB of cloud storage provides sufficient space for photos and files, all in one plan. Popular apps for streaming, gaming, creating, and staying organized are all available on Google Play. Users can easily access Netflix, Adobe Lightroom, Zoom, Microsoft 365, and so much more on their Chromebook.
ChromeOS features automatic updates and benefits from built-in virus protection, seamlessly keeping itself safe, secure and always up to date. It is also engineered around the rock-solid security of a personal Google Account, so the user’s private documents, emails, photos and confidential data are kept safe at all times. ASUS Chromebook CM32 Detachable can be purchased with either Chrome Education Upgrade or Chrome Enterprise Upgrade to enable management of the device from the Google Admin console.
Tech News
SENNHEISER LAUNCHES THE CLOSED-BACK HD 480 PRO HEADPHONES
With the HD 480 PRO, Sennheiser today launches its top-of-the-range closed-back headphones for studio and live environments. Designed with the utmost care and precision, they eliminate the two most-cited pain points of closed-back headphones by delivering a tight, accurate bass reproduction and ensuring supreme comfort for audio professionals tasked with recording, tracking, or monitoring in the studio, in live audio environments or on the move.
Delivering where other closed-backs fail
With closed-back headphones, a good reproduction of the low-end is usually difficult to achieve. “This is where the HD 480 PRO excel. Compared to other closed-back headphones, they are a lot tighter on the bass, their low-end is super-accurate and realistic,” notes Jimmy R. Landry, Category Market Manager, Music Industry at Sennheiser.
“Comfort is of paramount importance when headphones are a work tool,” adds Gunnar Dirks, Senior Product Manager for professional headphones. “Engineers often spend hours on end in their sessions. They need a lightweight, ergonomically designed pair of headphones to keep focus and concentration up. The HD 480 PRO eliminate any pressure points and fit every head precisely and comfortably – even if you’re wearing glasses.”

Unlike many other closed-back headphones, the HD 480 PRO deliver an honest low-end
Purpose-built for professional audio work
Whether used in the studio by producers, mixers, musicians, recording engineers, and creators, in live environments by FoH engineers and monitor engineers, or again on the move, the HD 480 PRO are an ideal choice for monitoring, producing, and recording, but also for mixing, which makes them Sennheiser’s most versatile professional headphones to date. Their absolute accuracy, uncoloured frequency response and honest low-end ensure that the audio translates reliably to any listening situation from home speakers to automobile use and PA systems.
“Knowing that you can rely on what you’re hearing is everything, that’s what you get with the HD 480 PRO.”
Jim Kaufman, producer
“When I’m going to be mixing on headphones outside my studio, it’s imperative I have a pair that I trust. With the HD 480 PRO, to have this level of quality and accuracy in a closed-back headphone is amazing.”
Will Brierre, mix engineer
“As producers, we have to receive the best sound to our ears that we can. Every detail is important. When you’re wearing the 480s, you’re immersed in the sound, completely undistracted by the outside world.”
Young Chencs, artist and producer
“The ear cushions. Incredibly soft, right away. And then the dimensionality of the sound. It felt like the music had depth and space around it. Two things stood out immediately. The spatial quality of the sound makes it so much easier to understand where everything sits in a mix. And while recording, I could hear my own voice with this real clarity and dimension. It actually made singing feel more natural and easier.”
Nao Yoshioka, singer and songwriter
“Nothing but the truth”
To enable the user to fully concentrate on the audio and hear all detail, the HD 480 PRO feature multiple stages of passive sound shielding, while comfortable ear pads with soft grooves for the temples of glasses ensure the precise seal that is required for good audio reproduction. A series of design measures – subsumed under the term “Vibration Attenuation System” – eliminate unwanted vibration, reflections and distortion, preserving the clarity of the signal. The ultralight voice coils of the HD 480 PRO ensure a remarkably authentic and dynamic reproduction.
The HD 480 PRO are Sennheiser’s most versatile professional headphones to date. They are an ideal choice for monitoring, producing, and recording, but also for mixing

Patents for comfort, precision fit and noise decoupling
Like its open-back counterpart, the HD 490 PRO, the HD 480 PRO benefit from several Sennheiser-patented features.
Special Axes Geometry: The mechanical design makes sure that the headphones optimally adapt to the head and maintain an equal contact pressure no matter what the shape of the user’s head. The listening experience is consistent across users.
Comfort zone for glasses: The ear pads do not press on the temples of glasses but rather have a soft zone, which ensures good sealing and high comfort at the same time.
Blocking of cable-borne noise: Near the earcup, the connection cable features a coiled part, which effectively decouples the HD 480 PRO from any structure-borne or handling noise, such as that transmitted when the cable hits the desk, for example.
For daily professional use
To adapt to different set-ups, the detachable cable can be worn on the left or right side of the HD 480 PRO. This flexible cable routing is ideal for solo recording of instruments, for example, as it keeps the cable out of the way. To ensure accessibility, the left and right earcups are braille-marked. Engineered by Sennheiser’s experienced professional development team, the HD 480 PRO have been designed to last and deliver consistent results over time.

A Sennheiser patent: The coiled part near the earcup connector prevents cable noise from reaching the earcups
HD 490 PRO or HD 480 PRO – which one to choose?
The open-back HD 490 PRO and closed-back HD 480 PRO are at the top of the 400 series of purpose-built professional audio headphones. So which one is best for which application?
“Our developers have been working painstakingly to bring the sound of the closed HD 480 PRO as closely as possible to that of the open HD 490 PRO. Which model is the better choice for you really depends on how you work,” explains Gunnar Dirks. “The open HD 490 PRO will be ideal for mixing in quiet environments, while I would recommend the closed HD 480 PRO for applications where you need isolation, for example when you’re tracking vocals in the room, when monitoring or using them as an FoH reference, or simply when you’re working in the same space as others.”
The HD 480 PRO retails at AED 1.549. It features recording earpads and a 3-metre coiled cable and is delivered complete with a carrying bag. Instead of the bag, the HD 480 PRO Plus comes with a travel case, and retails at AED 1,749.
HD 480 PRO technical data
Acoustic principle: closed
Ear coupling: circumaural
Transducer principle: dynamic
Transducer diameter: 38 mm
Frequency response: 3 to 28,700 Hz (-10 dB)
Sensitivity: 107 dB SPL (at 1 kHz/1 Vrms); 98 dB (at 1 kHz, 1 mW)
Max. SPL: 130 dB (1 kHz, 5% THD)
THD: <0.5% (at 1 kHz, 100 dB SPL)
Impedance: 130 ohms (1 kHz)
Power rating: 300 mW (100 h, noise as per IEC 60268)
Temperature range: 0°C to +50°C for operation; -25°C to +70°C for storage
Relative humidity: 10 to 80%, non-condensing for operation; 10 to 90% for storage
Weight: 272 g (w/o cable)
Available accessories
Replacement recording ear pads, replacement coiled cable (3 m), 1.8 m straight cable, 3 m straight cable, balanced cable, (replacement) travel case, (storage) case, (replacement) bag.

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