Hospitality

METÉ’s Bold Brew for a Cleaner Buzz

Published

7 months ago

July 14, 2025

Drink on sand looking all cold and fresh

Moreover, METÉ redefines the clean energy drink category with its minimalist ingredient list, brutalist branding, and a cult following. Crafted from pure yerba maté and free of synthetic additives, it delivers a crisp herbal fizz that supports focus, wellness, and a conscious lifestyle.

Introducing METÉ’s Clean Energy Drink

METÉ pioneers a new category of fizzy herbal beverages. First and foremost, it swaps jittery coffee, sugary sodas, and synthetic stimulants for a plant-based formula built around yerba maté. Consequently, consumers enjoy sustained energy and antioxidant benefits without the crash. Furthermore, each can contains only five clean ingredients—yerba maté extract, sparkling water, natural flavors, a touch of agave, and sea salt—making it ideal as both a pre-workout elixir and a mindful social alternative to alcohol.

Reimagining Yerba Maté with Sparkle

Traditionally savored hot and bitter, yerba maté has deep roots in South America and the Arab world. METÉ, however, transforms this heritage herb into a refreshing, chilled sip. Moreover, the brand’s thesis recognizes that modern drinkers crave natural, purposeful ingredients—so METÉ balances earthy maté notes with a fine, effervescent sparkle. Additionally, it harnesses the herb’s caffeine, xanthines, vitamins, and minerals in a bright, accessible format that appeals to new and seasoned fans alike.

Balanced Flavor and Functional Performance

How does METÉ maintain flavor integrity with zero synthetics? Firstly, the extraction process preserves yerba’s complex profile. Secondly, a light agave sweetness and pinch of sea salt accentuate the herb’s natural depth without overwhelming it. As a result, METÉ delivers a smooth, herbaceous taste and functional benefits—enhanced focus, mild appetite support, and antioxidant action—without any artificial aftertaste or added sugars.

Brutalist Branding & Counterculture Identity

Additionally, METÉ’s striking black-and-white packaging rejects mainstream beverage tropes. Instead of flashy cans, the brand opts for a brutalist aesthetic that reflects its stripped-back formula. This design choice doubles as a fashion statement, attracting a core audience of creatives, athletes, and trendsetters. What’s more, METÉ’s edgy tone and underground hype foster a sense of community, one where curiosity and conscious consumption go hand in hand.

Fan Feedback & Community Stories

Consumers quickly took to METÉ. For example, one athlete shared, “METÉ is the new matcha—it fuels my training without jitters.” Similarly, a student said, “I study longer and stay focused—this drink is a game changer.” Often, families remark on how METÉ makes traditional maté accessible to younger generations. Consequently, word-of-mouth buzz continues to drive the brand’s rapid growth across the UAE.

Minimalist Innovation: New Flavors Ahead

Looking ahead, METÉ is experimenting with naturally extracted pomegranate, mint, and ginger. Meanwhile, the R&D team’s cold-brew techniques ensure each new variant stays true to the brand’s plant-forward philosophy. Furthermore, every flavor undergoes rigorous taste and performance testing, so that whether it’s a spicy ginger kick or a cooling mint finish, each release remains a pristine, all-natural experience.

Growth Strategy: UAE Community & Global Expansion

Finally, METÉ’s immediate goal is to deepen loyalty within the UAE by partnering with fitness studios, concept cafés, and cultural events. Simultaneously, the brand is mapping global markets, from Europe’s wellness scene to North America’s craft beverage community. Therefore, METÉ aims to grow a devoted following wherever adventurous consumers seek a cleaner buzz.

To explore more healthful beverage innovations, check out our Digital Magazine: Hospitality.

Related Topics:#featured #Fresh #Questions #Tea Dubai Hospitality Middle East

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Hospitality

FOUR POINTS BY SHERATON – VALENTINE’S DAY

Published

1 hour ago

February 13, 2026

Integrator Web-Editor

Skyline Symphony: A Love Story in 360° at Level 43

Celebrate Valentine’s Day high above the city at Level 43, where romance unfolds against breathtaking 360° panoramic skyline views. Designed for romance and exclusivity, the evening pairs elevated cuisine with premium sparkling selections, offering couples a choice of three thoughtfully curated packages, each crafted to create unforgettable moments as the city lights come alive.

Valentine’s Night Dining | Skyline Symphony Packages

The Horizon Classic: Four-course fusion menu with a bottle of house sparkling wine | AED 1,100 per couple

Venue: Level 43 Sky Lounge, Dubai

For more information, please contact +971 56 414 2213

Candlelight & Strings: Valentine’s Day at Publiq

Set the mood this Valentine’s Day with Candlelight & Strings at Publiq. Enjoy an intimate evening featuring a specially curated three-course Valentine’s set menu, complemented by live string music and a bottle of sparkling wine. A perfect setting for couples to celebrate love in a warm, romantic ambiance.

Details:

Date: 6:30 PM – 10:30 PM
Venue: Publiq European Bistro, Four Points by Sheraton Sheikh Zayed Road, Dubai

A Playful Valentine’s Night at Purani Dilli, SZR

Celebrate Valentine’s Day with a vibrant and quirky twist at Purani Dilli, SZR. Known for its lively atmosphere and gimmicky, Instagrammable food and beverage experiences, the venue sets the stage for a fun-filled evening that’s perfect for couples who love bold flavours and share-worthy moments. The special Valentine’s dinner features a four-course set menu, complemented by a glass of bubbly, served in an energetic and colourful setting that blends nostalgia with modern flair.

Details:

Time: 6:00 PM – 11:00 PM
Price: AED 279 per couple (including a glass of bubbly)
Venue: Purani Dilli, SZR

Valentine’s Night with 90s Romance at Purani Dilli, Bur Dubai

Step back in time this Valentine’s Day with a nostalgic twist at Purani Dilli, Bur Dubai. Enjoy a live 90s romantic song performance while indulging in a specially curated Valentine’s buffet made with premium ingredients. Each couple will also receive two glasses of bubbly, making it the perfect way to celebrate love in a lively yet intimate setting.

Details:

Time: 7:00 PM – 11:30 PM
Venue: Purani Dilli, Bur Dubai

DJ Valentine Bash at Tipsy Tikka

Turn up the energy this Valentine’s Day at Tipsy Tikka with a high-octane DJ Valentine Bash. DJ Pepz will spin a mix of romantic, Bollywood, and commercial hits, creating the perfect soundtrack for couples and friends alike. Open to singles and groups, the night comes with unlimited alcoholic beverages and cocktails, promising a fun-filled, lively celebration.

Details:

Time: 9:00 PM – 11:00 PM
Venue: Tipsy Tikka, Four Points by Sheraton, Bur Dubai

Hospitality

A ROMANTIC VALENTINE’S EVE CELEBRATION AT MAUSAM, DUBAI MALL

Published

1 hour ago

February 13, 2026

Integrator Web-Editor

This Valentine’s Eve, Mausam at Dubai Mall invites couples to celebrate love with an exclusive four-course set menu, thoughtfully curated for an intimate evening. Priced at AED 500 per couple, the experience includes a welcome glass of non-alcoholic sparkling wine, soft beverages and water, along with a rose stem beautifully set on each table creating the perfect setting for a memorable night.

The specially designed menu showcases Mausam’s contemporary take on Indian cuisine, beginning with a refined amuse-bouche of char-grilled strawberry with smoked cumin and tangy chutney. Highlights from the courses include indulgent vegetarian creations such as Kandhari Paneer Tikka and Bengali Chenna Kofta Curry, alongside signature non-vegetarian dishes like Peshawari Gosht Chop, Jodhpuri Murgh Tikka, and the aromatic Bharwan Dum Ka Murgh. The experience concludes on a sweet note with the decadent Red Velvet Delight, layered with white chocolate, cream cheese, and rabri sauce.

Set within the elegant surroundings of Dubai Mall, Mausam offers a warm yet sophisticated ambiance, blending rich Indian heritage with contemporary design. Soft lighting, refined décor, and attentive service come together to create a romantic atmosphere making it an ideal destination for couples seeking a refined Valentine’s celebration in the heart of Dubai.

Available on 14^th February 2026

Offer: Valentine’s Day 4 course set menu
Date: 14^th Feb 2026
Time: 6:00 PM onwards
Location: Mausam Dubai Mall

Hospitality

CELEBRATE VALENTINE’S DAY AT AYA UNIVERSE: A MUST-VISIT EXPERIENCE IN DUBAI

Published

4 hours ago

February 13, 2026

Integrator Web-Editor

This Valentine’s Day, AYA Universe invites you to step into a world of wonder and connection. Located in Wafi City, Dubai, AYA is a one-of-a-kind immersive experience that takes you beyond the ordinary. With 12 breathtaking worlds, it’s the perfect setting to create unforgettable memories with your loved ones.

For Valentine’s, AYA transforms into a romantic haven. Subtle red hues and floating floral displays set the mood, while the mesmerizing worlds provide the ultimate backdrop for photos and moments to cherish. Whether you’re exploring shimmering gardens, walking through reverse waterfalls, or standing amidst glowing chambers, every corner of AYA is designed to inspire awe and togetherness.

Why Visit AYA This Valentine’s Day?

Unique Experience: AYA offers an escape from the everyday, where you can explore surreal spaces that respond to your presence.
Perfect for Everyone: Whether you’re with a partner, friends, or family, AYA is about sharing moments of beauty and wonder.

Plan Your Visit