Automotive
7 Compelling Reasons to go Electric (EV)
Electric vehicles (EVs) are no longer a futuristic novelty — they’re a fast-growing reality across the GCC, aligning directly with the region’s ambitious sustainability goals. Countries like Saudi Arabia, the UAE, and Egypt have made bold commitments to decarbonization through initiatives like Vision 2030 and Net Zero 2050.
EV adoption is a vital piece of the puzzle — helping reduce greenhouse gas emissions, cut reliance on fossil fuels, and reshape the urban energy landscape. Backed by billions of dollars in public and private investment, this transition is moving quickly.
General Motors, with nearly a century of regional experience, is perfectly aligned with national priorities, empowering the future of mobility with an EV for every purse and purpose. In this feature, we explore seven compelling reasons why electric vehicles are not only viable—but vital—for the Middle East. From lowering lifetime ownership costs to driving innovation, strengthening economies, and delivering performance that rivals or exceeds traditional vehicles, the case for EVs has never been stronger.

1. It’s Cheaper Than You Think
While EVs may cost more upfront, the long-term savings are real — and significant. With fewer moving parts, no oil changes, and lower servicing needs, electric vehicles are much cheaper to maintain. Charging at home and at charging enabled parking spaces is far more affordable than fueling up, in addition to being more convenient. As every city transitions at its own pace, increased access to integrated home-charging solutions and partnerships with local governments and utilities will continue to help reduce adoption costs.
In fact, a 2023 Morning Consult survey showed that 70% of consumers in the UAE and 65% in Saudi Arabia are already considering EVs for their next vehicle — a clear sign of growing market readiness. According to PwC’s eMobility Outlook 2024, the UAE aims for 50% of all vehicles to be electric or hybrid by 2050, with maintenance and operational costs significantly lower than combustion vehicles due to fewer parts and reduced servicing needs.

2. Designed for Comfort, Power & Fun
EVs aren’t just cleaner — they’re fun to drive. Instant torque provides quick, effortless acceleration, while near-silent rides offer comfort in traffic and on long drives. Whether you’re cruising through the city or heading into the dunes, EVs deliver smooth performance, high ground clearance, and surprisingly strong power. From sleek sedans such as the Chevrolet Equinox EV to supercars like the Corvette E-ray and rugged trucks as the GMC HUMMER EV, as well as the luxurious with Cadillac OPTIQ and LYRIQ, there’s an EV to match every lifestyle in the Middle East.
3. The Experience Is Smarter — Personalized, Connected, and Always Evolving
Electric vehicles today are transforming the driving experience. They’re no longer just about getting from point A to point B — they’re intelligent, connected platforms designed to adapt to the needs of each driver.
Features like intuitive touch-screen interfaces, voice control, and over-the-air software updates allow the vehicle to improve over time, often without the need for a visit to the service center. AI-powered safety systems and real-time data integration help make every journey more informed, more convenient, and more secure.
Technology like OnStar adds another layer of support — offering real-time assistance, vehicle insights, and connectivity that enhances both safety and peace of mind on the road.
This shift toward connected mobility isn’t just about smarter vehicles. It’s about creating a more personalized, responsive, and seamless experience for every driver. With an EV, you’re not just purchasing a car; you’re entering a connected ecosystem that evolves with you and adapts to your needs over time.

4. Range Anxiety? Not Anymore
One of the biggest EV myths is that you’ll constantly be searching for a charger. But today’s EVs offer more than enough range for daily driving — and the infrastructure is catching up fast. Most drivers charge at home overnight, just like a smartphone.
The UAE has approximately 1,500+ EV charging points, and aims to install 500 additional nationwide by end‑2025. In 2024, the number of charging stations for EVs in Egypt reached 238. Public and private players are rapidly expanding charging networks in Egypt which targets nearly 1000 stations by end of 2025. As of April 2025, Saudi Arabia has a total of 2,803 charging points, with the majority installed at corporate and residential locations. Their goals include establishing up to 30,000 EV charging stations by 2030. In Jordan, there are 107 EV charging stations, with an additional 611 planned once licensing procedures are complete.
General Motors vehicles are among the top in the market, and some models are the highest range available. For example, the GMC HUMMER EV can go up to 578km of range (GM estimate) on full charge, whereas a smaller car such as the Chevrolet Spark will charge up to 360km. GM is working with partners to ensure accessible charging, including turn-key home solutions and over 110 charging stations across GM regional dealerships. Our collaboration with ministries and smart city initiatives further integrates EV infrastructure with future urban planning, ensuring charging is seamless and accessible.

5. EVs Last Longer Than You Expect
Modern EVs are built to go distance. Studies show they can last as long — or even longer — than traditional petrol or diesel vehicles. Electric motors face less wear and tear, and today’s EV batteries are designed to be durable, even in harsh Middle Eastern climates.
With proper care, an EV can be a long-term investment. Battery packs today are built to last 10 to 20 years, EV batteries in the Middle East typically retain 70–80% capacity after 200,000–240,000 km, enduring 8–15 years even in harsh hot climates. With thermal management and moderate charging habits, degradation remains low—about 1–2% annually, extending useful life toward 20 years.
6. It’s a Smarter Environmental Choice — Without Compromise
You don’t have to be a climate activist to appreciate cleaner air and quieter streets. EVs produce zero tailpipe emissions, helping reduce air pollution in urban areas. Even when accounting for battery production, EVs generate far fewer lifetime emissions than petrol vehicles. In a region working hard to balance economic growth with sustainability, going electric is a smart, future-proof decision that integrates seamlessly with your lifestyle and values.

7. Incentives, Perks & Priority Access
Many governments are offering incentives to boost EV adoption — from free public charging to reduced registration fees, toll exemptions, and designated EV parking spots.
For instance, electric vehicle owners in Dubai enjoy a range of attractive incentives designed to encourage adoption. These include access to over 30,000 free parking spaces, exemption from Salik (toll) fees, and discounted rates on vehicle registration and renewals. In Saudi Arabia, EV owners benefit from a 50% discount on licensing fees compared to traditional gasoline-powered cars, while hybrid vehicles receive a 24% reduction.
Oman introduced a three-year incentive program in 2023 that offered exemptions from customs duties, VAT, and vehicle registration fees for EVs and their parts. These incentives applied to fully electric or hydrogen-powered vehicles registered in Oman and are subject to extension based on government review.
Automotive
Arabian Automobiles Introduces Choice-Led Nissan Ramadan Offers Reflecting the Spirit of the Holy Month
Arabian Automobiles Company (AAC), the flagship automotive company of AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, has launched its Nissan Ramadan offers across selected models. Aligned with the spirit of generosity associated with the Holy Month, the campaign is structured around flexibility and choice.
Customers can select one of three ownership options based on their priorities, whether that is added reassurance through complimentary insurance and service, greater ease in monthly planning with 0% interest rate over three to five years, or a savings option across selected models. Businesses, fleet owners and logistics operators can also benefit from these Ramadan offers, with value-led advantages such as 5-year warranty, 5-year service, and 5-year roadside assistance extending the same spirit of flexibility to commercial needs.

This approach reflects AAC’s considered interpretation of value, recognising that customer needs and circumstances differ, and that choice plays a central role in how value is defined during Ramadan.
The offers span a broad lineup, including Altima, Kicks, Magnite, Pathfinder, Patrol, X-TERRA, and X-TRAIL, with savings ranging from AED 6,000 up to AED 25,000. For those seeking a more performance-led experience, the Nissan Z is also included, also with savings of up to AED 50,000.

That same spirit of care continues beyond the showroom, with seasonal after-sales advantages. Customers coming in for an interval service or a free inspection will be eligible for a one-year, 24/7 roadside assistance membership covering Dubai, Sharjah, and the Northern Emirates.
Keeping convenience in mind, Arabian Automobiles is offering a buy-four-get-one promotion on maintenance contracts to make long-term upkeep more manageable, alongside up to 65% off parts for additional repairs. Flexible payment options are available through Tabby and selected credit card plans, and a gift is included with any Nissan accessory purchase. Customers are invited to explore the Ramadan campaign at their nearest Nissan of Arabian Automobiles showroom.
Automotive
UDRIVE PARTNERS WITH AGMC TO INTRODUCE MINI VEHICLES TO ITS CAR-SHARING FLEET IN THE UAE
Udrive, the UAE’s leading car-sharing platform, has signed a strategic partnership with AGMC, the official importer of MINI in Dubai, Sharjah and the Northern Emirates, to introduce MINI vehicles to Udrive’s shared mobility fleet in the UAE. The collaboration was formalised through a Memorandum of Understanding (MoU) between Udrive and AGMC and brings the MINI brand — the iconic British-heritage premium automotive brand within the BMW Group, renowned for its distinctive design and engaging driving experience — into the car-sharing space, supporting a shared ambition to expand access to premium urban mobility solutions across the country.
The partnership will see a total of 100 MINI vehicles progressively introduced to the Udrive platform, with an initial fleet already available to customers across the UAE. The lineup will include MINI Convertibles, bringing the experience of open-top driving into the car-sharing space, alongside other MINI models well-suited to urban mobility and everyday city use. Through the Udrive platform, customers benefit from an all-inclusive car-sharing experience, with fuel and parking covered as part of the service.
By expanding flexible access to premium mobility, the partnership supports the UAE’s broader ambitions for smarter, more connected cities, in line with the vision outlined in the Dubai Master Urban Plan 2040. The collaboration reflects a growing shift toward agile, shared and experience-led mobility solutions, complementing evolving urban lifestyles and mobility needs.

Hasib Khan, Founder and CEO of Udrive, said: “At Udrive, innovation is about giving customers real choice and flexibility. Our platform is designed to adapt to how people live, whether that means enjoying a convertible over the weekend or choosing a practical vehicle during the week. Partnering with AGMC MINI allows us to bring distinctive premium vehicles to more customers and support the UAE’s vision for flexible and efficient urban mobility.”
Ziad Boghdady, Head of AGMC MINI, said: “Our collaboration with Udrive introduces a new way for customers to experience the MINI brand. Integrating MINI models into a car-sharing platform reflects changing preferences in the UAE, where access and flexibility are increasingly valued alongside design and performance, complementing MINI’s distinctive design and engaging driving experience. The partnership demonstrates AGMC MINI’s commitment to supporting modern mobility solutions that fit the needs of today’s urban lifestyles.”
Through the MoU, users will gain access to a range of MINI models via the Udrive platform, including Cooper S and John Cooper Works variants, as well as MINI Convertibles. Introducing convertibles into the car-sharing space expands the scope of shared mobility experiences, offering customers the opportunity to enjoy open-top driving on a flexible, on-demand basis.
Udrive enables customers to locate, book, and unlock vehicles through its mobile app, with flexible by-the-minute or by-the-day rentals. The service includes free fuel, free parking, and no deposit, removing common barriers associated with traditional car rentals. Udrive now operates a fleet of 2,000+ cars and has completed over three million rentals to date. In 2025 alone, the platform recorded over 554,000 trips and more than 45 million kilometres driven, reflecting growing demand for flexible mobility across the UAE.
Udrive continues to differentiate itself through exclusive partnerships, first-to-market initiatives, and value-led offerings that expand customer choice. Promoting car sharing as an alternative to private car ownership helps optimise vehicle usage, reduce congestion, and lower the overall environmental footprint by encouraging shared access over individual ownership.
Automotive
BALANCING TRADITION AND TECHNOLOGY: THE NEXT GENERATION TRANSFORMING AUTOMOTIVE WORKSHOPS
PETRONAS Lubricants International (PLI) today unveils new research exploring how independent automotive workshops and service businesses across EMEA are navigating the balance between tradition and technology. Based on insights from 800 workshop owners in Benelux, France, Germany, Poland, Turkey, Italy, the UAE, and Iberia, the findings reveal the sector is at a pivotal moment.
Nearly all workshop owners believe that protecting their reputation and values, as part of a family or community tradition, is paramount. This sense of legacy is particularly strong in Turkey (96%), the UAE (96%), and Iberia (95%.) The findings reveal a deep emotional connection among the next generation and new mechanics entering the industry, who are committed to preserving the skills and standards of their predecessors. Whilst at the same time, demonstrating the powerful blend of tradition and innovation which drives the sector.
The research, commissioned by PLI, reveals that owners are also acutely aware of the need to stay up to date with today’s technological advancements. This is where the energy and talent of younger generations become truly invaluable. Their passion for innovation and natural fluency with digital tools can transform what might seem like a challenge into an exciting new chapter for the industry. By actively investing in young talent and embracing their fresh perspectives, workshops can become vibrant hubs of progress, bridging digital and technological gaps, and leading the way in both the digital and green transitions shaping the automotive sector.
Nearly three in five (59%) owners report their workshop is seen as a trusted service provider locally but tradition alone isn’t enough to secure the future. With the industry changing fast, almost half (49%) of workshop owners say their biggest challenge is keeping up with new technologies. From electric and hybrid vehicles to digital systems and advanced diagnostics, the pressure to modernize is real. It’s also compounded by the struggle to find and train skilled staff, an issue flagged by nearly half of respondents (40%). For younger professionals entering the industry, this gap represents an opportunity to carve out a future in a sector hungry for fresh talent and innovation. Embracing the tech savviness and adaptability of younger workshop owners not only bridges existing gaps but also opens doors for further training and job opportunities, empowering workshops to evolve, driving a better future for all.
Despite the challenges of staffing, there’s a strong sense of optimism in the sector. Owners are determined to blend the best of the past with the demands of the future. More than a third (35%) say that putting the customer first remains their top priority, even as they navigate new territory. They’re finding ways to balance tradition with innovation, ensuring their workshops stay relevant and resilient.
“Independent workshops are the backbone of the automotive industry, and their ability to evolve by bringing in younger generations is inspiring. The research that PLI has commissioned shows that while heritage and trust remain at the heart of these businesses, owners are embracing innovation, from electric vehicles to digital tools and sustainable practices. At PLI, we’re committed to supporting this transformation by providing solutions that help workshops stay competitive, relevant, and true to their values.” said Giuseppe Pedretti, Regional Managing Director EMEA, PETRONAS Lubricants International
Sustainability is a defining theme for the sector, with nearly nine in ten (88%) workshop owners considering it essential in daily operations and customer communications. As consumers become more environmentally conscious, integrating sustainable practices is crucial for long-term growth, reputation, and alignment with global goals. Accelerating this transition requires investing in younger workshop owners, who bring fresh perspectives, digital expertise, and enthusiasm for innovation, supported by targeted training.
Empowering the next generation goes beyond adapting to change; it ignites a shared passion for the future and ensures workshops remain central to a dynamic, evolving industry. As the automotive landscape transforms, PLI stands as a trusted partner, offering solutions that reflect the values and ambitions of both established owners and emerging talent, driving real-world success.
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