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TRAVEL TRENDS DRIVING THE RISE OF BLENDED STAYS IN THE UAE

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JS Anand, CEO and Founder, LEVA Hotels

Multi-generational and family travel is becoming a defining trend in the UAE, with 41% of travellers now planning trips with extended family members and actively looking for destinations that balance adventure with relaxation across age groups. At the same time, bleisure travel is gaining momentum as professionals mix work and leisure, often extending trips and choosing flexible short stays.

These shifts are directly contributing to the rise of blended stays across the UAE and wider GCC. What was once described as bleisure or workation is now a common travel pattern, where the boundaries between work, rest, and leisure are increasingly fluid. Travellers are staying longer, choosing lifestyle-led hotels, and expecting spaces that can support multiple needs within a single journey.

This change is closely linked to how work itself has evolved, with hybrid models and greater mobility enabling people to work from almost anywhere. In response, hotels are now viewed as flexible environments that support both productivity and personal time. The UAE is particularly well positioned for this shift, with its strong infrastructure, connectivity, and diverse hospitality offering making extended, blended stays both practical and appealing.

As a result, stay behaviour is changing noticeably. Traditional short business trips are being replaced by longer, more adaptable bookings, with hotels increasingly functioning as multi-purpose living spaces. This trend is influencing design, operations, and pricing strategies, with a stronger emphasis on flexibility and continuity.

Guest expectations have also evolved significantly. Travellers now expect purpose-built work environments within hotels, including co-working areas, meeting pods, and more thoughtful in-room setups that support sustained productivity. At the same time, wellness and lifestyle features like gyms, outdoor spaces, and social areas are now key factors in how people choose where to stay, reflecting a growing focus on balance in travel.

The UAE continues to lead this transformation, supported by a hospitality ecosystem that is closely integrated with retail, business, entertainment, and residential infrastructure. This natural alignment has created the ideal conditions for blended stays to grow and become a long-term feature of the region’s travel landscape.

For developers and investors, this shift is also redefining value creation. Occupancy alone is becoming less indicative of performance, with greater focus placed on a hotel’s ability to support longer stays, adaptable layouts, and multi-functional experiences. Hotels that can seamlessly shift between short-term and extended-stay demand are better positioned for the future of hospitality in the region.

Ultimately, blended stays reflect a deeper structural change in how people approach travel, work, and time away from home. For the UAE and the wider GCC, the opportunity lies in building hospitality experiences that respond to these evolving behaviours and remain aligned with how people choose to live and move today.

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Hospitality

UBK AT MÖVENPICK JLT UNVEILS A MONTH-LONG LINE-UP OF SOCIAL NIGHTS, SIPS, AND SIGNATURE MOMENTS

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UBK at Mövenpick Hotel Jumeirah Lakes Towers is turning up the energy with a month-long line-up of weekly themed nights designed for Dubai’s after-work crowd, weekend seekers, and everyone in between. Known for its laid-back vibe and bold personality, UBK  brings together drinks, bites, games, and social experiences that give guests a reason to return throughout the month.

Ladies Night – Pour Decisions (Ladies Edition)

Tuesdays belong to the ladies. Enjoy and have fun, paired with a bite and UBK’s signature Between the Buns.

Quiz

Midweek gets competitive with UBK’s weekly quiz night. Roll up your sleeve and get ready for some fun!

P.E.T. – Pints, Eats & Tails

Sundays slow things down with a pet-friendly social where guests can bring their furry companions and unwind together over food and drinks.

Every Sunday  | From 12 PM onwards

With something happening every day, UBK continues to stay true to its ethos of keeping things social, unpretentious, and full of personality. Whether it’s a quick after-work drink or a full weekend session, UBK is all set to keep the calendar booked and the glasses full.

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Hospitality

MATCHA LOVERS, THIS ONE’S FOR YOU: COFFEE PLANET DROPS LIMITED-EDITION FLAVOURS

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If your current obsession is anything matcha, you’ll want to get this on your radar. Homegrown UAE brand Coffee Planet is celebrating Matcha Month with the launch of three new iced drinks, and yes, they’re as good as they sound.
Say hello to Mango Matcha, Strawberry Matcha, and Pumpkin Spice Matcha, a mix of fruity, creamy, and subtly spiced flavours designed for peak Dubai sipping. Think vibrant green layers and pastel-toned iced drinks that are made for your Instagram feed.
Known for its no-fuss approach, Coffee Planet keeps it simple while always getting it right. With prices starting from AED 29 and availability across all UAE outlets, these are easy, go-to drinks whether you’re on a mid-mall stroll or ordering online.
The catch? These limited-edition drinks are only available throughout May, so consider this your sign to try them all before they’re gone.
Available at: All UAE outlets, including JVC Circle Mall, Dubai Hills (Business Park), Dubai Hills Mall, Foundry Downtown, Etihad Plaza, Fountain Views (Dubai Mall), among others, as well as online via Careem, Keeta, Deliveroo, Noon, and Talabat.

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Hospitality

WATCHHOUSE DEBUTS ITS FIRST PERMANENT UAE HOUSE AT THE ARCADES AT ABU DHABI EQUESTRIAN CLUB

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WatchHouse marks a significant milestone in its international growth with the opening of its first permanent UAE House at The Arcades at Abu Dhabi Equestrian Club, set to launch in June 2026.

Founded in London, WatchHouse has built a reputation for redefining modern coffee through a focus on quality, precision, and guest experience. Following its regional debut through a pop-up at Marsa Boulevard in Dubai, the brand now establishes a long-term presence in the capital, with further expansion planned across the UAE and wider GCC.

At the core of WatchHouse is its “Modern Coffee” philosophy is an approach that brings together expertly sourced coffee, thoughtful hospitality, and environments designed around how people naturally experience coffee in their daily lives. Every detail, from sourcing and roasting to service and space, is considered to create a consistent and elevated guest experience.

The Abu Dhabi House introduces WatchHouse’s structured coffee offering, designed to guide guests through different flavour experiences. Rituals form the foundation of the menu, designed for everyday moments and familiar comforts, featuring milk-based espresso drinks and carefully developed decaffeinated options that prioritise balance and sweetness without compromising on quality. Ventures invite guests to explore deeper and more expressive profiles through filter coffees and bolder brews, showcasing origin character and pronounced tasting notes for those seeking a more immersive experience. At the more exploratory end of the spectrum, Horizons present a curated selection of brighter, funkier cups, highlighting experimental methods and distinctive flavours, offered at a higher price point for guests looking to discover something unexpected.

For those drawn to rarity and provenance, WatchHouse also offers Rarities: limited-edition coffees that are produced in small quantities and often challenging to source. Selected for their exceptional quality and interesting stories, these coffees provide a deeper connection to origin, craft and innovation, offering guests the opportunity to experience coffee as a truly special moment, available only for a short time.

As its first permanent House in the UAE, the space reflects WatchHouse’s commitment to creating environments that balance refinement with approachability. Developed in collaboration with interior designer Deidra Hodgson and located at The Arcades within Abu Dhabi Equestrian Club, the new House takes cues from the site’s equestrian heritage, Spanish-influenced architecture. References to saddlery, traditional shading techniques, and stable detailing are subtly integrated, creating a space that feels tactile, grounded, and quietly refined.

Roland Horne, CEO and Founder of WatchHouse said: “As WatchHouse continues to evolve, each new House must earn its place; not just within a city, but within its story. Our Abu Dhabi Equestrian Club location marks an important milestone as our first permanent home in the UAE, a distinguished destination that embodies design, refinement, and community. These values align closely with our philosophy of Modern Coffee, which challenges the status quo to create experiences that are truly considered. This House has been thoughtfully designed to offer a space of calm and connection, reflecting the modern craftsmanship and welcoming spirit that define WatchHouse.”

Deidra Hodgson, Interior Designer said: “WatchHouse Equestrian Club draws on the venue’s heritage, blending Spanish-influenced architecture with equestrian design cues. Warm terracotta, rich tones and natural materials create a connection to the outdoors, while varied seating, including a rarities bar showcasing exceptional global coffees, is designed to bring people together and foster a sense of community within Abu Dhabi.”

The Abu Dhabi opening represents the next step in WatchHouse’s regional expansion, with additional locations planned in Dubai, Kuwait, and Qatar, as part of the brand’s ambition to grow to 500 Houses globally by 2036.
ENDS
Notes to Editors
For all media enquiries, contact QComms:
Serena Arnita, Account Executive: serena.a@qcomms.ae
WatchHouse@qcomms.ae

To follow WatchHouse, visit: www.watchhouse.com, @watchhouse , @watchhouse_ae

About WatchHouse
WatchHouse is a Modern Coffee business, founded by Roland Horne in a former 19th-century watch house on London’s Bermondsey Street. Since opening in 2014, it has grown House by House, now a global business with locations across central London, New York and the UAE. Rooted in the ethos of Modern Coffee, WatchHouse delivers an experience shaped by three pillars: exceptional product, considered design, and an elevated guest experience. From industry-leading specialty coffee to House-made food and architecturally driven spaces, every detail is crafted to move coffee and those who drink it forward.

About Abu Dhabi Equestrian Club
Set within the renowned Equestrian Club, a destination dedicated to lifestyle, culture, and community, the new House becomes part of a wider environment that brings together specialty retail, food and beverage, and curated programming. Designed as a place to return to, the space offers a warm and inviting setting where guests can experience WatchHouse’s meticulous approach to sourcing, roasting, and brewing coffee, alongside a sense of everyday ritual.

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