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Global Interest for Gulfood 2026 Surges Days After the Mega Food Event’s Expansion Announcement at 2025 Show

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gulfood 2026

Building on the hugely successful Gulfood legacy, and in response to record demand from the global F&B community, Dubai World Trade Centre’s (DWTC) announcement of Gulfood 2026 has already attracted interest from key industry sectors during the 2025 show. Marking a milestone in its evolution, the expansion taking place 26-30 January 2026, allows Gulfood to further advance its pivotal role in creating value and impact for the global food sector, enabling it to fully service the entire F&B network, and firmly placing the event as the epicentre of international food trade.

Two Venues, Double the Impact

Dubai Expo City, host of both Expo 2020 Dubai and COP28, is on course to become a premier international business district, and the largest purpose-built indoor events and exhibitions venue in the region. With the twin-venue offering greater capacity to grow and meet swelling space demand, it will include new sectors to the existing Gulfood umbrella offering tremendous added value to participants, expanding the food trade and innovation ecosystem necessary to boost the advancement of the global food industry.

The Future of Gulfood Celebrated

Aligned with its robust growth trajectory, Gulfood 2026 will present immense opportunities for disruptors and new product innovations, giving exhibitors a first-mover advantage in a ripe market at the first major food event of the year. Leading and new-to-market F&B brands will have ample opportunities to showcase a broader array of products and services on the expansive show floor; more creative presentation capabilities and first-time exhibitors will have a brand-new platform to showcase ground-breaking innovation to a diversified global community of buyers across the industry.  

“Gulfood 2025 has been a huge success for all our brands and after the announcement of 2026, we have already booked our stands for next year and 2027. We have been exhibiting at Gulfood for 27 years, and this strategic move to have two locations is something we are excited about. I believe separating the exhibitors will make it easier for our target consumers to find and visit us, benefiting everyone involved in 2026,’ comments Bhushant Ghandi, Division Manager at Truebell.

Having exhibited for the past four editions Jordi Montfort, Secretary General, Spanish Poultry and Meat Association offered. ‘With the business we are developing here in the region, it’s very exciting to know what’s ahead. Gulfood 2026 will be a strategic point for the Spanish meat sector’s plans as we are continuing to establish and scale our business in the UAE and wider GCC region.’

‘Gulfood 2025 has allowed us to get more than 500 leads to business, so we are excited for Gulfood 2026.  Gulfood’s expansion for next year will make it easier to differentiate between the segments and easier for visitors to navigate throughout the space,’ added Anand Bhesdadiya, Director at Stallion Commodities (India) Pvt LTD.

Food Universe in One Show: Expanded Sectors and Incorporation of Other Gulfood Events

New sectors on tap for the 2026 edition include: Digital Innovation, Startups, Logistics, Fresh & Perishables, Health, Wellness & Functional Foods, Next-Gen Food and Beverages, Hospitality, HoReCa, Foodservice Innovation, and more. Existing sections, Power Brands, Pulses & Grains, Fats & Oils, Meat & Poultry, Beverages, World Food and Dairy will return.

Other events under Gulfood will be incorporated into the mega show’s new format. Gulfood Green, a platform for the entire food ecosystem to exchange insights on sustainable practices, food security, food waste and solutions from farm to fork. Gulfood Startups connects the entire global F&B start-up community with venture capitalists (VCs), angel investors, incubators, accelerators and innovation builders.

Catering to the burgeoning HoReCa and food service industry, GulfHost, MENA’s premier hospitality and foodservice equipment event will join. The addition presents a significant opportunity for the industry to explore the latest in smart kitchens, artificial intelligence (AI) & automation, sustainable solutions, and modular innovations designed to help elevate operations and customer experiences.

Gulfood Logistics, a new addition, will bring together all aspects of logistics, from supply chain management and cold chain solutions to cutting-edge innovations in transportation and storage, offering a wide-ranging view of the logistics ecosystem shaping the F&B industry will be added.

Comprehensive operational preparations are already underway to ensure a smooth citywide experience for exhibitors and visitors during the event, with special attention placed on parking solutions, visitor flow, easily accessible premium hotel accommodation, airport proximity and connective public transport to accommodate the large number of expected attendees across both venues, for a seamless experience, reflecting Dubai’s leading position in hosting world-class mega-events. Registrations for inclusion in Gulfood 2026 are now open.

Hospitality

CELEBRATE TOGETHER AT THE TABLE WITH MISTER BAKER’S RAMADAN GIFTINGS

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Ramadan in the UAE is all about putting the phone down and gathering around a table overflowing with family, friends, and food. This year, homegrown favourite for more than three decades, Mister Baker is bringing that feeling to life with its 2026 Ramadan campaign, “Together at the Table,” offering treats priced from AED 16 to 199. The collection isn’t just about sweet indulgence, it’s about celebrating the little ways we say, “I’m glad you’re here.” From neighbourhood Iftars to late-night Suhoors, Mister Baker makes sure nobody arrives empty-handed.

The Standout Stars

Designed to dazzle both your Instagram feed and your taste buds:

Moon Cakes 

Showstoppers: Two stunning cakes that double as edible art, perfect for your Majlis centrepiece.

Milk Cakes – The Crowd-Pleasers: A trio of Milk Cakes (Vanilla, Saffron, and Rose) that feel like a warm hug in a bowl

Cheesecakes – The Modern Twist: Date & Speculoos Cheesecakes, and the Saffron Cheesecake, which give traditional flavours a contemporary glow-up.

Mini Cupcakes – The Gift-Giver’s Dream: Mini cupcakes to make corporate gifting or hosting feel effortless. 

From a solo indulgence to a table full of treats for friends, family, or colleagues, there’s a flavour for everyone.

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Hospitality

 CURATED MOMENTS FOR TWO: SUNRISE TO SUNSET EXPERIENCES AT SUN SIYAM VILU REEF

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Couple relaxing in a beachfront hammock, a luxury yacht cruising at sunset, and a private beach dining setup by turquoise waters at Sun Siyam resort

At Sun Siyam Vilu Reef, romance is woven into the rhythm of the island itself, unfolding gently from the first blush of sunrise to the soft glow of moonlight. This Valentine’s season, the boutique Maldivian hideaway invites couples to rediscover connection through a collection of immersive experiences crafted exclusively for lovers. Whether beginning the day with a serene lagoon breakfast at dawn or ending it beneath a starlit sky, every moment is designed to honour intimacy, celebrate togetherness and transform ordinary hours into unforgettable memories.

Sunrise lagoon breakfast is a must have experience to commence your day in an unparalleled setting. The Sunrise Lagoon Breakfast features an inimitable breakfast layout delivered directly to the water, a setting where you can bask in the healing warmth of the first sunrays and the flawless sound of the waves. This experience is designed for couples who wish to savor an intimate and visually stunning start to their day.

As the Maldivian sun dips below the horizon, retreat into the Tranquility Package, curated exclusively for couples seeking intimate rejuvenation. This ultimate indulgence unfolds in one of the resort’s picturesque outdoor cabanas during the serene golden hour.  The intimate ritual initiates with a warm, traditional Foot bath Ritual to melt away stress. Guests then choose a full-body treatment, either a soothing Balinese Massage or an invigorating Asian Blend Massage, complemented by a relaxing Fancy Foot Massage.

The close of day marks the start of an exclusive date night. Our brand signature experience Cinema by the Moonlight transforms the evening into a romantic, tailor-made event. Couples can choose from floating cinema on a “dhoni”, Sunset cruise with movie and dinner with magical settings, blending cinematic romance with Maldivian luxury. This showcases the magic of the Maldivian night sky and offers a choice of personalised settings and menus, making it one of the most intimate ways for couples to spend another romantic evening.

In addition, this Valentine’s Day, Sun Siyam Vilu Reef transforms into a sanctuary of Coastal Blush. Explore our Valentine’s Collection, a series of bespoke moments designed to ignite the senses. From a Floating Breakfast to the tropical flair of our Sip of Love cocktails, every detail is crafted for connection. Rejuvenate with our dedicated Valentine’s Spa Rituals, indulge in a private Lagoon Feast, or lose yourself in a Starlit Movie Night. Throughout February, experience a timeless celebration of your unique love story.

Each intimate experience is curated for couples seeking calm, harmony and stillness with every detail designed to deepen the magic of your escape and reconnect at Sun Siyam Vilu Reef.  

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Hospitality

DUBAI MARRIOTT HARBOUR HOTEL & SUITES CELEBRATES THE HOLY MONTH OF RAMADAN WITH TWO DISTINCT IFTAR EXPERIENCES

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Ramadan Iftar spread with grilled lamb, dates and traditional dishes beside an elegant dining room with Marina views at DUBAI MARRIOTT HARBOUR HOTEL & SUITES

This Ramadan, Dubai Marriott Harbour Hotel & Suites invites guests to break their fast with two curated Iftar experiences designed to suit different dining styles and occasions. From a refined steakhouse setting with sweeping Marina views to a generous buffet ideal for families and group gatherings, the hotel offers a considered and relaxed approach to Ramadan dining in the heart of Dubai Marina.

IFTAR AT PRIME52 

Located on the top floor of the hotel, Prime52 offers an intimate and polished way to breakfast, combining panoramic Marina views with exclusive Ramadan dishes available alongside the restaurant’s à la carte menu. The setting is well suited to guests seeking a quieter, more refined Iftar experience for family gatherings or small groups.

Ramadan highlights focus on premium ingredients and slow-cooked flavours, including seared foie gras with spiced pear, Emirati-style baby lamb shank braised with aromatic spices, and homemade kunafa served with date ice cream, introducing subtle local touches to the evening.

  • Where: Prime52, Dubai Marriott Harbour Hotel & Suites
  • When: Throughout Ramadan, 6pm to 12am
  • Price: À la carte prices

IFTAR AT COUNTER CULTURE CAFÉ

For guests who enjoy variety and a relaxed, sociable atmosphere, Counter Culture Café presents a generous Iftar buffet throughout the Holy Month. Designed with families and group gatherings in mind, the buffet offers a comfortable and welcoming dining experience with a broad selection of international dishes and Ramadan favourites. Highlights include a live Ouzi station, live shawarma, and an extensive dessert spread featuring traditional Ramadan sweets.

  • Where: Counter Culture Café, Dubai Marriott Harbour Hotel & Suites
  • When: Sunday to Thursday, sunset to 10pm | Friday to Sunday, sunset to 11pm
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