Connect with us

Uncategorized

OBI MOBILES SET FOR LAUNCH IN KENYA

Published

on

Updated : January 19, 2015 03:30  pm,Dubai
By Editor

Obi sees Kenya as a crucial market for its expansion strategy for Africa

Obi Mobiles, the smartphone brand co-founded by veteran marketer and former Apple CEO John Sculley, has announced plans to enter the Kenyan market in March.
Obi aims to attract the growing segment of young and trendy smartphone users in emerging markets.
“The African markets present a huge opportunity for new smartphone devices, with a growing population of technology and fashion-savvy youth. Consumers today want the best feature-rich smartphone experience at desirable price points, without compromising on quality,” said Sculley, who is the co-founder and managing partner at Inflexionpoint.
The firm is set to roll out Obi devices starting with Kenya in March with an aim of capturing a 5 percent market share by the end of this year and later move to the other East African countries.
The new range of mobile devices run Android Kit Kat platform, powered by multi-core processors, including an octa-core options, dual-SIM capabilities, large screen sizes and high quality camera options.
“We are charting out our entry into the East Africa market currently, and aim to rapidly grow in the region by forging synergies with effective channel partners,” Obi Mobiles Middle East and Africa region Managing Director Amit Rupchandani noted.
Inflexionpoint has now signed an agreement with DESPEC a regional IT distributor which will manage the distribution of Obi devices to all key retailer and independent retailer channels in Kenya and other African markets.
“DESPEC is excited to be appointed as the exclusive channel partner for Obi Mobiles in Kenya and other East African markets. Obi has paid special attention to creating an image that resounds with the large section of young and inspirational smartphone users in Africa,” Farouk Jivani, CEO, DESPEC Africa said.
Obi mobiles marked its global launch in India, followed by the Middle East markets in 2014. It is a venture of Toronto-based Investment and Acquisition Company, Inflexionpoint.
Continue Reading

Uncategorized

THE AUTHORITY OF SOCIAL CONTRIBUTION – MA’AN LAUNCHES LIFE SKILLS PROGRAMME IN AL AIN REGION, REINFORCING COMMITMENT TO UAE YEAR OF FAMILY

Published

on

In alignment with the UAE Year of Family, the Authority of Social Contribution – Ma’an, part of the Department of Community Development – Abu Dhabi, has launched its Life Skills programme, a flagship initiative designed to empower youth with the practical, technical, and creative skills needed to thrive.

The programme forms part of a wider portfolio of family-focused initiatives introduced by the Authority of Social Contribution – Ma’an to support national priorities that strengthen family cohesion, wellbeing, and long-term prosperity.

The Life Skills programme equips youth with practical training in areas such as digital media and artificial intelligence, and aims to be delivered through over 100 volunteers who will lead programmes that foster innovation, creativity, and community engagement. The programme has the capability to benefit more than 180 young members of the community, strengthening their readiness to navigate digital transformation and build an empowered youth generation creating positive impact in the community.

By bridging skill gaps and enhancing future employability, the initiative enables youth to actively contribute to their communities and play a vital role in Abu Dhabi’s social and economic development.

The programme further reinforces the authority’s objective to maximise the impact of social contributions through strategic initiatives that extend beyond individual support to empowering families and strengthening family cohesion, recognising the family unit as the cornerstone of a resilient, sustainable, and adaptable society.

His Excellency Abdullah Al Ameri, Director Generalofthe Authority of Social Contribution – Ma’an, said: “During the Year of Family, we are committed to aligning our efforts with the national agenda to strengthen family empowerment and advance initiatives that enhance their wellbeing and longevity. The Life Skills programme reflects these efforts by activating specialised volunteers to create opportunities for the youth as well as provide the tools and knowledge needed to play an active role in advancing community development.”

The initiative also highlights the power of collective action, bringing together partners, volunteers, and the community to create accessible learning opportunities that prepare youth for future challenges and opportunities.

By investing in youth development within a family-centric framework that reinforces the family as the fundamental pillar in raising future generations, the authority continues to play a pivotal role in nurturing a generation that is skilled, engaged, and ready to lead the future.

Continue Reading

Uncategorized

THE AUTHORITY OF SOCIAL CONTRIBUTION – MA’AN LAUNCHES LIFE SKILLS PROGRAMME IN AL AIN REGION, REINFORCING COMMITMENT TO UAE YEAR OF FAMILY

Published

on

In alignment with the UAE Year of Family, the Authority of Social Contribution – Ma’an, part of the Department of Community Development – Abu Dhabi, has launched its Life Skills programme, a flagship initiative designed to empower youth with the practical, technical, and creative skills needed to thrive.

The programme forms part of a wider portfolio of family-focused initiatives introduced by the Authority of Social Contribution – Ma’an to support national priorities that strengthen family cohesion, wellbeing, and long-term prosperity.

The Life Skills programme equips youth with practical training in areas such as digital media and artificial intelligence, and aims to be delivered through over 100 volunteers who will lead programmes that foster innovation, creativity, and community engagement. The programme has the capability to benefit more than 180 young members of the community, strengthening their readiness to navigate digital transformation and build an empowered youth generation creating positive impact in the community.

By bridging skill gaps and enhancing future employability, the initiative enables youth to actively contribute to their communities and play a vital role in Abu Dhabi’s social and economic development.

The programme further reinforces the authority’s objective to maximise the impact of social contributions through strategic initiatives that extend beyond individual support to empowering families and strengthening family cohesion, recognising the family unit as the cornerstone of a resilient, sustainable, and adaptable society.

His Excellency Abdullah Al Ameri, Director Generalofthe Authority of Social Contribution – Ma’an, said: “During the Year of Family, we are committed to aligning our efforts with the national agenda to strengthen family empowerment and advance initiatives that enhance their wellbeing and longevity. The Life Skills programme reflects these efforts by activating specialised volunteers to create opportunities for the youth as well as provide the tools and knowledge needed to play an active role in advancing community development.”

The initiative also highlights the power of collective action, bringing together partners, volunteers, and the community to create accessible learning opportunities that prepare youth for future challenges and opportunities.

By investing in youth development within a family-centric framework that reinforces the family as the fundamental pillar in raising future generations, the authority continues to play a pivotal role in nurturing a generation that is skilled, engaged, and ready to lead the future.

Continue Reading

Uncategorized

Jashanmal & Aurum Elixir by Ajmal Showcases Premium Father’s Day Gifting Range Across Lifestyle, Tech and Home Categories

Published

on

In celebration of Father’s Day, Jashanmal presents a carefully curated selection of elegant and practical gifts that combine exceptional quality with distinctive design. The collection features a variety of options to suit different tastes and interests, giving customers the opportunity to express their appreciation and gratitude to fathers with a meaningful gift that creates lasting memories.

Piquadro Recycled Fabric Laptop Bag:

Piquadro is an Italian brand known for innovative business bags and travel accessories that combine technology with craftsmanship. Focused on functionality, premium materials, and contemporary design, it creates smart solutions for professionals and travellers worldwide. This laptop bag, crafted from recycled fabric and leather, features a dedicated iPad® compartment, shock-absorbing protection, RFID protection, and a pocket for AirPods®, combining practicality with modern design.

Cross Accessories and Writing Instruments:

Cross is a global brand celebrated for fine writing instruments that blend craftsmanship and innovation. Founded in 1846, it pioneered iconic designs that combine elegance and functionality. Today, Cross offers premium pens and accessories that reflect timeless style and quality, making it a trusted name for professionals and creators worldwide.

De’Longhi Rivelia Fully Automatic Bean-to-Cup Coffee Machine with Bean Switch System:

De’Longhi is a global brand known for innovative products that blend style and performance. Founded in 1974 with electric radiators, it introduced icons like Pinguino, Tasciugo, Sfornatutto, and Rot-Fryer, expanding into all areas of the home. Today, De’Longhi’s range spans comfort, cleaning, and kitchen appliances, with coffee machines at its heart—making it a world leader in the category. The De’Longhi Rivelia Fully Automatic Bean-to-Cup Coffee Machine allows users to explore different coffee bean varieties through two interchangeable 250g bean hoppers that make switching between beans easy, while its intuitive 3.5-inch full-touch color display delivers an immersive and seamless user experience.

The Essence of Distinction

Aurum Elixir is a masterfully crafted unisex fragrance that balances bold presence with refined elegance. It weaves an unforgettable olfactory story through meticulously selected notes:

Continue Reading

Trending

Copyright © 2023 | The Integrator