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SETTING THE AGENDA
By Editor

MES is in high momentum signing some key vendors this past year. GM, Omar Lutfi
Please discuss some of your key vendors and their standing in the Middle East IT market
MES is a distributor for eight brands, some of them for the whole region and others for part of the region, including Epson, the number one brand for Data Show projector, Dot Matrix and Photo Printers. Also, hey provide a solutions such as banking, education and scanning solutions. MES is the regional distributor except for KSA. We also distribute TP-LINK Networking Products, the number two SOHO networking brands in the GCC, and we distribute TP-LINK’s in the GCC except in KSA Iraq and Syria. Also in our portfolio is NETGEAR networking products, doing very well and growing on SMB level by providing full networking & Storage solutions for small and medium enterprise level. MES is NETGEAR’s distributor for ME region.
Other brands include Bitdefender Security, QNAP Storage, Linkcomn Cabling, and Dahua Security Cameras.
Discuss your channel partnership programme in terms of how you identify, enable and reward your resale partners
The partner program is provided through of our vendors like Epson, TP-LINK and NETGEAR with MES control. This is to encourage the partners to achieve their targets. For the other brands we carry like (Bitdefender & Linkcomn) MES itself provides the program with the help of the vendor.
Since GITEX last year, please discuss any new products and solutions you have added to your portfolio
Since then, we’ve expanded our portfolio and brought on board some leading brands including NETGEAR Networking Products, QNAP Storage Solutions, Linkcomn Cabling and Dahua Security Cameras
In relation to that, what can visitors expect at the MES stand during GITEX?
We are very much focus on showcasing to our visitors our full range of solutions such as storage solution, wireless solution, networking solution, education solution, security camera solution & security software solution.
Are there new markets that you would like to open up for MES through inquiries at GITEX?
Yes, we would like to start focus on KSA market and to focus more on other GCC countries.
As distributors scale up to become VADs, discuss what other services you are able to offer in combination with your traditional distribution business
From the wide range of the products we carry, from NETGEAR, to Dahua, Linkcomn and QNAP we will be able to help our customer to build full Network solution such as wireless, wired, storage & security camera solutions. In addition, we offer presales support by offering the right drawing network solutions and the right products to get the most cost effective solution.
Discuss some other trends in distribution business in the region
Some of the key trends right now in the distribution business include the growing need to offer the best presales and aftersales support to partners. Customers are also demanding a complete solution as opposed to just selling one product. Finally, you have to do all these at cost effective price.
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BREAK YOUR FAST WITH MEDITERRANEAN FLAVOURS AT CUISINES, HOLIDAY INN DUBAI AL MAKTOUM AIRPORT
Celebrate the Holy Month with Mediterranean-inspired Iftar and Suhoor at Cuisines, Holiday Inn Dubai Al Maktoum Airport, from 16th February to 18th March
This Ramadan, Cuisines Restaurant at Holiday Inn Dubai Al Maktoum Airport invites guests to gather, unwind, and savour the spirit of the Holy Month with thoughtfully curated Iftar and Suhoor experiences inspired by Mediterranean flavours.
Iftar Experience
As the sun sets, guests are welcomed to break their fast with a generous Mediterranean spread, featuring authentic flavours, comforting classics, and seasonal favourites. Designed for relaxed evenings and meaningful moments, the Iftar offering is set in a warm and welcoming atmosphere, ideal for family gatherings, friends, or quiet reflection.
- Dates: 16 February – 18 March
- Timings: Sunset – 8:30 PM
Layali Mediterranean Suhoor
For late-night diners, Cuisines presents Layali Mediterranean Suhoor, a light yet nourishing Suhoor experience designed to keep you fueled through the fasting hours. Expect a selection of Mediterranean bites in a calm, laid-back setting, perfect for winding down before the day begins.
- Dates: 16 February – 18 March
- Timings: 12:00 AM – 3:30 AM
Whether joining for Iftar or Suhoor, Cuisines offers a simple, flavour-forward Ramadan experience centred on good food and togetherness.
Location: Cuisines Restaurant, Holiday Inn Dubai Al Maktoum Airport
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CELEBRATE THE HOLY MONTH OF RAMADAN WITH AN UNFORGETTABLE ALL-YOU-CAN-EAT IFTAR AT PINCODE BY CHEF KUNAL
Dubai & Abu Dhabi, United Arab Emirates – This Ramadan, Pincode, the modern Indian dining destination by celebrity chef Kunal Kapur, invites you to slow down, gather close, and break your fast with a thoughtfully curated Iftar inspired by the timeless culinary traditions of India.
From the first moon sighting until 18th March, the all-you-can-eat buffet will be available throughout the holy month at Dubai Hills Mall and The Galleria, Al Maryah Island in Abu Dhabi. The experience blends comfort, culture, and generosity, served the way Ramadan meals are meant to be enjoyed. Priced at AED 179.
Freshly featured in the MICHELIN Guide 2025, Pincode brings its signature warmth and depth of flavour to the season. Inspired by the bustling Iftar bazaars of Old Delhi and Hyderabad, the menu is curated by Chef Kunal Kapur, current judge of MasterChef India, and it features slow-cooked favourites, aromatic biryanis, flavourful grills, and classic Indian desserts, offering a balanced, nourishing, and deeply satisfying experience after a day of fasting.
What sets this Iftar apart is its thoughtful rhythm: while the buffet offers a generous spread, select dishes are served hot at the table, freshly prepared, creating moments of pause and care during the meal. The menu also changes daily, encouraging repeat visits and reflecting the evolving spirit of Ramadan evenings.
Pincode provides a welcoming space to honour the holy month, where guests can share in the warmth, flavours, and traditions that make Ramadan truly special.
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AARK DEVELOPERS APPOINT ONE BROKER GROUP AS EXCLUSIVE SALES PARTNER FOR KARL LAGERFELD BEACH RESIDENCES IN AL MARJAN ISLAND
One Broker Group (OBG), the UAE’s leading master brokerage and exclusive sales partner, has officially been appointed as the Exclusive Sales Partner in the UAE for AARK Developers’ latest landmark residential project on Al Marjan Island, branded by the globally renowned KARL LAGERFELD fashion house.
The signing ceremony marks a significant milestone for all three parties and reinforces Al Marjan Island’s growing position as a global destination for branded, lifestyle driven real estate investments.
Expressions of Interest are now open, with strong anticipated demand from regional and international buyers seeking design-led residences, lifestyle differentiation, and long-term value in one of the UAE’s fastest growing waterfront destinations.
While Al Marjan Island has previously welcomed branded residential developments, this project distinguishes itself as the first fully managed fashion-house-branded residence on the island, the project sets a new benchmark for professionally managed, design-led living, combining architectural integrity, operational excellence, and long-term investment value.
Strategically positioned with views toward the upcoming Wynn Resort, the development valued at over USD 1.4 billion, offers direct beach access, close proximity to the resort, and more than 50 lifestyle amenities. Anchored by the globally recognized KARL LAGERFELD brand and a curated residential experience, the project benefits from Al Marjan Island’s rapid growth, supporting strong long-term investment potential. Comprising over 600 sea-facing residences, the development represents a landmark waterfront investment of significant scale.
“This project represents an important evolution of KARL LAGERFELD’s residential portfolio in the region,” said Pier Paolo Righi, CEO, KARL LAGERFELD. “It reflects our commitment to translating Karl’s visionary design language into a breathtaking large-scale residential experience.”
Speaking on the partnership, Rahul Kumar Gupta, Chairman of AARK Developers commented: “This project represents a defining moment for Al Marjan Island. Partnering with the KARL LAGERFELD brand allows us to introduce a fully managed, fashion-house-branded residential concept that elevates both the lifestyle offering and investment proposition. Appointing One Broker Group as our exclusive sales partner ensures the project is positioned and executed with the level of market expertise and international reach this development deserves.”
Umar Bin Farooq, Founder & CEO, One Broker Group also expressed strong confidence in the project’s potential: “We are extremely proud to be appointed as the exclusive sales partner for this landmark development. The KARL LAGERFELD brings global credibility and lifestyle appeal, and together with Al Marjan Island’s evolution and proximity to Wynn Resort, this represents a highly compelling investment opportunity for both end-users and investors.
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