News
‘Designed to Craft the Super Customer Experience’
Network infrastructure is advancing towards innovation. Networking product companies are actively innovating towards ensuring enhancement of customer experience. Technology products that can comply with smart homes are becoming popular among the users.
Discussing many such industry trends, Mr Sakkeer Husain, Director Sales & Marketing, D-Link Middle East & Africa shared an overview of the networking market in the GCC.
Edited excerpts:
What are the key strengths of D-Link Business in GCC region?
Our comprehensive and robust product portfolio and our strong hold in the retail segment is the key factor for our success in the region.
Smart home segment is one of the most active areas in today’s technology market. We, as an organization, understood the potential of smart home market in 2010 itself. And since then, our company’s strategic focus was tilted towards smart home segment.
Please share a glimpse about D-Link’s MEA coverage. What level of commitment you carry for the partners and distributors network?
We are more than 125 people team spread all across the MEA region. We cover the entire market footprint in Gulf region as well as Africa. In terms of markets we are having a leadership position in the Enterprise, SMB and Retail segment.
We are extensively committed towards our partners. We are a partner driven organization, which means we regularly invest towards the training of our distributors, resellers, partners, ISPs as well as customers.
Smart home is an emerging market segment in the GCC region. Please share your views on this market?
Smart home segment is one of the most active areas in today’s technology market. We, as an organization, understood the potential of smart home market in 2010 itself. And since then, our company’s strategic focus was tilted towards smart home segment.
Now, we offer a comprehensive product portfolio which is developed around the home segment. Some unique products, such as D-link Cloud have a great leadership by helping customers to control their smart devices. D-Link Cloud works as an application that enables the customer to control, manage and monitor devices such as IP Surveillance Cameras, data censor based switching, other smart devices.
In another market trend, there is a considerable amount of focus going towards niche or targeted market. What are your views on this trend?
Yes, there is a strong market demand coming for targeted products or in simple words category specific products. As an example, D-Link has introduced D-Link Baby Camera. We are getting a great response for this product category. Similarly, D-Link Wi-Fi Water Censors is a growing category. Infact, consumers are maturing towards the way they consume technology. Technology is getting mixed on their daily livelihood schedules and all of this makes a smart household.
With the growing complexity of devices how does D-Link looks at this trend from the perspective of network management?
Yes, complexity has become very common in today’s computing environment. More and more devices are contributing to the complexity of the network. However, D-link understand the implications network management. Hence, we have introduced D-View 7 product which is a web-based network management system designed to effectively manage device monitoring, configurations and troubleshooting. The web-based design of D-View 7 allows users to manage a network without the need of installing client software. Users can access D-View 7 with browser anytime and from anywhere as long as they are connected with the Internet. This helps the users to manage their network efficiently and effectively with an ease.
What kind of financial growth D-Link is registering in the market?
Last year we grew at 18%, this year we are expecting to grow at 25% to 30%. We are excited towards the market dynamics in the GCC region.
Which are the driving industry verticals for D-Link business in the MEA region?
Industry verticals such as education, hospitality, healthcare, home segment and retailers or traders segment are some the key drivers for D-Link business.
News
Big Ticket joins DP World ILT20 Season 4 as Official Partner
Big Ticket, the largest and longest-running guaranteed raffle draw in the Middle East (known for cash prizes, dream luxury cars, gold bars and coins) has joined the DP World International League T20 Season 4 as an Official Partner.
In recent years, Big Ticket has become more than just a raffle, it has gained the reputation of being a brand built around rewarding dreams and celebrating ambition, growing into one of the region’s largest and one of the most anticipated monthly draws in the UAE.
DP World ILT20 – the 34-match cricketing extravaganza – the biggest T20 tournament in the region featuring some of the most renowned global cricket stars is currently being played at the Dubai International Stadium, Zayed Cricket Stadium, Abu Dhabi and Sharjah Cricket Stadium.

DP World ILT20 Head of Partnerships Ishan Chopra: “We are delighted to welcome a UAE born raffle giant like Big Ticket as an Official Partner of the DP World ILT20. Their legacy of helping dreams come true aligns perfectly with our vision of delivering unforgettable, fan-first experiences across the league. This partnership strengthens our commitment to creating moments of excitement both on and off the field, and we look forward to elevating Season 4 together. With a household name like Big Ticket on board, we are confident of unlocking even more opportunities for fans to engage, celebrate and go All In for Cricket.”
Meanwhile, DP World ILT20 match tickets across all categories are available for the remaining tournament matches. Various spectator stand tickets start at AED 20 and hospitality packages start from AED 325. Fans can also book the new Sixes Lounge experience for AED 395, which includes unlimited food and beverages. Tickets can be purchased by visiting tickets.ilt20.ae or Virgin Megastores.
News
The Maritime Standard Awards 2025 winners list showcases high levels of innovation and operational excellence across the maritime sector
The maritime sector’s leading awards event, The Maritime Standard (TMS) Awards 2025, has announced this year’s winners, honoring outstanding companies and industry leaders from across the Middle East and Indian Subcontinent. The Awards showcased achievement and innovation in 25 categories covering shipping, logistics, ship repair, offshore services, marine technology and related sectors, as well as a series of special awards for individual achievement. The prestigious event took place at Atlantis The Palm, Dubai on October 29th, attracting over 1000 senior executives, decision-makers and industry leaders, from the region, and across the globe.
Held under the patronage of H.H. Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority, Chairman of Dubai Airports, and Chairman and Chief Executive of Emirates Airline and Group, the event recognised organisations and individuals for setting new standards in operational excellence and leadership in the sector amid significant shifts in the industry, including decarbonisation, digitalization, and a renewed emphasis on supply chain resilience. From clean-fuel projects and AI-powered port operations to international collaborations that boost trade efficiency, the 2025 Awards showcased the industry’s progress in turning goals into tangible outcomes.
The evening was hosted by Yalda Hakim, a renowned international correspondent and documentary filmmaker, whose engaging presence added distinction to the occasion. The keynote address was delivered by Captain Abdulkareem Al Masabi, CEO of ADNOC Logistics and Services, who shared valuable insights on the evolving maritime landscape and the UAE’s leadership in advancing sustainable and innovative practices across the sector.
Clive Woodbridge, Editor of The Maritime Standard and Chairman of the Judging Panel, stated, “This year’s competition was exceptionally tough, and we received an unprecedented number of entries across all categories. Each finalist demonstrated remarkable achievements and operational standards over the past year, which underlines the significant advances that continue to be made in the regional maritime sector.”
A rigorous assessment process was conducted as part of the award selections, and this was supervised by an independent panel of distinguished judges that included some of the most prominent names in the maritime industry.
Trevor Pereira, Managing Director of The Maritime Standard, commented, “These Awards are not just about celebrating success, but also about encouraging excellence. This year’s event recognised innovative concepts, exciting new initiatives, and outstanding performance standards. As the region continues to expand its maritime infrastructure and digital port systems, with significant developments across the Middle East and the Indian Subcontinent, events like The Maritime Standard Awards play a key role in reinforcing its position as a global leader in shipping and maritime.”
Reaction from the individual winners on the night of October 29th was highly appreciative. Captain Mohamed Al Ali, Senior Vice President, Operations (Offshore Logistics), at ADNOC L&S, who received the Outstanding Achievement Award, added: “It was one of the greatest honours of my professional career to receive this Award. It really means a lot to me to have TMS recognise the years of dedication and hard work.”
Tony Dagher, the Founder and Managing Director of TMC Shipping Group was the recipient of the Young Person in Shipping and was similarly honoured. He said: “I have been fortunate to have had great support from many people during my journey in shipping, and to have a fantastic team around me now. This Award is as much for them as it is for me.
Over the past 12 years The Maritime Standard Awards has consolidated its standing as one of the most prominent annual gatherings within the global maritime calendar, gaining worldwide recognition for recognising excellence and promoting a more resilient and sustainable maritime future.

News
Deep Dive Dubai Launches Sunken City Walk, a Cinematic Underwater Experience that Makes Adventure Just a Step Away
Deep Dive Dubai has unveiled its newest attraction for experience seekers with the launch of Sunken City Walk. The guided underwater activity invites guests to step into a cinematic cityscape filled with surreal details. From an underwater swing and motorbike to a café table that looks straight out of a movie scene, this is Dubai’s latest must-try attraction.

The hour-long journey begins with a full briefing and safety overview, followed by guests changing into wetsuits and equipment provided on-site. They then join trained instructors for a 20-minute guided underwater walk through the Sunken City—an accessible, certification-free experience that requires no swimming skills, making it ideal for guests aged 10 and above. Currently offered at an introductory price of AED 600, with an optional 30-second keepsake video for AED 200, the experience is currently available in four daily slots at 11 AM, 12 PM, 2pm, and 3pm.
Jarrod Jablonski, Director, Deep Dive Dubai, said that “With Sunken City Walk, we’re continuing to shape Dubai’s reputation as a city of unforgettable experiences. It’s a unique attraction that reflects Dubai’s spirit, where visitors can discover adventure in ways they never thought possible.”
The launch reflects a global trend that travellers are choosing experiences over possessions. Supporting this, Shamal’s Experience Economy Report stated that 75% of UAE residents are more willing to spend on experiences, with 80% allocating a dedicated monthly budget. The launch also aligns with Dubai’s commitment to strengthening its global tourism appeal. According to Dubai Department of Economy and Tourism (DET), the city welcomed 9.88 million international visitors in the first half of 2025, a six percent increase year-on-year, reinforcing its position as one of the world’s leading lifestyle and tourism hubs. Sunken City Walk at Deep Dive Dubai adds a new way for visitors to experience the city’s spirit of reinvention, where adventure is always just a step away.
While Sunken City Walk offers a first taste of underwater adventure, guests can plunge into the incredible world of diving at Deep Dive Dubai, choosing from experiences such as scuba diving, freediving, and specialised diving courses.
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