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Abu Dhabi Now Available for Virtual Exploration

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Yas Island is ready to be discovered by a global online audience as it launches unique virtual experiences today, allowing users from around the world to digitally explore Abu Dhabi’s premier entertainment and leisure hub and other iconic landmarks in the emirate. The initiative is part of a pioneering collaboration between the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), Aldar, Miral, twofour54, and Ethara (formerly Abu Dhabi Motorsports Management and Flash Entertainment).

The virtual Yas Island experience was developed by Super League and initially breaks through on leading platform Roblox, accessible at Yas Island Tycoon – Roblox. Users’ digital avatars take a thrilling journey through key Abu Dhabi landmarks on Yas Island and beyond, including SeaWorld Yas Island, Abu Dhabi, Yas Marina Circuit, Etihad Park, Aldar Square, twofour54’s Yas Creative Hub, and an Experience Abu Dhabi dedicated area featuring Louvre Abu Dhabi, Mamsha Al Saadiyat, Sir Bani Yas Island, Al Ain Oasis and Al Jahili Fort. Players will be able to traverse the 25-square-kilometre virtual site and experience a playable, socially engaging world designed to entertain and inform audiences globally.

Throughout a blend of interactive experiences, immersive environments, games, and soon to come one-of-a-kind events, players can explore and build cultural and entertainment attractions within Abu Dhabi. As players progress through the virtual destination and its attractions, they will experience more adventures such as theme park rides, driving across Yas Island in race cars and constructing virtual homes, to name a few. Customisable avatars and surprise awards are part of every player’s personalised adventure.  This gamified experience will continually evolve with new partnerships, collaborations and experiences.

HE Saeed Al Fazari, Strategic Affairs Executive Director at DCT Abu Dhabi, said: “This immersive adventure in the virtual realm is the latest example of Abu Dhabi’s commitment to utilising innovation and creativity to reach ever wider audiences. While we have shared Abu Dhabi with millions of visitors in the real world, today marks the start of a new phase in our journey. Everyone, wherever they are, can experience the emirate from the comfort of their own home. At DCT Abu Dhabi, we have been on a mission to progress, protect and promote the emirate as a leading tourism destination, and by offering virtual experiences, we aim to share Abu Dhabi with the world in a new way, inspiring curiosity and excitement about everything the UAE capital has to offer.”

Taghrid Alsaeed, Executive Director of Group Communications and Destination Marketing at Miral, added: “In today’s rapidly evolving digital landscape, it is imperative to remain relevant to all guests, including those in the virtual realm. The launch of Yas Island’s digital experience is an exciting step in Miral’s commitment to digital transformation, harnessing advanced technology to deliver highly personalized and memorable experiences. While Yas Island has already solidified its position as a global entertainment and leisure destination, we are excited to be able to welcome a new category of customers, and we look forward to offering exceptional and immersive digital experiences that redefine the boundaries of entertainment.”

Rashed Al Omaira, Chief Commercial Officer at Aldar Development, said: “The virtual Yas Island experience unlocks new opportunities for a global audience to explore the island as a world-class destination to live, visit, and work. The effective use of innovative content creation not only enables us to tell the story of Abu Dhabi but also allows people around the world to become immersed in it. We are excited to see people interact with Aldar’s assets on Yas Island in the virtual world and hope it inspires them to take a trip to Abu Dhabi soon.”

Mark Whitehead, CEO of twofour54, said: “Through our community of leading international and regional media businesses, we see first-hand that demand for content that tells Abu Dhabi’s inspiring story has never been higher. The opportunity to explore one of the emirate’s most vibrant destinations using a highly interactive platform is a perfect way to meet this demand. It is yet another demonstration of virtual content creation happening in Abu Dhabi.”

Saif Rashid Al Noaimi, CEO of Ethara, said “At Ethara, our ambition is to be the gatekeepers of first-to-market events and to unlock unique opportunities in events, activations, and entertainment. We are delighted to be part of this unique and innovative experience and are proud to be leading the way for the event industry in the region. The virtual Yas Island experience is in line with both our vision at Ethara and Yas Island’s to highlight itself as a global creative hub and leading entertainment destination. We are constantly seeking ways to deliver thrilling experiences for our fans, and delivering moments that matter.”

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Hospitality

CELEBRATE MOTHER’S DAY & INTERNATIONAL WOMEN’S DAY WITH NEWBY TEAS

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This Mother’s Day and International Women’s Day, honour the remarkable women who shape our lives with a gift that invites reflection, connection, and quiet celebration.


Moon Box


Moon Box – This year, International Women’s Day falls within the holy month of Ramadan. Just as the crescent moon marks a new beginning, women continuously nurture, guide, and support us through life’s many cycles. Our Moon Box is a heartfelt way to honour the incredible women who illuminate our lives, just as the moon lights the night sky.

The Gate Calendar

The Gate Calendar – Women open doors to love, wisdom and boundless possibility. Step through an enchanting gate and unlock the magic within, as the majestic doors reveal 30 days of tea indulgence.

Newby Zodiac Collection

Newby Zodiac Collection – Inspired by the timeless fascination with the stars, the Zodiac Collection pairs each sign with a carefully selected luxury tea chosen to reflect the character and personality associated with its constellation. Presented in elegant midnight-blue caddies adorned with Swarovski® crystal constellations, each blend offers a distinctive expression of the zodiac.

Crown Assortment

Crown Assortment – The jewel of Newby’s gifting collection, the Crown Assortment offers an exceptional introduction to the world of tea. Thoughtfully curated, it presents a harmonious selection of black teas, green teas and tisanes, or a combination of all three, each chosen for its depth, character and balance.

Van Gogh Tea Collection


Van Gogh Tea Collection – Created in collaboration with the Van Gogh Museum, this exclusive trio of bespoke tea blends is inspired by the celebrated works of Vincent van Gogh. Beautifully presented and available exclusively online, it makes a refined and artistic gift.

Mathew Williamson 

Mathew Williamson – Designed by Matthew Williamson, this vibrant collection celebrates Color, craftsmanship and indulgent tea moments. Each blend offers a sensory journey through carefully layered aromatic ingredients. Available individually or as a complete set of three.

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Hospitality

ROHINI Celebrates Holi with Colourful, Contemporary Thandai Creations

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The festival of Holi is all about colour, music and good vibes, and Rohini at Mövenpick JLT is bringing that energy straight to your glass. From 2 to 8 March, the restaurant is serving Rang, Ras aur Thandai Holi, a limited-time beverage special inspired by the playful spirit of the festival, giving Dubai diners a fun way to celebrate through flavour.

Drawing on nostalgic flavours, the traditional thandai is deconstructed with a fresh, contemporary edge that fits naturally into Dubai’s modern dining scene. The seasonal drinks keep the familiarity guests love while introducing lighter, more current flavour combinations, giving guests the green energy this season calls for

The menu features two flavour profiles. One leans into classic Kesar Pista and Badam notes, while the other takes a more experimental direction with a Matcha Moringa twist for a clean, modern flavour. Served as cocktail and mocktail options, the drinks balance tradition with a playful upgrade, capturing the celebratory mood Holi is known for.

Rohini continues to stand out as a go-to destination for contemporary Indian dining in Dubai, with its Holi special bringing together familiar flavours and a nostalgic festive touch for guests to enjoy throughout the week.

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Hospitality

EMBRACE THE SPIRIT OF RAMADAN AT AL HABTOOR GRAND RESORT, AUTOGRAPH COLLECTION

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As the Holy Month of Ramadan begins, Al Habtoor Grand Resort, Autograph Collection invites guests to experience the Grand Starlit Iftar at the picturesque Grand Garden Lawn. This refined journey of flavor and reflection offers a beautiful setting to gather with loved ones beneath a starlit sky and twinkling lights.

As the sun sets and the city’s pace slows, guests are invited to escape into a serene, open-air sanctuary. Surrounded by lush greenery and the soft, golden glow of lanterns, the evening begins with the soulful, rhythmic hum of live Oud tunes, setting a peaceful stage for reflection and connection.

The journey starts with the traditional breaking of the fast, featuring refreshing glasses of Jallab, Kamar Al Dein, Tamer Hindi, and Laban. This leads into a lavish Iftar buffet that celebrates both local heritage and global flair. Guests can explore an abundant spread of mezze and salads from creamy Hummus and Tabbouleh to crisp Cheese Sambousek, Meat Kibbeh, and Spinach Fatayer.

The heart of the feast offers a rich tapestry of flavors, featuring aromatic classics like Lamb Kofta, Chicken Shish Taouk, and succulent Ouzi. For those seeking a more international palate, the menu transitions seamlessly into dishes such as Pan Seared Fish with Lemon Butter Sauce and a live pasta station serving fresh Penne Arrabbiata. The air is further filled with the scent of tradition at the live cooking stations, where freshly prepared Saj (Cheese and Zaatar) and expert carvings are made to order.

The experience reaches a sweet crescendo with a decadent dessert selection. Whether it’s the warmth of Cheese Kunafa and Umm Ali, the crunch of Baklawa, or the modern indulgence of Chocolate Fudge and Passion Fruit Delight, there is a flavor for every craving.

As the night matures, the energy shifts into a relaxed Suhoor. In a setting designed for late-night conversations, guests can enjoy a curated à la carte menu of local delights. To round out the evening, a nearby shisha area offers a quiet space to unwind and soak in the calm of the night under the stars.

Event Details

Iftar
Time: Sunset to 9:00 pm

Suhoor
Price: À la carte
Time: 9:00 pm to 1:00 am

Dates: Daily throughout Ramadan
Location: Grand Garden Lawn, Al Habtoor Grand Resort, Autograph Collection, JBR

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