Hospitality
Majid Al Futtaim ties up with Parkin Company to introduce barrierless parking at top UAE malls
Majid Al Futtaim in collaboration with Parkin, is introducing barrierless parking at three of its most popular malls; Mall of the Emirates, City Centre Deira and City Centre Mirdif, revolutionising the parking experience.
Set for launch by January 2025, this solution in collaboration with the largest provider of innovative parking solutions in Dubai, will offer a seamless experience for thousands of daily mall visitors. The new system is expected to ease the journey for more than 20 million cars annually across the three malls, transforming the way customers use parking spaces at Majid Al Futtaim’s top shopping destinations.
The introduction of barrierless parking marks a significant milestone in Majid Al Futtaim’s ongoing mission to enhance the customer experience through innovation and unparalleled convenience. Thanks to the new system, cars will no longer need to stop upon entering or exiting the mall car parks, as advanced cameras will automatically capture the vehicle’s license plate, resulting in smoother traffic flow.
“At Majid Al Futtaim, we are constantly seeking innovative ways to enhance the customer experience at every touchpoint,” said Khalifa Bin Braik, Chief Executive Officer, Majid Al Futtaim Asset Management “Our partnership with Parkin demonstrates our commitment to offering advanced solutions that simplify the parking process while addressing common visitor challenges. Whether it’s the convenience of barrier-free entry of the ease of electronic payment, this technology will provide millions of our customers with a seamless parking experience each year, and will be one of the many smart solutions that we will introduce at our malls.”
“This strategically important new agreement with a leading mall operator complements our existing operations and underscores our ongoing commitment to continued growth. Our smart systems will reduce congestion and enable smooth traffic flow, enhancing the overall customer experience at some of the busiest and well-known retail properties in Dubai. As the clear market leader in parking operations, management and technology, we will continue to leverage our unique capabilities and know-how to pursue further attractive partnership opportunities in this growing sector,” commented Eng. Mohamed Abdulla Al Ali, CEO of Parkin Company.
How it works
Shoppers arriving at Mall of the Emirates, City Centre Deira and City Centre Mirdif will no longer have to pause for a ticket at the parking barrier. Instead, as they drive in and out, licence plate recognition technology will automatically track their car.
If there is a parking fee to be paid, the driver will be sent an SMS alert with a payment link to pay the charges immediately through a web-based platform.
Customers also have the choice to link their account with the Parkin’s wallet, adding to the overall convenience.
This technology is expected to drastically reduce queues, particularly during peak hours, and eliminate delays caused by lost tickets or unpaid parking fees. Drivers will be able to enter and exit parking facilities in seconds, ensuring a more efficient and stress-free experience.
What sets it apart
The parking fees at Mall of the Emirates, City Centre Deira, and City Centre Mirdif will remain unchanged, offering customers a consistent and transparent pricing model.
The barrierless parking solution is only the beginning of the digital transformation of Majid Al Futtaim’s parking services. The integration of additional digital features to enhance customer experience is also in the offing. “This launch represents a major achievement in our efforts to create a digitally integrated and customer-centric shopping experience,” added Bin Braik.
“We are committed to ensuring that our parking solutions evolve with the changing needs of our customers, without adding extra burdens. By keeping our current rates while offering a faster, more efficient, and seamless parking experience, we offer our mall visitors greater peace of mind.”
Over the next few months, customers can anticipate more improvements that continue to deliver on Majid Al Futtaim’s promise of setting new standards in convenience, safety, and innovation.
Hospitality
Orilla After Dark: A Halloween Drunch of Spooky Sips, Costumes and Late-Night Fun


This Halloween, Orilla Restaurant invites guests to step into the night with Orilla After Dark, a Halloween-themed drunch taking place on 31 October from 8 PM onwards. Set on the 27th floor of Hotel Local, Autograph Collection, in Jumeirah Village Triangle, the evening promises a playful mix of themed décor, music, Halloween-inspired treats and costume-worthy moments for adults and children alike.
Bringing a little Halloween magic to Dubai’s dining scene, Orilla After Dark will transform the restaurant into a spooky setting, complete with themed decorations, atmospheric corners and dedicated photo spots for guests looking to capture the occasion. A DJ will keep the energy going throughout the evening, creating the soundtrack for a night of food, drinks and festive fun.
Guests are encouraged to embrace the theme and arrive in their most creative Halloween costumes. A best-dressed competition will add an extra element of excitement, with the winner receiving a premium bottle of champagne. For those looking to get into the spirit of the season, special Halloween-inspired cocktails and desserts will also be available exclusively on the night.
Families are welcome to join the celebrations, with trick-or-treat activities planned for younger guests, making Orilla After Dark an option for those looking to enjoy Halloween together. From little monsters in costume to adults ready for a night out, the evening brings together playful seasonal touches and Orilla’s lively dining atmosphere.
Drunch packages are available to suit different preferences, starting at AED 275 per person for the Soft Package, AED 390 per person for the House Pouring Package and AED 475 per person for the Prosecco Package.
Whether arriving for the costumes, the cocktails or simply a different way to celebrate Halloween in Dubai, Orilla After Dark invites guests to gather after dark for an evening of spooky surprises and seasonal indulgence.
Event Details
- Event: Orilla After Dark – Halloween Drunch 2026 | Date: Saturday, 31 October 2026 | Time: 8 PM onwards | Venue: Orilla Restaurant, 27th Floor, Hotel Local, Autograph Collection, Jumeirah Village Triangle, Dubai | Dress code: Halloween costumes encouraged for adults and children
Drunch Packages
- Soft Package: AED 275 per person | House Pouring Package: AED 390 per person | Prosecco Package: AED 475 per person | Reservations: +971 4 575 2986 / +971 55 104 7521 | Email: reservation@orillarestaurant.com
Hospitality
20 YEARS OF MEMORIES, DUBAI. AND WE’RE JUST GETTING STARTED. MAJESTIC HOTELS OFFERS EXCLUSIVE 20% ANNIVERSARY PROMO
Twenty years. Four hotels. Countless stories. And a journey that continues to be shaped by the people who walk through our doors.
In a city that never stands still, Majestic Hotels is celebrating a milestone that means far more than the passing of time. This October marks 20 years of welcoming travellers to Dubai, bringing people together, celebrating special occasions and turning ordinary stays into memories worth returning to.
To mark the occasion, Majestic Hotels is inviting residents and visitors to celebrate with 20% off staycation bookings and an additional 20% discount at its in-house restaurants and dining outlets. Guests can enjoy this special anniversary offer by booking directly through the official website, www.majestichotels.com, using the promo code MAJESTIC20.
The offer is available for bookings made until 31 October 2026, with stays valid until 28 December 2026. Whether it is a well-deserved break, a family getaway or simply a reason to spend time together, there has never been a better time to make a new memory with Majestic Hotels.
Because anniversaries are not just about looking back. They are about remembering how far you have come, appreciating the people who made the journey worthwhile, and looking forward to everything still to come.
Over the past two decades, Dubai has grown, transformed and welcomed the world in ways few cities can match. Majestic Hotels has grown alongside it, from its beginnings to a collection of four properties, each with its own character, guests and stories to tell. Through changing seasons, new beginnings, family holidays, business trips and spontaneous getaways, one thing has remained at the heart of the journey: the people who make every stay matter.
Some guests come for a night and return year after year. Others discover Majestic Hotels for the very first time. There are celebrations remembered long after checkout, familiar faces welcomed back like old friends, and small moments of hospitality that leave a lasting impression. These are the moments that give 20 years their meaning.
Speaking on the occasion, Eti Bhasin, Executive Director, Majestic Hotels, UAE, said:
“When you look back on 20 years, it is not just the number of years or the hotels you remember. It is the people, the conversations, the familiar faces who return, and the many memories created along the way.
Dubai has been part of our story from the very beginning, and it has been incredible to grow alongside this city. We have welcomed guests from all over the world, celebrated milestones with them and, in many ways, become part of their own stories. That is something we are truly proud of.
This anniversary is as much about our guests and our team as it is about Majestic Hotels. We wanted to celebrate in a way that everyone could be part of, so we are bringing the occasion to life with special offers on stays and dining. Twenty years is a milestone worth celebrating, but we believe our best memories are still ahead of us.”
With four properties across Dubai, Majestic Hotels welcomes a diverse mix of leisure and business travelers, offering comfortable stays, convenient locations and dining experiences suited to different occasions. While each property brings its own personality, they share a common purpose: to make guests feel welcome and give them a reason to return.
As the celebrations continue throughout October, guests are invited to make their own memories with Majestic Hotels, whether through a much-needed staycation, a family escape, a catch-up over a good meal or simply a chance to experience Dubai from a different perspective.
Twenty years behind us. A thousand stories worth remembering. And many more memories waiting to be made.
The 20th anniversary offer is available until 31 October 2026 across all four participating Majestic Hotels properties in Dubai.
Participating properties:
- Majestic City Retreat Hotel
- Majestic Central Hotel
- Majestic Premier Hotel
- Majestic Cove Hotel
Hospitality
Al Jaddaf Rotana Appoints Hekmat Amer as Complex Director of Sales & Marketing
Al Jaddaf Rotana has announced the appointment of Hekmat Amer as Complex Director of Sales & Marketing, further strengthening its leadership team as it continues to drive commercial growth and enhance its presence in Dubai’s competitive hospitality landscape.
Bringing more than 16 years of experience in the hospitality industry, Hekmat has built an extensive career in sales, marketing, and commercial strategy, having held key leadership positions with renowned hospitality brands, including Jumeirah Group and Marriott International.
Prior to joining Al Jaddaf Rotana, Hekmat served as Director of Sales & Marketing at Jumeirah Creekside Hotel, where he was responsible for driving the property’s commercial strategy, developing new business opportunities, and strengthening its positioning across key markets. His professional journey also includes senior sales and marketing roles with Marriott International, where he gained valuable experience in multi-property operations, pre-opening strategies, and business development.
In his new role, Hekmat will oversee the commercial direction of the Al Jaddaf Rotana complex, comprising Al Jaddaf Rotana Suite Hotel, Arabian Park Dubai by Edge Rotana, and Park Apartments Dubai by Edge Rotana. His responsibilities will include developing integrated sales and marketing strategies, strengthening relationships with key business partners, identifying new market opportunities, and driving revenue performance across the three properties.
Commenting on the appointment, Stefan Schmid, Complex General Manager, Al Jaddaf Rotana Complex, said, “We are delighted to welcome Hekmat to the Al Jaddaf Rotana family. His diverse experience across leading hospitality brands, combined with his understanding of Dubai’s evolving market, makes him a valuable addition to our leadership team. We believe in empowering our people to bring fresh ideas and perspectives, and we look forward to the contribution Hekmat will make as we continue to strengthen our teams and deliver exceptional hospitality experiences.”
Sharing his thoughts on the new role, Hekmat Amer, Complex Director of Sales & Marketing, said, “Joining Al Jaddaf Rotana is an exciting new chapter in my career. What particularly appeals to me is the opportunity to work across three distinct properties, each catering to different guest segments and offering its own unique experiences. My focus will be on understanding the strengths of each property, exploring new market opportunities, and working closely with the team to develop strategies that connect our offerings with the right audiences. I look forward to contributing to the continued success of the complex.”
With his experience in commercial leadership and multi-property hospitality operations, Hekmat’s appointment reflects Al Jaddaf Rotana’s continued commitment to developing its leadership capabilities and strengthening its position within Dubai’s hospitality sector.
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