Keeta, the international on-demand food delivery platform backed by global technology leader Meituan, announced an exciting co-promotion with Empire Entertainment to launch a UAE campaign inspired by Sony Pictures’ Spider-Man: Brand New Day, releasing in cinemas July 30th bringing together entertainment and everyday convenience in a unique experience for customers across the UAE.

Built around the campaign theme “Delivering A Brand New Day,” the collaboration is designed to make every day easier, brighter, and more rewarding through memorable experiences that go beyond food delivery.

Running throughout the campaign, customers can take part in a series of interactive experiences, including in-app challenges, exclusive rewards, mall activations, and the chance to win cinema experiences inspired by the highly anticipated theatrical release of Spider-Man: Brand New Day.

The campaign will also feature immersive pop-up experiences at some of the UAE’s most popular shopping destinations, allowing families, movie fans, and customers to engage with the brand through interactive games, exclusive prizes, and entertainment-led experiences.

The collaboration reflects Keeta’s commitment to creating memorable experiences that go beyond everyday delivery, connecting customers with the moments, brands, and experiences they love.

As Sony Pictures’ Spider-Man: Brand New Day arrives in cinemas on July 30th, Keeta invites customers across the UAE to join the celebration and discover how every order can help deliver a brand new day. For additional information about Keeta, download the app from [HERE].

From floral matcha blends to bold espresso creations, the new line-up captures the essence of the season in every sip

James Café introduces a new collection of seasonal beverages, bringing together vibrant flavours, elevated ingredients, and a fresh take on café classics.

At the heart of the new menu is a creative exploration of matcha, reimagined through a series of distinctive flavour pairings. From the tangy brightness of Hibiscus Matcha to the soft, aromatic notes of Lavender Matcha, each drink balances the earthy depth of ceremonial-grade matcha with a unique seasonal twist. Variations such as Vanilla Matcha and Berry Matcha introduce a smoother, more indulgent profile, combining creamy textures with subtle sweetness.

For coffee lovers, the offering leans into both comfort and experimentation. The Crème Espresso delivers a rich, full-bodied coffee topped with a silky foam and a hint of vanilla, while the more adventurous Volcano Espresso pairs bold espresso with ginger ale and vanilla, creating a layered drink with a distinctive, slightly smoky finish.

Each beverage is priced at AED 32 and is available across all James Café locations in Abu Dhabi. Designed to reflect the lighter, brighter mood of the season, the menu blends delicate florals, fruity notes, and bold coffee profiles, offering something for every palate, whether you’re looking for something refreshing, indulgent, or quietly comforting.

Highlights from the seasonal menu:

• Hibiscus Matcha — a bright, lightly tart blend of green tea and hibiscus
• Lavender Matcha — a delicate floral infusion with a smooth, creamy finish
• Berry Matcha — a fruity, vibrant take on ceremonial matcha
• Vanilla Matcha — soft, comforting, and subtly sweet
• Crème Espresso — rich espresso topped with silky foam and vanilla notes
• Volcano Espresso — bold espresso with ginger ale and a smoky finish

Locations:
James Café, Al Qana, Abu Dhabi
James Café, Shams Boutik, Reem Island, Abu Dhabi

Experience the thrill of world-class MMA as the Octagon returns to Abu Dhabi for a night of high-intensity matchups and unforgettable sporting moments. The blockbuster card is headlined by a light heavyweight showdown between former champion Magomed Ankalaev and “Hitman” Bogdan Guskov, with an equally exciting co-main event clash between ranked flyweight Steve Erceg and the undefeated Ramazan Temirov.

Don’t miss: The action-packed preliminary bouts, where rising global talent look to shine in the spotlight and deliver spectacular finishes before the main card begins.

Family-friendly fun

• Desert Legacy Summer Camp at Al Ain Zoo, until 24 July – Let children aged 6-12 discover the wonders of the UAE’s desert world through a five-day educational journey inspired by the vision of Sheikh Zayed. Campers can enjoy hands-on activities, from volcano building and fossil digging to Sadu weaving and animal enrichment, with a 20% sibling discount available when using the promo code AAZSUMMERCAMP20.
• Fatima Bint Mubarak Academy Summer Camp ‘We Discover Talents’, until 6 August – Keep kids active at this dynamic camp in Al Muzoun, offering an engaging mix of sports like basketball and martial arts alongside confidence-building creative workshops.
• Manchester City Football Schools Summer Camp, until 27 August – Young athletes born between 2010 and 2020 can train like champions in this camp led by Manchester City Football School coaches. Taking place at ACTIVE Al Maryah, players can sharpen their technical skills in a professional, fun, and highly engaging environment.
• Kids Palace Summer Camp at Emirates Palace Mandarin Oriental, until 4 September – An adventure-filled retreat for kids aged 3-12 featuring mindful activities, Palace explorations, and poolside games, with special savings when enrolling a sibling or a friend.

Culture and discovery

• Liwa Date Festival, until 23 July – Discover one of Abu Dhabi’s most celebrated cultural events in the heart of Al Dhafra Region, bringing the UAE’s rich agricultural heritage to life through bustling traditional markets, live Emirati performing arts, and heritage competitions. It’s a family-friendly celebration of heritage that honours the legacy of the late Sheikh Zayed bin Sultan Al Nahyan.
• Workshop: Dhiyafa: Creating an Emirati Coffee Blend, Wednesdays & Fridays, until 28 August – Discover the art of traditional hospitality at Zayed National Museum (Studio Al Thuraya) as guests grind ingredients with a traditional menhas and craft their own signature Arabic coffee blend to take home.

Summer tip: Abu Dhabi’s museums and cultural spaces are a cool and comfortable way to spend a summer afternoon.

For couples, friends and solo travellers

• Mazaj Sunday Brunch at Fairmont Bab Al Bahr, every Sunday (2:00 PM – 6:00 PM), until 30 July – Spend a Sunday savouring Lebanese cuisine, live music and scenic waterfront views, complete with complimentary pool and beach access for the rest of the day.
• Fairmont Grand Brunch, Every Saturday (1:00 PM – 4:00 PM), until 31 July – Experience the ultimate weekend gathering with access to three distinct dining experiences across CuiScene, Marco Pierre White Steakhouse & Grill, and Marco’s Italian.
• Summer Spa Experience at Emirates Palace Mandarin Oriental, until 30 September – Rebalance and relax with bespoke treatments at the Spa, starting at the Apothecary Bar to craft a custom body scrub and personalised aromatherapy oils.
• A Daycation at Rixos Marina Abu Dhabi, until 31 December – Escape the everyday with a curated day pass, offering pool and beach relaxation and fitness classes at the Exclusive Sports Club.

Summer tip: Reset with a spa treatment, a relaxing day pass or an island staycation, with many summer offers featuring flexible 24-hour cancellation until 30 September.

Looking for a place to stay?

With Kids Go Free at 40 hotels, there’s never been an easier time to plan a short summer escape in Abu Dhabi. Whether booking at a Yas Island resort or a city-centre staycation, many of the emirate’s top attractions are just moments away. Here are a few offers to explore:

• Rosewood Abu Dhabi Summer Staycation Experience, until 31 August – Escape to Al Maryah Island with up to 30% savings on luxury accommodations, 20% off treatments at Sense Spa, and AED 350 dining/spa credit for suite bookings.
• UAE Residents’ Half Board Exclusive at The St. Regis Saadiyat Island Resort, until 31 August – Indulge in pristine beach access, the signature St. Regis Butler Service, daily half-board dining at Oléa, and complimentary dining for kids under 12.
• Dusit Thani Abu Dhabi Summer Staycation, until 31 August – Book a 3-night minimum stay where up to two children aged 11 and under stay free, featuring daily breakfast and theme park ticket inclusions.
• UAE Residents Staycation at Rixos Marina Abu Dhabi, until 30 September – Enjoy a prime half-board package where up to two children under 8 stay free, complete with unlimited access to the resort’s newly opened Aqua Park.