By Mansour Al Ajmi, CEO of X-Shift

Sustainable AI practices are no longer optional—they are essential for shaping technology that benefits both people and the planet. As artificial intelligence transforms industries from healthcare to transportation, the challenge is to ensure its growth is ethical, environmentally responsible, and socially inclusive. This means addressing not only energy efficiency and carbon reduction but also governance, fairness, and long-term societal impacts.

Why Sustainable AI Practices Go Beyond the Environment?

AI is now deeply embedded in investment strategies, medical diagnostics, media platforms, and public infrastructure. While reducing energy usage is vital, true sustainability also requires ethical governance and the elimination of bias.

For example, biased training datasets can unintentionally reinforce social inequality. Studies, such as those from the MIT Media Lab, have shown that some AI systems perform poorly with diverse populations, highlighting the risk of discrimination. Addressing this means conducting regular algorithmic audits, enforcing transparency, and ensuring diverse representation in AI development teams.

The Environmental Impact of AI

Training advanced AI models consumes enormous computational resources. The process can generate carbon emissions equivalent to hundreds of long-haul flights. To counter this, tech leaders are investing in renewable energy and designing energy-efficient processors and cooling systems.

However, sustainable AI practices should become the default, not the exception. From sourcing materials responsibly to rethinking hardware infrastructure, the focus must be on green innovation by design.

Embedding Sustainability at the Strategic Core

Sustainable AI practices work best when integrated into an organization’s core strategy. Aligning AI solutions with the UN’s Sustainable Development Goals (SDGs) can directly support climate action, reduce inequalities, and promote responsible consumption.

In the Middle East, initiatives like Saudi Arabia’s Vision 2030 and the UAE Strategy for Artificial Intelligence demonstrate how sustainability and AI can align with national priorities. These strategies not only meet ethical standards but also deliver competitive advantages, building consumer trust and fostering innovation.

Governance for Responsible AI

Strong governance is key to ensuring sustainable AI practices are upheld. Regulatory frameworks, such as the European Union’s AI Act, guide transparency, accountability, and fairness.

Governance should enable innovation while preventing harm. Public-private partnerships, global cooperation, and industry alliances are critical to creating ethical, scalable, and resilient AI ecosystems.

Preparing the Workforce for the AI Era

McKinsey estimates that AI adoption could displace up to 800 million jobs by 2030. Sustainable AI practices must include reskilling and upskilling initiatives to ensure inclusive economic growth.

By investing in training programs, organizations can help employees transition to new roles in AI-related fields. This proactive approach strengthens workforce agility and supports long-term resilience.

Leadership’s Role in Driving Sustainable AI Practices

AI can significantly advance sustainability goals, from optimizing supply chains to reducing environmental waste. Companies like Unilever are already using AI to achieve greener operations, proving its real-world potential.

Yet leadership commitment is essential. Executives must set measurable goals, model ethical behavior, and integrate sustainability into company culture. This ensures that sustainability is not a side project but a core business value.

The Shared Responsibility for a Sustainable AI Future

Creating a sustainable AI future requires collaboration between individuals, corporations, and governments. Citizens should stay informed and question how AI affects them. Companies must embed sustainability into their AI strategies, while governments need to establish policies that encourage responsible innovation.

By acting now, we can ensure AI evolves as a force for good—advancing technology without sacrificing ethics, equity, or environmental stewardship.

Check out our previous post on WHX Tech 2025 to Drive Global Digital Health Transformation

Reviewed By Srijith KN
Device Reno 14F 5G

In today’s crowded smartphone market, very few devices make a lasting impression from the first hold. The Oppo Reno 14 Series does exactly that. Its rounded front design, sharp edges, and striking Iridescent Mermaid finish give it a premium look that stands out. At just 7.42 mm thick and 187 g, with aluminium-framed edges, it feels light yet sturdy in the hand.

The 6.57-inch LTPS OLED display offers a 120 Hz Full HD+ experience with HDR10+ support and a peak brightness of 1,200 nits. While the brightness could be slightly higher, the rich colour tones make it ideal for streaming and gaming. The high refresh rate ensures smooth scrolling and responsive visuals.

Display & Performance in the Oppo Reno 14

Powered by the Snapdragon 6 Gen 1 mobile platform, paired with 12 GB of RAM and 512 GB of UFS 3.1 storage, the Oppo Reno 14 Series delivers fluid performance. Everyday tasks, multitasking, and gaming feel effortless. Even after a month of use, there’s no lag, and the phone remains cool under pressure.

The signal reception is equally reliable, performing well even in remote mountain regions. For gamers, the combination of smooth frame rates and strong connectivity makes it a dependable choice.

Camera Setup Built for Creativity

The Oppo Reno 14 Series brings a 32 MP front camera and a triple rear camera system (50 MP + 8 MP + 2 MP). It supports 4K 60 fps HDR video recording, delivering sharp and vibrant footage. Oppo’s image processing handles lighting well, although the AI can occasionally produce slightly artificial tones. When it dials back the processing, the results are impressively natural.

Selfies from the front camera are detailed, making it a strong option for content creators. AI-powered tools such as AI Eraser, AI Reflection Remover, AI Unblur, AI Recompose, and AI Perfect Shot add versatility. Beyond photography, features like real-time translation and cloud-based voice transcription offer extra value.

Battery Life & Charging Speed on the Oppo Reno 14

Battery performance is one of the standout features. The massive 6,000 mAh battery easily lasts over a day of heavy use. Paired with 80 W fast charging, it goes from 0% to 100% in just 40–50 minutes, reducing downtime significantly.

Software and User Experience

Running on ColorOS 15, the interface is polished and responsive. The design is intuitive, though it comes with pre-installed apps that many users may want to remove for a cleaner setup. The combination of IP69 water and dust resistance, strong haptics, and a promised five years of major updates enhances its long-term value.

Verdict: A Strong Contender in Its Price Range

The Oppo Reno 14 Series blends premium design, solid performance, long battery life, and camera versatility into a package that offers excellent value. Whether for everyday use, creative projects, or gaming, it meets a wide range of needs without compromise.

For readers who enjoyed this review, check out our previous feature on Sustainable Tech: How Globant Shapes a Greener Tomorrow to see how innovation is shaping the tech industry.

By Federico Pienovi, CEO of New Markets at Globant

In today’s business landscape, the intersection of technology and sustainability is no longer optional—it’s imperative. Globant is pioneering this path, using digital innovation to create measurable environmental impact. Through AI, blockchain, and culture-driven initiatives, the company is redefining how modern enterprises approach sustainability.

Driving Impact Through AI-Powered Efficiency

At the heart of Globant’s sustainability mission lies artificial intelligence. Through its Sustainable Business Studio, Globant embeds AI into core operations, optimizing energy usage and significantly reducing carbon emissions.

For example, AI combined with IoT and data analytics has helped improve energy efficiency by up to 40%, contributing to potential carbon reductions equivalent to the lifetime emissions of 50 million cars.

This isn’t a distant vision—it’s already happening. In real-world scenarios like smart factories and commercial buildings, AI predicts energy usage and automatically adjusts systems to reduce waste. Digital twins, machine learning models, and real-time analytics work together to balance performance with environmental responsibility.

Blockchain: The Foundation of Trust and Transparency

While AI commands the spotlight, blockchain technology plays an equally critical role in Globant’s green strategy. From traceable supply chains to tamper-proof carbon credit systems, blockchain delivers the transparency needed to make sustainability accountable.

In addition, Globant is exploring peer-to-peer renewable energy trading, where blockchain ensures fairness and verification. The company’s blockchain-powered platforms allow consumers and corporations alike to track the full lifecycle of products—from sourcing and production to recycling.

NFTs with Purpose: Tokenizing Nature Through Sustainable Tech

Globant’s use of NFTs and digital tokens isn’t about speculation—it’s about measurable impact. One bold example is the tokenization of Amazon rainforest segments. These tokens don’t just represent digital ownership—they act as tangible support mechanisms for conservation efforts.

This approach transforms NFTs into tools of ecological engagement, allowing individuals and companies to contribute to preservation with verifiable, lasting results.

Culture in Action: Sustainability from Within

Of course, true sustainability doesn’t end with tech. It requires culture—and at Globant, sustainability is woven into the company’s DNA. Their Be Kind initiative empowers every employee (or “Glober”) to make environmentally responsible choices at a personal level.

Whether through Green IT Training, which teaches digital sobriety, or internal campaigns and volunteer programs, Globant nurtures a sense of collective ownership in its environmental mission.

Sustainability at Globant isn’t a mandate. It’s a movement.

Global Standards, Local Execution

Globant’s operations remain carbon neutral, aligned with frameworks like the Science Based Targets initiative (SBTi) and the Task Force on Climate-Related Financial Disclosures (TCFD). These aren’t just checkboxes—they reflect a commitment to measurable results and transparent reporting.

Moreover, by embedding sustainability into client-facing solutions, Globant helps other organizations adopt responsible practices too—amplifying its impact across industries.

Looking Ahead: Tech as a Catalyst for Change

As the world approaches critical milestones like Vision 2030, the urgency for actionable climate strategies has never been higher. Globant is leading by example—proving that sustainability and growth are not only compatible, but mutually reinforcing.

“Sustainability isn’t just an agenda—it’s a revolution in the tech landscape,” writes Pienovi.

In essence, sustainable tech is no longer a niche—it’s a blueprint. Companies that fail to evolve will be left behind. But those that embrace innovation, like Globant, are showing that technology can protect the planet while driving performance.

Worth a read—just published Leveraging Big Data Technologies for Enhanced Architecture