Hospitality
Excellence combined: A powerhouse week of hospitality and foodservice events as HORECA and Salon du Chocolat et de la Pâtisserie Riyadh return
With the strategic partnership of the Culinary Arts Commission (CAC), HORECA Riyadh and Salon du Chocolat et de la Pâtisserie Riyadh will be held from 15–17 December 2025 at Riyadh Front Exhibition & Conference Center. Together with Saudi Elite Chefs and Host Arabia, they will create the biggest hospitality and foodservice week in the kingdom’s capital, with four events attracting 50,000 professionals and gathering 500 exhibitors across 42,000 sqm.
Organized by Semark Group, Jad Taktak, CEO of the company, said: “This edition marks the greatest alliance of hospitality exhibitions in Saudi Arabia. We are thrilled to join over 100 years of combined experience, bringing together the region’s leading brands, experts and innovators under one roof. The expectations are very high, and we are confident that this collaboration will elevate industry standards, create exceptional business opportunities and contribute to Saudi Arabia’s rapidly growing hospitality landscape.”
Transforming Riyadh into the kingdom’s premier stage for foodservice and hospitality excellence, HORECA Riyadh’s 14th edition will showcase cutting-edge products, advanced technologies and world-class culinary talent across all areas of hospitality, from hotel and restaurant management to catering, design and F&B innovation, creating unparalleled opportunities for business growth and networking.
At the heart of the show lies a rich calendar of competitions and activities that honor excellence, creativity, talent and knowledge, with 40 international and local judges, experts and speakers. More than 100 participants will take part in contests, including the Hospitality Salon Culinaire, HORECA Barista Competition Riyadh and the Mocktail Competition, while HORECA Talks, a platform for thought leadership and exchange, will host expert-led sessions on emerging trends in hospitality and F&B, investment and the what’s next for the sectors in Saudi Arabia. These talks are organized by Hospitality News Middle East and Hodema Consulting Services.
HORECA Riyadh 2025 welcomes back Guillaume Gomez, president of Groupe Gastronomie and former French ambassador for gastronomy, as guest of honor.
Running alongside HORECA Riyadh is the third edition of Salon du Chocolat et de la Pâtisserie Riyadh, an extension of the iconic French Salon du Chocolat et de la Pâtisserie, renowned globally as a premier event dedicated to chocolate and pastry excellence. Co-organized by Semark Group and Hospitality Services, this year’s show promises an immersive journey into the world of cocoa and confectionery, with over 40 live demonstrations, workshops and competitions. A dedicated Pastry Show will gather acclaimed chefs and artisans from around the region and beyond, while competitions across multiple categories will spotlight the talents of more than 50 participants.
Among the 30 pastry chefs and experts, Salon du Chocolat et de la Pâtisserie Riyadh proudly announces renowned Belgian chocolatier Pierre Marcolini as guest of honor. Marcolini will host a special chocolate masterclass and join a discussion on chocolate innovation and trends at The Talks.
“As part of the HORECA Network, with annual events in cities across the Middle East – Kuwait, Beirut, Amman, Muscat and Riyadh – HORECA Riyadh is a pivotal platform that brings together the region’s leading hospitality and foodservice professionals, innovators and investors. In parallel, Salon du Chocolat et de la Pâtisserie Riyadh celebrates the artistry and creativity of chocolate and pastry while inspiring innovation and showcasing trends in the Saudi market,” said Joumana Dammous-Salamé, managing director of Hospitality Services, the company behind the HORECA Network and co-organizer of Salon du Chocolat et de la Pâtisserie Riyadh.
Held concurrently, the second edition of Saudi Elite Chefs, organized by the Culinary Arts Commission (CAC), will gathers the kingdom’s top culinary talents for the second consecutive year. This prestigious event will highlight the diversity of Saudi cuisine, celebrate world-class culinary craftsmanship and provide a dynamic platform for chefs to demonstrate their expertise through challenging, high-level competitions that aim to elevate the national culinary scene, inspire future generations of Saudi chefs and strengthen Saudi Arabia’s growing reputation as a global gastronomic destination.
Making its debut, Host Arabia – the international extension of Milan’s world-leading hospitality exhibition, HostMilano – brings the global hospitality ecosystem to Riyadh, connecting regional decision-makers with international suppliers and innovators.
Hospitality
TIMES SQUARE CENTER FOSTERS COMMUNITY TOGETHERNESS THIS EID WITH MR. KIND


Times Square Center will mark Eid Al Fitr with a three-day family experience from 20–22 March 2026, running 12:00 PM – 7:00 PM daily, featuring the beloved mascot Mr. Kind.
Under the theme “LOVE EID – A Day of Caring, Sharing & Fun!”, the event invites families to experience a lively programme of interactive shows, creative workshops, and engaging activities designed to entertain children while sharing positive messages around kindness, courage, and friendship.


Young visitors will also receive a complimentary Mr. Kind’s Book of Missions, packed with activities, badge stickers, and access to a library of transformational songs and missions that extend the fun beyond the event.
Event schedule
- Mr. Kind Village Workshop (Creativity corner) : 12:00 PM – 7:00 PM | Ground Floor
- Mr. Kind Show + Meet & Greet: 4:15 – 5:00 PM & 6:00–6:45 PM | Ground Floor
- Mr. Kind Parade: 5:15 PM – 5:35 PM | Roaming throughout the Mall
With music, performances, and interactive experiences throughout the day, Times Square Center aims to provide a friendly space for families to connect and share meaningful moments together.
At Times Square Center, the safety and wellbeing of our community remain a priority. We encourage everyone to follow any guidance or protocols issued by the relevant authorities.
Hospitality
BKRY PARTNERS WITH BROOKI BAKEHOUSE FOR EXCLUSIVE LIMITED-EDITION CROOKIE

This Ramadan, bkry unveils an exclusive collaboration with Australia’s cult-favourite Brooki Bakehouse by introducing the bkry Brooki Crookie. Priced at AED 39 per piece, this special edition pastry will be available daily until the end of Ramadan in limited quantities exclusively at the bkry pop-up in Marsa Boulevard.
Thoughtfully developed as a celebration of shared creativity and experimental baking, the collaboration brings together bkry’s artisanal approach with Brooki Bakehouse’s globally renowned flavours. Designed to be enjoyed as a moment of indulgence after sunset, the Crookie reflects both brands’ craftsmanship, curiosity, and comfort-led baking.
At the heart of the collaboration is the Crookie: a buttery, flaky croissant filled and topped with wholewheat brown-butter cookie dough, and enveloped with Tanzanian milk chocolate. Baked until golden and crisp on the outside, with a soft, gooey centre, the Crookie offers a layered textural experience that combines richness with subtlety.


To mark the official launch, bkry Founder and Head Chef Kameel and Brooki Bakehouse Founder Brooke Bellamy will be present at Marsa Boulevard on Saturday, 28 February at 8:00 PM, celebrating the partnership and their shared passion for innovative baking.
Founded by Brooke Bellamy, Brooki Bakehouse is an Australian-born bakery known for its indulgent, cult-favourite baked goods and playful approach to classic flavours. What began in Brisbane has grown into a globally recognised brand with a loyal international following, driven by Brooke’s distinctive style and community-led storytelling. Celebrated for bold flavours, generous textures, and modern comfort baking, Brooki Bakehouse brings a globally relevant perspective to the collaboration, making it a natural partner for bkry’s experimental, craft-led approach.


Available throughout Ramadan at bkry’s Marsa Boulevard pop-up, the bkry x Brooki collaboration reflects the brand’s ongoing commitment to meaningful partnerships and thoughtful experimentation – bringing together global influence and local craftsmanship in moments designed to be shared and savoured, setting the tone for a collaboration everyone has been waiting for.
Hospitality
THE BILTMORE VILLAS DUBAI INTRODUCES EXCLUSIVE PRIVATE VILLA STAYCATIONS THIS EID


The Biltmore Villas Dubai unveils a limited-time Exclusive Private Villa Staycation, inviting guests to indulge in a rare blend of seclusion, sophistication, and resort-style living within one of Dubai’s most prestigious luxury villa resorts.
Conceived for discerning guests who appreciate privacy and understated luxury, the fully serviced villas offer the spaciousness of a private residence complemented by the attentive service and refined amenities of a world-class resort. Each villa is appointed with a private temperature-controlled swimming pool, an in-villa cinema, and secure underground parking with direct access to the residence, all set within a gated enclave with round-the-clock security.
Guests booking during the promotional period will enjoy a curated collection of premium benefits:
- 25% off the Best Available Rate
- AED 1,000 daily resort credit
- Underground secure parking
- Complimentary 60-minute daily padel session
- Complimentary daily fitness classes
- Complimentary daily laundry service
The experience offers an elegant urban retreat where privacy, generous living space, and personalized hospitality come together to create an exceptional staycation in the heart of Dubai.
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