Tech News
GLOBAL RETAIL INNOVATION STEPS INTO SMARTER PHASE DRIVEN BY AI AND AUTOMATION
Retail stores and supermarkets are now in the midst of an innovative transformation. Spaces that once used to be defined by stocked shelves and friendly sales associates are now experiencing the ripples of the accelerated digital transformation. Artificial intelligence (AI), automation and data-driven insights are paving the way for smart stores which, on one hand, offer shoppers personalised experiences, while on the other hand, help retailers better understand evolving customer behaviour.
Global trends show how food retailers are also piloting AI-first experiences that match personalisation and ease of eCommerce platforms. By integrating advanced features such as AI sensors, smart carts, autonomous checkout counters and real-time inventory engines, retailers are offering efficient, fast and hassle-free shopping. This shift also gives retailers the benefit of higher conversion and lower operating costs.
As technologies like AI continue to evolve, retailers are leveraging them to optimise pricing, predict consumer behaviour and enhance in-store experiences to create a dynamic retail environment internationally. Current trends indicate a shift towards AI-powered automation in supply chain management, augmented reality for enhanced shopping experiences, and AI-driven marketing strategies which will be discussed at Gulfood 2026, the largest global food show in depth.
Speaking of the United Arab Emirates (UAE), the Artificial Intelligence in Retail market report stated the nation is projected to grow from USD 16.82 million in 2023 to USD 157.86 million in 2032, with a compound annual growth rate (CAGR) of 28.21 per cent. The UAE’s grocery market is also expanding rapidly, projected to reach USD 38.6 million by 2025 at a compound annual growth rate (CAGR) of 5.7 per cent through 2029, with online sales accounting for 15 per cent of total sales. Likewise, Saudi Arabia’s online grocery sector was valued at USD 1.54 billion in 2024 and is expected to expand further, with a projected CAGR of 15.9 per cent through 2033.
Government initiatives to promote AI integration
The UAE government strives to capitalise on this positive market landscape by fostering a favourable environment for AI deployment and integration. Initiatives such as the UAE National Artificial Intelligence Strategy 2031 aims to boost government performance and create new markets with high economic value by 2031, thereby positioning the country as a global hub for AI innovations. In line with this, the UAE government is encouraging retail businesses to integrate AI technologies into their operations.
Similarly, the UAE continues to host major global and regional events that accelerate the transformation of the retail sector and showcase the future of tech-enabled commerce. For instance, Gulfood 2026, the world’s largest annual food show, which is being held in Dubai, from January 26 to January 30 will showcase a wide array of innovations happening in the food retail sector. By convening global F&B leaders and decision-makers, including CEOs, heads of state, trade officials, investors, academics, scientists, tech innovators and more under one roof, it will set the ideal stage to lead open discussions and exchange ideas on the possibilities of AI integration and digital transformation in food retail.
Predictive Analytics and Demand Forecasting with AI
The growing momentum of technological innovations is further highlighted by increased use of AI-powered predictive analytics in the country’s retail market. Businesses are now leveraging data to forecast customer demand and optimise inventory management. AI-algorithms that accurately predict purchasing patterns, help retailers retain optimal stock levels, reduce waste and reinforce supply chain efficiency. It also helps retailers design engaging promotional campaigns, refine customer engagement strategies and align their stocks with seasonal trends. This aspect of predictive analytics is beneficial in the UAE’s rapidly evolving retail market, where demand fluctuations can be unpredictable and competitive pressures are high.
The country’s growing focus on AI-powered retail innovations is already being translated into real-world examples. Fully automated stores, such as Carrefour’s Dubai pilot, have proven that AI-powered retail is more than just a concept. These stores demonstrate how automation can improve efficiency, though they can also pose several challenges related to error resolution and data privacy.
Looking ahead, retailers that continue to embrace innovation are projected to unlock new market possibilities. The integration of AI will help refine everything from product selections and store operations to marketing campaigns, helping business leaders make informed decisions. Meanwhile, from a shopper’s perspective, the combination of advanced edge computing and digital signage can offer a personalised shopping experience. The integration of AI will also improve visual search capabilities, helping consumers to find items on retail websites simply with a picture of the item.
As the region’s retail sector continues to leverage AI’s vast possibilities, the key to success of these efforts lies in balancing innovations with customer centricity. The insights shared at Al-Futtaim’s AI in Retail Roundtable [3] offer a clear roadmap for GCC retailers to harness AI responsibly and effectively. In order to localise the experience, brands must design AI solutions that respect the region’s cultural diversity while meeting the expectations of an evolving customer base. Another key point highlighted during the roundtable is humanising the digital experience to ensure that technology strengthens emotional connections rather than replacing them. Retailers should also focus on seamless personalisation across channels, linking online and offline journeys into one unified experience.
Above all, the key to guaranteeing the success of this transformation is transparency and trust. By seeking consent and clearly communicating how data boosts customers’ convenience, retailers can build loyalty that lasts well beyond the transaction.
Tech News
NETSCOUT EXTENDS ADAPTIVE DDOS DEFENSE PROTECTION TO ADDRESS THE RISING BUSINESS COST OF WEAPONIZED BROADBAND AND IOT DEVICES
NETSCOUT® (NASDAQ: NTCT), a leading provider of observability, AIOps, cybersecurity, and DDoS attack protection solutions, today announced an extension of its Adaptive DDoS Protection (ADP) solution enabling service providers to automatically detect and mitigate outbound DDoS attack traffic. By extending protection from the attack target towards its source, NETSCOUT helps operators prevent compromised subscriber devices from disrupting their own networks, consuming costly capacity and attacking customers and organizations across the internet.
Consumer broadband routers, cameras and other IoT devices are increasingly being weaponized by Turbo-Mirai class botnets capable of generating multi-terabit attacks. These outbound attacks have already caused costly service outages, reputational damage and customer loss, and damage to peering relationships risking a large increase in transit costs at service providers around the world. By detecting and mitigating malicious traffic generated by compromised device populations before it leaves their networks, service providers can reduce abuse complaints and infrastructure costs while protecting their own networks and services and helping lower subscriber churn and regulatory risk.
“The combination of higher-speed broadband connectivity and vulnerable IoT devices has been weaponized by a new class of massive DDoS botnets,” said Patrick Donegan, founder and principal analyst, HardenStance. “Source-side mitigation, or attack suppression as it’s sometimes known, is a critical part of the equation. NETSCOUT’s approach, backed by its ATLAS Intelligence Feed (AIF) and ASERT analysts, gives service providers the tools they need to detect and stop attacks before they have an impact, protecting their customers and the broader internet from the large-scale DDoS attacks we have seen.”
Using AI-powered threat intelligence and automated detection and mitigation, NETSCOUT’s ADP solution, an addition to its Arbor Sightline and Arbor Threat Mitigation System:
- Automatically detects and mitigates ever evolving attacks through dynamic detection, intelligent redirection and adaptive mitigation.
- Extends these capabilities to outbound traffic, combining enhanced, customized detection with comprehensive threat intelligence tailored for each ISP.
- Uses NETSCOUT’s proprietary AI/ML-powered DDoS detection to analyze massive volumes of outbound internet traffic to uncover attacks designed to hide within legitimate flows.
- Draws on unique global real-time intelligence of DDoS activity covering approximately half of all internet traffic to rapidly detect and mitigate DDoS attacks and pinpoint the responsible, compromised devices.
“We are extending DDoS defense from the target to the source,” stated Darren Anstee, CTO, Security, NETSCOUT. “By using our internet-scale visibility to derive localized threat intelligence for our customers, NETSCOUT can identify and precisely suppress attacks at their origin, before they cause problems locally or at their target. This capability gives our customers a new level of comprehensive defense across their peering, transit, cloud and customer edges.”
This expansion of capabilities demonstrates how NETSCOUT is applying its global threat visibility and proven ADP solution to meet emerging service provider challenges. By extending an established inbound DDoS workflow to outbound and cross-bound threats, NETSCOUT enables operators to improve network-resilience, cost-controls and revenue protection through its proven Arbor Sightline and Arbor TMS solutions.
Tech News
Illumio Named Leader and Customer Favorite in Forrester Wave for Microsegmentation
Illumio Inc., the breach containment company, today announced it has been named a leader in The Forrester Wave™: Microsegmentation Solutions, Q3 2026 report. Illumio received the highest scores among all evaluated vendors in both the Current Offering and Strategy categories and was named a “Customer Favorite” for its outstanding customer feedback among evaluated vendors. According to the report, “Repeat customers indicate their satisfaction with the consistently high quality of technical support, regardless of the personnel assigned to their account.”
The report evaluated 10 microsegmentation providers against a comprehensive set of criteria covering product capabilities, strategy, innovation, and customer experience. Illumio received the highest scores possible in 10 evaluation criteria, including areas related to visualization, host-based enforcement, product security, vision, and innovation. According to the report, “Illumio excels at essential microsegmentation functions.”
“Illumio was founded on a simple belief: breaches are inevitable, but cyber disasters are not. We have been singularly focused on one objective — reducing lateral movement and attack surface, and increasing resilience in every organization,” said Andrew Rubin, CEO and Founder of Illumio. “Being named both a Leader and a Customer Favorite reflects to us the strength of our technology, vision, and even more importantly our ability to deliver real outcomes and risk reduction, which is the foundation of the trust our customers place in us every day. In the model threat world we are all now entering, defense must be coupled with resilience. Recovery is the new defense — and the new cyber.”
According to the Forrester Research report, “Organizations with large, heterogeneous environments focused on improving cyber resilience should consider Illumio.” The report also recognized Illumio for:
- “Illumio has articulated a vision for microsegmentation as a core element of security operations.”
- “Illumio is bridging the gap between its traditional users and other parts of the security organization by delivering agents mapped to personas from other teams.”
- “Its UI provides easy access to information that supports both access control and incident response use cases.”
The recognition follows continued innovation across the Illumio Platform, including Network Posture, which helps organizations understand security posture based on real-world traffic and prioritize risk reduction efforts. These capabilities support the growing need for visibility, cyber resilience, and regulatory readiness across complex hybrid and multi-cloud environments.
Designed for operational simplicity, the Illumio Platform combines Illumio Insights and Illumio Segmentation to help organizations identify, assess, and contain cyber risk across hybrid and multi-cloud environments. Security teams can uncover high-risk exposures, visualize potential attack paths, and implement segmentation policies from a single platform to contain threats and improve cyber resilience.
The platform is trusted by some of the world’s largest organizations, including BNP Paribas, eBay, and Microsoft, the latter of which has deployed Illumio Insights and Illumio Segmentation across its entire corporate IT environment. Igor Tsyganskiy, Global CISO of Microsoft, said: “When we needed to bring these capabilities into Microsoft, Illumio was the only segmentation solution that would work at the scale of Microsoft and deliver in our environment.”
Tech News
Rentify Introduces the First AI Workforce for Property Managers, Expanding Earn AI with Renewal Command Center
Earn AI grows into a team of specialised AI agents that help property managers scale operations, automate renewals and embed financial services while keeping people in control of every decision.
Dubai, United Arab Emirates: Rentify, a cutting-edge fintech & proptech startup, announced the launch of Renewal Command Center, the third specialised AI agent within Earn AI, its AI-native operating system for rental operations.
Today, Earn AI supports property portfolios representing more than AED 22 billion (USD 6 billion) in real estate assets and over AED 1.3 billion in annual rental value, demonstrating how some of the region’s largest property portfolios are already adopting AI-native rental operations.
Unlike traditional software that only records information, Earn AI detects what needs attention, prepares the required work and coordinates execution. Property managers can upload spreadsheets, lease agreements and fragmented portfolio information and see it transformed into a live, structured portfolio view in under 60 seconds.
Each specialised Earn AI agent has a clearly defined responsibility while operating within approval workflows that ensure property managers remain in complete control of every important decision.
| Agent | Core Responsibility |
| Intelligence Agent | Transforms spreadsheets, lease agreements and fragmented property data into a structured intelligence layer across an entire portfolio. |
| Collections Agent | Automated rent collection, payment coordination & portfolio-wide management |
| Renewal Command Center (NEW) | End-to-end renewal workflow that includes lease generation, prepares tenancy agreements accommodating tenant intel, insurance, Open Banking & payments across all Emirates |
Nearly 80% residential tenants renew their tenancy agreements each year, making renewals one of the largest recurring operational responsibilities for property managers. Across the real estate industry in the UAE, experienced property managers are expected to oversee larger portfolios while managing renewals, collections, tenant onboarding, documentation, compliance and financial coordination across multiple disconnected systems. As portfolios grow, operational work grows faster than teams.
Through Rentify’s product Rent Shield in partnership with YallaCompare, landlords and tenants can seamlessly access rental insurance during the renewal process. Integration with Spare, a leading open finance provider, enables Open Finance-powered affordability assessments and Pay-by-Bank payment orchestration that supports Rentify’s existing digital payment infrastructure. The platform will also make rent renewal seamless with embedded financial services.
Rajneel Kumar, Co-founder, Rentify, said, “We built Earn AI around a simple idea that technology should handle the operational heavy lifting so property managers can focus on outcomes for landlords and tenants. For decades, the only way to scale was to hire more people, but AI changes that. Renewal Command Center takes that idea into one of the most repetitive workflows in property management, connecting renewals, tenant intelligence, Open Banking, embedded insurance and payments in a single flow, with every critical decision still made by a person.”
Rashed Hareb, Co-founder & CEO, Rentify, said, “Property managers don’t need more dashboards. They need greater operational capacity. Over the next decade, every major operational function within the property management business will gain a specialised AI counterpart. Our role is to build an operating system that enables those teams to work together seamlessly.”
Rentify believes the future of property management is not about replacing people with artificial intelligence. It is about giving every property manager a specialised AI workforce that quietly handles repetitive operational work, allowing people to focus on relationships, judgement and portfolio growth.
-
News11 years ago
SENDQUICK (TALARIAX) INTRODUCES SQOOPE – THE BREAKTHROUGH IN MOBILE MESSAGING
-
Trending10 months agoOPPO A6 Pro 5G Review: Reliable Daily Driver
-
Tech News2 years agoDenodo Bolsters Executive Team by Hiring Christophe Culine as its Chief Revenue Officer
-
VAR1 year agoMicrosoft Launches New Surface Copilot+ PCs for Business
-
Automotive2 years agoAGMC Launches the RIDDARA RD6 High Performance Fully Electric 4×4 Pickup
-
Tech Interviews2 years ago
Navigating the Cybersecurity Landscape in Hybrid Work Environments
-
Tech News1 year agoNothing Launches flagship Nothing Phone (3) and Headphone (1) in theme with the Iconic Museum of the Future in Dubai
-
VAR2 years agoSamsung Galaxy Z Fold6 vs Google Pixel 9 Pro Fold: Clash Of The Folding Phenoms


