Hospitality
PROJECT CHAIWALA AND OATLY INTRODUCE THE KARAK CLUB AT DXB AIRPORT
Project Chaiwala (PCW), Dubai’s homegrown chai brand founded in 2017 by Justin Joseph and Ahmed Kazim, has partnered with Swedish oat-based dairy alternative brand Oatly to launch The Karak Club, exclusively at Dubai International Airport (DXB). For a limited time, the world’s busiest international airport will welcome travellers from every corner of the globe to experience the UAE’s beloved karak chai with a plant-based twist.
With the support of travel and retail partner Lagardère Travel Retail, The Karak Club will be live across DXB Terminal 3 and select Terminal 1 outlets from December 15, 2025, to February 15, 2026. The concept reimagines Dubai’s unofficial national drink using Oatly’s non-dairy alternatives in innovative formats such as iced chai, smoothies, shakes, and soft serve. Travellers can also purchase limited-edition merchandise, including postcards, custom playing cards, luggage tags, stickers, and tote bags, celebrating the collaboration.
“This is Project Chaiwala showcasing Dubai’s unique flavour to the world through Oatly’s plant-based magic, turning karak from a fresh milk tradition into a global lifestyle experience,” said Ahmed Kazim, Co-founder of Project Chaiwala.
“Born from our first Karak Club community event at Project Chaiwala’s Cinema Akil flagship in Alserkal Avenue, this DXB edition targets young, global urban travellers seeking authentic flavours of Dubai’s third-culture identity in a modern, accessible way. As a homegrown brand with global aspirations, we’re proud to champion Dubai’s multicultural spirit at DXB, following our representations at SXSW 2025 with Museum of the Future, EXPO 2020, and COP28,” added Justin Joseph, Co-founder of Project Chaiwala.
“We’re honoured to bring the Karak Club to DXB, one of the world’s cultural melting pots, through our collaboration with Project Chaiwala and Lagardère Travel Retail UAE. Together, we’re celebrating the heritage of karak chai, reimagined with Oatly as a delicious alternative to the traditional dairy-based drink. In a moment of taste bonanza and rising non-coffee based beverages, Project Chaiwala’s creativity and Lagardère’s commitment to delivering lifestyle experiences at DXB enable us to bridge cultures through flavour for travellers and the wider airport community”, says Dimitri de Martignac, Regional Director Oatly MEA.
Founded after countless chai breaks between Justin Joseph and Ahmed Kazim during their time as colleagues in Dubai International Financial Centre (DIFC), Project Chaiwala was inspired by the founders’ brainstorming sessions and travels to Darjeeling and West Bengal’s tea estates, inspired by their love for getting the perfect cup of chai. Their first pop-up at Etisalat Beach Canteen led to the opening of the flagship Cinema Akil café in Alserkal Avenue in 2018, a cultural hub that captures the brand’s ethos of “Blending Tradition, Brewing Innovation.” The café’s offerings include the signature Clove-Chocolate Karak, vada pav, cheese toast, spicy chana, and Karak Groove Sessions with local DJs.
Evolving from a lifestyle café into an omnichannel brand, Project Chaiwala successfully pivoted during the 2020 pandemic, expanding into packaged retail with handcrafted tea blends now available at Spinneys, ENOC, Careem, Noon, and Amazon. The brand currently employs over 20 team members across café, retail, and B2B operations — including corporate outlets at ENBD and Standard Chartered, and more than 100 HORECA accounts. Through proceeds from its clay kulhar cups, Project Chaiwala supports ethical initiatives promoting education, clean water access, and women’s empowerment.
Activation Locations at DXB:
● Project Chaiwala, Concourse C, S34, Terminal 3
● Project Chaiwala, Daily DXB, Concourse B, Terminal 3
● Project Chaiwala, Concourse A, Terminal 3
● FIX Coffee, Daily DXB, Terminal 1
Hospitality
A RELAXING POOLSIDE RETREAT AT PALACE DOWNTOWN

Enjoy a relaxing day under the Dubai sun with the Pool Pass at Palace Downtown, available on food and beverages. Perfect for a leisurely daytime escape, the offer allows guests to indulge in refreshing drinks and light bites while unwinding in a serene poolside setting in the heart of Downtown Dubai.
Surrounded by palm trees and the hotel’s elegant Arabian-inspired architecture, the pool at Palace Downtown offers a tranquil oasis with breathtaking views of the iconic Burj Khalifa. With its peaceful atmosphere, comfortable loungers, and attentive service, the pool creates the perfect setting for a sun-soaked retreat blending relaxation with refined hospitality.
Date & time: Monday & Sunday | 7am – 7pm
Price: AED 250 (fully redeemable on F&B credit) | Location: Ground Floor, Palace Downtown

Sun-Soaked Poolside Escape at Address Downtown
Enjoy a refreshing day in the heart of the city with the Pool Pass at Address Downtown, available daily at AED 350 per person, fully redeemable on food and beverages. Perfect for a leisurely daytime retreat, the offer allows guests to indulge in poolside dining while relaxing in a sophisticated setting overlooking Downtown Dubai.
Surrounded by elegant design and breathtaking views of the iconic Burj Khalifa skyline, the pool at Address Downtown offers a serene urban oasis. With its tranquil atmosphere, comfortable loungers, and attentive service, it provides the perfect setting to unwind, soak up the sunshine, and experience a relaxed yet refined poolside escape.
Date & time: Monday & Sunday | 7am – 7pm
Price: AED 350 (fully redeemable on F&B credit) | Location: LobbyLevel, Address Downtown
Contemporary Mediterranean Flavours at Solara, Address Dubai Mall
Set against the vibrant backdrop of Downtown Dubai, Solara at Address Dubai Mall invites guests to discover a contemporary Mediterranean dining experience infused with Middle Eastern flair. The stylish restaurant offers a relaxed yet sophisticated atmosphere with stunning views of the Burj Khalifa and Dubai Fountain, creating the perfect setting for an elegant evening.
Guests can enjoy a specially curated two-course set menu for AED 199 per person or a three-course set menu, available for dinner from 6:30 PM to 11:30 PM. Designed to highlight Solara’s vibrant flavours and refined culinary style, the experience promises a memorable night of exceptional cuisine in one of Downtown Dubai’s most scenic dining destinations.
Experience: The Luncheon
2 course set menu at AED 199 | 3 course set menu at AED 249 | Timing: From 6:30 PM – 11:30 PM | Location: Solara, Address Dubai Mall
Discover a Renewed Haven of Calm at The Spa at Address Dubai Mall
The Spa at Address Dubai Mall unveils a refined wellness experience designed to restore balance and elevate relaxation. Nestled within the iconic hotel, the serene setting enhanced by soft lighting, soothing textures, and graceful interiors offers a peaceful retreat from the energy of the city, inviting guests to unwind and reconnect in a tranquil atmosphere.
Guests can indulge in expertly delivered treatments tailored for deep rejuvenation, including the Signature Wellness Rebalance Massage, a 60-minute experience available at AED 450. Thoughtfully designed to restore harmony, the treatment provides the perfect opportunity to pause, recharge, and embrace a moment of calm within one of Downtown Dubai’s most elegant wellness destinations
Experience: 60-Minute selected Spa Treatment
Price: AED 450 | Timing: From 12:00 PM – 9:00 PM | Location: The Spa, Address Dubai Mall
Cool Off in Style with Pool Access & Dining Credit at Address Dubai Mall
Immerse yourself in pure indulgence at Address Dubai Mall’s breathtaking infinity pool, where shimmering waters meet the glamour of Downtown Dubai. Bask in the golden sun as you take in the spellbinding views of the iconic Burj Khalifa, creating picture-perfect moments of serenity and sophistication. Enhance your experience with an exclusive pool access pass that comes with a delightful dining credit to tantalize your taste buds.
Relax in the comfort of elegant poolside lounges, sip on refreshing beverages, and savor gourmet delights while basking in the most coveted views in the city. Float effortlessly in the infinity waters or unwind in breezy, sun-kissed lounges, where every moment is a scene of pure bliss waiting to be savored. No reservations required; simply stroll in and surrender to luxury. Pool access passes are available at the Pool Counter on Level 12.
Date & time: Daily | 10am – 7pm | Price: All 7 Days of the week- AED 200, fully redeemable on F&B credit | Location: Level 12, Address Dubai Mall
Hospitality
A SUNDAY BRUNCH FOR KIDS: BAMBINI BRUNCH AT FALCONE


FALCONE invites Dubai families to join with their little ones for a special kids’ brunch afternoon 1pm – 4pm at FALCONE: “Bambini Brunch”. An afternoon dedicated for kids to have fun away in the heart of Italian cuisine featuring children’s all-time favourite: pizza.
Now that Dubai kids are studying from home due to the current challenging situation, they are more than ever spending time on screens. Bambini Brunch is the perfect weekend activity for kids to get them off screens and engage in fun, hands-on interactive activities that stimulate their creativity while they’re making unforgettable memories.
Activities include a pizza masterclass for kids (that adults would love too), showcasing the original Neapolitan pizza recipe and techniques, as taught by FALCONE’s world-ranked pizza chef, Chef Roberta, the talent behind FALCONE’s pizza that was named Dubai’s Best Pizza, Highly Commended for Best Pizzeria at the Time Out Dubai Restaurant Awards 2026. Kids will get to learn directly from the chefs and make their own pizzas.
In addition to the pizza masterclass, children can enjoy DIY kids’ stations, all set within a lively and engaging atmosphere, with their favourite tunes playing throughout the afternoon.
While their kids are enjoying the kids’ activities, parents can relax and enjoy FALCONE’s comforting Italian favourites.
Bambini Brunch is happening this Sunday 29 March, 1pm – 4pm. All ages are welcome.
Details:
- Where: FALCONE, Galleria Mall, Ground Floor, Al Barsha, Dubai
- When: Sunday 29 March, 1pm – 4pm
- Offer: Bambini brunch for kids featuring:
- Pizza masterclass for kids
- Magician show
- DIY kids’ stations
- Balloon bending
Hospitality
WELLBEINGS HOLISTIC HEALING AT EDITION DUBAI PRESENTS A “WELLNESS ESCAPE”

In a moment where the world calls for greater stillness and intention, Wellbeings Holistic Healing at Edition Dubai introduces Wellness Escape, an elevated experience designed to restore balance through refined simplicity and thoughtful care.
Set against the iconic backdrop of Burj Khalifa, this exclusive offering by Wellbeings Holistic Healing invites guests into a serene sanctuary where time slows and wellbeing takes precedence. The experience includes pool access with sweeping skyline views, a 90-minute signature massage or rejuvenating facial, an oxygen therapy session designed to refresh and restore, AED 150 redeemable on food and beverage, and full access to the spa’s sauna and steam facilities, each element curated to deliver a seamless sense of indulgence and calm.
Rooted in a philosophy that blends holistic therapies with contemporary luxury, Wellbeings Holistic Healing continues to define elevated wellness experiences, creating spaces that nurture both body and mind in an atmosphere of quiet sophistication.

Christian Kiefer, CEO and Founder of Spa Wellness Project Management, commented: “In times of uncertainty, true luxury lies in the ability to pause, recalibrate, and reconnect. Wellness today is about creating meaningful moments of restoration that resonate long after the experience itself.”
The Wellness Escape presents a refined expression of modern wellbeing for those seeking both escape and renewal in the heart of Dubai.
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