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SCALING UP

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Updated : May 11, 2014 0:0  ,
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Late last year, Seagate announced a broadening of its enterprise storage portfolio with the release of the Seagate Business Storage rackmount NAS, delivering centralized backup, data protection and remote access to critical information for small and medium-sized business organizations (SMBs). Ayman Al-Ajouz, Sales Manager MENA, Seagate discusses Seagate’s growing                                                           focus on storage solutions for Business users


Discuss Seagate’s growing focus on NAS storage for business users. What are the strengths you offer as a manufacturer of NAS storage devices?

Seagate is known for storing the world’s content. Households and SMBs continue to generate a significant amount of data, and need fast and reliable storage solutions. Keeping consumers and businesses in mind, we have dedicated NAS storage devices to offer both parties even in a mixed platform environment of Windows and Mac devices.

With the industry’s first hot-swappable 8-bay 1U rackmount NAS and our new 4-bay rackmount NAS, our latest solutions take the lead in this category with top performance and the highest capacity at an approachable price point for our SMB customers. Our business NAS devices also give users the ability to save and share data for multiple computers, whether they are Macs or PCs, allowing them to access that data whether they are sitting in the same room with the network or securely when they are on the go, over the Internet. Through our partnership, organizations can now tap into the benefits and scale of enterprise level IT systems while easily backing up all the computers in their home or office to their Seagate NAS device, and then access that data from each computer.

Today implementation of a Seagate NAS system is also made easier with support software that goes a long way in simplifying installations, customizing error recovery controls, improving power management, and fine-tuning vibration tolerance.

What are the different kinds of NAS storage devices you offer?

Today we offer the industry’s broadest portfolio of hard disk drives, solid-state drives and solid-state hybrid drives, as well as an extensive line of retail storage products for consumers and small businesses along with data-recovery services for any brand of hard drive and digital media type. Seagate Business NAS and Seagate Business Storage Rackmount NAS are a few of the latest solutions we provide to address the changing needs of small office / home office (SOHO), remote mobile office (RMO) and small to medium-sized enterprises (SMEs).

When it comes to Seagate Business NAS, our 2 and 4-bay versions of Seagate Business Storage have capacities ranging from 4 to 16 terabytes, delivering maximum data protection by providing redundant backups of the information stored on the device. Also, the addition of a Universal Storage Module (USM) slot allows for plug-n-play removable external drives to be input and removed from the device for improved workflow and offsite backup capability.

In terms of Seagate Business Storage rackmount NAS, the Seagate Business Storage 1U rackmounts 8-bay and 4-bay 1U rackmount form factors in capacities ranging from 4 to 32 terabytes,  providing the performance needed for businesses to support multiple simultaneous connections and enable everyone within an organization to easily backup and share files

With different configurations are being made available, and what are the faster moving ones in sell out?

We are experiencing good sales on mostly all different models that we are currently offering. It all depends on the customers’ needs. Nevertheless, I’d say that the 4-Bay Business Storage model is in particularly high demand in the region.

What is the distribution strategy for these products? Who are your distributors in the region?

We engage with nearly all major retailers through campaigns and through marketing. We also have rebate programs for certain retailers to further enhance our sales with them, and to give partners an incentive for doing business with Seagate. We used to have a distribution team that does everything, but now we have a team focused on the retail side of Seagate’s business. What we’re looking at is targeting the high-end product, which is an added value to the customers

On the distribution side we currently have two regional distributors, FDC and Asbis, and ECS servicing the local market in Egypt.

What are the top 3 customer verticals you are focusing on? Are there any significant activities Seagate did for raising awareness of these products in the regional channel/industry?

At our annual Middle East Partner Conference which was held in February, we outlined a new class of video surveillance, SSHD, NAS, enterprise and cloud technologies. This has included Seagate’s latest network-attached storage HDD lineup and two new enterprise HDD offerings. We are also planning on the Middle East launch of the Backup Plus FAST & the Backup Plus Slim personal devices, which were unveiled to much acclaim at CES 2014.

What strengths do these products offer for customers looking to leverage cloud based storage more?

There are numerous cloud service providers in the region today who offer storage-as-a-service. One of the key advantages of cloud storage is that it provides notably easy access to your data from any place where there is an Internet connection. In view of this, an increasing number of SMEs are adopting a mixed approach to their storage needs. While leveraging on the benefits of what the cloud has to offer, they also integrate a NAS solution into their cloud environment.

Hundreds of small and medium-sized businesses in the Middle East today already depend on NAS solutions. For many of them, meeting storage requirements can be even more challenging than for large enterprises as they desire high capacity, efficient storage while dealing with limited budget and dedicated IT resources.

Besides NAS, discuss other business-user focused products from Seagate?

Over the past decade, the explosive growth of large-scale, data-driven applications has begun to shift the nature of enterprise storage infrastructure fundamentally. The traditional paradigm of hardware-centric, file-based systems is moving aside to make way for new software-defined, object-based approaches.  In order for the industry to achieve the growth demanded to support these storage demands, we must strip out layers of inefficiency from legacy architectures and introduce a new approach optimized for scale-out application and data center needs.

With many businesses in the region transitioning to cloud-based storage platforms, we recently unveiled the Seagate Kinetic Open Storage platform that promises to simplify enterprise data management and lower total cost of ownership of the average cloud infrastructure by up to 50%.  It implements and enables the most efficient stack (devices, protocol, interface, software, systems) to optimize for current and future application demands, uniquely enables object-oriented applications to take direct advantage of storage, and fuels scale-out data center innovation. In doing so, it enables significant gains in performance, manageability and total cost of ownership (TCO).

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THIRD EDITION OF BENTLEY’S EXTRAORDINARY WOMEN INITIATIVE WELCOMES STUDENTS FROM THE UK AND QATAR TO CREWE

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Extraordinary Women

The third edition of Bentley Motors’ Extraordinary Women initiative has concluded with students from universities in the UK and Qatar spending a week at the luxury car brand’s headquarters in Crewe, England. As part of a specially designed schedule, they met with Bentley experts and executives, went behind the scenes of its manufacturing operations, and tackled individual tasks.

Designed to encourage and develop the next generation of young female leaders, the 2024 edition of the Extraordinary Women programme has seen the students receive one-on-one mentorship over the past three months from a selection of inspirational Pioneers from the fields of technology, engineering, design, and business.

The students, who passed through a structured selection process focused around these four specific fields, came from a variety of participating universities: including The University of Doha for Science and Technology in Qatar, and the Universities of Bath, Loughborough, and Manchester Metropolitan in the UK.

Noora Al-Hajri, University of Doha for Science & Technology student, commented, “This experience has been nothing short of life-changing. Through the programme, I have gained invaluable knowledge and skills that will significantly impact my personal and professional growth. The opportunity to learn from inspiring mentors in both Qatar and the UK has been particularly enriching. Their guidance has broadened my horizons, challenged me to think critically, and empowered me to pursue my dreams with renewed confidence. The opportunity to visit the Bentley headquarters at the end of the programme has also been truly awe-inspiring. Thank you, Bentley, for believing in us and for creating such a transformative programme.”

The Pioneers were equally carefully selected. In the UK, entrepreneur Sara Davies MBE, founder and owner of Crafter’s Companion and TV personality from BBC One show Dragons’ Den, provided business mentorship, with Cecilia Harvey, founder of Tech Woman Today, offering the same in the field of technology.

Titi Oliyide CEng MIET, Senior Process Safety Engineer and winner of the 2023 Young Woman Engineer of the Year, mentored the engineering student, and renowned interior designer and Founder of Studioilse, Ilse Crawford provided design support.

The four Qatari Pioneers included Qatar’s UNESCO art ambassador, Muna Al-Bader, in the field of design. Dr Noora Fetais Al Marri, honoured by the Arab Women of the Year 2024 awards for her contributions to cyber security. Education and founding President of the Arab Association for Cyber Security, offered technology mentorship.

Covering the field of engineering was Dr. Hanan Farhat, founder of the Qatar Association for Women Engineers, and Dr. Buthaina Al Ansari in the field of business, who is a senior advisor at the organisation that established Tamkeen Training and Consulting Solutions.

Member of the Board for Human Resources at Bentley Motors, Dr. Karen Lange, commented, “With every year, the Extraordinary Women programme grows stronger, as exemplified by the quality of this year’s Pioneers, all who have generously given their time in the spirit of collaboration as we seek to build a legacy for young women. It has been a great honour to meet and engage with such talented young women during their visit – witnessing their energy and ability fills me with great optimism for the future.”

Launched in the UK and Middle East in 2022, the Extraordinary Women initiative has previously engaged students and Pioneers from the United Arab Emirates, Saudi Arabia, and the United Kingdom. It forms part of Bentley’s wider commitment to diversity, equity, and inclusion under its Beyond100 strategy, and was created to encourage women to explore a variety of career paths in the STEM and automotive sectors.

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Financial

Reem Finance signs with Network International to accelerate digital transformation

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Network International (Network) has announced the signing of a strategic partnership with Reem Finance, the leading financial services provider in the UAE. The strategic alliance aims to leverage Network’s expertise to provide a fully-fledged payment processing solution to support the digital transition.

The partnership with Network complements Reem Finance’s focus on offering customers with a unique banking experience in tune with the digital age. The scope of services includes a comprehensive range of products and services from transaction processing, card hosting and management, as well as value-added services. As the region’s largest payment solutions company, Network is committed to supporting the UAE financial services sector by providing innovative solutions to customers and enhancing the experience of consumers.

Navneet Dave, Managing Director & Co-Head of Processing – Middle East at Network International, commented, “We are thrilled to partner with Reem Finance as we jointly deliver innovative digital payment solutions that offer an effortless and secure experience for customers. Our collaboration builds on Network’s three decades of experience and expertise in creating world-class digital payments infrastructure and services for clients. It underscores Network’s commitment to empowering our partners with cutting-edge processing services and value-added solutions and driving growth in the UAE financial services industry.”

Mr. Seraj Faidi, CEO of Reem Finance,said: “As part of our ongoing commitment to enhancing the quality of our products and services for our esteemed clients, and in light of our recent collaborations with prominent service providers and partners, we are delighted to partner with Network International to explore innovative paths to accelerate digitizing our services to better serve our customers. This engagement is an important step for Reem Finance in expanding our capabilities to provide top tier, friendly and easy to use services to our customers. We are confident that with Network International, the processing of card transactions related to both consumer and commercial sectors will be state-of-the-art and seamless. We are committed to playing a vital role in elevating the financial system in the UAE, delivering value to our shareholders, and prioritizing the needs of our clients.”

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Financial

Wio Bank Redefines SME Banking with New Embedded Finance

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Wio Bank PJSC is introducing a new embedded finance service designed especially for the UAE’s small and medium-sized enterprises (SMEs). This initiative includes strategic partnerships with leading accounting software platforms Zoho Books, Fiskl and Wafeq, aiming to embed banking services into daily business operations and simplify financial management.

Wio Business, the bank’s first digital banking application, caters to micro, small, and medium enterprises (MSMEs), as well as freelancers and entrepreneurs. By directly integrating with accounting and financial management systems through APIs, Wio Business facilitates seamless financial workflows, enhancing management and eliminating the need for third-party intermediaries. This integration automates bookkeeping, significantly reducing manual labor and allowing businesses to concentrate on their core activities.

Jayesh Patel, Chief Executive Officer of Wio Bank PJSC, shares his vision for the new service: “By adopting Embedded Finance, we are transforming how businesses manage their finances. Our direct integration initiative simplifies how financial services are delivered and managed, making it easier and more transparent for SMEs.”

With over 94% of UAE businesses categorized as SMEs and significant contributors to employment, Wio Bank’s new service is tailored to meet a vital market need. This initiative, along with its strategic partners, is designed to simplify business operations, allowing them to thrive by focusing on growth rather than administrative financial tasks.

A New Era of Financial Management

Through Wio Business, companies can now link their accounts with selected software platforms such as Zoho Books, Fiskl, and Wafeq, offering a holistic view of their financial health. This integration eliminates the dependency on third-party intermediaries, simplifies financial workflows, ensures real-time financial insights with automatic updates, and streamlines accounting tasks with features like auto-reconciliation of bank statement. Additionally, integrating Wio Business APIs into Corporate ERPs and payment platforms facilitates automated account payables and instant transaction reconciliation, thus reducing manual labor and errors, and enhancing cost efficiency and operational gains.

Wio Bank was established to redefine banking in the UAE for both businesses and consumers. Its second digital offering, Wio Personal, is a day-to-day banking platform that changes how individuals see, manage, and grow their money. It provides users with unprecedented financial visibility and flexibility, serving as a foundation for achieving personal financial goals with an engaging experience that includes smart cards and exciting rewards.

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