Hospitality
Burj Al Arab Jumeirah Named as Most Recommended Hotel in the UAE for 2024
Burj Al Arab Jumeirah has secured the coveted top spot in the prestigious YouGov Hotel and Airline Advocacy Rankings 2024 for the UAE. This recognition reaffirms the hotel’s unwavering commitment to delivering service excellence and unparalleled guest experiences.
The YouGov Hotel and Airline Advocacy Rankings 2024 spotlight brands that excel in customer recommendation, leveraging insights from the comprehensive YouGov BrandIndex. Covering a spectrum of brand health metrics, the rankings serve as a benchmark for excellence in the hospitality industry, celebrating brands that prioritize customer satisfaction and loyalty.
“We are immensely proud to be recognized as the number one hotel in the YouGov Hotel and Airline Advocacy Rankings 2024,” said Giovanni Beretta Regional Vice President for Jumeirah Group and General Manager of Burj Al Arab Jumeirah. “Ever since we opened our doors over two decades ago, Burj Al Arab Jumeirah has set new standards in hospitality. This accolade is a testament to the relentless efforts of our team in consistently delivering unique experiences and unparalleled service for our discerning guests, ensuring they return time and time again.”
Dubai’s most iconic hotel and a global icon of Arabian luxury, Burj Al Arab Jumeirah is known for its unique architectural design, personalised service, opulent interiors and exceptional destination dining experiences, with signature restaurant, Al Muntaha, earning a coveted Michelin star in the Dubai Michelin Guide 2023, as well as the first ever 4 Toques from Gault&Millau. It was also recently named as Gault&Millau UAE’s Restaurant of the Year 2024, with wine director Samuel Lacroix recognised as Sommelier of the Year for the second year running.
“Burj Al Aab Jumeirah continues to distinguish itself as a leader in the luxury hospitality space due to the unique experiences and level of service we provide, and this is what has earned us the top spot as the most recommended hotel in the UAE,” added Beretta.
In addition to its culinary accolades and iconic architecture, Burj Al Arab Jumeirah is known for creating incredible moments on its world-famous helipad, which has witnessed an array of iconic moments. These have included various sporting events, DJ concerts, art installations such as the Art Maze celebrating UNESCO World Heritage Sites’ 50th Anniversary and, most recently, the groundbreaking stunt with Red Bull event, where pilot Luke Czepiela made history by landing a plane on the hotel’s helipad. Off the helipad, Burj Al Arab Jumeirah has cemented its position as the most photographed hotel in the world with spectacular drone displays, setting a recent world record for its stunning Chinese New Year celebration which featured between 1,600 and 1,800 illuminated drones forming shapes over the Arabian Gulf, including a stunning 300-meter-long dragon encircling the iconic hotel.
“These awe-inspiring activations showcase our dedication to innovation and unforgettable experiences for guests worldwide, and we look forward to continuing to push the boundaries and set new benchmarks for luxury hospitality in the UAE and beyond,” concluded Beretta.
Hospitality
99 Sushi Bar & Restaurant Is Moving to Dubai Creek Harbour This Q4

99 Sushi Bar & Restaurant is set to enter a new chapter this Q4, with the award-winning Japanese dining destination relocating to Dubai Creek Harbour. Opening in Q4 2026, the new venue will bring a premium fine-dining offering to the growing waterfront community, with a larger bar and lounge, a lifestyle-led terrace and views that will form part of the experience. While the new destination will introduce a fresh energy and more elevated approach, it will remain rooted in the contemporary Japanese cuisine and signature dishes that have defined 99 Sushi.
Founded in Madrid in 2005, 99 Sushi Bar & Restaurant is renowned for its precision-led Japanese craftsmanship, ultra-premium ingredients and refined dining experience, with its Abu Dhabi flagship awarded a MICHELIN Star for three consecutive years. The brand has grown into an international dining name across Spain, the UAE, Monaco, Rabat and Budapest, with further global expansion underway. In Dubai, 99 Sushi was previously located in Downtown before embarking on this next chapter at Dubai Creek Harbour, alongside the launch of its highly anticipated London restaurant.
Hospitality
Turn Saudi National Day into a Private Island Escape with Sun Siyam



This year’s Saudi National Day offers more than a long weekend. With direct flights connecting Riyadh and Jeddah with the Maldives, Saudi travellers can exchange city life for spacious private villas, world-class dining and some of the Indian Ocean’s most memorable experiences in under a day. Across its Maldivian resorts, Sun Siyam brings together many of the things Saudi travellers look for in an island holiday – space, privacy, family-friendly experiences, premium all-inclusive halal dining and plenty to experience without leaving the island.
Across the Maldives, Sun Siyam’s three collections offer a different experience for every kind of National Day escape. The Luxury Collection, includes Sun Siyam Iru Fushi, focuses on elevated island living, privacy and spacious accommodation; the Lifestyle Collection, featuring Siyam World and Sun Siyam Olhuveli, brings together entertainment, experiences and family fun; while the Privé Collection’s Sun Siyam Iru Veli, Sun Siyam Vilu Reef and Sun Siyam Pasikudah (in Sri Lanka) offers a more intimate barefoot island escape.


For Families Who Want Space, Privacy and More Choice
Sun Siyam Iru Fushi combines luxurious beach and overwater villas, including private-pool options, with plenty for every generation to enjoy. Families can spend their days between the beach, pools, water sports and kids’ activities, while parents can retreat to the award-winning Spa by Thalgo for a quieter side of island life.
Dining is also a major part of the experience, with 15 dining and drink venues offering plenty of choice throughout the stay. Premium all-inclusive options, halal food and in-villa dining and floating breakfasts make it easy to dine on your own schedule, while multilingual butler service, including Arabic-speaking assistance, adds another layer of convenience for Saudi guests. With kids staying free on selected offers, Iru Fushi is particularly suited to larger families looking to spend the their holiday together without compromising on privacy.
For Adventure from Morning to Night
Few resorts in the Maldives can promise horse riding in the morning, shipwreck diving in the afternoon and an evening of go-kart racing. Siyam World was designed for travellers who believe one holiday should contain many adventures, bringing an unexpected sense of energy to the traditional Maldives experience.
Families and groups can move from the island’s horse ranch and go-kart track to its floating water park, dive beneath the surface to discover its shipwreck, or simply spend the day enjoying the beach and their private pool. Spacious villas and multi-bedroom residences give larger families and groups room to stay together, while an extensive choice of restaurants and bars means there is always somwhere different to dine.
The resort’s 24-hour WOW! Premium All-Inclusive concept brings dining, drinks and a wide range of experiences together, making Siyam World particularly well suited to Saudi families and groups looking for a holiday where almost everything is taken care of from the moment they arrive.

For Couples Who Want the Island to Themselves
For couples looking to turn the National Day break into a romantic escape, Sun Siyam Iru Veli, offers a more intimate side of the Maldives. Spacious beach and overwater suites, private pools and a strong sense of seclusion give couples the space and privacy to enjoy the island at their own pace.
With its honeymoon appeal, romantic dining experiences and premium all-inclusive offering, Iru Veli is particularly suited to couples looking for a few uninterrupted days together, combining privacy and understated island luxury in an intimate Maldivian setting.
With the Maldives within easy reach of Saudi Arabia, National Day is a chance to make the long weekend feel considerably longer. So why wait? Pack your bags and turn this year’s celebration into an island escape with Sun Siyam. For the latest Sun Siyam packages, benefits and offers, visit sunsiyam.com/offers or book@sunsiyam.com
Hospitality
Sana Dubai Launches “Hashhhhhhhhh Brunch,” a Sunday Ritual Rooted in Uzbek Comfort Food
Sana Dubai, the Uzbek dining destination at Jumeirah Mina Al Salam, announced the launch of its new weekly Sunday Brunch, “Hashhhhhhhhh Brunch,” beginning September 13, 2026. Running every Sunday from 12:00 PM to 4:00 PM, the brunch reimagines the day after Saturday night as a ritual of recovery, “the Uzbek way.”
Guests will gather around a table designed for sharing, opening with fresh Uzbek vegetables before moving into Sana’s signature Hash: a steaming bowl finished with baked bone marrow and garlic, a dish generations swear by the morning after. From there, diners choose their “cure” — slow-cooked wagyu beef cheek with silky potato purée, carved tableside by the chef, or a whole river-caught Sazan fish in garlic ajika sauce. The feast closes with a plate of traditional Uzbek sweets.

“Hash has always held a special place in Uzbek cuisine — a dish generations have gathered around, made slowly and with care. We wanted to give it the spotlight it deserves, so we built our Sunday Brunch around it: a truly authentic Uzbek feast, unhurried and generous, the way it’s meant to be shared.” — Leonid Litvin, General Manager, Sana Dubai
Hashhhhhhhhh Brunch is offered across three packages to suit every table:
- Non-Alcoholic — AED 350 per person
- House — AED 450 per person
- Premium — AED 650 per person
The brunch is unhurried and indulgent by design, built for guests who want to slow down, gather with family and friends, and let a proper feast do the recovering.
Hashhhhhhhhh Brunch Every Sunday, 12:00 PM – 4:00 PM, starting September 13, 2026 Sana Restaurant, Jumeirah Mina Al Salam, Dubai Reservations:https://www.sevenrooms.com/experiences/sanarestaurant/sunday-brunch-5109127899627520?tracking=marketing
- Location: SANA Restaurant – Jumeirah Mina Al Salam – Dubai
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