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STARZPLAY partners with BytePlus to introduce AI-powered features for an enhanced streaming experience

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STARZPLAY is set to revolutionise the streaming experience in partnership with BytePlus. Through innovative features like short dramas, recommendations, and in-app shopping, AI-powered upgrades will deliver a smoother, more intuitive experience, allowing users to fully immerse themselves in their favourite content like never before.

BytePlus’ proprietary technologies will facilitate intuitive navigation across STARZPLAY’s app, making browsing seamless. The platform will be introducing new content genres, including short-form dramas, to further diversify its offerings. Users will also enjoy a vertical scrolling experience specifically designed to enhance the viewing experience and cater to today’s on-the-go consumption habits.

STARZPLAY, leveraging BytePlus’ AI-powered content recognition and machine learning technology, will introduce in-app item detection and generate shoppable content. Through this integration, users will be able to effortlessly browse and purchase items and clothing featured in their favourite movies and shows directly within the app for an interactive viewing experience.

Further enhancing personalisation, STARZPLAY will combine its existing AI personalisation engine with BytePlus’ machine learning capabilities to offer enhanced recommended carousels and advanced algorithms. This hybrid approach aims to enhance the STARPLAY viewer experience by delivering even more tailored content recommendations.

“At STARZPLAY, our goal is to redefine the streaming experience by continuously innovating for our users. Our partnership with BytePlus reflects our commitment to leveraging cutting-edge AI technologies to make content discovery seamless and engaging. With these new features, we are introducing transformative ways for users to connect with their favourite shows and movies, delivering an entertainment experience that is more intuitive, personalised, and interactive than ever before,” said Maaz Sheikh, CEO of STARZPLAY.

“At BytePlus, our mission is to empower partners like STARZPLAY with cutting-edge AI solutions that redefine how people engage with content. By combining our advanced machine learning and content recognition technologies with STARZPLAY’s commitment to innovation, we’re enabling a more personalised, interactive, and seamless viewing experience. Together, we’re setting a new benchmark for streaming in the region, making every user interaction intuitive and meaningful,” said Li Long, MEA General Manager of BytePlus

This announcement follows STARZPLAY’s recent confirmations of AI upgrades coming to the platform, in order to ensure a best-in-class streaming experience for its users in the region.

By partnering with BytePlus, STARZPLAY is further delivering innovative, personalised media discovery and consumption, ultimately enriching the way viewers connect with their favourite content. The addition of a new short-form format also positions the brand as a trailblazer in the entertainment space.

The rollout of these new features will begin from Q2 this year for all STARZPLAY users to enjoy.

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Datadobi Adds Data Access Governance to StorageMAP, Enabling Enterprises to Answer the Critical Question: “Who Has Access to What?”

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Datadobi, a leader in the Data Storage Management Services space, today announced the general availability of Data Access Governance (DAG) within StorageMAP. The new capability gives organizations visibility into who has access to their unstructured data and whether that access aligns with corporate policy. It extends Datadobi’s ability to help enterprises discover, align, and operationalize data across fragmented environments as their intelligence and orchestration layer.

As AI initiatives, cyber threats, and rising data complexity expose the limits of traditional approaches, DAG addresses a critical gap: organizations cannot govern, protect, or extract value from data they cannot see or control. As AI initiatives, cyber threats, and rising data complexity expose the limits of traditional approaches, DAG addresses a critical gap: organizations cannot govern, protect, or extract value from data they cannot see or control.

StorageMAP’s DAG capability gives administrators comprehensive visibility into access permissions across fragmented unstructured data environments. By surfacing who has access to what data, and whether that access aligns with business and security policy. Organizations can detect misaligned permissions, reduce cyber exposure, and enforce governance at scale. This visibility is the essential first stage of the broader DSMS discipline — visibility, understanding, decision, execution — that determines whether organizations can act on their data with confidence.

The introduction of DAG extends StorageMAP’s existing capabilities across data discovery, classification, risk assessment, lifecycle management and AI Data Readiness. Together, these capabilities help organizations to discover what data they have, align it with business value and risk requirements, and operationalize policy-driven action across their environments. The result is unstructured data that supports AI initiatives, strengthens cyber resilience, reduces cost, and drives long-term business value rather than holding it back.

DAG, which was trialed by a number of beta customers, supports a range of enterprise use cases, from protecting sensitive data and reducing breach impact, to maintaining records compliance and managing risk through mergers, acquisitions, and divestitures. Early access customers identified a gap in their understanding of which critical datasets were exposed and who could access them, often relying on manual investigation to respond to audits and security incidents.

With Datadobi’s DAG capabilities, these organizations quickly identify overexposed data and validate access controls to proactively strengthen their security posture. For organizations investing in AI, it provides the governance foundation that trusted, well-governed data requires.  And for those subject to data protection regulations (such as GDPR, HIPAA, or PCI DSS), it delivers the visibility needed to demonstrate that access controls are in place, operating as intended, and aligned with business policy.

“Unstructured data is at the center of every major enterprise challenge right now including AI readiness, cyber resilience, cost management, and regulatory compliance,” said Michael Jack, Co-founder and Chief Revenue Officer for Datadobi. “But organizations cannot address any of those challenges with data they cannot see or control. Data Access Governance gives teams the visibility to understand who has access to what, identify where risk exists, and take action to bring their unstructured data under control. It is a foundational step in turning unstructured data from a source of risk and complexity into a driver of business value.”

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Cloudera and Muroon Announce Strategic MoU

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In a strategic move to advance enterprise digital enablement and support the technological ambitions of Saudi Vision 2030, Cloudera, the only true hybrid platform for data, analytics, and AI, has agreed to a Memorandum of Understanding (MoU) with MuroonI the technology and digital enablement subsidiary of Tawuniya.

The proposed collaboration aims to evaluate opportunities to help organizations across the region modernize their technology capabilities, accelerate digital transformation, and unlock long-term business value. By leveraging Cloudera’s products and services, the engagement will explore how Cloudera’s hybrid data platforms and AI-driven analytics can help to boost Muroon’s expanding IT and digital enablement objectives.

Under the proposed partnership, Muroon and Cloudera will aim to collaborate on delivering secure data exchange and modern cloud architecture. Integrating Cloudera Anywhere Cloud™ principles, the proposed collaboration will explore ways to deliver a consistent cloud experience, enabling organizations to deploy AI and analytics workloads across private data centers and cloud environments with unified governance and security.

The proposed alliance creates complementary roles for both organizations. Muroon will leverage its delivery capabilities, consulting expertise, implementation services, across the Tawuniya ecosystem and the wider region. Cloudera will look to provide technology leadership, platform expertise, solution architecture, and technical enablement.

Ahmad Shakora, General Vice President of META, Cloudera, said:
“Our proposed collaboration with Muroon represents an important milestone in empowering regional organizations with modern hybrid data and AI architectures. Through Cloudera’s ability to bring AI and analytics to data anywhere it resides, combined with Muroon’s deep digital enablement and implementation capabilities, we aim to accelerate innovation, ensure secure data management, and actively contribute to the digital economy goals of Saudi Vision 2030.”

Faisal Bakhsh, Vice President of Business Development and Services Delivery at Muroon, added:
“As the technology arm of Tawuniya Group, Muroon is dedicated to delivering cutting-edge digital solutions that drive operational efficiency and business growth. Exploring this partnership with Cloudera allows us to harness world-class hybrid data and AI platforms to expand our service capabilities, facilitate secure data exchange, and deliver transformative value to our ecosystem and clients across Saudi Arabia.”

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Cloudera and Muroon Announce Strategic MoU

Published

on


In a strategic move to advance enterprise digital enablement and support the technological ambitions of Saudi Vision 2030, Cloudera, the only true hybrid platform for data, analytics, and AI, has agreed to a Memorandum of Understanding (MoU) with MuroonI the technology and digital enablement subsidiary of Tawuniya.

The proposed collaboration aims to evaluate opportunities to help organizations across the region modernize their technology capabilities, accelerate digital transformation, and unlock long-term business value. By leveraging Cloudera’s products and services, the engagement will explore how Cloudera’s hybrid data platforms and AI-driven analytics can help to boost Muroon’s expanding IT and digital enablement objectives.

Under the proposed partnership, Muroon and Cloudera will aim to collaborate on delivering secure data exchange and modern cloud architecture. Integrating Cloudera Anywhere Cloud™ principles, the proposed collaboration will explore ways to deliver a consistent cloud experience, enabling organizations to deploy AI and analytics workloads across private data centers and cloud environments with unified governance and security.

The proposed alliance creates complementary roles for both organizations. Muroon will leverage its delivery capabilities, consulting expertise, implementation services, across the Tawuniya ecosystem and the wider region. Cloudera will look to provide technology leadership, platform expertise, solution architecture, and technical enablement.

Ahmad Shakora, General Vice President of META, Cloudera, said:
“Our proposed collaboration with Muroon represents an important milestone in empowering regional organizations with modern hybrid data and AI architectures. Through Cloudera’s ability to bring AI and analytics to data anywhere it resides, combined with Muroon’s deep digital enablement and implementation capabilities, we aim to accelerate innovation, ensure secure data management, and actively contribute to the digital economy goals of Saudi Vision 2030.”

Faisal Bakhsh, Vice President of Business Development and Services Delivery at Muroon, added:
“As the technology arm of Tawuniya Group, Muroon is dedicated to delivering cutting-edge digital solutions that drive operational efficiency and business growth. Exploring this partnership with Cloudera allows us to harness world-class hybrid data and AI platforms to expand our service capabilities, facilitate secure data exchange, and deliver transformative value to our ecosystem and clients across Saudi Arabia.”

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