Deyaar Development PJSC has announced the launch of Downtown Residences, a game-changing architectural icon in the heart of Dubai. Downtown Residences, with its twin towers, represents a pioneering vision of luxury living and is set to become one of the UAE’s tallest vertical residential communities.

Downtown Residences reinforces the company’s vision of luxury living by presenting an innovative concept of vertical living. This includes a diverse range of residences, from premium apartments to duplexes, penthouses, and an exclusive Royal Palace.

Strategically located within the golden triangle of Sheikh Zayed Road, Downtown Dubai, and Business Bay, Downtown residences offer breathtaking views of downtown Dubai and the iconic Burj Khalifa, complemented by stunning vistas of the Arabian Gulf and the renowned Sheikh Zayed Road. Ideally situated adjacent to the Business Bay metro station, these residences provide an exceptional blend of luxury and convenience. This launch follows the success of Deyaar’s previous developments in Business Bay, highlighting how it has shaped Dubai’s vibrant urban skyline.

With 522 meticulously designed residences, the project includes a mix of one to three-bedroom apartments, duplexes, penthouses, and an exclusive Royal Palace at the tower’s summit.

Saeed Mohammed Al Qatami, CEO of Deyaar Development, said: “We are proud to announce Downtown Residences, Deyaar’s most ambitious project to date, situated in one of Dubai’s most prestigious locations. This luxury high-rise is designed to transform urban living, offering residents an elevated experience that combines comfort, style, and modern amenities. Each floor has been carefully crafted to enhance the quality of life, creating spaces that foster connection and inspiration.

He added: “Our vision for Downtown Residences goes beyond mere construction; it is a commitment to excellence and innovation in real estate. We are confident that this landmark project will not only set a new standard for luxury living but also create exciting investment opportunities. Investors can trust that Downtown Residences will be a vital part of Dubai’s ongoing growth and development, aligning with the aspirations of the city and its vibrant community.”

Architecture inspired by aspiration

“Downtown Residences reimagines urban living by drawing inspiration from Maslow’s Hierarchy of Needs, transforming traditional residential design into a structured journey of luxury, community, and self-actualization. This transformative concept evolves traditional residential design into a structured journey of luxury, community, wellbeing, and self-actualization,” said Patrick Bernard Rouse, Chief Development Officer at Deyaar Development.

From Dynamic Avenue with wellness and social hubs, to Sky Pinnacle 360, a space that represents the pinnacle of self-actualized living, each vertical segment offers a curated lifestyle. Residents can explore immersive amenities tailored to every dimension of elite urban living.

Dynamic Avenue features playrooms, multi-function lounges, kids’ creative havens, and curated social retreats.

A Sensory Oasis midway through the tower, has floating gardens, air yoga zones, AI meditation pods, invisible spa, and luxury fitness spaces. Some 100 stories up is the Summit Society: featuring dining concepts, exclusive lounges, a grand screening room, and Legacy Lounge.

Downtown Residences will also have a residents Club with AI-powered workspaces, private executive pods, and networking hubs for business leaders.

The vertical haven

The architectural marvel features a dramatic central slit and five vertical zones that ascend from the Urban Oasis at podium level to the ultra-luxurious Sky Mansion. The integrated landscape design blurs the lines between nature and built space, offering serene moments within the high-energy bustle of the city.

The design ensures residents are not just surrounded by luxury but also deeply connected to it. Sophisticated outdoor facilities, vertical gardens, and communal realms such as The Collective and Serenity Haven promote a harmonious balance between wellness, work, and play.

With 23 years of trusted legacy, Downtown Residences offers discerning buyers and investors a rare opportunity to invest in and own units in this ambitious development, built by one of the UAE’s most respected developers.

Deyaar’s new luxurious project highlights the company’s commitment to advancing the UAE’s real estate sector. As the UAE continues to establish itself as a key player in the global real estate market, Deyaar provides exceptional properties that enhance the urban experience. With this project, Deyaar not only reinforces its role in shaping the future of urban living but also offers a remarkable opportunity for those looking for a premium place to call home.

Crate&Barrel and CB2 is now open in Marina Mall, Abu Dhabi, marking the debut for both brands in the capital and the UAE’s first side-by-side location. Spanning over 2,200 square meters, the new destination brings global design to the heart of Abu Dhabi, offering a curated collection of indoor and outdoor furniture, tableware, kitchenware, décor, rugs, accessories, and bed and bath essentials.

Crate&Barrel introduces its signature blend of timeless style and modern design to the new store, featuring exclusive collaborations with leading names in interior design, including Jake Arnold, Leanne Ford, Athena Calderone, Jeremiah Brent, and Brigette Romanek. Shoppers can also unwind at the in-store café, Susan’s Baking Co., which provides a relaxing spot to enjoy refreshments as they explore.

Next door, CB2 delivers a bold and contemporary design experience. The store highlights authentic reissues from iconic designers like Gianfranco Frattini and Paul McCobb, alongside exclusive seasonal collections by CB2’s global design team like Ross Cassidy, Lawson-Fenning, and Kara Mann. From velvet sofas to sculptural lighting and natural stone finishes, CB2 offers distinctive statement pieces for every style.

To further enhance the shopping experience, Abu Dhabi based customers will have access to complimentary  in-house interior design services through The Design Desk at Crate&Barrel and CB2. The bespoke service provides expert advice, space planning and 3D room visualizations, helping customers to find inspiration for product pairings, color palettes and design ideas with ease.

Both brands also offer a seamless online shopping experience, along with convenient features such as fast delivery, at-home assembly, and Buy Now, Pay Later options, ensuring a convenient and flexible customer experience.

The second tokenized project on the ‘PRYPCO Mint’ platform was sold out in a record-breaking one minute and 58 seconds.

In a landmark move that reinforces Dubai’s leadership in the real estate sector, Dubai Land Department announced that its second tokenized project on the ‘PRYPCO Mint’ platform was fully funded in a record-breaking one minute and 58 seconds, attracting 149 investors from 35 nationalities.

This unprecedented demand pushed the waiting list to over 10,700 investors, reflecting rising confidence and strong interest in digital real estate ownership solutions across the emirate.

This ongoing success underscores the effectiveness of the platform, which is officially accredited under Dubai Land Department’s Property Tokenization Initiative. By enabling investors to purchase shares in ready properties through seamless and cost-effective mechanisms, PRYPCO Mint is setting new standards for market accessibility.

As the platform expands its projects and partnerships, it is helping to shape a future where tokenized assets are expected to become a central part of Dubai’s property market by 2033.

Amid this momentum, Dubai Land Department invites interested individuals to register early and set up their accounts to take advantage of upcoming offerings before they sell out, unlocking investment opportunities in one of the world’s most dynamic and innovative real estate destinations.