Tech News
AI facility management: PROVEN Robotics at SFMA 2025

PROVEN Robotics will put AI facility management in the spotlight at SFMA Expo 2025, running 24–26 August at the Riyadh International Convention and Exhibition Centre. The Dubai- and Riyadh-focused robotics provider plans to demo a portfolio that spans autonomous service robots and an agile Delta industrial robot, with use cases tailored to the day-to-day realities of facility teams. As costs rise and service expectations climb, the company’s message is clear: smart robots can help operations run safer, faster, and leaner.
AI facility management takes the floor in Riyadh
Facility leaders across the region face a familiar squeeze: deliver more uptime and better experiences while controlling costs. Consequently, they’re looking for automation that plugs into existing processes instead of forcing wholesale change. At SFMA Expo 2025, PROVEN Robotics aims to show exactly that—AI-enabled robots that take on repetitive, time-bound tasks so teams can focus on value. From lobby assistance and guided wayfinding to back-of-house inspection rounds, the demos are designed to mirror real workflows rather than futuristic showpieces.
From service robots to Delta arms: practical demos, real value
On the stand, visitors can expect two complementary streams. First, service robots demonstrate front-of-house roles: greeting guests, escorting visitors, carrying small payloads, and triggering alerts when routes are obstructed. Second, the Delta industrial robot showcases precision tasks that benefit maintenance and warehousing—sorting small parts, assisting with kitting, and supporting light, repetitive handling. Together, they illustrate how AI facility management blends mobility, perception, and safe human-robot collaboration to shrink cycle times and reduce errors.
Built for efficiency—and resilience
According to the company’s Business Development Director, Anwar Almahrasi, the promise is straightforward: lower operational costs while building resilient models that withstand spikes in demand. Therefore, the portfolio emphasizes autonomy, battery endurance, and fleet management. Route planning adapts to changing foot traffic; docking is automatic; and centralized dashboards help supervisors orchestrate multiple robots with minimal friction. In practice, that means fewer manual rounds, fewer repeat tickets, and faster time to resolution—especially in large venues where distance and duplication drag down productivity.
AI facility management aligned to Vision 2030
The Saudi market is moving quickly as mega-projects and new districts come online. In that context, AI facility management dovetails with Vision 2030 priorities: digital transformation, service excellence, and workforce enablement. Robots don’t replace people; instead, they remove routine load so teams can tackle exception handling and customer care. As a result, companies can scale service quality without linear headcount growth. Moreover, data from robot missions feeds back into planning, revealing bottlenecks, forecasting demand, and informing smarter SLAs.
What attendees will learn on site?
PROVEN Robotics’ specialists will be present to translate demos into deployment plans. Expect candid guidance on mapping routes, integrating with CAFM/CMMS systems, and designing safe mixed-traffic zones. Additionally, visitors can explore ROI models that weigh rental versus purchase, consider multishift coverage, and quantify downtime avoidance. For operations leaders, that clarity matters: it shows where automation pays back quickly and where pilots should be staged before scaling.
Why now is the moment
The region’s facilities are getting bigger, smarter, and more interconnected. Yet the fundamentals remain: cleanliness, safety, uptime, and guest satisfaction. AI facility management adds a layer of consistency to those fundamentals. Robots don’t call in sick, and they log every task. Therefore, supervisors gain dependable execution and clean audit trails, while technicians gain time for tasks that truly need human judgment. In turn, occupants notice shorter waits, quicker wayfinding, and a more responsive environment.
The takeaway for FM leaders
If you’re evaluating robotics, start with the boring—and essential—jobs: routine patrols, parts picking, parcel runs, and lobby assistance. Then add targeted precision through a robotic arm for repetitive handling. With that foundation, you can layer analytics, integrate with building systems, and steadily expand scope. Done this way, AI facility management becomes less about hype and more about daily reliability.
Check out our previous post, AI claims automation: Tokio Marine UAE cuts wait times – The Integrator
Tech News
FVC and SearchInform Join Forces to Boost Insider Threat Prevention and Data Protection in MENA
FVC, a prominent distributor specialising in innovative technology solutions, is pleased to announce its strategic partnership with SearchInform, a leader in information security and insider threat prevention solutions. Together, they are committed to strengthening organizations’ defenses against data leaks, corporate fraud, human-factor related risks.
K.S. Parag, Managing Director, FVC:
“We are excited to welcome SearchInform to our cybersecurity portfolio. The company offers the most powerful and localized DLP on the MENA market. SearchInform solution stands out from the competition due to a number of advantages. The system can be deployed within a few hours, protects the maximum number of data transfer channels, provides smart content-based blocking for all controlled channels and also use digital watermarks to trace the source of potential leaks. SearchInform DLP supports analysis of data in Arabic and has security policies, tailored for requirements of local organizations, enabling timely detection and prevention of confidential data leaks. The solution leverages AI to monitor atypical data transfer channels, recognize graphic elements, transcribe audio into text, detect attempts to photograph PC screens with smartphones.”
SearchInform offers a range of products, including DCAP, DLP, and SIEM. All the tools are seamlessly integrated. Technical support is provided through a specialist assigned to the company, who has extensive experience thanks to clients from various fields.
Commenting on the Partnership, Artem Volodin, CEO SearchInform MENA, stated:
“We are proud to collaborate with FVC, whose expertise in the Middle Eastern market will strengthen our efforts to combat insider threats and data leaks. The region needs a comprehensive solution that will enable organizations to meet regulatory standards, including SAMA, PDPL, DCC, ECC, UAE Information Assurance (IA) Regulation etc. and global ones, such as GDPR, PCI DSS. SearchInform delivers tools for data protection and risk mitigation across all levels: FileAuditor secures file systems, DLP covers workstations and human risks, Risk Monitor addresses corporate fraud, and SIEM protects IT infrastructure.”
The partners are currently conducting expert training, partner enablement sessions, and are also negotiating the implementation of SearchInform products in local companies.
Tech News
Etihad Salam and AFR-IX telecom Join Forces to Boost Intercontinental Digital Links Across Europe, Middle East, and Africa
Etihad Salam, a premier telecommunications and digital infrastructure company in Saudi Arabia, has entered into a strategic with AFR-IX telecom, an infrastructure and telecom operator and the developer and operator of the Medusa Submarine Cable System.
This collaboration aims to elevate digital connectivity spanning Europe, North Africa, the Middle East, Gulf Cooperation Council (GCC) countries, and Asia. Through this agreement, Etihad Salam becomes the primary landing and interconnection hub for the Medusa system within Saudi Arabia through Aqaba (Jordan), solidifying the Kingdom’s position as a pivotal digital gateway connecting Asia, Europe, and Africa.
The partnership introduces resilient, high-bandwidth, and low-latency pathways from the Mediterranean to the Arabian Peninsula, fostering expansion for hyperscale data centers, cloud service providers, and digital operators throughout the region.
With this partnership, Etihad Salam will deliver terrestrial backhaul services and capacity swapping to seamlessly incorporate Medusa’s network into Saudi Arabia and the broader GCC, and onward to Asia. This initiative represents a significant advancement in Etihad Salam’s global cable strategies and underscores its dedication to Saudi Vision 2030’s goals for digital innovation and economic diversification.
Medusa Submarine Cable System is an 8,760 km undersea cable network linking critical points in the Mediterranean, such as Spain, France, Italy, Malta, Greece, Cyprus, Morocco, Algeria, Tunisia, Libya and Egypt. Engineered for high-speed, reliable data transfer between Europe, North Africa, and the Middle East, Medusa delivers up to 480 Tbps of capacity, serving as a vital conduit for surging intercontinental data flows.
Quote from Salam
“Our partnership with Medusa underscores Salam’s commitment to positioning Saudi Arabia as a central hub for regional connectivity,” stated Amjad Arab, Chief Wholesale and Alliances Officer at Etihad Salam. “By linking the Medusa cable to our robust infrastructure, we’re creating innovative international routes that expand our worldwide presence and meet the surging needs for digital and cloud services in the Kingdom. Through this partnership, we seek to offer enriched connectivity services, experiences and bring the world closer, ultimately empowering businesses to scale and innovative in an increasingly digital landscape.”
Quote from AFR-IX telecom
“We’re excited to collaborate with Etihad Salam, whose expertise and network complement our objective of providing secure, expansive, and high-performance connectivity from the Mediterranean outward,” said Norman Albi, Chief Executive Officer of AFR-IX. “This partnership elevates reliability and coverage for carriers worldwide, driving forward digital advancement across Europe, Africa, and the Middle East.”
Tech News
Infinia Technologies and Satya Retail Launch AI and Blockchain-Powered Retail Transformation at GITEX 2025
- Revolutionizes India’s retail market by empowering merchants with first time real use case of AI and Blockchain
- SAII is a world’s first initiative set to turn millions of low-tech, high-potential neighbourhood retailers into a data-rich, AI-enabled commerce network
Infinia Technologies, a subsidiary of Sirius International Holding, announced a strategic partnership with Satya Retail, a DS Group affiliate, at GITEX Global 2025, the world’s largest technology and innovation event in Dubai. Through this collaboration, Infinia Technologies aims to leverage its advanced AI operating ecosystem to power Satya Retail’s merchant network with AI-driven analytics, blockchain-based invoicing, and digital financial tools, transforming India’s retail landscape.
By combining Infinia Technologies’ AI and blockchain infrastructure with DS Group’s unmatched distribution expertise and Satya Retail’s deep merchant network, this initiative will create an intelligent, scalable, and inclusive retail ecosystem designed to empower millions of small businesses across the country. The official signing took place today at GITEX Global 2025, in the presence of Arif Khan, CEO of Infinia Technologies, along with Ritesh Kumar, Director at DS Group.
The collaboration marks the launch of SAII – Smart AI Integrator, a world’s first initiative that turns millions of low-tech, high-potential neighbourhood retailers into a data-rich, AI-enabled commerce network. Branded as “The Digital Saathi for Merchants,” SAII provides a single platform for all merchant needs; from blockchain-based e-invoicing and micro-financing to insurance, hyperlocal advertising with two-way data transfer for merchants and vendor network.
For the first time, India’s retailers will receive access to powerful digital capabilities at scale through SAII. It will help merchants operate smarter, improve efficiency, and build deeper partnerships across the supply chain.
Commenting on the announcement, Arif Khan, CEO of Infinia Technologies, said: “This partnership represents a defining moment in how AI and Blockchain can drive real-world impact. This collaboration will positively accelerate India’s digital economy. Through SAII, we’re enabling millions of India’s retailers to access intelligent tools and digital services that were once out of reach, while advancing our mission to take advanced AI from Abu Dhabi to the world. This is only the beginning; we plan to extend the SAII model across Asia, the Middle East, and North Africa, with more projects to be announced soon.”

Ritesh Kumar, Director at DS Group added: “Our collaboration with Infinia Technologies brings together the strength of our retail network and their AI innovation to empower small businesses across India. SAII will help local merchants modernize their operations, access financial and digital tools seamlessly, and become part of a larger connected commerce ecosystem. This is a major step toward building a more inclusive and technology-driven retail economy.”
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