As the cooler months are in full swing, ME by Meliá Dubai invites guests to embrace November with a thoughtfully curated calendar of experiences. In support of Movember, the hotel celebrates wellness with purpose – through revitalising spa rituals, men’s grooming treatments, and initiatives that give back. Guests can also savour seasonal flavours with Central Restaurant’s refined business lunch, enjoy the excitement of Casa LALIGA in a vibrant yet relaxed setting, or unwind poolside with The Cabana Experience, complete with Deeper Beauty’s inclusive sun care essentials.

This November at ME by Meliá Dubai is an invitation to unwind, recharge, and celebrate the art of living well.

MOvember at Central – Business Lunch

This November, Central Restaurant invites guests to come together for a cause and a culinary experience worth savouring. In the spirit of Movember, a month dedicated to connection, reflection, and well-being, the hotel’s refined business lunch offers the perfect setting to unwind, share stories, and make meaningful memories. Available Monday to Friday from 12:00 PM to 6:00 PM, the menu curated by the Executive Chef features fresh, seasonal dishes that celebrate both taste and purpose.

Guests can savour standout creations such as the Charming Broccoli, featuring smoky charred broccoli, sweet dried cranberries, crunchy sunflower seeds, and crispy bacon; the luxuriously smooth Golden Velvet Soup; the refreshing Papaya Mist, with delicate smoked salmon and vibrant edamame; the Coral Catch, a warm, succulent grilled prawn and nutty bulgur salad; the aromatic Sun Souvlaki, with tender chicken, soft pita, and creamy tatziki; and the decadent Ricotta Fold, silky spinach and ricotta ravioli finished with butter and parmesan.

For a comforting finish, an assortment of desserts provides the perfect sweet ending. This midday experience is the ideal retreat from a busy day, offering both flavor and relaxation. AED 10 from every business lunch will be donated to the Al Jalila Foundation, allowing guests to enjoy a delicious meal while supporting a meaningful cause.

CASA LALIGA at Central

The LALIGA season is in full swing, and there’s no better way to experience the excitement than at CASA LALIGA at Central, ME Dubai by Meliá, where football, flavour, and flair meet under one stylish roof. Designed for the modern sports enthusiast, Central Restaurant offers the ultimate setting to relax, connect, and catch every goal on large-screen TVs that bring the action to life.

• Fan Package (AED 115) – includes one snack, one main dish, and one beverage

Highlights from the menu include Korean Fried Chicken with peanut glaze, Crispy Calamari with garlic aioli, and Beef-Filled Empanadas with saffron aioli, the perfect bites to pair with an ice-cold beverage. For a heartier option, guests can enjoy Spanish-style Pinchos Chicken, the signature Mc ME Burger with wagyu beef and piquillo peppers, or the Catalan Coca flatbread topped with cheese, mushrooms, and olives.

This month, fans can catch some of the most anticipated matches of the UEFA Champions League, including Real Madrid vs Liverpool (5 November), Barcelona vs Chelsea (26 November), and Real Madrid vs Olympiacos (27 November).

Whether gathering with friends or soaking in the atmosphere solo, Central Restaurant is the ultimate destination to experience every thrilling moment of LALIGA and the UEFA Champions League – in true ME style.

MOvember at Wellness by ME

In support of Movember, ME by Meliá Dubai invites guests to embrace wellness with purpose through a thoughtfully curated selection of signature treatments. Throughout November, AED 50 from each treatment will be donated to the Al Jalila Foundation in support of men’s health initiatives, allowing guests to rejuvenate body and mind while contributing to a meaningful cause.

Guests can indulge in the ME Signature Massage, a bespoke therapy that blends Thai element oils with acupressure techniques to ease tension and promote deep relaxation; the Tailor-Made Royal Massage, a personalised experience crafted to meet individual needs, whether for deep muscular relief, gentle stretching, or targeted focus – with expert therapists curating the perfect combination of techniques; and the B Strong Massage, a revitalising deep tissue treatment designed to relieve stiffness and enhance flexibility through precise, results-driven movements. Completing the journey, the Men’s Hydra Boost Facial delivers an intense surge of hydration and energy, combating dryness, fatigue, and environmental stress to leave the skin refreshed, smooth, and invigorated.

The Cabana Experience

Soak up the golden Dubai sunshine in ultimate style with the Cabana Experience. Perfect for sunbathing, splashing in the pool, or simply lounging in comfort, each cabana is designed to be a private oasis. Standard room guests can enjoy a cabana for AED 250 (for two people), complete with two refreshing beverages of choice, mineral water, cooling towels and a hand fan, plus sun protection by Deeper Beauty to keep everyone perfectly pampered under the sun. Suite guests receive a complimentary cabana with the same indulgent inclusions. Whether it’s sipping a chilled drink poolside, cooling off in the pool, or simply basking in the warm rays, the Cabana Experience transforms an ordinary day into a sun-soaked escape full of relaxation, fun, and effortless luxury.

Deeper Beauty – Sun Care Elevated

ME by Meliá Dubai proudly continues it’s collaboration with  Deeper Beauty, a UAE-born SPF brand that seamlessly blends inclusivity, sustainability, and high-performance skincare. Crafted to protect and celebrate every skin tone, Deeper Beauty’s lightweight, non-white cast formula delivers broad-spectrum UVA/UVB protection without compromise, making it especially suited for darker complexions. Perfect for sun-soaked days by the pool or outdoor adventures, it ensures skin stays nourished, protected, and radiant.

Available at the pool retail shop, guests can choose from: Blocked and Busy SPF50 Sunscreen – 100ml | AED 120 or Blocked and Busy SPF50 Sunscreen – 50ml | AED 55

Whether applied before a relaxing cabana day or on-the-go, Deeper Beauty makes sun protection effortless, effective, and suitable for every skin tone.

Whether seeking a moment of self-care, a lively match-day gathering, or a sun-drenched escape by the pool, ME by Meliá Dubai invites guests to experience November with purpose and passion.

Abu Dhabi National Hotels (ADNH), one of the UAE’s most trusted hospitality investment and management companies, has announced the launch of The Residences at Nasim Al Bahr, a Luxury Collection Resort & Spa, Al Marjan Island, marking the group’s debut in Ras Al Khaimah’s thriving luxury real estate sector. With a total development value of AED 3 Billion, Nasim Al Bahr Residences is a luxury waterfront project that brings an experience of living through a seamless blend of design, curated amenities, and exclusive ownership privileges.

The project represents a strategic expansion of ADNH’s renowned footprint beyond Abu Dhabi and Dubai, underscoring its vision to deliver exceptional living and hospitality experiences across the UAE. The project will be exclusively marketed and sold by One Broker Group (OBG), one of the UAE’s leading real estate consultancies.

Sheikh Ahmed Mohammed Sultan Suroor Aldhahiri, Vice Chairman & Managing Director, Abu Dhabi National Hotels, said: “The launch of The Residences at Nasim Al Bahr represents a significant milestone in ADNH’s growth strategy and our commitment to delivering exceptional hospitality experiences beyond traditional hotel operations. Al Marjan Island is one of the UAE’s most dynamic destinations, and we are proud to bring five decades of our reputation for excellence to this vibrant market landscape. Through our collaboration with Marriott International and The Luxury Collection brand, we are offering discerning buyers an exceptional lifestyle that combines desirable waterfront living with enriching amenities and distinctive benefits. This project exemplifies our vision to create transformative value for residents.”

Coupled with the collaboration with Marriott International, this project becomes one of Al Marjan Island’s most dynamic lifestyle and leisure destinations. The project offers a collection of apartments, sky garden apartments, penthouses, townhouses, and villas – each meticulously designed to capture panoramic sea views and a sense of resort-style serenity.

Jaidev Menezes, Regional Vice President – Mixed-Use Development, EMEA at Marriott International comments, “The Luxury Collection Residences are found in the world’s most exciting and desirable destinations. With a compelling narrative and impeccable service for owners, and a spectacular setting on Al Marjan Island, Nasim Al Bahr is an exceptionally designed addition to our portfolio.”

Residents will enjoy world-class amenities including a resort pool, signature restaurant, pool bar and kiosk, spa, gym, kids’ play area, indoor padel court, games room, screening room, and multipurpose hall all designed to foster an atmosphere of sophistication and community. As part of Marriott’s portfolio, The Luxury Collection Residences, owners will enjoy exclusive ONVIA Owners Benefits, including Marriott Bonvoy Platinum Elite status upgrade, preferred rates and points at Marriott hotels worldwide, curated experiences redeemable through points, access to culinary, wellness, and retail partner offers, and personalized services through a dedicated concierge and certified service team. Prices start from AED 3,444,000 and handover is scheduled for Q4 2027.

Umar Bin Farooq, Founder, One Broker Group, the exclusive sales partner for the project, commented: “We are honored to partner with Abu Dhabi National Hotels on this landmark development. The Residences at Nasim Al Bahr presents a unique proposition in the Ras Al Khaimah real estate market. Not only does it combine premium waterfront positioning with the internationally recognized brand and hospitality of Marriott International, it also offers a compelling price point with an unmatched 40:60 payment plan, which makes this a unique opportunity in the booming landscape of Al Marjan Islands. The branded residence also differentiates itself with lifestyle benefits that come with Marriott’s ONVIA owner recognition platform. With our deep market expertise and ADNH’s reputation of excellence, we are confident these residences will become a destination of elegance and service on the northern emirate’s coastline.”

The demand for branded residences continues to grow among sophisticated investors who value quality, service, and long-term appreciation potential. Ras Al Khaimah’s branded residences sector has witnessed a boom where average prices surged 39% year-on-year in Q1 2025 and these premium properties are expected to comprise 25% of upcoming supply by 2030.

With nearly five decades of hospitality expertise, ADNH brings unparalleled service standards to The Residences at Nasim Al Bahr. The company’s portfolio of luxury hotels, including partnerships with the likes of The Ritz-Carlton, JW Marriott, to name a few brands, reflects its commitment to exceptional experiences. This hospitality expertise will be seamlessly integrated into the residential offering, ensuring owners enjoy the same attention to detail and service quality that defines ADNH’s acclaimed hotels.

Through this launch, ADNH strengthens its position as a key player in the UAE’s hospitality and real estate landscape continuing a legacy that began in 1976 and has since expanded to include some of the nation’s most iconic properties.

Attributed to Ahmed Abdraboh, Director of Sales & Marketing at Al Raha Beach Resort & Spa

In the highly competitive hospitality sector, resorts are facing the growing challenge of serving two distinct, yet frequently overlapping, types of guests: business and leisure travellers. The rise of the “bleisure” traveller; a blend of business and leisure; highlights a wider trend in today’s travel landscape. These travellers merge work obligations with their desire for relaxation and adventure, compelling resorts to adjust their offerings to meet the needs of both demographics. Striking this balance can be complex, but the benefits of effectively catering to both segments can be substantial.

Understanding the Unique Needs

Before delving into strategies, it’s crucial to recognize the differing needs of business and leisure travellers. Business travellers often seek efficiency, connectivity, and amenities that facilitate work. High-speed internet, dedicated meeting spaces, and convenient location are paramount. They value streamlined services, express check-ins, and an atmosphere conducive to productivity.

On the other hand, leisure travellers prioritize relaxation, exploration, and experiences. They are looking for leisure activities, spa services, fine dining, and cultural experiences that allow them to unwind and immerse themselves in the local environment. The challenge for resorts lies in creating an environment that simultaneously serves the quick paced demands of the business traveller while providing the dreamlike experiences that leisure travellers seek.

Designing Dual-Purpose Spaces

Resorts are increasingly designing their spaces to accommodate both types of travellers. Flexible meeting spaces that can be easily converted into event venues during weekends or evenings are a great example of this dual-purpose approach. By utilizing movable partitions and adaptable furniture, resorts can create environments that can host a corporate seminar one day and an intimate wedding or social gathering the next.

Besides, resorts can incorporate leisure and relaxation features into areas that business travellers frequent. For example, comfortable lounges equipped with charging stations for devices allow guests to work while enjoying the ambiance. Poolside cabanas that double as meeting points or casual brainstorming areas cater to those who need a break from the traditional boardroom setting. Integrating these elements can enhance the guest experience for both business and leisure travellers.

Enhancing Connectivity

Strong and reliable connectivity is a must-have for business travellers, but leisure guests also benefit from staying connected. Offering robust Wi-Fi throughout the resort is essential. Beyond connectivity, resorts can create work-friendly environments, such as business centres equipped with printers and meeting rooms, where guests can hold casual meetings or work off-site without compromising on comfort.

Additionally, the rise of remote work has blurred the lines between personal and professional life. As a response, resorts are finding ways to make remote work more enjoyable by providing inspiring locations, private workspaces, and even outdoor areas that combine work with leisure. Setting up dedicated “workcation” packages that include accommodations with office amenities lets resorts cater to guests seeking to blend productivity with relaxation without boundaries.

Curating Unique Experiences

For leisure travellers, resorts have traditionally focused on creating unforgettable experiences. Nowadays, these experiences matter to business travellers as well. With “bleisure” travel on the rise, their desire for unique, local activities can significantly enhance their stay. Resorts can curate experiences that appeal to both demographics, such as offering guided tours of local attractions, cooking classes with local chefs, or wellness retreats.

In addition to traditional leisure activities, resorts can design workshops and networking events that facilitate connections among business travellers. By organizing guest speaker sessions, skill building workshops, and panel discussions, resorts can nurture an environment where business professionals can network and learn while on holiday.

Wellness and Relaxation

Both business and leisure travellers share an increasingly common interest in wellness and self-care. For business professionals, long hours of traveling can lead to stress and fatigue. Therefore, wellness facilities; such as spas, fitness centres, and meditation rooms; become attractive perks for this segment. By promoting relaxation and holistic well-being, resorts can cater to business travellers who want to rejuvenate during their stay.

Implementing wellness programs that combine fitness classes, mindfulness retreats, and spa treatments allows resorts to appeal to guests looking for self-care options. Additionally, some resorts are developing wellness retreats specifically aimed at the corporate sector, offering programs that promote teamwork, creativity, and mindfulness training often directly aligned with business goals.

Tailoring Packages and Promotions

Another effective strategy for resorts is to develop tailored packages that target specific groups within the business and leisure traveller spectrum. For example, offering promotions such as weekend corporate retreats, where businesses can host strategy sessions while their employees enjoy leisure opportunities, effectively blends both worlds. Creating promotional deals that include meeting space for companies alongside discounts for leisure activities can greatly enhance the appeal for business travellers looking to unwind after hours.

For leisure travellers, resorts can offer exclusive weekend packages that provide special bonuses for their business counterparts, turning a business trip into an inviting long weekend for the whole family. Childcare services, family friendly activities, and adult only zones create an atmosphere where everyone can enjoy their vacation, regardless of the reason for their stay.

The Role of Technology

In the digital age, leveraging technology is instrumental in balancing the needs of business and leisure travellers. From mobile apps that allow for easy check-in and room service to smart room controls that enhance the guest experience, technology can streamline processes, making them more efficient for business travellers. Meanwhile, technology also allows for leisure focused experiences, such as custom virtual tours or interactive activities that engage guests.

Moreover, resorts can utilize data and analytics to better understand and segment their guests. By analysing preferences, resorts can tailor their offerings and services to meet the expectations of both business and leisure travellers, ensuring no one feels overlooked.

Resorts are navigating the delicate balance between business and leisure travellers in an ever evolving landscape. By understanding the unique needs of each segment and adapting their offerings creatively, resorts can successfully cater to both groups. With strategic planning, innovative space design, and a focus on creating meaningful experiences, resorts not only enhance profitability but also enrich the overall guest experience.

The market for dual purpose travel continues to grow, presenting exciting possibilities for resorts willing to embrace change. As business and leisure become increasingly intertwined, the path ahead is one of collaboration, innovation, and a shared commitment to exceptional hospitality that meets the needs of all travellers.