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Whitewill Appointed Master Broker for AED4 Billion Sora Beach Residences by Aark Developers

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Whitewill

AARK Developers has appointed Whitewill as the Master Broker for its flagship development, Sora Beach Residences. The appointment marks a significant milestone in the project’s journey, as Whitewill takes charge of the global sales and marketing strategy for the AED 4 billion ultra-luxury beachfront development on Al Marjan Island.

Whitewill, a distinguished international brokerage firm with a strong track record in high-end real estate, will leverage its extensive network and expertise to drive sales and investment interest globally. Known for successfully marketing and selling prestigious projects across the UAE, Europe, and beyond, Whitewill has brokered some of Dubai’s most significant property sales from Q4 2024 to Q1 2025, totaling over AED 780 million. It is the ideal partner to spearhead Sora Beach Residences’ international reach.

Conceptually designed by world-renowned Japanese architectural firm Nikken Sekkei, with interiors crafted by the acclaimed UK based design firm Shalini Misra, Sora Beach Residences is set to redefine waterfront luxury living. Featuring fully furnished residences with unobstructed sea views, a 1000-foot private beach, the largest residential atrium in the region at 138 feet, an exclusive beach club, and over 50 amenities, the development stands as a landmark in modern architecture and hospitality-driven living.

Olga Pankina, COO of Whitewill Dubai, commented: “We’re thrilled to be named the Master Broker for Sora Beach Residences, a project that truly defines luxury beachfront living. With Ras Al Khaimah’s real estate market booming—total transactions soaring to Dh15.08 billion in 2024, up 118% from last year—the emirate is quickly becoming a prime destination for high-end yet accessible real estate. Sora Beach Residences offers a rare mix of luxury, affordability, and strong investment potential, making it a standout opportunity for buyers looking to be part of RAK’s exciting transformation. Our team is committed to ensuring investors and homeowners see the unmatched value in this development.”

Rahul Kumar Gupta, Chairman of AARK Developers, expressed confidence in the partnership, stating: “Sora Beach Residences is one of the most anticipated luxury projects in the UAE, and having Whitewill as our exclusive agency ensures that we reach the right clientele globally. Their deep understanding of the international luxury real estate market, coupled with their strategic approach to sales and marketing, aligns perfectly with our vision for this project.”

Located on the prestigious Al Marjan Island, Sora Beach Residences offers a prime investment opportunity, positioned just minutes away from the region’s first integrated gaming resort at Wynn Resort. With a focus on delivering world-class amenities and an unrivalled lifestyle experience, the project is set to attract high-net-worth individuals and global investors.

The appointment of Whitewill Real Estate Brokers LLC reinforces AARK Developers’ commitment to strategic partnerships that enhance the project’s market presence. As sales and marketing efforts intensify, Sora Beach Residences is poised to become the crown jewel of Ras Al Khaimah’s real estate landscape.

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BNW Developments Sets New Benchmarks: 97 Taj Wellington Mews Residences Reserved Within Hours of Launch

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Taj BNW

Indian Hotels Company (IHCL) debuted Taj Wellington Mews on the picturesque Al Marjan Island, Ras Al-Khaimah in partnership with BNW Developments. The property witnessed 97 of its units reserved within the first 24 hours of its launch, making it among the UAE’s fastest-selling luxury projects to date.

The grand unveiling night at the World Trade Center, Dubai, was a celebration of heritage, design, and disruption. Hosted by Kris Fade, star of Dubai Bling, celebrated media personality, and beloved RJ, the evening was brimming with energy, entertainment, and meaningful moments. With insights into the project shared in an atmosphere of refined elegance, the event was elevated by a special performance from celebrated comedian Kenny Sebastian. The gathering also welcomed top industry experts from the UAE real estate landscape and over 60 elite broker agencies, further underscoring the significance of the occasion. The highlight of the evening was the ceremonial reveal by Mr. Ankur Aggarwal, Chairman and Founder of BNW Developments, and Dr. Vivek Anand Oberoi, Managing Director and Co-founder, lifting the drapes on a visionary partnership between Taj and BNW.

“This collaboration with Taj is the architectural articulation of BNW’s long-term vision. We are not in the business of building structures but in the pursuit of crafting legacies. Taj Wellington Mews stands as the first of many milestones that will redefine how luxury is experienced, owned, and remembered in the UAE. Partnering with a name as storied as Taj allows us to merge generational heritage with contemporary precision an alliance rooted in purpose, not just prestige,” shared Mr. Ankur Aggarwal, Chairman and Founder of BNW Developments.

Dr. Oberoi echoed, “Ras Al Khaimah is rapidly emerging as the nucleus of forward-thinking luxury and global investment appeal. With Taj Wellington Mews, we are curating an experience that embodies the very essence of timeless hospitality. This partnership with Taj allows us to infuse BNW’s design-forward philosophy with a legacy of Indian warmth and global distinction. As co-founders, our commitment is clear: to pioneer developments that are not only architecturally striking but also culturally resonant, emotionally enriching, and globally relevant.”

Within the first 24 hours of its launch, Taj Wellington Mews recorded an unprecedented 97 unit reservations, a feat not only for BNW Developments, but one that now stands among the UAE’s fastest-selling luxury projects to date. This momentum underscores the project’s significance as the first of many milestone ventures led by BNW Developments.

The development comprises a total of 342 ultra-luxury units, including 185 studio apartments, 117 one-bedroom apartments, 26 two-bedroom apartments, 8 three-bedroom apartments, and 6 retail units.

A vision carved in steel, stone, and legacy, Taj Wellington Mews encapsulates an unconventional design philosophy. The project features two interconnected towers elegantly curved over a circular podium, creating a skyline-defining silhouette on Al Marjan Island. Distinctive balconies, curated landscaping, and a harmonious blend of structure and subtlety embody Taj’s ethos of thoughtful luxury and BNW’s penchant for cutting-edge design.

A collective vision for refined living, set along the picturesque shoreline, Taj Wellington Mews forms part of a growing collection of ultra-luxury residences by the bay, a shared vision between two pioneers committed to redefining lifestyle experiences in the UAE.

A thriving investment hotspot, Ras Al Khaimah has rapidly emerged as one of the fastest-growing regions in the UAE. With global names like Wynn Resorts making their debut on Al Marjan Island, the area has seen a significant rise in demand, with projected rental yields reaching upwards of 8-14%, making it a lucrative choice for discerning investors.

As BNW Developments continues to push boundaries in luxury real estate, this historic collaboration with IHCL’s Taj marks the beginning of a transformative era, where curated lifestyles, heritage values, and architectural finesse converge. Taj Wellington Mews is not just a residence; it is a living testament to what happens when legacy meets innovation, and when a launch becomes a legacy in itself.

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Save Big at Al-Futtaim IKEA with Up to 75% off

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IKEA

Al-Futtaim IKEA is making home-makeovers more accessible and affordable with discounts ranging from 25% to 75% off a wide selection of products, available at all Al-Futtaim IKEA stores across the UAE, starting from April 24.

From bedroom essentials to stylish living furniture, kitchenware, bathroom décor, and more, now is the perfect time to revamp your home at unbeatable prices. Whether you’re furnishing a new space or simply looking to refresh your current one, Al-Futtaim IKEA’s sale period provides the ideal opportunity to save on quality, functional, and stylish pieces.

Don’t miss out! Visit your nearest Al-Futtaim IKEA store in the UAE, or shop online

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Richmind Brings Craig David to Dubai to Celebrate Launch of its Inaugural Project Designed by Zaha Hadid Architects

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richmind

Richmind is set to host an exclusive, invite-only concert featuring Craig David, the global music icon in Dubai.

The special event will showcase Richmind’s highly anticipated inaugural project, masterfully designed by the world-renowned Zaha Hadid Architects at Al Marjan Island in Ras Al Khaimah.

The evening is expected to become more than a concert — it will be a curated celebration of Richmind’s passion for timeless architecture, global artistry, and cultural expression. The organization has a deep appreciation for art in every form and strongly propagates the value of patronage

Seamlessly blending innovation, design, and lifestyle, Richmind continues to position itself as a creative force at the crossroads of multiple disciplines.

“Our upcoming project isn’t just a structure – it’s a living, breathing statement of art and intent,” said Mohammad Rafiee, CEO of Richmind. “Bringing Craig David to Dubai for this occasion reflects our appreciation for global music and our ongoing support for local culture and the arts. We believe architecture should inspire and engage with its surroundings and its people — and this event embodies that belief.”

In the pursuit to support the local music community, Richmind is giving the opportunity to up-and-coming artists across the UAE, including singers, DJs, rappers, and musicians to participate in a competition for a chance to get selected as the opening act for Craig David’s Dubai performance. Enthusiasts have to submit a 60-second demo and share your story for a chance to not only win a performance slot on stage, warming up for Craig David at the launch event but also one-on-one mentoring  experience with Craig David, professional studio time to develop their music and a whopping AED 30,000 cash prize to support their creative journey.

Craig David will perform to an exclusive audience at Richmind’s official project launch on 25th April at the CocoCola Arena from 5pm.

Set against the stunning backdrop of Al Marjan Island in Ras Al Khaimah, Richmind’s debut development is poised to become an architectural landmark. In collaboration with Zaha Hadid Architects — globally revered for their fluid, futuristic, and expressive designs — the project promises to elevate ultra-luxury living in the UAE.

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