Connect with us

News

FLY LAUNCHES EPIC NOTE PHABLET

Published

on

Updated : April 30, 2015 04:23  am,
By Editor

Epic Note is latest Phab addition to Fly’s smartphone line-up designed to meet needs of Middle East user base

Top European mobile maker Fly is meeting growing regional demand for phablets with the latest addition to its big-screen phone family, the Fly Epic Note.
Phablets – smartphones with a screen size of 5.5 inches and larger – are surging in popularity in the Middle East and Africa as customers increasingly look for a mobile device that can fulfil the combined role of a smartphone and a tablet. Phablets represented 11.1 percent of all mobile devices sold in the Middle East in the fourth quarter of 2014, almost doubling from 6.2 percent a year earlier, according to market research firm GfK.
Fly has already experienced significant success in the region, with the Fly Epic selling out within weeks of its launch, as customers responded eagerly to the versatility of the phablet form factor at an attractive price point. Now, Fly is introducing the Epic Note phablet to meet this growing customer demand for a big-screen phone.
“For those of our customers that want to have an all-round gadget in their pocket, the phablet is the perfect solution – combining the versatility of a smartphone with the alluring display size of a tablet into a single, powerful device,” said Nitin Sood, Managing Director, Fly MEA. “The cost-effectiveness of this format means it is unsurprising we have seen strong interest across the region, while the quality that the Fly brand promises and delivers mean customers know they are not compromising on performance and design.”
The Fly Epic Note features a 5.5-inch QHD IPS display, making it ideal for consuming media on the go, and a 1.2 GHz Quad core processor, delivering peak performance for users who need to work outside their office environment. The Android KitKat, dual sim phone will be competitively priced and runs on a 3G network, as well as featuring an 8MP+2MP camera and supporting dual SIM technology.
Fly will be making the Epic Note available in the GCC through its partnership with Dubai-based Eurostar Group, which also supported Fly’s first foray into the phablet form factor, the Epic, which proved especially popular in the Kingdom of Saudi Arabia. The Epic Note will also be made available in other markets across the Middle East and Africa.
“We are committed to supporting the needs of our customers and the amazing success of the Epic convinced us that we needed to give them something more in the phablet space,” said Abdul Jabbar Shahnawaz, Vice President, Marketing, Fly MEA. “The Epic Note builds on our positioning in the market that we achieved with the Epic and continues Fly’s tradition of delivering innovation, quality and performance.”
Fly’s astonishing success in the region has been built not only on delivering performance-packed phone at competitive prices, but on providing a reliable and scalable after-sales service, with an on-the-ground customer service team across the region.
The company is one of Europe’s leading smartphone providers, with a top-performing position in many European markets, including Russia, where Fly is consistently ranked as one of the leading smartphone brands.
Continue Reading

News

The Maritime Standard Awards 2025 winners list showcases high levels of innovation and operational excellence across the maritime sector

Published

on


The maritime sector’s leading awards event, The Maritime Standard (TMS) Awards 2025, has announced this year’s winners, honoring outstanding companies and industry leaders from across the Middle East and Indian Subcontinent. The Awards showcased achievement and innovation in 25 categories covering shipping, logistics, ship repair, offshore services, marine technology and related sectors, as well as a series of special awards for individual achievement. The prestigious event took place at Atlantis The Palm, Dubai on October 29th, attracting over 1000 senior executives, decision-makers and industry leaders, from the region, and across the globe.

Held under the patronage of H.H. Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority, Chairman of Dubai Airports, and Chairman and Chief Executive of Emirates Airline and Group, the event recognised organisations and individuals for setting new standards in operational excellence and leadership in the sector amid significant shifts in the industry, including decarbonisation, digitalization, and a renewed emphasis on supply chain resilience. From clean-fuel projects and AI-powered port operations to international collaborations that boost trade efficiency, the 2025 Awards showcased the industry’s progress in turning goals into tangible outcomes.

The evening was hosted by Yalda Hakim, a renowned international correspondent and documentary filmmaker, whose engaging presence added distinction to the occasion. The keynote address was delivered by Captain Abdulkareem Al Masabi, CEO of ADNOC Logistics and Services, who shared valuable insights on the evolving maritime landscape and the UAE’s leadership in advancing sustainable and innovative practices across the sector.

Clive Woodbridge, Editor of The Maritime Standard and Chairman of the Judging Panel, stated, “This year’s competition was exceptionally tough, and we received an unprecedented number of entries across all categories. Each finalist demonstrated remarkable achievements and operational standards over the past year, which underlines the significant advances that continue to be made in the regional maritime sector.”

A rigorous assessment process was conducted as part of the award selections, and this was supervised by an independent panel of distinguished judges that included some of the most prominent names in the maritime industry.

Trevor Pereira, Managing Director of The Maritime Standard, commented, “These Awards are not just about celebrating success, but also about encouraging excellence. This year’s event recognised innovative concepts, exciting new initiatives, and outstanding performance standards. As the region continues to expand its maritime infrastructure and digital port systems, with significant developments across the Middle East and the Indian Subcontinent, events like The Maritime Standard Awards play a key role in reinforcing its position as a global leader in shipping and maritime.”

 Reaction from the individual winners on the night of October 29th was highly appreciative. Captain Mohamed Al Ali, Senior Vice President, Operations (Offshore Logistics), at ADNOC L&S, who received the Outstanding Achievement Award, added: “It was one of the greatest honours of my professional career to receive this Award. It really means a lot to me to have TMS recognise the years of dedication and hard work.”

Tony Dagher, the Founder and Managing Director of TMC Shipping Group was the recipient of the Young Person in Shipping and was similarly honoured. He said: “I have been fortunate to have had great support from many people during my journey in shipping, and to have a fantastic team around me now. This Award is as much for them as it is for me.

Over the past 12 years The Maritime Standard Awards has consolidated its standing as one of the most prominent annual gatherings within the global maritime calendar, gaining worldwide recognition for recognising excellence and promoting a more resilient and sustainable maritime future.

Continue Reading

News

Deep Dive Dubai Launches Sunken City Walk, a Cinematic Underwater Experience that Makes Adventure Just a Step Away

Published

on

Deep Dive Dubai

Deep Dive Dubai has unveiled its newest attraction for experience seekers with the launch of Sunken City Walk. The guided underwater activity invites guests to step into a cinematic cityscape filled with surreal details. From an underwater swing and motorbike to a café table that looks straight out of a movie scene, this is Dubai’s latest must-try attraction.

Deep Dive Dubai

The hour-long journey begins with a full briefing and safety overview, followed by guests changing into wetsuits and equipment provided on-site. They then join trained instructors for a 20-minute guided underwater walk through the Sunken City—an accessible, certification-free experience that requires no swimming skills, making it ideal for guests aged 10 and above. Currently offered at an introductory price of AED 600, with an optional 30-second keepsake video for AED 200, the experience is currently available in four daily slots at 11 AM, 12 PM, 2pm, and 3pm.

Jarrod Jablonski, Director, Deep Dive Dubai, said that “With Sunken City Walk, we’re continuing to shape Dubai’s reputation as a city of unforgettable experiences. It’s a unique attraction that reflects Dubai’s spirit, where visitors can discover adventure in ways they never thought possible.”

The launch reflects a global trend that travellers are choosing experiences over possessions. Supporting this, Shamal’s Experience Economy Report stated that 75% of UAE residents are more willing to spend on experiences, with 80% allocating a dedicated monthly budget. The launch also aligns with Dubai’s commitment to strengthening its global tourism appeal. According to Dubai Department of Economy and Tourism (DET), the city welcomed 9.88 million international visitors in the first half of 2025, a six percent increase year-on-year, reinforcing its position as one of the world’s leading lifestyle and tourism hubs. Sunken City Walk at Deep Dive Dubai adds a new way for visitors to experience the city’s spirit of reinvention, where adventure is always just a step away.

While Sunken City Walk offers a first taste of underwater adventure, guests can plunge into the incredible world of diving at Deep Dive Dubai, choosing from experiences such as scuba diving, freediving, and specialised diving courses.

Continue Reading

News

Free Mineral Water for All: UAE Startup to Launch Groundbreaking Public Hydration Initiative

Published

on

Ourwatr

Staying hydrated just got easier, and greener, thanks to Ourwatr, that’s launching a nationwide free mineral water programme starting June 2025. It’s a first in the region: clean, refreshing mineral water made freely available across the country, delivered through a unique model that blends sustainability, community care, and social impact.

From metro stations and shopping malls to parks and government offices, thousands of chilled bottles of mineral water, sourced locally from Dibba, Fujairah, will soon be within everyone’s reach, every day. Ourwatr’s mission is simple: hydration is a right, not a privilege.

“At Ourwatr, we believe that drinking water should be accessible to all,” says Abhinav Murali, Co-founder.

“That’s why we’re giving away premium mineral water for free, and every bottle supports communities in need. It’s hydration with heart, proudly made right here in the UAE.”

Stamp of UAE quality

All Ourwatr bottles carry the prestigious EQM (Emirates Quality Mark) certification, guaranteeing they meet strict UAE national and international quality standards. When you grab a bottle, you’re assured of top-quality water, safe, pure, refreshing and approved by the country’s standardisation authority.

Mission in a bottle

With temperatures rising across the UAE, especially during summer, access to clean drinking water is more important than ever, for workers, families, children, and the elderly alike.

“In our desert climate, hydration isn’t just healthy; it’s life-saving,” adds co-founder Bharath Mohan.
“Each bottle we provide is a small act of kindness toward our community.”

Ourwatr is more than just a startup, it’s a mission in a bottle. Launched by three young, UAE-based entrepreneurs, the idea was sparked by a simple but powerful observation: access to free, convenient hydration isn’t always a given.

Wanting to change that, the trio built a business with heart at its core. The team is also in talks with various UAE charitable organisations and government agencies to expand its reach and impact. For every bottle distributed, a portion will be donated to local charities, turning everyday hydration into a meaningful act of giving.

A Model Built on Purpose and Sustainability
Ourwatr isn’t just about water, it’s about doing good. Instead of selling to consumers, the company partners with brands and organisations who cover the production and distribution costs. In return, sponsors co-brand the bottles, using them as a platform to share positive messages and shared values, while making a real difference.

“Sustainability isn’t just about less waste,  it’s about creating lasting, meaningful change,” explains Sharat Nair, Co-founder.

The bottles are crafted from recyclable materials, aligning with the UAE’s zero-waste goals and green agenda.

Backing UAE Vision 2030
Ourwatr’s initiative supports the UAE’s Vision 2030 goals around health, sustainability, and quality of life. The startup is already collaborating with local authorities to expand water access and reach as many people as possible.

More than just water, Ourwatr is delivering hope, equality, and care, one bottle at a time.

Continue Reading

Trending

Copyright © 2023 | The Integrator