Tech Features
How Telecommunications Providers Can Best Tackle DDoS Attacks

By: Amr Alashaal, Regional Vice President – Middle East at A10 Networks
There is an increasing incidence of cyberthreats posed to telecommunications providers. There is a definite need for telcos to strengthen their overall security posture and improve resilience against service-impacting attacks, such as DDoS attacks. The good news is that we have seen communication service providers (CSPs) responding to these higher threats and tighter compliance requirements. Our 2023 research, which surveyed 2,750 senior IT professionals in CSPs, suggests that they are investing in enhancing their network security to counter increasingly sophisticated cyber threats such as DDoS attacks.
Adopting a defence-in-depth approach
Over the last two years, CSPs have made significant progress in upgrading their cyber defences. In our inaugural CSP 2021 study, we found the highest priority security investments were for more basic security upgrades such as firewalls.
With 68% of all 2023 respondents expecting network traffic volumes to increase by over 50% in the next two-three years, firewalls and other security appliances must be routinely upgraded just to handle the increased traffic volume. Despite this, the percentage prioritising firewalls dropped from 48% in 2021 to 28% in 2023.
The growing importance of DDoS detection and monitoring
Other investments deemed nearly as important as firewalls were DDoS detection and monitoring, automation of security policies, investment in ransomware and malware protection services, and threat intelligence. Respondents also indicated interest in simplifying and integrating disparate point solutions.
This all points to a higher focus on security investments overall and a greater focus on capabilities that enable a more proactive approach rather than reactive response, such as DDoS detection (now the second highest priority) versus reactive DDoS attack mitigation (the least important priority) in the 2023 survey.
Additionally, with telecommunications considered a critical infrastructure, telecommunications organisations have a unique responsibility to protect the availability of their networks, data, and services.
This is an increasingly complex task as traffic volumes surge, and they build out to more remote and vulnerable communities. To achieve this, we recommend telecommunications providers should follow the below key steps:
- Prioritise security investments to protect all domains. This includes the network itself, customer databases, customer facing services such as websites, and internal IT systems. Many DDoS attacks and security breaches in CSPs are targeting customer proprietary data.
- Replace legacy DDoS defence systems and deploy new technologies that enable more granular detection using AI, machine learning, threat intelligence, and other capabilities that match the increasing sophistication of attacks.
- Leverage automation to simplify management, improve control over network resources, and guarantee uptime.
Intelligent and automated DDoS protection solutions
DDoS protection is crucial for CSPs’ infrastructure. It’s essential to block malicious traffic without disrupting legitimate traffic. Intelligent and automated DDoS protection solutions play a vital role, offering scalability, cost-effectiveness, precision, and intelligence. These solutions help CSPs ensure optimal user and subscriber experiences by efficiently identifying abnormal traffic, automatically mitigating inbound DDoS attacks, and providing a centralized point of control for seamless DDoS defense execution.
So, what should telecommunications companies look out for to prevent a DDoS attack?
- A sudden and/or unexpected increase in traffic. Though there are legitimate reasons to receive more traffic, a sudden increase should be checked.
- System slowness or non-response. Websites can load slowly, or not at all, for many reasons—this doesn’t mean a DDoS attack is in progress, but it should be investigated.
- Unusual traffic patterns. For example, when current traffic deviates from normal traffic patterns, such as inconsistent traffic with a typical user base, and receiving traffic at unusual hours.
- Increase in traffic to a single endpoint. This is when part of your system, such as a specific URL, suddenly receives a high amount of traffic compared to others.
- A high volume of traffic from a single IP or small range of IPs. This indicates that these addresses could be part of a larger botnet.
A market expected to reach $7.45 billion by 2030
Recent research highlights a significant impact of DDoS attacks, revealing a 200% increase in the first half of 2023. Telecommunications companies, experiencing most attacks, contribute to about half of the overall attack volume. This is a key factor in the projected growth of the global DDoS protection and mitigation market to $7.45 billion by 2030.
In 2024, the telecommunications industry will continue prioritizing technologies like cloud computing, standalone 5G, AI, and IoT to enhance speed, scalability, and innovation. To support these technologies, providers must reinforce their cybersecurity architectures. While progress has been noted, a stronger focus on a layered and defense-in-depth approach, especially regarding DDoS attacks, is essential.
Tech Features
Sustainable AI Practices Driving Ethical and Green Tech

By Mansour Al Ajmi, CEO of X-Shift

Sustainable AI practices are no longer optional—they are essential for shaping technology that benefits both people and the planet. As artificial intelligence transforms industries from healthcare to transportation, the challenge is to ensure its growth is ethical, environmentally responsible, and socially inclusive. This means addressing not only energy efficiency and carbon reduction but also governance, fairness, and long-term societal impacts.
Why Sustainable AI Practices Go Beyond the Environment?
AI is now deeply embedded in investment strategies, medical diagnostics, media platforms, and public infrastructure. While reducing energy usage is vital, true sustainability also requires ethical governance and the elimination of bias.
For example, biased training datasets can unintentionally reinforce social inequality. Studies, such as those from the MIT Media Lab, have shown that some AI systems perform poorly with diverse populations, highlighting the risk of discrimination. Addressing this means conducting regular algorithmic audits, enforcing transparency, and ensuring diverse representation in AI development teams.
The Environmental Impact of AI
Training advanced AI models consumes enormous computational resources. The process can generate carbon emissions equivalent to hundreds of long-haul flights. To counter this, tech leaders are investing in renewable energy and designing energy-efficient processors and cooling systems.
However, sustainable AI practices should become the default, not the exception. From sourcing materials responsibly to rethinking hardware infrastructure, the focus must be on green innovation by design.
Embedding Sustainability at the Strategic Core
Sustainable AI practices work best when integrated into an organization’s core strategy. Aligning AI solutions with the UN’s Sustainable Development Goals (SDGs) can directly support climate action, reduce inequalities, and promote responsible consumption.
In the Middle East, initiatives like Saudi Arabia’s Vision 2030 and the UAE Strategy for Artificial Intelligence demonstrate how sustainability and AI can align with national priorities. These strategies not only meet ethical standards but also deliver competitive advantages, building consumer trust and fostering innovation.
Governance for Responsible AI
Strong governance is key to ensuring sustainable AI practices are upheld. Regulatory frameworks, such as the European Union’s AI Act, guide transparency, accountability, and fairness.
Governance should enable innovation while preventing harm. Public-private partnerships, global cooperation, and industry alliances are critical to creating ethical, scalable, and resilient AI ecosystems.
Preparing the Workforce for the AI Era
McKinsey estimates that AI adoption could displace up to 800 million jobs by 2030. Sustainable AI practices must include reskilling and upskilling initiatives to ensure inclusive economic growth.
By investing in training programs, organizations can help employees transition to new roles in AI-related fields. This proactive approach strengthens workforce agility and supports long-term resilience.
Leadership’s Role in Driving Sustainable AI Practices
AI can significantly advance sustainability goals, from optimizing supply chains to reducing environmental waste. Companies like Unilever are already using AI to achieve greener operations, proving its real-world potential.
Yet leadership commitment is essential. Executives must set measurable goals, model ethical behavior, and integrate sustainability into company culture. This ensures that sustainability is not a side project but a core business value.
The Shared Responsibility for a Sustainable AI Future
Creating a sustainable AI future requires collaboration between individuals, corporations, and governments. Citizens should stay informed and question how AI affects them. Companies must embed sustainability into their AI strategies, while governments need to establish policies that encourage responsible innovation.
By acting now, we can ensure AI evolves as a force for good—advancing technology without sacrificing ethics, equity, or environmental stewardship.
Check out our previous post on WHX Tech 2025 to Drive Global Digital Health Transformation
Tech Features
Epicor CMO Kerrie Jordan to Drive Global Marketing Growth


Epicor CMO Kerrie Jordan has been appointed to lead the company’s global marketing strategy. This move marks a pivotal moment in the enterprise software leader’s expansion. Epicor, known for its industry-specific solutions for the make, move, and sell economy, announced the news on August 12, 2025, in Dubai.
Jordan brings a rare combination of senior product innovation and strategic marketing expertise. She will strengthen the Epicor brand, expand market reach, and deepen customer engagement worldwide.
Epicor CMO Kerrie Jordan Brings Product and Market Expertise Together
Vaibhav Vohra, Epicor President and Chief Product & Technology Officer, eVaibhav Vohra, Epicor President and Chief Product & Technology Officer, emphasized the importance of the appointment.
“Kerrie’s ability to connect product strategy with market execution makes her an ideal fit. Her leadership has already shaped our Cognitive ERP vision, and we’re excited to see her bring that same energy and insight to our marketing efforts.”
Since joining Epicor in 2023 as Group Vice President of Product Management and ISV Partner Programs, Jordan has advanced the company’s Cognitive ERP roadmap. This AI-driven approach turns ERP from a system of record into a system of action and insight, empowering supply chain businesses to operate smarter and faster.
A Vision for Accelerated Innovation and Growth
In her new role, Jordan will unite product innovation, analytics, and go-to-market strategies to accelerate customer time-to-value. She will also foster innovation and support Epicor’s global expansion.
“I’m honored to expand my role at Epicor,” Jordan said. “Epicor is at the forefront of enabling essential businesses to thrive through AI-driven, connected technologies. I look forward to amplifying our impact, building stronger relationships with customers and partners, and driving growth across global markets.”
A Career Built on Technology Leadership
Before joining Epicor, Jordan served in senior product marketing positions at Oracle. She developed strategies for enterprise software solutions and helped drive adoption. Earlier in her career, she led strategic marketing programs for technology clients during her consulting roles at global marketing firms.
Jordan is a recognized voice in cloud ERP, digital transformation, and supply chain innovation. She hosts Epicor’s “Manufacturing the Future” podcast, which features industry leaders discussing trends shaping manufacturing and supply chain sectors. She is also a Forbes Tech Council contributor. Jordan holds a Bachelor of Science in Marketing from Santa Clara University in California.
Epicor’s Commitment to Industry-Focused Growth
Epicor has served customers across automotive, building supply, distribution, manufacturing, and retail for more than 50 years. The company’s solutions are tailored to industry needs and adaptable to fast-changing market conditions.
Check out our previous post on WHX Tech 2025 to Drive Global Digital Health Transformation
Tech Features
In-Hand Comfort Meets Elegant Design – A UI You’ll Love and Performance You Can Count On– Meet Oppo’s Reno 14 Series!

Reviewed By Srijith KN
Device Reno 14F 5G
In today’s crowded smartphone market, very few devices make a lasting impression from the first hold. The Oppo Reno 14 Series does exactly that. Its rounded front design, sharp edges, and striking Iridescent Mermaid finish give it a premium look that stands out. At just 7.42 mm thick and 187 g, with aluminium-framed edges, it feels light yet sturdy in the hand.
The 6.57-inch LTPS OLED display offers a 120 Hz Full HD+ experience with HDR10+ support and a peak brightness of 1,200 nits. While the brightness could be slightly higher, the rich colour tones make it ideal for streaming and gaming. The high refresh rate ensures smooth scrolling and responsive visuals.
Display & Performance in the Oppo Reno 14
Powered by the Snapdragon 6 Gen 1 mobile platform, paired with 12 GB of RAM and 512 GB of UFS 3.1 storage, the Oppo Reno 14 Series delivers fluid performance. Everyday tasks, multitasking, and gaming feel effortless. Even after a month of use, there’s no lag, and the phone remains cool under pressure.
The signal reception is equally reliable, performing well even in remote mountain regions. For gamers, the combination of smooth frame rates and strong connectivity makes it a dependable choice.
Camera Setup Built for Creativity
The Oppo Reno 14 Series brings a 32 MP front camera and a triple rear camera system (50 MP + 8 MP + 2 MP). It supports 4K 60 fps HDR video recording, delivering sharp and vibrant footage. Oppo’s image processing handles lighting well, although the AI can occasionally produce slightly artificial tones. When it dials back the processing, the results are impressively natural.
Selfies from the front camera are detailed, making it a strong option for content creators. AI-powered tools such as AI Eraser, AI Reflection Remover, AI Unblur, AI Recompose, and AI Perfect Shot add versatility. Beyond photography, features like real-time translation and cloud-based voice transcription offer extra value.
Battery Life & Charging Speed on the Oppo Reno 14
Battery performance is one of the standout features. The massive 6,000 mAh battery easily lasts over a day of heavy use. Paired with 80 W fast charging, it goes from 0% to 100% in just 40–50 minutes, reducing downtime significantly.
Software and User Experience
Running on ColorOS 15, the interface is polished and responsive. The design is intuitive, though it comes with pre-installed apps that many users may want to remove for a cleaner setup. The combination of IP69 water and dust resistance, strong haptics, and a promised five years of major updates enhances its long-term value.
Verdict: A Strong Contender in Its Price Range
The Oppo Reno 14 Series blends premium design, solid performance, long battery life, and camera versatility into a package that offers excellent value. Whether for everyday use, creative projects, or gaming, it meets a wide range of needs without compromise.
For readers who enjoyed this review, check out our previous feature on Sustainable Tech: How Globant Shapes a Greener Tomorrow to see how innovation is shaping the tech industry.
-
Tech News1 year ago
Denodo Bolsters Executive Team by Hiring Christophe Culine as its Chief Revenue Officer
-
VAR5 months ago
Microsoft Launches New Surface Copilot+ PCs for Business
-
Tech Interviews1 year ago
Navigating the Cybersecurity Landscape in Hybrid Work Environments
-
Tech News2 months ago
Nothing Launches flagship Nothing Phone (3) and Headphone (1) in theme with the Iconic Museum of the Future in Dubai
-
Tech News1 year ago
Brighton College Abu Dhabi and Brighton College Al Ain Donate 954 IT Devices in Support of ‘Donate Your Own Device’ Campaign
-
VAR1 year ago
Samsung Galaxy Z Fold6 vs Google Pixel 9 Pro Fold: Clash Of The Folding Phenoms
-
Editorial10 months ago
Celebrating UAE National Day: A Legacy of Leadership and Technological Innovation
-
Tech Features1 year ago
The Middle East to Lead with Next-generation Mission Critical Communication Advancement