Tech News
Bosch registered sales of 490 million euros in the Middle East in 2023
Bosch ended its 2023 fiscal year with 490 million euros, in consolidated sales in the Middle East, registering 3% increase. The company met its sales expectations despite the challenges faced in the 2023 business year. This growth was attributed to various divisions within Bosch, including Bosch Rexroth, Building Technologies, Mobility Aftermarket, and the Bosch Global Software Technologies subsidiary.
Commenting on the results, Per Johansson, general manager of the Bosch Group in the Middle East, said: “Despite the challenges posed by the market due to geopolitical developments and respective economic impact, Bosch has demonstrated resilience and adaptability. Our associates’ dedication and hard work delivered the best possible results across divisions.” The number of associates employed at Bosch in the Middle East stood at around 485 as of December 31, 2023.
Bosch Middle East: outlook for 2024
“At Bosch, we remain optimistic about the future and are committed to driving growth through our technology ‘Invented for life’ and improving the quality of life. We aim to accelerate our growth in 2024 and beyond, with a focus on continued regional expansion,” Per Johansson added.
Countries in the Middle East are in different stages of development, major players, especially in the Gulf Cooperation Council (GCC), such as Saudi Arabia, UAE, and Oman are making leaps toward economic diversification through the adoption of long-term visions of the respective government leaders. With the adoption of Artificial Intelligence (AI), investment opportunities are set to open across sectors; focus on reducing reliance on fossil fuels and refreshed environmental, social, and governance (ESG) strategies is expected to drive significant sustainable growth in the region. The development of other diversified sectors through investment in AI technologies could strategically position the region for the years to come.
Development of Bosch business sectors
In 2023, sales development in Bosch’s business sectors displayed a mixed picture. Bosch’s Mobility Aftermarket division has seen growth which was driven by the traditional diesel business as well as the passenger car spare parts (batteries, wipers, spark plugs) which was a focus area in 2023. On the other hand, the Bosch Global Software Technologies subsidiary, performed well in the fiscal year 2023 via acquiring new customers in UAE and KSA. The notable growth can be directly attributed to contributions from growing digital enterprise software solutions including enterprise resource planning (ERP), Cloud, and artificial intelligence (AI), along with digital engineering products and services comprising of IoT, product development, and more. The Bosch Rexroth division, focused on serving global application experience in the market segments of mobile and industrial applications as well as factory automation which contributed significantly to the growth of the business in 2023, especially through its refreshed go-to-market strategies and partnerships.
Bosch is at the forefront of innovation in the Building Technologies division driving advancements that enhance safety efficiency and sustainability in modern infrastructure. The division experienced growth, driven by a strategic emphasis on video solutions, conferencing, fire alarm systems, and AI in building management.
Bosch expansion in the Middle East
In 2024, the Bosch Group is planning a strategic expansion in the Kingdom of Saudi Arabia and Oman. This step underlines the company’s commitment to the region and its intention to reinforce its footprint in the Middle East. The growing markets of KSA and Oman are of strategic importance to the Bosch Group in the Middle East as they offer vast potential for expansion, driven by significant economic reforms, infrastructure development, and a focus on sustainability. By leveraging its innovative solutions and aligning with national development goals, Bosch Middle East is planning its contribution to and benefit from the dynamic growth of these key markets.
Sustaining investments in the Middle East
Bosch is strategically focusing on digital transformation and hydrogen as investment areas, reflecting its commitment to innovation, sustainability and addressing global challenges. The Bosch Connected Industry division is spearheading the move towards smart factories as a pivotal component of its digital transformation strategy. By integrating advanced technologies such as IoT, artificial intelligence (AI), and data analytics into their manufacturing processes, Bosch aims to enhance operational efficiency, reduce downtime, and optimize resource utilization. This aligns with Bosch’s commitment to support the region’s broader goals of industrial modernization and economic diversification. Turning the spotlight to hydrogen, it is a clean energy source that is crucial in the journey to net zero. Along the entire hydrogen value chain, Bosch is investing in developing technologies for the production, compression, storage, and use of hydrogen. Starting with developing smart technologies for hydrogen production, Bosch aims to contribute to a more sustainable future.
Bosch champions diversity
Bosch fosters diversity – over 23 nationalities are represented at its location in Dubai. This rich tapestry of cultural backgrounds enhances the company’s creativity, innovation, and global perspective. Bosch actively encourages women to pursue senior positions within the company, aligning with its core values of respect, and equal opportunity. By fostering an inclusive environment where all associates can thrive, regardless of gender or background, Bosch not only strengthens its leadership but also ensures a diverse array of viewpoints and ideas, driving the company’s continued success.
Bosch Group: outlook for 2024 and strategic course
The Bosch Group increased its sales and earnings in 2023 and is successfully implementing its growth strategy despite a difficult environment. Stefan Hartung, chairman of the board of management of Robert Bosch GmbH, said: “In the 2023 business year, we achieved our financial targets and strengthened our market position in a number of business areas, from semiconductors to integrated building systems.” The company increased its sales by 3.8 percent compared to the previous year to 91.6 billion euros despite unfavorable economic and market conditions. At 5.3 percent, the EBIT margin from operations was 1 percentage point higher than the previous year. It was therefore higher than expected, but still lower than the target margin of at least 7 percent required over the long term. Bosch wants to achieve this by 2026. In the first quarter of 2024, sales were down by more than 0.8 percent year on year; after adjusting for exchange-rate effects, this amounts to an increase of 2.7 percent. However, the company expects that it will be difficult to increase the EBIT margin from operations compared to the previous year. In addition to the subdued market environment and the expected further increase in upfront investments in areas of strategic importance, restructuring and process improvements will also have a negative impact at first, with their positive effect coming only after a delay. Even if the economic and social environment remains demanding, Bosch aims to rank among the top three suppliers in its key markets in all regions of the world. “We’re pursuing innovations, partnerships, and acquisitions to ensure we grow as our industries transform – despite economic headwinds,” Hartung said.
In its core mobility business, for example, Bosch is systematically driving forward strategic decisions for future growth. This year alone, it is launching some 30 production projects for electric vehicles. In the growth area of hydrogen, Bosch has reaffirmed its business expectations: by 2030, its sales with hydrogen technology could reach 5 billion euros. Bosch is also systematically exploiting growth opportunities in the area of heating technology. Although the heat-pump market stagnated across Europe in 2023, Bosch was able to grow its business by almost 50 percent. In the years ahead, Bosch will continue to grow significantly faster than the market in this segment. However, there could be a slight improvement in the consumer goods markets after two years of consumer restraint. Bosch expect its own business to stabilize, to which innovations as well as the expansion of its international footprint should contribute. Overall, climate action continues to play a central role for Bosch. In Hartung’s view, it offers great opportunities for growth, even if markets such as electromobility are not developing as fast as expected. Nonetheless, Bosch is continuing to make heavy upfront investments in technologies for a carbon-neutral future, in order to help shape this transformation from the top. “There is pressure to cut subsidies for CO2-efficient technologies. But climate action requires sustained investment – from government, from companies, and from each and every one of us,” Hartung said.
Tech News
LIFERAY INTRODUCES HEADLESS CMS TO MODERNIZE DIGITAL CONTENT MANAGEMENT


Liferay, a leading provider of Digital Experience Platforms (DXPs), today announced the general availability of Liferay CMS, a fully headless content management system (CMS) designed to help marketing, development, and IT teams create, manage, and deliver digital content across multiple channels from a centralized repository.
Built on the core architecture of Liferay DXP, Liferay CMS combines the agility of a decoupled system with the stability and governance required by enterprise organizations. Whether powering a native mobile app, a customer portal, or a complex web ecosystem, Liferay CMS ensures content remains consistent, reusable, and easily distributable.
“Today’s organizations need agility without losing control of their content operations,” said Julia Molano, Director of Product Management at Liferay. “Liferay CMS builds on Liferay’s decades of DXP leadership to deliver a fully headless offering. It allows developers to work with stable, well-documented APIs while empowering marketers and content creators to manage global content without heavy reliance on IT.”
Liferay CMS introduces Spaces, the platform’s primary organizational units for headless content management, enabling teams to structure asset repositories, manage access, and collaborate more efficiently across departments or projects. Each Space provides a dedicated environment for content creation and management, including support for advanced localization with AI-powered translation tools, making it easier for global organizations to manage multi-language content.
“Across the Middle East, enterprises are moving away from fragmented content systems to unified, centralized architectures that can support scale and speed simultaneously. Headless CMS is becoming a critical enabler in this shift, allowing enterprises to deliver consistent digital experiences across channels while maintaining control and governance. With Liferay’s intuitive CMS, teams can manage content centrally, reduce operational complexity, and accelerate time-to-market and deeper customer engagement’’, noted Moussalam Dalati, General Manager of Liferay Middle East, Africa, and France.
Key features of Liferay CMS include:
- Global Content Visibility: A single view to search, review, and reuse content across regions and brands, eliminating disconnected repositories.
- Headless Architecture: Combines the flexibility of headless deployments with the governance and control of a centralized system.
- Embedded Analytics: Performance metrics like views and downloads are displayed directly within Liferay CMS, allowing teams to validate asset performance at the point of work.
- AI-Assisted Workflows: Accelerates translation, localization, and content review.
- Multi-Site Management: Ideal for franchises or organizations with multiple digital properties, allowing for centralized control while granting team-specific access.
- Unified Collaboration: Dedicated ‘Shared with Me’ areas and advanced access controls ensure all stakeholders work from a single source of truth.
The launch of Liferay CMS reflects a modular platform approach designed for organizations that prioritize an API-first strategy. Because it is built on the same core architecture as Liferay DXP, organizations can start with a streamlined headless CMS today and seamlessly activate integrated capabilities like advanced commerce, page building, or AI-driven personalization as their digital requirements expand.
Tech News
CLOUDERA ADVANCES HYBRID DATA PLATFORM WITH LONG-TERM STABILITY, ELASTIC SCALE, AND OPEN DATA INTEROPERABILITY

Cloudera, the only company bringing AI to data anywhere, today announced significant advancements to its hybrid data and AI platform. These updates help enterprises modernize seamlessly, lower infrastructure costs, and accelerate analytics and AI across their entire data estate.
Enterprises face mounting pressure to modernize data platforms while managing cost and risk, creating significant operational strain. As AI investment accelerates, PwC projects that AI could add as much as $320 billion to the Middle East economy by 2030, with the UAE expected to experience the most significant relative uplift, contributing close to 14% of its GDP. Frequent upgrade cycles, rising infrastructure costs, and growing complexity hinder innovation and divert resources from high-value analytics and AI.
Cloudera addresses these challenges by providing long-term stability and a predictable foundation for enterprise data environments. With extended support until 2032 and a unified platform experience across cloud and data centers, organizations can reduce operational overhead and focus on advancing AI initiatives.
These advancements reinforce Cloudera’s position as the only platform to offer long-term stability, elastic scale across cloud and data centers, and open interoperability in a single architecture, without requiring data movement or disruptive migrations.
Key features include:
- Guaranteed operational stability: Offers a stable, secure foundation for enterprise data environments, allowing organizations to standardize mission-critical infrastructure, reduce risk, and eliminate costly upgrade cycles while aligning platform strategy with long-term investments.
- Modernize seamlessly: Provides simultaneous updates to on-premises and cloud deployments, ensuring consistency across the entire hybrid data estate. This enables organizations to boost performance and meet changing regulatory requirements without the expense of re-platforming.
The update introduces new capabilities to enhance performance, flexibility, and data collaboration across modern data architectures. Automated optimization of Apache Iceberg tables, powered by Cloudera Lakehouse Optimizer, accelerates query performance and reduces storage overhead with minimal manual effort. Organizations can also scale compute on demand with Cloudera Cloud Bursting, using cloud resources for peak workloads without moving data, improving utilization while maintaining security and governance. Expanded data sharing enables secure access to live Iceberg tables across external platforms without copying or duplicating data, reducing silos and preserving data integrity.
“Our customers no longer accept trade-offs,” said Leo Brunnick, Chief Product Officer at Cloudera. “They want the flexibility of the cloud, the control of the data center, and the ability to scale without disruption. This update delivers all three on a single, unified platform built for modern data and AI.”
Tech News
EMARAT SUPPORTS HSE EXPO UNDERSCORING HEALTH, SAFETY AND ENVIRONMENTAL LEADERSHIP

Emirates Petroleum Company PJSC (Emarat), a pioneer in the UAE’s oil and gas industry, is participating as Official Partner of HSE-Expo 2026, taking place on 1 and 2 April 2026 at Al Jawaher Reception and Convention Centre in Sharjah.
Organised by Sharjah National Oil Corporation and held under the patronage of His Highness Sheikh Sultan bin Ahmad Al Qasimi, Deputy Ruler of Sharjah, Chairman of the Petroleum Department and President of Sharjah National Oil Corporation, the event brings together industry leaders, specialists, researchers, and stakeholders to advance dialogue around health, safety and environmental priorities across the region.
Emarat’s participation reflects the company’s continued focus on strengthening workplace safety, supporting responsible environmental practices, and aligning its operations with recognised regional and international standards. It also reinforces the company’s view that health, safety, and environmental performance is integral to operational excellence, long term resilience and responsible growth across the energy value chain.
Burhan Al Hashemi, Chief Executive Officer of Emarat, said: “At Emarat, health, safety and environment is a leadership priority embedded across every level of the organization. It shapes how we operate, how we invest and how we build a culture of accountability and care. Across our fuel, aviation fuel, lubricants, LPG, and natural gas businesses, HSE is fundamental to operational discipline, business continuity and the trust our customers and partners place in us. Our participation in HSE Expo 2026 reflects our commitment to raising standards, supporting responsible industry practices, and contributing to a safer and more sustainable operating environment.”
Emarat applies health, safety, and environmental discipline across its operations as part of its broader commitment to operational excellence and responsible growth. From frontline safety practices and process discipline to environmental stewardship and continuous improvement, the company views HSE as a business imperative that supports resilience, strengthens trust, and underpins performance across its fuel, aviation fuel, lubricants, LPG and natural gas businesses.
Furthermore, HSE standards are central to every product category Emarat operates in, including LPG. As a provider of composite LPG cylinders, Emarat adheres to global HSE industry standards in this product category among all others, underscoring the company’s commitment to safety and environmental responsibility across all aspects of its business.
Ali AlAstad Alhammadi, Vice President, Health, Safety, Environment and Quality, Emarat, said: “HSE Expo provides an important platform for industry stakeholders to exchange practical insight, share best practice and strengthen collaboration around issues that are central to workforce safety and environmental stewardship. For Emarat, this is an opportunity to engage with the wider HSE community and support continued progress in standards, awareness, and performance across the sector. We are grateful to SNOC for organizing this important platform and we look forward to continued collaboration and future participation”
HSE Expo 2026 serves as an important regional platform for advancing dialogue on workplace safety, environmental responsibility, and industry best practice. By bringing together energy leaders, technical specialists, researchers and stakeholders, the event supports knowledge exchange around the standards and innovations shaping safer and more sustainable operations across the region.
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